# Kvantum Reviews
**Vendor:** Kvantum  
**Category:** [Attribution Software](https://www.g2.com/categories/attribution)  
**Average Rating:** 4.0/5.0  
**Total Reviews:** 1
## About Kvantum
Kvantum is the marketing performance analytics company, building technology that fundamentally changes the way brands measure the marketing impact on sales. Kvantum has combined the machine learning and econometric modeling into its proprietary Marketing Science Platform that can measure the short term and long term incremental effect of marketing with minimum possible data points. Brands can work with Kvantum in three ways: by licensing the Kvantum Platform for data management, visualization & algorithmic attribution; by managing cross-channel campaigns in real-time using the Kvantum Platform (Product & Services); by working with Kvantum to solve your toughest media measurement challenge (Custom Solution). The company is headquartered in SF Bay Area and works with Top Retail, CPG and eCommerce brands across US, Canada, Australia, Europe, and Asia. Over the past years, we have helped clients increase their digital ROI from 30% to 60%, while maintaining spend levels. For more information on Kvantum Inc. visit www.kvantuminc.com and contact our Sales Team at sales@kvantuminc.com Specifically Kvantum provides solutions for following: 1. Marketing Mix Modeling 2. Marketing Optimization 3. Multi-Channel Attribution 4. Social Media Performance Measurement 5. Cross-channel Measurement 6. Data Foundation 7. Consumer Analytics 8. Online to Offline Attribution




## Kvantum Reviews
  ### 1. User friendly

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Oil & Energy | Enterprise (> 1000 emp.)

**Reviewed Date:** December 28, 2017

**What do you like best about Kvantum?**

User friendly software that allows you to easily track metrics. 

**What do you dislike about Kvantum?**

Could have more features to be competitive with other products. 

**What problems is Kvantum solving and how is that benefiting you?**

Track audiences and clicks 


## Kvantum Discussions
  - [What is Marketing Attribution used for?](https://www.g2.com/discussions/marketing-attribution-what-is-marketing-attribution-used-for)
  - [What is Marketing Attribution used for?](https://www.g2.com/discussions/what-is-marketing-attribution-used-for)

- [View Kvantum pricing details and edition comparison](https://www.g2.com/products/kvantum/reviews?section=pricing&secure%5Bexpires_at%5D=2026-05-24+16%3A10%3A14+-0500&secure%5Bsession_id%5D=c2b1d077-caf3-433e-b52d-2e38add8bc04&secure%5Btoken%5D=97f22b7b91b7f0d64dc810ca98f5552ef1b00856b6a0f3a22d0732db03b5b293&format=llm_user)

## Kvantum Features
**Attribution Modeling**
- Single-Touch Attribution
- Multi-Touch Attribution
- Algorithmic Attribution
- Cross-Device Attribution
- Offline Attribution
- Custom Attribution

**Agentic AI - Attribution**
- Autonomous Task Execution
- Cross-system Integration
- Natural Language Interaction
- Proactive Assistance

**Agentic AI - Genesys AppFoundry Marketplace**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Marketing Distribution**
- Segmentation 
- Personalized Messaging 
- Website Personalization 
- Email Campaigns 
- Digital Advertising
- Direct Mail

**Marketing**
- B2B Attribution
- B2C Attribution
- Marketing Channels
- Integrations

**Campaign Planning**
- Strategy Mapping 
- Prioritized Accounts 
- Trending Accounts 
- Sales Activation

**Reporting**
- Dashboards
- Data Visualizations
- Custom Reporting

**Integrations**
- Ad Network Integrations 
- Buyer Intent Data Integration
- Marketing Automation Integration
- CRM Integration

## Top Kvantum Alternatives
  - [CallRail](https://www.g2.com/products/callrail/reviews) - 4.5/5.0 (1,626 reviews)
  - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews) - 4.4/5.0 (14,093 reviews)
  - [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) - 4.4/5.0 (14,147 reviews)