The Herrmann Brain Dominance Instrument® (HBDI® is a leading assessment tool designed to identify and understand individual thinking preferences. Developed in the 1970s by Ned Herrmann, the HBDI® is grounded in over 40 years of brain-based research and scientific validation. By completing a 116-question survey, individuals receive a comprehensive profile that maps their thinking styles across four distinct quadrants, each representing different cognitive approaches. This insight enables users to enhance communication, collaboration, and decision-making by recognizing and leveraging diverse thinking styles within teams and organizations.
Key Features and Functionality:
- Comprehensive Assessment: The HBDI® evaluates thinking preferences through a validated 116-question survey, providing a detailed profile of an individual's cognitive styles.
- Whole Brain® Model: The assessment categorizes thinking preferences into four quadrants:
- Upper Left (Blue or A Quadrant: Logical, analytical, fact-based, and quantitative thinking.
- Lower Left (Green or B Quadrant: Organized, sequential, planned, and detailed thinking.
- Lower Right (Red or C Quadrant: Interpersonal, feeling-based, kinesthetic, and emotional thinking.
- Upper Right (Yellow or D Quadrant: Holistic, intuitive, integrating, and synthesizing thinking.
- Global Reach: With over 4 million assessments conducted in more than 60 countries and availability in 16 languages, the HBDI® is a globally recognized tool.
- Application Modules: Beyond the initial assessment, the HBDI® offers application learning modules that help individuals and teams apply Whole Brain® Thinking to various areas such as communication, team collaboration, decision-making, strategy, innovation, and diversity and inclusion.
Primary Value and Solutions Provided:
The HBDI® empowers individuals and organizations to harness cognitive diversity by providing a clear understanding of thinking preferences. This awareness facilitates improved communication, enhances team collaboration, and leads to more effective decision-making processes. By recognizing and valuing different cognitive approaches, organizations can foster a more inclusive and innovative culture, ultimately driving better business outcomes.