--- title: Yellow Tokens Reviews meta_title: 'Yellow Tokens Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter reviews by the users' company size, role or industry to find out how Yellow Tokens works for a business like yours. aggregate_rating: rating_value: 4.8 review_count: 2 scale: '5' date_modified: '2026-07-13' parent_category: name: Account-Based Data url: https://www.g2.com/categories/account-based-data --- # Yellow Tokens Reviews **Vendor:** Yellow Tokens **Category:** [Competitive Intelligence Tools](https://www.g2.com/categories/competitive-intelligence) **Average Rating:** 4.8/5.0 **Total Reviews:** 2 ## About Yellow Tokens Yellow Tokens is a customer feedback analytics platform designed for B2C companies, consultants, and agencies that want to transform customer feedback into practical actions. The platform consolidates reviews and comments from multiple channels, including social media, e-commerce, and review sites, and delivers structured insights that support decision-making across marketing, customer experience, operations, and product teams. Companies use Yellow Tokens to understand what customers value, identify critical points of dissatisfaction, and monitor competitors in real time. The platform goes beyond social listening by connecting feedback analysis directly to action planning, helping organizations close the loop between customer voice and business strategy. Key features include: Multi-channel feedback collection (Facebook, Instagram, TikTok, X, YouTube, Google, TripAdvisor, Amazon). Aggregated dashboards for CSAT and NPS metrics. Automated SWOT analysis based on customer comments. Action plans organized by area of the company (marketing, CX, operations, product). Competitor monitoring and benchmarking to capture dissatisfied customers from the market. Multi-language support (English, Portuguese, Spanish). Benefits for users: Reduce time spent analyzing unstructured feedback. Gain visibility into competitor weaknesses and opportunities. Prioritize initiatives based on real customer data. Align leadership teams around the voice of the customer. Yellow Tokens is offered as a self-service SaaS solution, with a free tier available for testing and custom pricing based on the number of assets. The platform is designed to be easy to implement, allowing users to start collecting insights within minutes, without requiring complex integration or consultancy. ## Yellow Tokens Pros & Cons **What users like:** - Users find the **competitor analysis** feature invaluable for gaining market insights and informing strategic decisions. (1 reviews) - Users appreciate the **comprehensive dashboard** of Yellow Tokens, providing a clear view of the market for informed decisions. (1 reviews) - Users value the **comprehensive dashboard usability** of Yellow Tokens, enhancing market insights and strategic actions. (1 reviews) - Users value the **single dashboard for market insights** , facilitating informed decision-making and strategic actions. (1 reviews) - Users value the **insights generation** of Yellow Tokens, enhancing market understanding and enabling effective action planning. (1 reviews) ## Yellow Tokens Reviews ### 1. Good for understanding what to do in practice with feedback data, but it could have other channels. **Rating:** 4.5/5.0 stars **Reviewed by:** Victor M. | Consultor de Inovação, Enterprise (> 1000 emp.) **Reviewed Date:** December 07, 2025 **What do you like best about Yellow Tokens?** The part of the action plan is good. It helps me have a list of actions I must execute based on all the feedback data. Some actions could be more detailed, but overall it is good and helps a lot. **What do you dislike about Yellow Tokens?** Some channels are missing. It would also be necessary to have integration with ReclameAqui, for example. The plans are good, but they could be more detailed. **What problems is Yellow Tokens solving and how is that benefiting you?** I wouldn't be able to gather on my own everything that consumers say on the internet about my company and my competitors. It takes a lot of time. It's also good to have a tool that helps me set my priorities. ### 2. Market data to help create action plan **Rating:** 5.0/5.0 stars **Reviewed by:** Mariana L. | Especialista de Projetos CX, Mid-Market (51-1000 emp.) **Reviewed Date:** November 24, 2025 **What do you like best about Yellow Tokens?** See customer reviews for the company that I work and my competitors in a single dashboard gives me a much clearer view of the market and help me create the correct actions. **What do you dislike about Yellow Tokens?** It would be great to also pull in reviews from Google Play and the Apple App Store for mobile apps. **What problems is Yellow Tokens solving and how is that benefiting you?** It helps me understand the market and competitors and guides me in defining and implementing action plans and projects that will bring greater results. - [View Yellow Tokens pricing details and edition comparison](https://www.g2.com/products/yellow-tokens/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-15+04%3A56%3A47+-0500&secure%5Bsession_id%5D=49b81637-ffd4-4644-80d3-afcf3658d7e5&secure%5Btoken%5D=f9a9389c11d456d6c121ec436fcaf339170b823ef9f2b7642956717c12385c9d&format=llm_user) ## Yellow Tokens Features **Platform Basics** - Centralized Platform - Web Tracking **Feedback Management** - Tagging - Custom Reports and Dashboards **Brand Signals** - Comparison - AI - Brand Health **Agentic AI - Competitive Intelligence** - Autonomous Task Execution **Platform Data** - Product Details - Customer Feedback & Reviews - Channel Acquisition **Feedback Analysis** - Thematic Analysis - Sentiment Analysis - NPS/CSAT Scoring **Brand Analytics** - Trend Analysis - Tracking **Platform Content ** - Battlecards **Feedback Sources** - Online Reviews - Social Media **Platform Reporting** - Customizable Dashboard - Benchmark Reporting **Generative AI** - AI Text Generation - AI Text Summarization ## Top Yellow Tokens Alternatives - [SurveyMonkey](https://www.g2.com/products/surveymonkey/reviews) - 4.4/5.0 (23,192 reviews) - [Dialpad Connect](https://www.g2.com/products/dialpad-connect/reviews) - 4.4/5.0 (4,031 reviews) - [Birdeye](https://www.g2.com/products/birdeye/reviews) - 4.7/5.0 (4,026 reviews)