--- title: Tomi.ai Reviews meta\_title: 'Tomi.ai Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 21 reviews by the users' company size, role or industry to find out how Tomi.ai works for a business like yours. aggregate\_rating: rating\_value: 4.8 review\_count: 21 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Digital Advertising Tech url: https://www.g2.com/categories/digital-advertising-tech ---

# Tomi.ai Reviews & Product Details

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###### Profile Status

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Tomi.ai is a privacy-friendly website visitor and inbound lead scoring platform that predicts the probability to buy and future revenue for every website visitor and turns these predictions into: - Advertising audiences and synthetic conversions (smart bidding optimization signals) that maximize revenue (not leads) and eliminate wasted marketing spend, - Instant insights into the actual quality of traffic generated by various channels, audiences, and ad creatives, - Lead and prospect scores that help sales teams create more pipeline and close more deals.

* * *

Seller
[Tomi.ai](https://www.g2.com/sellers/tomi-ai)
Discussions
[Tomi.ai Community](https://www.g2.com/products/tomi-ai/discuss)
Languages Supported

English

Overview by
Ole Akimenko (Predictive Marketing Enthusiast)

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## Pricing

Pricing provided by Tomi.ai.

### STARTER

Starting at $1,000.00

1 Company Per Month

### PROFESSIONAL

Starting at $5,000.00

1 Company Per Month

[
View More Pricing Information
](https://www.g2.com/products/tomi-ai/pricing)

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## User Insights

Average based on 21 real user reviews.

Typical contract price

$0k - $0k

[Sign in to view](/login)

Per Month

[Log in to unlock pricing and user insights](/login)

 ![Verified User in Financial Services](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Financial Services")
UF

Verified User in Financial Services

Enterprise (\> 1000 emp.)

6/27/2024

"Impressive tool with exceptional technical support"

4.5/5

What do you like best about Tomi.ai?

Tomi.ai has been a game-changer for my marketing efforts. Their tool is not only powerful but also incredibly versatile, adapting well to my specific needs. What really sets them apart is their technical expertise and dedication to understanding the data inside out. The team went above and beyond to ensure they grasped the nuances of the business, which resulted in more accurate and actionable insights. This level of commitment has made a significant difference in the effectiveness of our campaigns. Review collected by and hosted on G2.com.

What do you dislike about Tomi.ai?

If I had to nitpick, I'd say that the initial learning curve can be a bit steep due to the depth of features available. However, their excellent support more than makes up for this. Review collected by and hosted on G2.com.

What problems is Tomi.ai solving and how is that benefiting you?

Their AI-powered platform helps us identify and reach the most relevant audiences for our campaigns. This has allowed us to optimize our ad spend, increase conversion rates, and achieve better overall performance . By leveraging Tomi.ai's predictive analytics and audience segmentation capabilities, we're able to deliver more personalized and effective ads to users who are most likely to engage with our brand and convert. This targeted approach has helped us reduce wasted ad spend on irrelevant audiences and maximize our return on investment. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Artemiy R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Artemiy R.")
AR

Artemiy R.

Head of lead generation

Marketing and Advertising

Small-Business (50 or fewer emp.)

4/25/2023

"Predictive insights to reveal the true impact of each channel and ROMI improvement in Search Ads"

5/5

What do you like best about Tomi.ai?

The tool worked as advertised and helped us increase ROMI in Search Ads. We used scored segments to optimize the ad spend in several channels and managed to profitably scale our new client acquisition.

Predictive attribution algorithms helped us understand the impact of various campaigns on the sale.

We were impressed by the expertise of the Customer Success team and the level of their dedication to the success of our project: from a very smooth integration to ongoing support and brainstormings and campaign optimization together with our performance marketing team. Review collected by and hosted on G2.com.

What do you dislike about Tomi.ai?

Nothing comes to mind. We are very satisfied with the results of the pilot project. Review collected by and hosted on G2.com.

What problems is Tomi.ai solving and how is that benefiting you?

We were looking for a tool that would predict the revenue of the ongoing campaigns so that we would not rush with the decisions in turning them off. We used to adjust the allocation of the budget between channels before all the sales fully matured and suspected we might have underinvested in the top-of-the-funnel campaigns.

We needed a smart tool that would help us identify the real value of the traffic, so that we don’t turn off profitable campaigns prematurely. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Alexander S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alexander S.")
AS

Alexander S.

Head of Digital Advertising and Marketing

Education Management

Mid-Market (51-1000 emp.)

4/25/2023

"Predictive analytics for paid search optimization"

5/5

What do you like best about Tomi.ai?

The entire Tomi.AI team provided prompt feedback during our work, explained complex things in plain language, and was invested in the success of our projects. We have tested the high efficiency of their solution on real advertising campaigns. Review collected by and hosted on G2.com.

What do you dislike about Tomi.ai?

There was no visual dashboard with test results and campaigns at the beginning of the project (now there is a handy dashboard). Also, because of a rather complex structure of our advertising account and a large number of campaigns, we waited for quite a long time for the test results. Review collected by and hosted on G2.com.

What problems is Tomi.ai solving and how is that benefiting you?

In 2020, we were facing a limit of warm and hot traffic from paid search ads, with budgets going up, the cost per lead was going up, and running paid ads became unprofitable.

We began working with Tomi.Ai in mid-2020, and since then we have been pleased with our collaboration. The implementation of the predictive analytics model allowed us to use our paid search advertising budget more effectively, as well as significantly increase ROMI.

In the near future, we are planning to implement a real-time lead scoring system from Tomi.AI, that will help our sales team prioritize the work with incoming requests, especially during peak seasons. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Andrei S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Andrei S.")
AS

Andrei S.

Senior Digital Marketing Manager

Enterprise (\> 1000 emp.)

6/15/2023

"Significant acquisition growth for paid campaigns"

5/5

What do you like best about Tomi.ai?

What I liked most was the ability to use scored users as seeds for LAL audiences - it gave uplift to the growth of our campaigns. Review collected by and hosted on G2.com.

What do you dislike about Tomi.ai?

The uneven results are probably not just a problem with Tomi.ai, but also with the advertising systems themselves - sometimes campaigns that were running based on Tomi.ai audiences got bogged down in effectiveness and had to be refocused on other targetings. After a short "rest", I reused them and put them back on their old footing Review collected by and hosted on G2.com.

What problems is Tomi.ai solving and how is that benefiting you?

An alternative data source for bidding based on a predicate model. In B2B, deal cycles are big and there is no time to wait for real data - in this respect, Tomi.ai helps to look 'ahead'. Plus, LAL audiences can be built on the basis of 'predicted' sales. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Kornei R.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kornei R.")
KR

Kornei R.

Marketing/Growth analyst

Mid-Market (51-1000 emp.)

3/30/2023

"Great predictive optimization tool for scaling paid acquisition"

5/5

What do you like best about Tomi.ai?

Flexibility! Initially, we didn’t have enough data to train the model on purchases, so Tomi's team came up with a solution to build a predictive model for the middle step in the funnel. It turned out to be instrumental in the success of the pilot.

The communication and client support are top-notch. It felt like they were always there to help where we lacked expertise. Review collected by and hosted on G2.com.

What do you dislike about Tomi.ai?

We encountered limitations of the model that were not initially clear. Tomi is best suited for scaling and optimizing the performance of a well-developed channel, but it will not help you get great results in a new untested channel. In the beginning, we experimented extensively with new channels, and it took a long time to achieve good accuracy with the predictive model. If we had understood it from the beginning, we would have started the experiment with well-developed channels and scaled to newer ones, as well as monitored the model's accuracy frequently. Review collected by and hosted on G2.com.

What problems is Tomi.ai solving and how is that benefiting you?

We use performance channels to attract new students, but the sales cycle can take several weeks. As a result, we cannot gather valuable “success” events quickly enough for training campaigns. To address this issue, we were looking for a reliable proxy event that would correlate well with a real purchase in 2-3 weeks but be available faster to fit within the attribution window. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Ivan G.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Ivan G.")
IG

Ivan G.

Digital Marketer/Analyst

Mid-Market (51-1000 emp.)

5/24/2023

"Great optimization tool for Meta campaigns"

5/5

What do you like best about Tomi.ai?

Tomi.ai excels in their data-driven approach to optimize our ad campaigns. Their advanced algorithms have helped us identify the most relevant audience segments for our campaigns, improving our ad spend efficiency, resulting in higher conversion rates and lower acquisition costs. Furthermore, the team’s responsiveness, proactivity, and genuine commitment to our success have made them a trusted partner in our growth journey. Review collected by and hosted on G2.com.

What do you dislike about Tomi.ai?

As of now, we have no complaints about Tomi.ai. Every aspect of their service, from their predictive analytics to their exceptional customer support, has exceeded our expectations. Review collected by and hosted on G2.com.

What problems is Tomi.ai solving and how is that benefiting you?

Tomi.ai has been instrumental in solving our challenges with Facebook ad optimization. Their expertise in predictive analytics has allowed us to optimize our ad campaigns and target our audience more efficiently. This has significantly improved our ad performance and reduced our customer acquisition costs. We’ve also benefited from their proactive customer support, which has been pivotal in addressing our concerns and ensuring our satisfaction. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Evan H.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Evan H.")
EH

Evan H.

Digital Marketing Director

Mid-Market (51-1000 emp.)

4/27/2023

"+84% sales and +35% ROAS after 8 weeks"

5/5

What do you like best about Tomi.ai?

The team at Tomi takes full ownership of their work. The onboarding was easy and described (one of the few times a project timeline was kept!). This team knows what they are doing and has been an excellent resource for us - both from a human resource perspective but also as a tool in our digital marketing program. Review collected by and hosted on G2.com.

What do you dislike about Tomi.ai?

Not many downsides as most of what we had called out to the team as hurdles or hiccups were quickly and diligently solved. For example, at specific points, we have had issues with getting certain fields on our CRM populated (external issue to Tomi.ai), and the team was able to make workarounds happen (quickly) so we could take advantage of their product despite the CRM issues. Review collected by and hosted on G2.com.

What problems is Tomi.ai solving and how is that benefiting you?

Tomi has helped us in a few ways. overall they are helping solve:

- Lead Scoring

- Audience creation

- Predictive analytics

- Audience expansion and multi-domain tracking for offline conversions Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Clint D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Clint D.")
CD

Clint D.

Enterprise (\> 1000 emp.)

3/31/2023

"On-target predictive targeting for the insurance industry"

5/5

What do you like best about Tomi.ai?

While we are still early in our Pilot program with the folks from Tomi, their level of support is second to none. They are a cross-functional team of experts who not only swiftly responds to our requests, but also continuously offers targeting advice to better optimize our various social campaigns and PPC tactics.

After just a few short weeks, we are already seeing a significant increase in return on our overall marketing spend by getting to the right audience. Review collected by and hosted on G2.com.

What do you dislike about Tomi.ai?

No complaints so far. More integrations such as LinkedIn, Taboola, among others would be very helpful in capturing addtl audiences. Review collected by and hosted on G2.com.

What problems is Tomi.ai solving and how is that benefiting you?

We use Tomi to analyze the digital customer journey, adding highly targeted audiences while removing channels and programs that didn’t add value to win our customers. Review collected by and hosted on G2.com.

Show More

Current UserValidated ReviewerSource: Organic

 ![ELENA Z.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "ELENA Z.")
EZ

ELENA Z.

Analytics Head (digital and financial servises)

Small-Business (50 or fewer emp.)

2/4/2023

"A smart tool to improve performance of advertising campaigns and do better media mix modelling"

5/5

What do you like best about Tomi.ai?

1) For the pilot, Tomi.ai dedicated a cross-functional team of experts who helped us find new pockets of growth, not just ran their tool for us

2) Fast launch and integration

3) Deadlines were met

4) Fast response to changes (both project-related and business-related)

The vendor’s team was willing and able to go an extra mile and solve analytical tasks that were beyond the initial scope of the pilot project

The results of the pilot met our expectations Review collected by and hosted on G2.com.

What do you dislike about Tomi.ai?

The results of the implementation of the product met our expectations and we are looking forward to expanding our cooperation to other banking products. Review collected by and hosted on G2.com.

What problems is Tomi.ai solving and how is that benefiting you?

We were looking for new ways to increase the efficiency of advertising campaigns. It was important to us that the tool is able to both optimize “performance” or “demand” campaigns terms of performance and smarter ways to do media mix modeling Review collected by and hosted on G2.com.

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Current UserValidated ReviewerSource: Organic

 ![Alexandr S.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alexandr S.")
AS

Alexandr S.

Vice President, Online sales director

Enterprise (\> 1000 emp.)

3/13/2023

"The tool to understand the most effective traffic channels very fast"

4/5

What do you like best about Tomi.ai?

User-friendly dashboards and visual analytics. Since Tomi.ai is a predictive service, it is helpful to compare the metrics the service predicted and the real metrics based on the results of the advertising campaigns launched. The service helps us understand the most effective traffic channels very fast, before the value of our clients matures Review collected by and hosted on G2.com.

What do you dislike about Tomi.ai?

We used the tool to measure and optimize the performance of paid ads, and we would have liked the ability to measure the impact of all types of advertising with it, including awareness campaigns that do not land the visitors on our website/app Review collected by and hosted on G2.com.

What problems is Tomi.ai solving and how is that benefiting you?

We used the service to optimize the performance of paid advertising on cash loans.

There were 2 key objectives:

1. to optimize contextual and performance advertising to decrease the cost per credit card application

2. Increase the sales volume (both in terms of new client acquisition and average check)

With Tomi.ai we reduced CAC by 40% with a slight increase in CPC Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

## Questions about Tomi.ai? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

[
Ask about Tomi.ai
](https://www.g2.com/products/tomi-ai/discussions/new)

GU

Guest User
•
Last activity almost 2 years ago

What is Tomi.ai used for?

2 Upvotes

1

[
Join the conversation
](https://www.g2.com/discussions/what-is-tomi-ai-used-for)

[
View all Discussions
](https://www.g2.com/products/tomi-ai/discuss)

## Pricing Options

Pricing provided by Tomi.ai.

### STARTER

Starting at $1,000.00

1 Company Per Month

### PROFESSIONAL

Starting at $5,000.00

1 Company Per Month

### ENTERPRISE

Contact Us

1 Company Per Month

[
View More Pricing Information
](https://www.g2.com/products/tomi-ai/pricing)

##### Categories on G2

[Social Media Advertising](https://www.g2.com/categories/social-media-advertising)[Attribution](https://www.g2.com/categories/attribution)[Display Advertising](https://www.g2.com/categories/display-advertising)

[Social Media Advertising](https://www.g2.com/categories/social-media-advertising)[Attribution](https://www.g2.com/categories/attribution)[Display Advertising](https://www.g2.com/categories/display-advertising)[Cross-Channel Advertising](https://www.g2.com/categories/cross-channel-advertising)[Video Advertising](https://www.g2.com/categories/video-advertising)[Retargeting](https://www.g2.com/categories/retargeting)[Paid Search Advertising](https://www.g2.com/categories/paid-search-advertising)

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