[ Gupshup Reviews ](https://www.g2.com/products/gupshup/reviews) [ Gupshup Reviews ](https://www.g2.com/products/gupshup/reviews) # Gupshup Features ##### ## Messenger (4) Sequencing Mapped-out responses for conversations. AI Artificial intelligence (AI) and chatbot involvement. Live Chat Live human component of conversations. Customization Interface Quality of interface for designing and customizing conversation maps. Show More ##### ## Channels (5) Social Media Conversations enacted over social media. Website Conversations enacted through embedding or pop-ups on websites. Text Message (SMS) Conversations enacted through text message (SMS). Voice Assistants Conversations enacted through voice assistants. Other Conversations enacted through other channels. Show More ##### ## Customers (5) Targeting Overall quality of customer targeting based on needs or situations. Profiles Creation and modification of customer profiles based on conversations. Analytics Reporting based around specific and overall conversation results. Lead Gathering Capture and organization of leads from conversations. Sales Conversion Success rate of conversations leading to customer purchases. Show More ##### ## Conversational Platform (4) Personalization Identifies the customer and personalizes interaction at every touchpoint. Omnichannel Allows multiple related channels to interact at once to reduce transfers. Contextual Engagement Prompts agents to engage customers based on contextual data, such as product usage or conversation history. Proactive Engagement Provides features for sending outbound messages to engage customers through proactive support. Show More ##### ## Support Automation (4) Intelligent Routing Can route contacts to agents the customer has worked with before. Seamless Escalation Provides features for escalating conversations to the appropriate agent. Transcripts Maintains a transcript of conversations from all channels. Self-Serve Support Enables customers to resolve queries or issues without the assistance of an agent. Show More ##### ## Generative AI (4) AI Text Generation Allows users to generate text based on a text prompt. AI Text Summarization Condenses long documents or text into a brief summary. AI Text Generation Allows users to generate text based on a text prompt. AI Text Summarization Condenses long documents or text into a brief summary. Show More ##### ## WhatsApp Messaging - WhatsApp Marketing (6) Transactional Messages Allows users to establish automated workflows and triggers to deliver transactional WhatsApp messages and notifications Bulk WhatsApp Messaging Enables users to send mass WhatsApp marketing campaigns Conversational Messaging Facilitates two-way WhatsApp messaging to encourage subscriber engagement and loyalty Personalization Offers features for personalizing WhatsApp messages based on customer information or past behavior Promotional Messages Allow users to share promotions with subscribers via WhatsApp Automated Replies Provides automated WhatsApp message replies to recipients Show More ##### ## WhatsApp Business Platform - WhatsApp Marketing (4) Segmentation Deliver tailored promotions to specific audience segments API Integration Facilitates the integration of WhatsApp messaging into existing business applications through WhatsApp Business API WhatsApp Commerce Allow customers to browse, discover, research, purchase, and complete payment in real-time Analytics Provides analytics on opt-ins, open and delivery rates, and click-throughs Show More ##### ## Agentic AI - Bot Platforms (7) Autonomous Task Execution Capability to perform complex tasks without constant human input Multi-step Planning Ability to break down and plan multi-step processes Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Natural Language Interaction Engages in human-like conversation for task delegation Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More ##### ## Agentic AI - Conversational Marketing (7) Autonomous Task Execution Capability to perform complex tasks without constant human input Multi-step Planning Ability to break down and plan multi-step processes Cross-system Integration Works across multiple software systems or databases Adaptive Learning Improves performance based on feedback and experience Natural Language Interaction Engages in human-like conversation for task delegation Proactive Assistance Anticipates needs and offers suggestions without prompting Decision Making Makes informed choices based on available data and objectives Show More [ ![Voiceflow](https://images.g2crowd.com/uploads/product/hd_favicon/7172e0f6386a531694ecb2c6d66ed7bc/voiceflow.svg "Voiceflow") Sponsored Voiceflow 4.6/5(110) Visit Website ](javascript:void(0)) ## Top-Rated Alternatives [ ![Wati](https://images.g2crowd.com/uploads/product/hd_favicon/1e61e7f92ca8c086d788d836910a4dff/wati.svg "Wati") Wati 4.6/5(477) ](https://www.g2.com/products/wati/reviews) [ ![Freshchat](https://images.g2crowd.com/uploads/product/hd_favicon/11816ec7e2663eb06b74cbab32900fda/freshworks-freshchat.svg "Freshchat") Freshchat 4.4/5(468) ](https://www.g2.com/products/freshworks-freshchat/reviews) [ ![Twilio](https://images.g2crowd.com/uploads/product/hd_favicon/1487565692/twilio.svg "Twilio") Twilio 4.1/5(456) ](https://www.g2.com/products/twilio/reviews) [ View All Alternatives ](https://www.g2.com/products/gupshup/competitors/alternatives) Gupshup Comparisons ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_43a6224d46579e98e5e091bdfdfca6cb/wati.png "Product Avatar Image") Wati 4.6/5(493) [ Compare Now ](https://www.g2.com/compare/gupshup-vs-wati) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_082946aeeff030e4d5512227b3848607/infobip.png "Product Avatar Image") Infobip 4.3/5(58) [ Compare Now ](https://www.g2.com/compare/gupshup-vs-infobip) ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_81ca860a11427c432048fbbf91598745/freshworks-freshchat.png "Product Avatar Image") FreshChat 4.4/5(499) [ Compare Now ](https://www.g2.com/compare/freshworks-freshchat-vs-gupshup) ##### Categories on G2 [ Conversational Marketing ](https://www.g2.com/categories/conversational-marketing)[ Conversational Support ](https://www.g2.com/categories/conversational-support)[ WhatsApp Marketing ](https://www.g2.com/categories/whatsapp-marketing) [ Bot Platforms ](https://www.g2.com/categories/bot-platforms) Show More ##### Explore More [ Which AP software offers the fastest invoice processing? 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