Top 10 Oracle Customer Data Management Cloud Alternatives & Competitors

Top 10 Alternatives to Oracle Customer Data Management Cloud Recently Reviewed By G2 Community

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Salesforce Data 360 (formerly Data Cloud)
By Salesforce
4.3/5
(208)
Product Description
Salesforce Data Cloud unlocks the full value of your data across the enterprise, powering your Customer 360 apps, Agentforce, and amplifying your existing data lake and warehouse investments to activate real-time insights and intelligent action.
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Reviewers say compared to Oracle Customer Data Management Cloud, Salesforce Data 360 (formerly Data Cloud) is:
Better at meeting requirements
Better at support
More usable
Categories in common with Oracle Customer Data Management Cloud:
Data Management Platform (DMP)

Simpli.fi
By Simpli.fi
4.5/5
(147)
Product Description
Simpli.fi offers an omnichannel programmatic solution including mobile, video, display, native, OTT/CTV, and social to help streamline your programmatic advertising.
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Reviewers say compared to Oracle Customer Data Management Cloud, Simpli.fi is:
Better at support
More usable
Better at meeting requirements
Categories in common with Oracle Customer Data Management Cloud:
Data Management Platform (DMP)

Keboola
By Keboola
4.6/5
(138)
Product Description
Keboola is a cloud based data platform that helps clients combine, enhance and publish crucial information for their internal analytics projects and data products.
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Reviewers say compared to Oracle Customer Data Management Cloud, Keboola is:
Better at support
More usable
Better at meeting requirements
Categories in common with Oracle Customer Data Management Cloud:
Data Management Platform (DMP)
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Lotame Spherical Platform
By Lotame
4.4/5
(116)
Product Description
• Actionable Customer Intelligence: Bring together your known and unknown first-party customer data for maximum benefit. Tap into built-in analytics to inform personalization, fuel audience growth markets, and inspire smarter planning. • Data Informed Audiences: Use flexible audience building to enrich and scale your first-party data. Access machine learning modeling, lookalike tools, and a trusted, global data marketplace for audience expansion, acquisition, and ROI. • Identity Powered Activation: Easily extend your audiences anywhere you need — campaign delivery, data visualization, revenue generation and more. Safeguard your addressable advertising and measurement needs with the market leader in identity.
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Reviewers say compared to Oracle Customer Data Management Cloud, Lotame Spherical Platform is:
Better at support
More usable
Better at meeting requirements
Categories in common with Oracle Customer Data Management Cloud:
Data Management Platform (DMP)

Plauti
By Plauti
4.5/5
(113)
Product Description
Plauti offers a powerful data management engine within Salesforce that ensures trusted data and enables confident action. It allows organizations to manipulate large datasets, verify data, eliminate duplicates, assign records and restore changes efficiently. Whether you're improving customer experience, achieving AI readiness, improving Data governance or driving operational efficiency, the solutions work together to turn scattered data into a trusted resource that fuels confident decision-making and business growth. Because when data is right, actions are right. And when actions are right, trust follows.
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Reviewers say compared to Oracle Customer Data Management Cloud, Plauti is:
Better at support
Better at meeting requirements
More usable
Categories in common with Oracle Customer Data Management Cloud:
Data Management Platform (DMP)

Zeta Marketing Platform
By Zeta Global
4.1/5
(93)
Product Description
Zeta Global is a leading AI-powered marketing cloud that helps brands acquire, grow, and retain customers with greater efficiency. Headquartered in New York City and publicly traded (NYSE: ZETA), Zeta serves enterprises worldwide, delivering personalized marketing at scale. Our platform brings together identity, intelligence, and activation into a single solution enriched by one of the industry’s largest proprietary data sets.
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Reviewers say compared to Oracle Customer Data Management Cloud, Zeta Marketing Platform is:
Better at support
More usable
Better at meeting requirements
Categories in common with Oracle Customer Data Management Cloud:
Data Management Platform (DMP)

Roku OneView (formerly Dataxu)
By Roku
3.8/5
(86)
Product Description
dataxu helps marketing professionals use data to improve their advertising. Its software empowers you to connect with real people across all channels.
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Reviewers say compared to Oracle Customer Data Management Cloud, Roku OneView (formerly Dataxu) is:
Better at support
Better at meeting requirements
More usable
Categories in common with Oracle Customer Data Management Cloud:
Data Management Platform (DMP)

Permutive
By Permutive
4.5/5
(84)
Product Description
Permutive is a predictive data collaboration platform designed to facilitate the secure collaboration among publishers, advertisers, agencies, and retail media leaders. Their solution integrates clean room capabilities, curation, and first-party data activation into a single, privacy-first framework. By focusing on data security and compliance, Permutive allows users to leverage their data effectively while adhering to privacy regulations.
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Reviewers say compared to Oracle Customer Data Management Cloud, Permutive is:
Better at support
More usable
Better at meeting requirements
Categories in common with Oracle Customer Data Management Cloud:
Data Management Platform (DMP)

AdLib DSP
By AdLib Media Group
4.7/5
(79)
Product Description
AdLib is a DSP-agnostic buying platform that helps you scale your programmatic campaigns smarter, faster, and more profitably. AdLib partners with emerging agencies and marketers to deliver premium programmatic performance without the complexity, cost, or overhead of traditional DSPs. Our platform provides independent and emerging agencies the tools, data, and automation to run enterprise-quality campaigns — from CTV and Audio to Geofencing and YouTube — all under one roof, with zero trafficking headaches. We've helped independent agencies grow their client base five times over while keeping costs steady. Wellness brands have tripled their return on ad spend. Gaming apps have cut their user acquisition costs by 40%.
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Reviewers say compared to Oracle Customer Data Management Cloud, AdLib DSP is:
Better at support
More usable
Better at meeting requirements
Categories in common with Oracle Customer Data Management Cloud:
Data Management Platform (DMP)

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