Pimcore Reviews & Product Details

Pimcore is an enterprise data and experience management technology solution designed to help organizations effectively scale their Product Experience Management (PXM) across intricate ecosystems. Established in 2013 and based in Salzburg, Austria, Pimcore has gained the trust of over 118,000 companies globally, making it a significant player in the field of digital experience management. This platform serves a diverse target audience, including businesses of all sizes that require a unified approach to managing product information, digital assets, and customer data. Pimcore's comprehensive suite integrates various functionalities such as Product Information Management (PIM), Master Data Management (MDM), Digital Asset Management (DAM), Customer Data Platform (CDP), and Digital Experience/CMS, as well as Digital Commerce capabilities. This integration allows organizations to streamline their operations and create consistent, personalized experiences for their customers across multiple channels. Key features of the Pimcore platform include its ability to aggregate and govern product content and data, which is essential for maintaining accuracy and consistency in product information. The platform's flexibility enables businesses to customize their data management processes according to their unique requirements. Additionally, Pimcore supports the enrichment of product content, allowing companies to enhance their offerings with detailed descriptions, images, and other relevant information that can improve customer engagement and conversion rates. One of the standout aspects of Pimcore is its composable architecture, which allows organizations to select and implement only the components they need, thereby optimizing their investment in technology. This modular approach not only enhances scalability but also ensures that businesses can adapt to changing market demands and customer preferences. Furthermore, Pimcore's recognition in Gartner's 2025 Magic Quadrant for Digital Experience Platforms underscores its credibility and effectiveness in delivering robust solutions for managing digital experiences. Overall, Pimcore provides a comprehensive and integrated solution for businesses looking to enhance their product experience management capabilities. By unifying various data management functions, it empowers organizations to create personalized and consistent customer experiences while maintaining control over their product content and data across complex ecosystems.

Seller

pimcore

Discussions

Pimcore Community

Languages Supported

German, English, French, Hindi, Italian, Japanese, Dutch, Norwegian, Portuguese, Russian, Spanish, Swedish, Chinese (Simplified)

Solution Type

All-in-One

Overview by

Pimcore Team

Pricing

Pricing provided by Pimcore.

Professional

$9,900.00

Per Year

View More Pricing Information

Pimcore Integrations

(7)

Verified by Pimcore

Pimcore Reviews FAQs

Generated using AI

Last updated: Nov 04, 2026

What is Pimcore, and what problem is it built to solve?

Pimcore is an open-core platform for managing digital experiences and data. It brings together tools for product information, digital assets, customer data, and content management to help businesses streamline data and workflows and deliver personalized experiences across channels.

What languages does Pimcore support?

Pimcore supports 13 languages, including Chinese (Simplified), Dutch, English, French, German, and others.

What company sizes and industries is Pimcore the best fit for?

Pimcore’s positive-use cases cluster most around mid-market and small businesses, with Information Technology and Services standing out among the industries represented. Other industries also appear across a varied set of product and digital experience projects.

Company size: Mid-Market (51–1,000 employees) and Small Business (50 or fewer employees) are the most represented segments.
Industry: Information Technology and Services is the most represented industry.

What customer support options does Pimcore provide, and how do users find the overall support experience?

Pimcore provides support through 24/7 live-rep support, chat, and email/help desk, alongside self-service resources. The support experience is mixed: some users find assistance helpful, while others point to gaps in developer support and documentation that can make troubleshooting or getting started harder.

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Verified User in Information Technology and Services

Small-Business (50 or fewer emp.)

8/12/2020

Business partner of the seller or seller's competitor, not included in G2 scores.

"A new way to manage all the marketing activities"

4.5/5

What do you like best about Pimcore?

I love the simplicity to connect different objects like product information and content. Enrich my content is really simple. I can add easily one or more images and manage their metadata to improve search and SEO. Review collected by and hosted on G2.com.

What do you dislike about Pimcore?

The user interface, but like an open-source solution Pimcore allows me to customize each part of the platform. Review collected by and hosted on G2.com.

Recommendations to others considering Pimcore:

Pimcore allows you to work at the marketing department in a different way than the past. With Pimcore platform you can have the complete control on your data and your content and, last but not least, you can have a lot of free time you can use for new projects! Review collected by and hosted on G2.com.

What problems is Pimcore solving and how is that benefiting you?

Pimcore has strengthened consistency of the information of my products and has reduced time to market Review collected by and hosted on G2.com.

Verified User in Retail

Small-Business (50 or fewer emp.)

2/1/2021

Business partner of the seller or seller's competitor, not included in G2 scores.

"More feature with easy to maintain catalogues"

4.5/5

What do you like best about Pimcore?

Content Management, web2print, Multi site and multi language Review collected by and hosted on G2.com.

What do you dislike about Pimcore?

Optimization of speed and process management Review collected by and hosted on G2.com.

Emanuel K.

Head of Digital Innovation and IT

Mid-Market (51-1000 emp.)

10/24/2019

"Most user-friendly digital experience platform we have ever worked with"

5/5

What do you like best about Pimcore?

We really like the integrated PIM module, which helps us to create our digital experiences in a faster way. The possibility to also manage customer data (CDP module) is very practical for managing B2B and B2C customer profiles centrally. Review collected by and hosted on G2.com.

What do you dislike about Pimcore?

The asset portal extension of the DAM module is not compatible with mobile devices. We were expecting better mobile compatibility here. The user management is becoming more and more complex the more features we use. This could be made more intuitive. Review collected by and hosted on G2.com.

Recommendations to others considering Pimcore:

We would not directly interface the product with our ERP system SAP, but use a data warehouse as a middleware instead (for better performance). Before starting the project we would immerse ourselves better with the capabilities of the product to align our digital strategy even more with it. Review collected by and hosted on G2.com.

What problems is Pimcore solving and how is that benefiting you?

I think the usability is fantastic. It is very intuitive to use for our employees. We do not require training of our employees, after 2-3 days they understand everything. The system is running rock stable, we are hardly facing any troubles or instabilities. Review collected by and hosted on G2.com.

Dominik K.

Head of Marketing

Mid-Market (51-1000 emp.)

8/2/2019

"Very dynamic product with great features and instant previews of our product data"

4.5/5

What do you like best about Pimcore?

We really like that the product connects all our product content with our marketing content. The versioning features and reporting features help us to keep a good overview of our business. The extensive user and role management enables us to grant the right level of access to each group. The search features have great filters. Review collected by and hosted on G2.com.

What do you dislike about Pimcore?

We were facing issues with the filters in batch edit mode. The CSV export feature was not capable of exporting data from the so-called classification store. When multiple people edit one object at the same time they cannot see who is else is currently editing it. Review collected by and hosted on G2.com.

Recommendations to others considering Pimcore:

We would specify our requirements more clearly and define our expectations better. We would do the requirement workshops with the same person who also manages the project implementation. Review collected by and hosted on G2.com.

What problems is Pimcore solving and how is that benefiting you?

The product is very dynamic. We really like the extensive drag & drop features to quickly relate data. The preview features let us exactly see how the product pages will look like on our website for our end customers. Review collected by and hosted on G2.com.

Mario M.

Head of Project Management

Small-Business (50 or fewer emp.)

7/26/2019

"It is really extraordinary that a product with such as large feature set is open source"

4/5

What do you like best about Pimcore?

We like that it makes our software developers work faster but does not restrict them in any way. The system allows configuration of many settings and therefore incurs little coding effort. As a company we can remove much technical hassle and focus on the product or solution we are creating. Review collected by and hosted on G2.com.

What do you dislike about Pimcore?

It can be hard keep track of configuration changes performed in the system. The complexity of the system can make it hard to keep a complete overview on a technical level. Review collected by and hosted on G2.com.

Recommendations to others considering Pimcore:

We would spend more time on thinking about our data models and specify them more clearly. Review collected by and hosted on G2.com.

What problems is Pimcore solving and how is that benefiting you?

Pimcore is a very flexible platform for data management. It is possible to integrate it easily with any external software. It has very good usability despite its powerful features. Also for software developers it is intuitive to use. A large benefit for us is that it is open source - for a product at this enterprise level and set of capabilities this is really extraordinary. Review collected by and hosted on G2.com.

Zenhäusern S.

Head of Marketing and Sales

Mid-Market (51-1000 emp.)

6/28/2019

"Open and customizable software which meets many digitization requirements"

4.5/5

What do you like best about Pimcore?

Especially the digital asset management has become a lot easier for our company. We can upload the images to a central repository and the software automatically creates various output formats. The software adjusted very well to our business processes and made work for the marketing department easier. Review collected by and hosted on G2.com.

What do you dislike about Pimcore?

Sometimes the software is complicated to use. When creating new content it can become confusing. Because it is so open and flexible and offers so many possibilities it requires a lot of planning, knowledge and preparation to create content and navigation structures in a good way. Its flexibility also makes the system complex. Review collected by and hosted on G2.com.

Recommendations to others considering Pimcore:

Make yourself aware before you start the project what are your actual goals and what you would like to achieve. Review collected by and hosted on G2.com.

What problems is Pimcore solving and how is that benefiting you?

We like that the system is very open and customizable. It can meet many requirements and we can use it for many different digitalization topics. Review collected by and hosted on G2.com.

Daniel H.

CEO

Mid-Market (51-1000 emp.)

7/18/2019

"The product adjusted to our needs and requirements and the customization went very well"

5/5

What do you like best about Pimcore?

In the digital asset management module the focal point feature helps a lot when publishing multiple image output formats from one single source. The graphical user interface for the data modeling helps non-technical people such as project managers and consultants to set up the system configuration without the need to code. Review collected by and hosted on G2.com.

What do you dislike about Pimcore?

The integrated image editing capabilities do not work as expected. We are missing some features here. Review collected by and hosted on G2.com.

Recommendations to others considering Pimcore:

Get support from the vendor in your first project and make sure to certify your developers. Review collected by and hosted on G2.com.

What problems is Pimcore solving and how is that benefiting you?

Our goal was to consolidate various data (products, images, ...) from different systems and formats in one system. The import of the images was challenging and more difficult than expected. Implementing the solution worked very well and the system adjusted to our needs and requirements. Review collected by and hosted on G2.com.

Jakub P.

Team Leader

Mid-Market (51-1000 emp.)

5/20/2019

"Great for many use cases - from PIM to eCommerce"

5/5

What do you like best about Pimcore?

The best thing about Pimcore is it's flexibility. We can start small - with simple (but custom) PIM solution - but after that we still have a lot of possibilities. We can grow our PIM with new features, we can transform it easily to MDM, include DAM or CRM capabilities. Using built-in CMS capabilities we can quickly use already existing product database to create a corporate website with eCatalog. From there we are just a small step from adding e-commerce capabilities. The best thing - developers love it. Its framework approach means that we don't have to overwrite anything - we can create new features the way we want. Review collected by and hosted on G2.com.

What do you dislike about Pimcore?

There are still some places in the codebase which are not yet optimized for extending Pimcore features with external bundles. Fortunately, Pimcore Core Team is working on this. Review collected by and hosted on G2.com.

What problems is Pimcore solving and how is that benefiting you?

Most of the projects we are facing are in some way custom - there is no standard company with the standard data model, standard e-commerce needs or standard product workflow. Using Pimcore we can recreate the business needs of our clients in software instead of changing how businesses work because the software requires it. Review collected by and hosted on G2.com.

Timo M.

CEO

Mid-Market (51-1000 emp.)

7/18/2019

"Eases individual and flexible implementation of complex business processes"

5/5

What do you like best about Pimcore?

We like that the event-driven software architecture allows us to implement custom requirements and re-use many existing components of the Symfony ecosystem. The data modeling feature works like a charm because it provides such great possibilities for scalable data models. The user interface for accessing and editing data is very intuitive. Review collected by and hosted on G2.com.

What do you dislike about Pimcore?

The product user interface seems quite technical and could confuse non-technical customers. The developer community is still quite small (for example compared to Drupal). This can make it take a long time to find out about some issues in forums or community platforms. Review collected by and hosted on G2.com.

Recommendations to others considering Pimcore:

Get your data models straight! Review collected by and hosted on G2.com.

What problems is Pimcore solving and how is that benefiting you?

We like the product very much because it is so flexible and we can implement nearly every requirement with it. The start was not so easy as the community was quite small. Sometimes we were still facing smaller bugs which had not been fixed yet. When facing problems it is great that you can look up a lot of information in the Symfony documentation, because Pimcore is based on the Symfony PHP framework. Review collected by and hosted on G2.com.

Desiree H.

Content Manager

Small-Business (50 or fewer emp.)

6/27/2019

"Self-explanatory digital experience platform, requires little technical skills of admins"

4.5/5

What do you like best about Pimcore?

We really love the button "Show In Tree" as it allows us to quickly view the location of a document, asset or data object in the system. The fast switching between the tabs of different content makes working with the system a comfortable experience. Review collected by and hosted on G2.com.

What do you dislike about Pimcore?

We would really appreciate better search functionality for documents. For example if we want to find a specific keyword on every webpage and want a list of all pages were this keyword is included. Also a search & replace feature to quickly replace words would be handy. Review collected by and hosted on G2.com.

Recommendations to others considering Pimcore:

I would more clearly define the responsibilities of the solution implementation project. We had some misunderstandings with our implementation partner, which was a digital agency. For example it was not clear what is the responsibility of the project manager on their side and on our side. The role and user access to the system should also be done more slow, when everything is already working to avoid messing up some stuff that is only partly done yet. This should also be planned well in advance. Review collected by and hosted on G2.com.

What problems is Pimcore solving and how is that benefiting you?

It is self-explanatory and easy to handle. Some features would have been handy such as a better search function. During the implementation phase we had some challenges because the solution was not stable enough yet. Now it is running very smooth. Review collected by and hosted on G2.com.