LAGO PIM Reviews & Product Details

Founded in 1994, Comosoft is a global pioneer in multichannel media, DAM, and PIM systems for retail, catalogs, e-commerce, agencies, and manufacturing sectors. Our goal is to provide data and media production platforms to meet the ever-changing channel requirements of modern, global business, marketing, and digitally-enabled commerce. In addition to various international sales offices, Comosoft supports its growing client base from two central locations, Hamburg, Germany (Headquarters) and Plano, Texas. LAGO automates and optimizes multichannel marketing activities, significantly cutting production time and costs. At its core, LAGO is a PIM, DAM, and marketing production solution with an integrated checkpoint-based collaborative workflow, versioning optimization, and proofing system. LAGO consolidates data and assets from multiple sources in a central repository for various marketing channels. Projects for e-commerce, print, mobile, social media and point of sale can be planned, produced, and output directly from LAGO. What are LAGO's Key Core Functions? • PIM: Manage product data for multiple regions/versions. • DAM: Manage all types of assets and media. • PLANNING: Plan and organize channel-specific projects. • WORKFLOW & PROOFING: Checkpoint-based workflows with integrated proofing and approval cycles. • ADMIN: Use Admin to configure the system (i.e., role and user rights, import/ export, workflow parameters) How can LAGO benefit your organization? • PRODUCTION: With our exclusive InDesign plugin, LAGO enables visibility into assets (DAM) and data (PIM), as well as the proofing and workflow modules–all without leaving InDesign. LAGO's advanced, logic-driven templates also help automate page building, streamline versioning, and ensure consistent branding. LAGO helps design and production personnel focus on design and production instead of hunting and gathering assets and data. • E-COMMERCE: Export data to an e-com website by simply assigning products to their respective categories. • DIGITAL OUTPUT: LAGO Digital Output is an extended channel feature set designed to manage and output content to publish online interactive digital circulars and digital catalogs. • E-PAPER MARKETPLACE: The E-Paper Marketplace provides a platform for hosting digital flip-book-style publications, integrating seamlessly with the Digital Output Module. • WORKFLOW MANAGEMENT: LAGO's Workflow Engine automatically assigns jobs to teams (or individuals) and monitors their progress through completion. Reporting tools let you keep an eye on production and immediately identify possible bottlenecks. Because of its modular nature, LAGO can produce multichannel marketing materials from planning to output.