Recommendations to others considering Rafflecopter:
See what the free version can do and if it suits your needs. There are some features that are missing, obviously, but I don't think you necessarily need to make the jump to paid immediately. I think it's also worthwhile to play around with it for a while before going live. There were small little hiccups with our first giveaway, and if I had it to do over again I would have done a small test giveaway with a bunch of my friends first, and then rolled it out to actual customers. Review collected by and hosted on G2.com.
What problems is Rafflecopter solving and how is that benefiting you?
It made hosting giveaways much easier. We can now have this system automatically verify that every step of the giveaway was done instead of having to manually do it ourselves. It also lets us add additional options for more entries, which has helped us spread by word of mouth. Review collected by and hosted on G2.com.