Spotler Activate Reviews & Product Details

Spotler Activate is a dynamic Customer Data Platform (CDP) designed to empower businesses to create hyper-personalised customer journeys and high-impact campaigns across multiple channels. By seamlessly merging web visitor data with existing customer information, Spotler Activate provides a 360-degree view of each customer, building comprehensive profiles that allow for tailored, data-driven marketing efforts. The platform's journey builder offers a user-friendly drag-and-drop editor, enabling marketers to create and optimise campaigns with conditional triggers and real-time integrations effortlessly. With powerful personalisation features, Spotler Activate can adapt to individual customer preferences and purchasing stages, enhancing the shopping experience by displaying real-time, relevant product recommendations across webshops, emails, and other digital touchpoints. A/B testing and segmentation tools are embedded within Spotler Activate, allowing businesses to refine their personalisation strategies continually. The platform also supports robust audience segmentation with its Audience Builder tool, utilising diverse variables to target precise customer segments effectively. Spotler Activate boosts customer engagement by synchronising messaging across multiple channels, providing real-time persuasive elements, like purchase urgency cues, and enabling automated A/B tests to determine the best-performing content variations. Spotler Activate integrates smoothly with popular software, including e-commerce solutions like Magento and PrestaShop, and supports APIs and web push notifications, enhancing its functionality. Businesses can leverage lifecycle management, RFM modelling, and a meta conversions API for comprehensive campaign insights and strategic decision-making. With Spotler's support services, users benefit from comprehensive training and expert assistance to maximise the platform's potential. Spotler Activate is ideal for marketers aiming to elevate personalisation, drive conversions, and build stronger customer loyalty through data-driven, automated marketing strategies.

Seller

Spotler Group

Discussions

Spotler Activate Community

Languages Supported

German, English, Dutch, Spanish, Swedish

Overview by

Ivo Lindhout

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User Insights

Average based on 15 real user reviews.

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Wes v.

E-commerce data specialist

Small-Business (50 or fewer emp.)

2/16/2022

"Easy to use and useful customer data platform with focus on personalization"

5/5

What do you like best about Spotler Activate?

A lot of features that help to boost our business. Personalization on our Magento 2 webstore and integrated with our email software. It's amazing to create marketing journeys using all touchpoints of our customers and visitors. Automated audiences up-to-date 24/7 we send to our Google Ads account is also a great feature. Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

It costs money :) But it's worth it! A great feature would be that historic data is automated uploaded from your CMS (now you can with .csv). Review collected by and hosted on G2.com.

Recommendations to others considering Spotler Activate:

Ask for a Demo and you will see all the possibilities. Review collected by and hosted on G2.com.

What problems is Spotler Activate solving and how is that benefiting you?

We can now create not only audiences but use filters and custom fields to narrow down to a specific audience and it is up-to-date. We also now have a clear view of our marketing journeys. Review collected by and hosted on G2.com.

Bas V.

Webanalist

Mid-Market (51-1000 emp.)

2/17/2022

"Squeezely helps us create personalized experiences for our customers"

4.5/5

What do you like best about Spotler Activate?

Squeezely gives us much freedom in creating segments and personalized experiences. The support is also a big plus, the support is fast and they really help you get the most out of the tooling. Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

Sometimes you can get lost in all of the functionality, but therefore they offer good support. Review collected by and hosted on G2.com.

Anne-Sophie D.

Owner by Dres(s) Consultancy

Mid-Market (51-1000 emp.)

1/31/2022

"Great service, great people"

4.5/5

What do you like best about Spotler Activate?

The most valuable part of Squeeely is the quick response you get on bugs or support. The team of Squeezely is very social so to contact them is always very joyful. Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

The onboarding process and the innovations are outsourced to Partners of Squeezely. The Partners are not always up-to-date by ''special issues''. I think Squeezely can invest more in new customers to help them to get asap up and running with the platform to help with the installation. Review collected by and hosted on G2.com.

Anouk M.

Marketing consultant

Small-Business (50 or fewer emp.)

1/7/2022

"Great and innovative CDP"

4.5/5

What do you like best about Spotler Activate?

Great tool for personalisation with endless possibilities. The support is very fast and helpful. We achieved great results with the tool. Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

The overview of personalisations is sometimes a bit cluttered. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion

Small-Business (50 or fewer emp.)

1/10/2022

"A great customer data platform with built in personalization features"

5/5

What do you like best about Spotler Activate?

We have used Squeezely to identify customers when they visit our website or offline stores. This gives us a centralized view of our customers. Using Squeezely we are able to reach these customers with personalized content on our website, via email and also in ads. In doing so it really has made our customer experience a lot smarter and better. Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

You do need some knowledge about marketing and websites to set this up. Squeezely offers a really good onboarding program with dedicated customer success portal. But to get everything setup it is helpful that you at least have some basic knowledge about HTML & CSS. Review collected by and hosted on G2.com.

Recommendations to others considering Spotler Activate:

It really helped us do a lot as a small company in very little time. Squeezely's support has been great in helping us getting started and made us less reliant on our website development partners. Review collected by and hosted on G2.com.

What problems is Spotler Activate solving and how is that benefiting you?

For example, website visitors that are viewing products that are not in stock can get automatic reminders when a product is available again. Returning customers get strong product recommendations related to the product category they visit and also see similar products in the checkout. Review collected by and hosted on G2.com.

Pieter B.

Sr. Advertising Specialist & Online Marketing Strategist

Mid-Market (51-1000 emp.)

1/7/2022

"Decent tool for customer data management"

3.5/5

What do you like best about Spotler Activate?

Squeezely is an easy to use tool for customer data management Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

Sometimes we ran into a bug, however whenever we contacted support those issues where resolved quickly Review collected by and hosted on G2.com.

Yoran K.

Ecommerce manager

Small-Business (50 or fewer emp.)

2/16/2022

"Great!"

5/5

What do you like best about Spotler Activate?

Personalization options, tracking options, connections with Copernica, Magento2. Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

Usability; switching between merchants could be better. Review collected by and hosted on G2.com.

Ayush s.

Senior Consulting Associate

Mid-Market (51-1000 emp.)

12/3/2021

"Best software to maintain and collect data"

4/5

What do you like best about Spotler Activate?

Best thing about this software is it provides campaign management, dividing customers according to segments and it also has the features of personalization. It has many other good features. Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

Sometimes it is a bit difficult to copy data and other things from one account to another and its dashboard also has many limitations. Review collected by and hosted on G2.com.

Verified User in Retail

Small-Business (50 or fewer emp.)

1/10/2022

"Advanced data programme"

5/5

What do you like best about Spotler Activate?

We have been using Squeezely for over a year and are amazed how advanced it is. We can easily show our clients boats that they are interested in. It's all based on data and click behavior on our boat auction website. We know what our customers are interested in. By using personalizations, we have been able to improve our conversion rate considerably. A friendly team and helpful helpdesk make this advanced data program worthwhile. Review collected by and hosted on G2.com.

What do you dislike about Spotler Activate?

Make some extra video's how to use the advanced features. Review collected by and hosted on G2.com.