# What are the top platforms for managing cross-device display advertising?

<p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">Hey G2 experts. Does anyone in the community working at enterprise or growth-stage companies have a preference for <strong>cross-device display advertising</strong> platforms to use? On G2’s <a class="a a--md" elv="true" href="https://www.g2.com/categories/display-advertising">Display Advertising</a> page, a few tools stand out for audience unification and omnichannel control. See my full software list below! </p><ol>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/stackadapt/reviews"><strong>StackAdapt</strong></a> – Known for approachable, omnichannel programmatic (display, native, video, CTV, audio) with strong campaign management and frequency capping. Teams lean on it to plan and optimize audiences consistently across devices while keeping reporting centralized. </li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/the-trade-desk/reviews"><strong>The Trade Desk</strong></a> – Enterprise DSP built for scale, offering granular targeting, retargeting, cross-device reach, and advanced optimization. Its controls and integrations make it a staple for coordinating audiences and measurement across web, mobile, and CTV. </li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/quantcast-platform/reviews"><strong>Quantcast Platform</strong></a> – Real-time audience modeling with unification across devices and customizable dashboards. Marketers use it to recognize returning users and keep frequency and messaging coherent as people move between mobile, tablet, and desktop.</li>
<li>
<a class="a a--md" elv="true" href="https://www.g2.com/products/simpli-fi/reviews"><strong>Simpli.fi</strong></a> – Programmatic platform popular with agencies and multi-location brands; supports display with localized targeting and robust reporting. Useful when you need consistent cross-device execution plus granular control for regional rollouts. </li>
</ol><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true"></p><p class="elv-tracking-normal elv-text-default elv-font-figtree elv-text-base elv-leading-base elv-font-normal" elv="true">How does your list look? These platforms are recognized for managing cross-device campaigns effectively. If you’d add another (e.g., AdCreative.ai for fast creative refresh feeding your DSPs), or adjust for B2B vs. B2C, drop your notes—especially any wins on audience unification and blended reach/frequency.</p>

##### Post Metadata
- Posted at: 10 months ago
- Author title: Content Marketing Specialist
- Net upvotes: 1


## Comments
### Comment 1

&lt;p&gt;Have you tried any of these free tools? https://www.g2.com/categories/display-advertising/free&lt;/p&gt;

##### Comment Metadata
- Posted at: 10 months ago
- Author title: Content Marketing Specialist





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