--- title: Sendlane Reviews meta_title: 'Sendlane Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 78 reviews by the users' company size, role or industry to find out how Sendlane works for a business like yours. aggregate_rating: rating_value: 4.6 review_count: 78 scale: '5' date_modified: '2026-10-01' parent_category: name: Marketing url: https://www.g2.com/categories/marketing ---

Sendlane Reviews & Product Details

Pricing

Pricing provided by Sendlane.

60-Day Free Trial

Free

Professional

Starting at $600.00
500000 Emails Per Month

User Insights

Average based on 78 real user reviews.

Implementation Time

1 month

Perceived Cost

$$$$$

Typical contract price

$0k - $0k

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Per Month

Anthony D.
AD
Anthony D.
Marketing Director
Mid-Market (51-1000 emp.)
"I've used many email senders before, Sendlane far exceeds them all"
5/5
What do you like best about Sendlane?

We've used Sendlane for a little over 2 years at this point and the personalized support is an absolute game-changer! Good luck getting in touch with anyone at Mailchimp.

The drag and drop functionality of the automation builder is very useful for us visual folks. Not only is it aesthetically pleasing and intuitive, but it has some incredibly advanced features that really help to push your open and click rates up.

Sendlane is about as eCommerce friendly as it can get and just makes sense to use. Do yourself a favor and move to Sendlane. Review collected by and hosted on G2.com.

What do you dislike about Sendlane?

I dislike nothing. Every time I think there is something buggy it's just me not looking in the right place but as an enterprise client, our account managers always jump on that right away. Review collected by and hosted on G2.com.

Justin F.
JF
Justin F.
Small-Business (50 or fewer emp.)
"Impeccable service and delivery capability."
5/5
What do you like best about Sendlane?

They are always there when I have a question or need help with my account. Review collected by and hosted on G2.com.

What do you dislike about Sendlane?

Nothing I can think of. Deliverability is amazing and cs is great. I’ve been with them since beginning and their improvements are awesome Review collected by and hosted on G2.com.

Verified User in Retail
AR
Verified User in Retail
Small-Business (50 or fewer emp.)
"A lot of room for improvement"
1.5/5
What do you like best about Sendlane?

Sendlane offers above-average deliverability, as well as custom event triggers that are remarkably easy to set up. Their predictive sending times of campaigns improves campaign performance a bit compared to the competition. Also, their support guides are incredibly well-written and contain substantial amounts of information. Review collected by and hosted on G2.com.

What do you dislike about Sendlane?

Support for major e-commerce platforms not named Shopify, like BigCommerce, is dilapidated to the point that you cannot trust the accuracy of essential KPIs like attributable revenue. Additionally, contact imports are subject to human review–which itself is not an issue, but you may find yourself suddenly and inexplicably subject to being unable to continue manual imports even if your spam and unsubscribe rates are low. After switching email service providers to one of their competitors–who has no issue with manual contact imports–we experienced a noticeable improvement to deliverability. Review collected by and hosted on G2.com.

David H.
DH
David H.
Chief Operations Officer
Small-Business (50 or fewer emp.)
"The support is top notch."
5/5
What do you like best about Sendlane?

The support was a pleasant surprise. So many products out there look great, but offer little-to-no support, beyond a slow responding help desk. Not the case with Sendlane. From the beginning we were assigned a Sendlane rep and I was pleasantly surprised at the level of help she provided in getting us setup. What a relief to have someone from Sendlane take the time to really look into how we were setup in our CRM and help us import data into our Sendlane account. Review collected by and hosted on G2.com.

What do you dislike about Sendlane?

Nothing really so far. All of our contact with Sendlane has been nothing but positive thus far. Review collected by and hosted on G2.com.

Response from Caitlin Hutchinson of Sendlane

Hi David, Thank you so much for the 5-star review! I am so glad to hear you've been receiving white-glove support from your Implementation Manager since day 1. We know that platform migration is never easy and our goal is to ensure it is as seamless and successful as possible.

We also recognize there is a wealth of knowledge to learn in the marketing automation and email marketing space and appreciate that our users come to us with varying degrees of experience. That is why, for our new users like you, we offer a number of resources at your fingertips to aid in enablement. I recommend checking out our resources section, which is chock-full of content such as eBooks, our podcast, customer stories, and my personal favorite, eCom Email Academy - which is an interactive learning playbook led by our CEO himself, Jimmy Kim! You can find all our resources within our library here:

https://www.sendlane.com/resources

We appreciate your partnership, David, thanks again!

Caitlin Hutchinson, Sr. Director of Marketing

KM
Kieren M.
Company Director
Small-Business (50 or fewer emp.)
"The best Auto Responder I have come across"
5/5
What do you like best about Sendlane?

After trying many many autoresponders on the market I finally found Sendlane. Their platform is intuitive and constantly evolving and their support is 2nd to none, super friendly and always there to help with anything you might need from setting something up to looking at stats and helping explain them. Deliverability is excellent. I also find the automations an excellent feature especially the ability to split the audience based on their responses, really neat. I did have a challenge integrating with ThriveCart not a few months back and Sendlane were happy to get their development team talking with ThriveCart's team to find a resolution, a level of service I haven't come across. I am also impressed with the innovation and evolution of the platform which has seen several feature updates and releases since I have been using it. As I say I have tried many of the mainstream autoresponders and and Sendlane is the best I have used. Review collected by and hosted on G2.com.

What do you dislike about Sendlane?

I haven't come across anything I dislike about the the Sendlane platform, as I say it is a very well thought out environment which is intuitive to use and has top notch support if you ever get stuck. Review collected by and hosted on G2.com.

Response from Caitlin Hutchinson of Sendlane

Hi Kieren,

Thank you so much for the 5-star, glowing review! We are so thrilled that your experience so far has been as extraordinary as you describe - from the platform to support to deliverability - it certainly sounds like you have been reaping a ton of positive benefits, which we know also leads to value and growth for your business as well. Music to our ears. :)

As you mention, our platform is constantly evolving. We strive to constantly innovate our core features and functionality to ensure the marketers of today can solve their biggest problems easily on Sendlane. You have our commitment that we will continue to push the needle for customers like you to enjoy cool, new features.

Thank you again for your advocacy, Kieren, we appreciate it very much!

Caitlin Hutchinson, Sr. Director of Marketing

Mike S.
MS
Mike S.
CEO
Small-Business (50 or fewer emp.)
"Extremely easy to use + Great Support"
5/5
What do you like best about Sendlane?

Ease of use, quick and easy process to create new campaigns, send to mailing lists, import of contacts, great integration options to various third parties like clickbank to grab your new customers from. Powerful automation features with and/or/if statements to then send those contacts email blasts and track conversions from within. Able to resend emails to people who missed your first emails, to segment by email, name, location, other variables, etc. They also allow marketing emails while many other email platforms do not. This is a very major selling point and makes it stand out from the rest. Review collected by and hosted on G2.com.

What do you dislike about Sendlane?

if there was an easier "one click" type of way to cleanup bounced/unsubbed/inactive emails so they don't clog up the account. Review collected by and hosted on G2.com.

Response from Mariesa Portmann of Sendlane

Hi Mike,

Thank you for providing Sendlane with a 5-star review! The problems the Sendlane platform are solving for you and your business sound like it has made a significant improvement to your program. Its marketing automation and targeted segmentation capabilities are definitely differentiated, giving business owners like you precious time back.

In case you are not familiar with this feature, Sendlane does offer a List Hygiene feature, which allows you the ability to maintain a clean and healthy list, removing contacts who are stale/unengaged. The great thing is, you can automate List Hygiene, too! Check out our help doc to learn more about it below - I think that you may find it a helpful practice to adopt. :)

https://help.sendlane.com/article/132-list-hygiene

Thanks again for the stellar review, Mike! We look forward to continued partnership together.

Cheers,

Mariesa, Director of Customer Success

RC
Ryan C.
Small-Business (50 or fewer emp.)
"You don't know what your email marketing is missing until you see all that Sendlance has to offer!"
5/5
What do you like best about Sendlane?

The automations that you can easily custom build to help manage your lists. List hygiene is important, and Sendlane helped us setup automatic emails to retarget unengaged contacts and filter out the uninterested ones. The Sendlane staff has been super helpful in educating us on better practices and helping us improve our capabilities. Our engagement rates have skyrocketed since using Sendlane! Review collected by and hosted on G2.com.

What do you dislike about Sendlane?

There's not much we dislike. We have two brands on one account that we switch back and forth between, but revenue and metrics/data collection can only be integrated to one store at a time. It would be nice to connect to both storefronts this way. I wish there was a mobile app with some campaign building capabilities for managing our email marketing when on the road, but I'm told their dev team has been looking at it. More tutorials on specific automations would be helpful so I don't have to bug my Sendlane rep too often, but they are always willing to help anyway they can. Review collected by and hosted on G2.com.

Response from Mariesa Portmann of Sendlane

Hi Ryan,

Thank you so much for taking the time to leave us a review! We are thrilled to hear all the value you are getting from Sendlane and that your engagement rates have also benefited as well. We appreciate your product feedback and hear you loud and clear; we are constantly striving to enhance our offerings to ensure our customers (like you!) are getting the best experience possible. We appreciate your advocacy, Ryan, and look forward to continued collaboration and success!

Cheers,

Mariesa, Director of Customer Success

JK
James K.
CEO
Small-Business (50 or fewer emp.)
"SendLane feedback"
4.5/5
What do you like best about Sendlane?

Ease of use. Interface is very intuitive.

Sendlane support team is second to none. Whenever there's an issue, they're incredibly helpful and responsive. Review collected by and hosted on G2.com.

What do you dislike about Sendlane?

None really. Experience has been very positive.

Having come from aWeber, I can absolutely say that I have zero regrets. The ease of use and functionality make me wish I had changed 6 months earlier. Review collected by and hosted on G2.com.

Response from Caitlin Hutchinson of Sendlane

Hi James, Thank you for taking the time to leave this review, we really appreciate it. It always makes us happy to hear that our customer success team is second to none! We do have a comprehensive roadmap for the product based on customer feedback and we are sure you will find it even more useful for your business. Should you ever need anything, you know where to find us! :)

Caitlin Hutchinson, Sr. Director of Marketing

PD
Peter d.
p
Small-Business (50 or fewer emp.)
"So far so good"
4.5/5
What do you like best about Sendlane?

The way that I can categorize customers and develop focused emails for them Review collected by and hosted on G2.com.

What do you dislike about Sendlane?

I'm still fairly new to the platform so I haven't run into a problem yet. Review collected by and hosted on G2.com.

Response from Mariesa Portmann of Sendlane

Hi Peter - thank you so much for taking the time to give us such an awesome review! The incremental lift in conversions from using Sendlane is music to our ears; that is the kind of success and value we strive to provide to our customers. It's great to hear you are able to access more targeted, focused cohorts of customers through Segmentation as well. We appreciate your partnership, Peter, and look forward to continuing to exceed your expectations!

Cheers,

Mariesa, Director of Customer Success

AC
Alex C.
CEO
Small-Business (50 or fewer emp.)
"Amazing support and great service"
5/5
What do you like best about Sendlane?

I've been a client of Sendlane since 2018, and what I like the best of it is the support and help I get whenever I need it. All the features and the power of the platform are great, but without that support they would be worth nothing. So I would say Sendlane is the best ESP when it comes to support. Which is the most important aspect in my opinion. Review collected by and hosted on G2.com.

What do you dislike about Sendlane?

I don't like the price increase, for more functionality, that I don't actually need. Maybe there should be different plans for that? Review collected by and hosted on G2.com.

Response from Mariesa Portmann of Sendlane

Hi Alex - thanks for leaving us an awesome review and more importantly, for being a loyal advocate of Sendlane since 2018 - wow! It's great to hear you've been enjoying the ride with us and have grown to trust our support to be best-in-class. I have received your feedback on the pricing update as well; we have not had to adjust our pricing for our customers in over 22 months and it is our commitment to continue offering a best-in-class product at a competitive cost for our customers. We appreciate your advocacy and partnership, Alex, and look forward to many more years of continued success together!

Cheers,

Mariesa, Director of Customer Success

Questions about Sendlane? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Viktor G.
VG
Viktor Grant
•
Last activity over 5 years ago

What performance increase have you see with respect to your open rates after switching to sendlane?

Pricing Options

Pricing provided by Sendlane.

60-Day Free Trial

Free

Professional

Starting at $600.00
500000 Emails Per Month

Enterprise

Starting at $1,550.00
1500000 Emails Per Month
Sendlane Comparisons
Sendlane Features
Building and Personalizing Emails
Sending Outbound Emails
Manage Email Deliverability
A/B Testing
Mobile Optimized
Marketing Lead Database
Data Quality Management
Segmentation
Program Management