# FreshChat vs Gupshup Comparison

| | FreshChat | Gupshup | 
|---|---|---|
| **Star Rating** | 4.4 out of 5 | 4.4 out of 5 | 
| **Total Reviews** | 497 | 66 | 
| **Largest Market Segment** | Small-Business (58.1% of reviews) | Mid-Market (44.6% of reviews) | 
| **Entry Level Price** | $0.00 | No pricing available | 

---
## Top Pros & Cons

### FreshChat

Pros:
- Ease of Use (14 reviews)
- Helpful (10 reviews)

Cons:
- AI Limitations (5 reviews)
- Chatbot Issues (5 reviews)

### Gupshup

Pros:
- Ease of Use (26 reviews)
- Customer Support (23 reviews)

Cons:
- Dashboard Issues (5 reviews)
- Poor Customer Support (4 reviews)

---
## Ratings Comparison
| Rating | FreshChat | Gupshup | 
|---|---|---|
  | **Meets Requirements** | 8.7 (402 reviews) | 8.9 (58 reviews) | 
  | **Ease of Use** | 9.1 (404 reviews) | 8.8 (59 reviews) | 
  | **Ease of Setup** | 8.8 (258 reviews) | 8.8 (41 reviews) | 
  | **Ease of Admin** | 9.0 (245 reviews) | 8.1 (22 reviews) | 
  | **Quality of Support** | 8.8 (396 reviews) | 8.4 (58 reviews) | 
  | **Has the product been a good partner in doing business?** | 8.8 (241 reviews) | 8.7 (22 reviews) | 
  | **Product Direction (% positive)** | 9.0 (403 reviews) | 8.8 (56 reviews) | 

---
## Pricing

### FreshChat

#### Entry-Level Pricing

Plan: Free

Price: $0.00

Key Features:
- Chatbot builder
- Chatbot analytics
- Inbox Views

[Browse all 4 editions](https://www.g2.com/products/freshworks-freshchat/pricing)

#### Free Trial

Yes

### Gupshup

#### Entry-Level Pricing

No pricing available

#### Free Trial

No information available

---
## Features Comparison By Category

### Conversational Marketing

| Product | Score | Reviews |
|---|---|---|
| **FreshChat** | 8.9/10 | 52 |
| **Gupshup** | 7.7/10 | 25 |

#### Messenger

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Sequencing** | 8.9 (43 reviews) ✓ Verified | 8.8 (20 reviews) | 
| **AI** | 8.4 (45 reviews) ✓ Verified | 7.1 (19 reviews) | 
| **Live Chat** | 9.4 (48 reviews) ✓ Verified | 7.6 (20 reviews) | 
| **Customization Interface** | 9.1 (48 reviews) ✓ Verified | 7.9 (19 reviews) | 

#### Channels

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Social Media** | 8.7 (38 reviews) ✓ Verified | 7.3 (18 reviews) | 
| **Website** | 9.0 (45 reviews) ✓ Verified | 7.3 (20 reviews) | 
| **Text Message (SMS)** | 8.8 (32 reviews) | 8.5 (19 reviews) | 
| **Voice Assistants** | 9.0 (32 reviews) ✓ Verified | 6.8 (17 reviews) | 
| **Other** | 8.9 (37 reviews) ✓ Verified | 7.2 (16 reviews) | 

#### Customers

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Targeting** | 9.0 (41 reviews) ✓ Verified | 8.1 (17 reviews) | 
| **Profiles** | 8.8 (43 reviews) ✓ Verified | 7.7 (18 reviews) | 
| **Analytics** | 8.6 (44 reviews) ✓ Verified | 7.8 (19 reviews) | 
| **Lead Gathering** | 8.9 (38 reviews) ✓ Verified | 7.6 (17 reviews) | 
| **Sales Conversion** | 8.9 (38 reviews) ✓ Verified | 7.5 (17 reviews) | 

#### Agentic AI - Conversational Marketing

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Chatbots

| Product | Score | Reviews |
|---|---|---|
| **FreshChat** | 8.7/10 | 117 |
| **Gupshup** | N/A | N/A |

#### Responses

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Customization** | 8.5 (103 reviews) | Not enough data | 
| **Control** | 8.6 (104 reviews) | Not enough data | 
| **Route To Human** | 8.9 (102 reviews) | Not enough data | 
| **Menu bars** | 8.7 (99 reviews) | Not enough data | 
| **Drip sequences** | 8.6 (83 reviews) | Not enough data | 

#### Platform

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Live chat** | 9.2 (105 reviews) | Not enough data | 
| **Integrations** | 8.9 (100 reviews) | Not enough data | 
| **Branding** | 8.8 (100 reviews) | Not enough data | 
| **Analytics** | 8.5 (99 reviews) | Not enough data | 
| **A/B testing** | 8.4 (78 reviews) | Not enough data | 
| **Role-based access** | 9.0 (93 reviews) | Not enough data | 
| **Collection of information** | 8.8 (94 reviews) | Not enough data | 

#### Generative AI

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **AI Text Generation** | 8.4 (42 reviews) | Not enough data | 
| **AI Text Summarization** | 8.6 (42 reviews) | Not enough data | 

### Conversational Support

| Product | Score | Reviews |
|---|---|---|
| **FreshChat** | 8.6/10 | 165 |
| **Gupshup** | 8.3/10 | 15 |

#### Conversational Platform

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Personalization** | 8.6 (148 reviews) | 8.6 (12 reviews) | 
| **Omnichannel** | Feature Not Available | 8.5 (10 reviews) | 
| **Contextual Engagement** | 8.5 (127 reviews) | 8.5 (11 reviews) | 
| **Proactive Engagement** | 8.6 (111 reviews) | 9.1 (11 reviews) | 

#### Support Automation

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Intelligent Routing** | 8.6 (133 reviews) | 8.9 (11 reviews) | 
| **Seamless Escalation** | 8.6 (135 reviews) | 8.6 (12 reviews) | 
| **Transcripts** | 8.5 (134 reviews) | 8.2 (10 reviews) | 
| **Self-Serve Support** | 8.8 (116 reviews) | 8.5 (11 reviews) | 

#### Generative AI

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **AI Text Generation** | 8.5 (61 reviews) | 7.1 (7 reviews) | 
| **AI Text Summarization** | 8.5 (61 reviews) | 7.4 (7 reviews) | 

### Bot Platforms

| Product | Score | Reviews |
|---|---|---|
| **FreshChat** | N/A | N/A |
| **Gupshup** | 7.7/10 | 14 |

#### Generative AI

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **AI Text Generation** | Not enough data | 7.0 (11 reviews) | 
| **AI Text Summarization** | Not enough data | 7.4 (11 reviews) | 

#### Agentic AI - Bot Platforms

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.0 (5 reviews) | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | 9.3 (5 reviews) | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | 7.7 (5 reviews) | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Live Chat

| Product | Score | Reviews |
|---|---|---|
| **FreshChat** | 8.6/10 | 335 |
| **Gupshup** | N/A | N/A |

#### Generative AI

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **AI Text Generation** | 8.5 (73 reviews) | Not enough data | 
| **AI Text Summarization** | 8.6 (72 reviews) | Not enough data | 
| **AI Text-to-Speech** | 7.8 (73 reviews) | Not enough data | 

#### Communication

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Pop-up Chat** | 9.2 (281 reviews) ✓ Verified | Not enough data | 
| **Notifications** | 8.5 (295 reviews) ✓ Verified | Not enough data | 
| **Targeted Emails** | 8.4 (202 reviews) ✓ Verified | Not enough data | 
| **In-App Messaging** | 8.9 (248 reviews) ✓ Verified | Not enough data | 
| **Co-Browsing** | 8.2 (138 reviews) ✓ Verified | Not enough data | 

####  Internal Use

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Customization ** | 8.5 (273 reviews) ✓ Verified | Not enough data | 
| **Conversation Archiving** | 8.7 (268 reviews) ✓ Verified | Not enough data | 
| **Lead Development** | 8.4 (221 reviews) ✓ Verified | Not enough data | 
| **Knowledge Base** | 8.7 (256 reviews) ✓ Verified | Not enough data | 
| **Team Inbox ** | 9.0 (253 reviews) ✓ Verified | Not enough data | 
| **Customer Profiles** | 8.5 (255 reviews) ✓ Verified | Not enough data | 

### Customer Self-Service

| Product | Score | Reviews |
|---|---|---|
| **FreshChat** | 8.7/10 | 114 |
| **Gupshup** | N/A | N/A |

#### Generative AI

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **AI Text Summarization** | 8.9 (33 reviews) | Not enough data | 

#### Self-Service Experience

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Knowledge Base** | 8.9 (92 reviews) | Not enough data | 
| **Searchable Articles** | 8.7 (93 reviews) | Not enough data | 
| **Community Forums** | 8.4 (80 reviews) | Not enough data | 
| **Mobile Optimization** | 8.5 (67 reviews) | Not enough data | 
| **Personalization** | 8.6 (69 reviews) | Not enough data | 

#### Self-Service Platform

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Branding** | 9.1 (74 reviews) | Not enough data | 
| **Automation** | 8.9 (77 reviews) | Not enough data | 
| **Artificial Intelligence** | 8.0 (68 reviews) | Not enough data | 
| **Integrations** | 8.8 (77 reviews) | Not enough data | 

#### Agentic AI - Customer Self-Service

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

### Social Customer Service

| Product | Score | Reviews |
|---|---|---|
| **FreshChat** | 9.2/10 | 58 |
| **Gupshup** | N/A | N/A |

#### Generative AI

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **AI Text Generation** | 9.2 (23 reviews) | Not enough data | 
| **AI Text Summarization** | 9.5 (23 reviews) | Not enough data | 

#### Process

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Mentions** | 9.4 (43 reviews) | Not enough data | 
| **Tickets** | 9.4 (48 reviews) | Not enough data | 
| **Macros** | 9.2 (42 reviews) | Not enough data | 

#### Channels

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Email** | 9.2 (50 reviews) | Not enough data | 
| **Social** | 9.2 (53 reviews) | Not enough data | 
| **Live Chat** | 9.5 (53 reviews) | Not enough data | 
| **Phone** | 9.0 (43 reviews) | Not enough data | 
| **Text** | 9.3 (44 reviews) | Not enough data | 

#### Insight

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Surveys** | 9.2 (41 reviews) | Not enough data | 
| **Reporting** | 8.9 (49 reviews) | Not enough data | 
| **Visitor Activity** | 9.2 (46 reviews) | Not enough data | 
| **Help Desk** | 9.1 (48 reviews) | Not enough data | 

### WhatsApp Marketing

| Product | Score | Reviews |
|---|---|---|
| **FreshChat** | N/A | N/A |
| **Gupshup** | 9.3/10 | 17 |

#### WhatsApp Messaging - WhatsApp Marketing

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Transactional Messages** | Not enough data | 9.4 (13 reviews) | 
| **Bulk WhatsApp Messaging** | Not enough data | 9.6 (14 reviews) | 
| **Conversational Messaging** | Not enough data | 9.4 (12 reviews) | 
| **Personalization** | Not enough data | 9.4 (12 reviews) | 
| **Promotional Messages** | Not enough data | 9.2 (12 reviews) | 
| **Automated Replies** | Not enough data | 9.5 (13 reviews) | 

#### WhatsApp Business Platform - WhatsApp Marketing

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Segmentation** | Not enough data | 9.1 (11 reviews) | 
| **API Integration** | Not enough data | 9.6 (12 reviews) | 
| **WhatsApp Commerce** | Not enough data | 8.6 (12 reviews) | 
| **Analytics** | Not enough data | 8.8 (12 reviews) | 

### AI Customer Support Agents

| Product | Score | Reviews |
|---|---|---|
| **FreshChat** | N/A | N/A |
| **Gupshup** | N/A | N/A |

#### Customer Query Resolution - AI Customer Support Agents

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Automated Ticket Resolution** | Not enough data | Not enough data | 
| **Contextual Response Generation** | Not enough data | Not enough data | 
| **Sentiment Analysis** | Not enough data | Not enough data | 
| **Knowledge Base Utilization** | Not enough data | Not enough data | 
| **Multilingual Support** | Not enough data | Not enough data | 

#### Customer Interaction Automation - AI Customer Support Agents

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Proactive Customer Outreach** | Not enough data | Not enough data | 
| **Feedback Collection** | Not enough data | Not enough data | 
| **Escalation Handling** | Not enough data | Not enough data | 
| **Workflow Optimization** | Not enough data | Not enough data | 

#### Automation

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Customer Interaction Automation** | Not enough data | Not enough data | 
| **Feedback Collection** | Not enough data | Not enough data | 
| **Document Processing** | Not enough data | Not enough data | 

#### Autonomy

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Independent Decision Making** | Not enough data | Not enough data | 
| **Adaptive Responses** | Not enough data | Not enough data | 
| **Task Execution** | Not enough data | Not enough data | 
| **Problem Solving** | Not enough data | Not enough data | 

### AI Agents

| Product | Score | Reviews |
|---|---|---|
| **FreshChat** | N/A | N/A |
| **Gupshup** | N/A | N/A |

#### Agentic AI - AI Agents

| Feature | FreshChat | Gupshup | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 
| **Cross-system Integration** | Not enough data | Not enough data | 
| **Adaptive Learning** | Not enough data | Not enough data | 
| **Natural Language Interaction** | Not enough data | Not enough data | 
| **Proactive Assistance** | Not enough data | Not enough data | 
| **Decision Making** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [Conversational Marketing Software](https://www.g2.com/categories/conversational-marketing), [Conversational Support Software](https://www.g2.com/categories/conversational-support)

**Unique to FreshChat (5):** [Chatbots Software](https://www.g2.com/categories/chatbots), [Social Customer Service Software](https://www.g2.com/categories/social-customer-service), [Live Chat Software](https://www.g2.com/categories/live-chat), [Customer Self-Service Software](https://www.g2.com/categories/customer-self-service), [AI Customer Support Agents Software](https://www.g2.com/categories/ai-customer-support-agents)

**Unique to Gupshup (2):** [Bot Platforms](https://www.g2.com/categories/bot-platforms), [WhatsApp Marketing Software](https://www.g2.com/categories/whatsapp-marketing)


---
## Reviewer Demographics

### By Company Size

| Segment | FreshChat | Gupshup | 
|---|---|---|
| **Small-Business** | 58.1% | 24.6% | 
| **Mid-Market** | 35.7% | 44.6% | 
| **Enterprise** | 6.2% | 30.8% | 

### By Industry

#### FreshChat

- **Information Technology and Services:** 10.4%
- **Computer Software:** 10.0%
- **Consumer Services:** 8.0%
- **Financial Services:** 5.6%
- **Retail:** 4.8%
- **Marketing and Advertising:** 4.1%
- **Internet:** 3.7%
- **Education Management:** 3.7%
- **Telecommunications:** 3.0%
- **Health, Wellness and Fitness:** 2.8%
- **Other:** 43.9%

#### Gupshup

- **Financial Services:** 7.7%
- **Automotive:** 7.7%
- **Computer Software:** 7.7%
- **Marketing and Advertising:** 6.2%
- **Insurance:** 6.2%
- **Information Technology and Services:** 4.6%
- **Hospital & Health Care:** 4.6%
- **Consumer Goods:** 4.6%
- **Education Management:** 4.6%
- **Apparel & Fashion:** 3.1%
- **Other:** 43.1%

---
## Alternatives

### Alternatives to FreshChat

- [Fin](https://www.g2.com/products/fin/reviews) — 4.5/5 stars (3851 reviews)
- [Zendesk for Customer Service](https://www.g2.com/products/zendesk-for-customer-service/reviews) — 4.3/5 stars (6936 reviews)
- [Tidio](https://www.g2.com/products/tidio/reviews) — 4.6/5 stars (1905 reviews)
- [Drift](https://www.g2.com/products/drift/reviews) — 4.4/5 stars (1256 reviews)
- [LiveChat](https://www.g2.com/products/livechat/reviews) — 4.4/5 stars (806 reviews)
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### Alternatives to Gupshup

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- [Plivo](https://www.g2.com/products/plivo/reviews) — 4.5/5 stars (746 reviews)
- [Qualified](https://www.g2.com/products/qualified/reviews) — 4.9/5 stars (1476 reviews)
- [Fin](https://www.g2.com/products/fin/reviews) — 4.5/5 stars (3851 reviews)
- [Drift](https://www.g2.com/products/drift/reviews) — 4.4/5 stars (1256 reviews)
- [Birdeye](https://www.g2.com/products/birdeye/reviews) — 4.7/5 stars (4058 reviews)
- [ActiveCampaign](https://www.g2.com/products/activecampaign/reviews) — 4.4/5 stars (14683 reviews)
- [Netcore Customer Engagement Platform](https://www.g2.com/products/netcore-customer-engagement-platform/reviews) — 4.5/5 stars (567 reviews)
- [Genesys Cloud CX](https://www.g2.com/products/genesys-cloud-cx/reviews) — 4.4/5 stars (1547 reviews)

---
## Top Discussions

### FreshChat

- Title: [How do I set up a chat bot to respond to FAQ's automatically?](https://www.g2.com/discussions/how-do-i-set-up-a-chat-bot-to-respond-to-faq-s-automatically) — 3 comments, 1 upvote
  > **Top comment:** "Hey Jonathan. Can we get in touch with you directly ? We will need to train the Bots to understand the FAQs and ensure it also understands Intent and You can..."
- Title: [Can we see the ticket details and the possibility of modification ?](https://www.g2.com/discussions/can-we-see-the-ticket-details-and-the-possibility-of-modification) — 2 comments
  > **Top comment:** "Have you lost hope of ever recovering your money from scam brokers or platform ?? I have good news for you and yes it is 97% possible for you to recover..."
- Title: [Understand Whatsapp integration first if it is critical](https://www.g2.com/discussions/understand-whatsapp-integration-first-if-it-is-critical) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** ""With our Whatsapp integration businesses can
- Engage with their customers on Whatsapp
- Help customers help themselves by talking to a chatbot
- Use..."
- Title: [how  can  we develop Freshdesk Messaging ?](https://www.g2.com/discussions/how-can-we-develop-freshdesk-messaging) — 1 comment *(includes official response)*
  > **Top comment:** "Freshdesk Messaging (now called Freshchat) is a cloud-based product and doesn't need to be updated or developed by the end customers. If you are facing any..."
- Title: [how to merge the fresh desk with the fresh chat and make calls and chats in the same time ?](https://www.g2.com/discussions/how-to-merge-the-fresh-desk-with-the-fresh-chat-and-make-calls-and-chats-in-the-same-time) — 1 comment, 1 upvote
  > **Top comment:** "Recovering your lost bitcoin or funds as the case might be, is not what you can do alone, you’d require the service of a trained specialist. A recovery..."

### Gupshup

- Title: [Is Gupshup good?](https://www.g2.com/discussions/is-gupshup-good) — 1 comment, 1 upvote
  > **Top comment:** "yes,Overall experience is satisfactory"

---
**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/freshworks-freshchat-vs-gupshup)