---
title: Gupshup Reviews
meta_title: 'Gupshup Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 67 reviews by the users' company size, role or industry to
  find out how Gupshup works for a business like yours.
aggregate_rating:
  rating_value: 4.4
  review_count: 67
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Conversational Intelligence
  url: https://www.g2.com/categories/conversational-intelligence
---

# Gupshup Reviews
**Vendor:** Gupshup  
**Category:** [Bot Platforms](https://www.g2.com/categories/bot-platforms)  
**Average Rating:** 4.4/5.0  
**Total Reviews:** 67
## About Gupshup
Gupshup.io is the leading Conversation Cloud for marketing, commerce, and support automation. Gupshup’s automation solutions enable 45,000+ brands across India, Latin America, Europe, Southeast Asia, the Middle East, and the United States to deliver better customer experience, and increased revenue while saving costs. Citibank, Akzo Nobel, Khan Academy, Unilever, MPL, Netflix, Flipkart, and Ola are a few of its leading clients. With a single messaging API for 30+ channels across voice, text, and chat, the Gupshup Conversation Cloud powers over 10 billion messages per month.



## Gupshup Pros & Cons
**What users like:**

- Users praise GupShup for its **ease of use** , making marketing campaigns simple and effective with great support. (26 reviews)
- Users value the **excellent customer support** from Gupshup, which aids in smooth integration and service operation. (23 reviews)
- Users value Gupshup for its **robust messaging platform** and exceptional support from dedicated account managers like Stuti Dubey. (14 reviews)
- Users praise the **easy integrations** with CRM and seamless API setup, enhancing their experience significantly. (11 reviews)
- Users praise Gupshup for its **user-friendly tools** and effective multi-channel integration, enhancing customer communication seamlessly. (11 reviews)
- Integrations (10 reviews)
- Users commend Gupshup's **fantastic staff support** , noting quick responses and proactive assistance from the team. (10 reviews)
- API Integration (9 reviews)
- Communication (8 reviews)
- 24/7 Support (6 reviews)

**What users dislike:**

- Users find the **dashboard issues** frustrating, needing improvements for better usability and template updates. (5 reviews)
- Users express dissatisfaction with Gupshup's **poor customer support** , highlighting slow response times and lack of dedicated assistance. (4 reviews)
- Users experience **slow performance** with Gupshup, as templates and pages often take time to load and refresh. (4 reviews)
- Users report a **delayed response** from the support team, affecting the overall experience with Gupshup. (3 reviews)
- Users find the **inadequate reporting** of Gupshup frustrating, seeking improvements for better clarity and functionality. (3 reviews)
- Users find Gupshup has a **steep learning curve** , making it challenging for beginners to navigate effectively. (3 reviews)
- Not User-Friendly (3 reviews)
- Users find the **poor interface design** of Gupshup challenging, expressing a desire for better usability. (3 reviews)
- Poor Reporting (3 reviews)
- Users experience **slow loading times** with Gupshup, causing delays in viewing newly created templates. (3 reviews)


## Gupshup Discussions
  - [Is Gupshup good?](https://www.g2.com/discussions/is-gupshup-good) - 1 comment, 1 upvote

- [View Gupshup pricing details and edition comparison](https://www.g2.com/products/gupshup/reviews?page=6&section=pricing&secure%5Bexpires_at%5D=2026-07-20+22%3A55%3A24+-0500&secure%5Bsession_id%5D=4f19e958-275e-4523-b916-5b89a525ea45&secure%5Btoken%5D=5156f903a60bf63920a0c4031975a19bfed6ca4075868a70fa05e2a7e1bdb3c7&format=llm_user)
## Gupshup Integrations
  - [CleverTap](https://www.g2.com/products/clevertap/reviews)
  - [HubSpot Marketing Hub](https://www.g2.com/products/hubspot-marketing-hub/reviews)
  - [Kapture CX](https://www.g2.com/products/kapture-cx/reviews)
  - [Laravel](https://www.g2.com/products/laravel/reviews)

## Gupshup Features
**Messenger**
- Sequencing
- AI
- Live Chat
- Customization Interface

**Conversational Platform**
- Personalization
- Omnichannel
- Contextual Engagement
- Proactive Engagement

**Generative AI**
- AI Text Generation
- AI Text Summarization

**WhatsApp Messaging - WhatsApp Marketing**
- Transactional Messages
- Bulk WhatsApp Messaging
- Conversational Messaging
- Personalization
- Promotional Messages
- Automated Replies

**Channels**
- Social Media
- Website
- Text Message (SMS)
- Voice Assistants
- Other

**Support Automation**
- Intelligent Routing
- Seamless Escalation
- Transcripts
- Self-Serve Support

**WhatsApp Business Platform - WhatsApp Marketing**
- Segmentation
- API Integration
- WhatsApp Commerce
- Analytics

**Agentic AI - Bot Platforms**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

**Customers**
- Targeting
- Profiles
- Analytics
- Lead Gathering
- Sales Conversion

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Agentic AI - Conversational Marketing**
- Autonomous Task Execution
- Multi-step Planning
- Cross-system Integration
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance
- Decision Making

## Top Gupshup Alternatives
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