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Forma.ai

By Forma.ai

4.7 out of 5 stars

How would you rate your experience with Forma.ai?

Forma.ai Reviews & Product Details

Value at a Glance

Averages based on real user reviews.

Time to Implement

7 months

Forma.ai Integrations

(4)
Verified by Forma.ai

Forma.ai Media

Forma.ai Demo - Sales Performance Summary via Forma.ai
Sales Performance Summary via Forma.ai
Forma.ai Demo - Sales Performance Summary via Forma.ai
Sales Performance Summary via Forma.ai
Forma.ai Demo - Team Performance Summary via Forma.ai
Team Performance Summary via Forma.ai
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Forma.ai Reviews (61)

Reviews

Forma.ai Reviews (61)

4.7
61 reviews

Review Summary

Generated using AI from real user reviews
Users consistently praise the ease of use and real-time visibility of Forma.ai, which simplifies tracking sales performance and compensation. The intuitive interface and responsive customer support enhance user experience, making it easier for teams to manage their compensation plans effectively. However, some users note that the initial setup can be complex and time-consuming.

Pros & Cons

Generated from real user reviews
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G2 reviews are authentic and verified.
Verified User in Financial Services
AF
Enterprise (> 1000 emp.)
"Forma Team’s Ongoing Weekly Check-Ins Make All the Difference"
What do you like best about Forma.ai?

The Forma.ai team works with us! We implemented over a year ago and we still continue to meet weekly to check in and discuss any issues. This is a complete 180 from the prior company we worked with and it is so refreshing! Review collected by and hosted on G2.com.

What do you dislike about Forma.ai?

All upload templates need to be done in a CSV file. I would prefer excel to preserve the formatting for future uploads. Review collected by and hosted on G2.com.

MS
Director, Sales Automation and Incentive Compensation
Small-Business (50 or fewer emp.)
"Unmatched Service and a True Partner in Commission Outcomes"
What do you like best about Forma.ai?

Forma.ai has been an excellent partner and truly shares in the outcomes of our commissions. The level of service Forma.ai provides is unmatched, and the collaboration has been consistently positive. Review collected by and hosted on G2.com.

What do you dislike about Forma.ai?

There is nothing that I dislike about Forma.ai Review collected by and hosted on G2.com.

CK
Sales Operations Manager
Enterprise (> 1000 emp.)
"Extremely User-Friendly, with an Amazing Forma Team"
What do you like best about Forma.ai?

The tool is extremely user friendly, and the Forma team is absolutely amazing to work with! Review collected by and hosted on G2.com.

What do you dislike about Forma.ai?

to date, we haven't really encountered any downsides with Forma! Review collected by and hosted on G2.com.

Verified User in Medical Devices
AM
Enterprise (> 1000 emp.)
"Strong Customer Ops Support for Managing Large Sales Orgs and Multiple Comp Plans"
What do you like best about Forma.ai?

Customer Operations support

Ability to manage large sales org

Ability to work with multiple comp plans Review collected by and hosted on G2.com.

What do you dislike about Forma.ai?

Less flexibility to Admin user to make changes

Can improve BI and visualization

Allowing Admin user to create/edit reports and have visibility into/access to comp plan logic into the system.

Sometimes we experience data issues. Review collected by and hosted on G2.com.

Kishore P.
KP
Product consultant
Small-Business (50 or fewer emp.)
"Accurate, transparent, and dependable for managing comp"
What do you like best about Forma.ai?

Forma.ai gives a clear and accurate view of compensation without the usual spreadsheet mess. Plans update fast, payouts are transparent, and reps get answers without long back-and-forth. The system keeps everything consistent, which builds trust across the team. Review collected by and hosted on G2.com.

What do you dislike about Forma.ai?

The initial setup takes some time because incentive structures can get complex. Reporting can feel a bit rigid when you want quick custom views. Once everything is configured, it runs smoothly, but the early learning curve is noticeable. Review collected by and hosted on G2.com.

Verified User in Medical Devices
EM
Enterprise (> 1000 emp.)
"Flexible Customization, but Still Catching Up on Modern Features"
What do you like best about Forma.ai?

The flexibility that the customization brings. The Forma team is willing to work with our business to bring to life the commercial team's needs. Review collected by and hosted on G2.com.

What do you dislike about Forma.ai?

Upon seeing what some of the competitors are able to build, Forma sometimes lacks the latest features. For example, our instance has graphics that are a bit outdated and we are still waiting for a "what-if" scenario calculator for identifying bulk purchase related commissions payouts. Review collected by and hosted on G2.com.

Ryan P.
RP
Senior Sales Compensation Analyst
Mid-Market (51-1000 emp.)
"Powerful Capabilities and Trust-Building Dashboards"
What do you like best about Forma.ai?

The tool has a lot of capabilities, and the dashboards are great for building seller trust in the numbers. Review collected by and hosted on G2.com.

What do you dislike about Forma.ai?

From the limited time, I wish there was the ability for the user to build out some of the code rather than relying on the support team Review collected by and hosted on G2.com.

Verified User in Retail
UR
Mid-Market (51-1000 emp.)
"Great, Friendly Customer Service That Resolves Issues Fast"
What do you like best about Forma.ai?

Great, friendly customer service. They reply on time and are always quick to fix any issues. Review collected by and hosted on G2.com.

What do you dislike about Forma.ai?

It’s helpful because it can process a large amount of information, and it removes the need for manual entries on the customer side. Review collected by and hosted on G2.com.

Verified User in Information Technology and Services
AI
Mid-Market (51-1000 emp.)
"Clear Commission Visibility That Builds Rep Confidence"
What do you like best about Forma.ai?

I like the visibility reps have into their dashboards and commissions. It helps them feel confident that their commissions are being calculated accurately and that they’re being paid correctly. Review collected by and hosted on G2.com.

What do you dislike about Forma.ai?

I don’t like how long it takes for the dashboards to refresh. Review collected by and hosted on G2.com.

Verified User in Retail
AR
Mid-Market (51-1000 emp.)
"The Forma team is incredibly helpful and eager to assist"
What do you like best about Forma.ai?

It makes contest and bonus payouts seamless and gives complete compensation & sales results visibility to associates Review collected by and hosted on G2.com.

What do you dislike about Forma.ai?

Interface could be more attractive, but they are making revisions to improve Review collected by and hosted on G2.com.

Pricing Insights

Averages based on real user reviews.

Time to Implement

7 months

Return on Investment

12 months

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Forma.ai Features
Dispute Management
Compensation Statements
Plan Documents and Agreements
Sales Org Performance Reports
Quota Assignments/Management
Commission splits and overrides
Adjustments/Dispute Resolution
Comp Modeling - Ease of Admin
Comp Modeling - Design Flexibility
Performance and Reliability
Product Avatar Image
Forma.ai