# Forma.ai vs Salesforce Spiff Comparison
---
## AI Generated Summary
- **G2 reviewers report** that Salesforce Spiff excels in user satisfaction, boasting a significantly higher overall score compared to Forma.ai. Users appreciate its **transparency and automation** , which allows them to track commission data in real-time and reduces errors, making it a reliable choice for managing sales compensation.
- **According to verified reviews** , Salesforce Spiff has a much larger user base, with over 3,000 reviews compared to Forma.ai's 50. This extensive feedback provides a more reliable insight into user experiences, highlighting Spiff's consistent performance and user-friendly interface.
- **Users say** that Salesforce Spiff's implementation process is straightforward, with many praising its intuitive onboarding. One user noted, "I just click on it, sign in, and it's really a one-stop shop," which emphasizes the ease of getting started with the platform.
- **Reviewers mention** that while Forma.ai offers a clear view of compensation, it lacks the same level of user engagement and feedback as Salesforce Spiff. Users have noted that Spiff's real-time updates and clear breakdowns of commission data foster a sense of trust and clarity among sales teams.
- **According to recent user feedback** , both platforms provide good support, but Forma.ai users rated it slightly higher in quality of support. However, Salesforce Spiff's users highlighted its ability to keep everyone on the same page, which is crucial for team dynamics in sales environments.
- **Users report** that Salesforce Spiff's features, such as the commission estimator and performance reports, are particularly beneficial for sales teams looking to optimize their compensation strategies. In contrast, while Forma.ai has similar features, users feel that Spiff's offerings are more robust and user-friendly.



---
## Frequently Asked Questions

### What is the difference between Salesforce Spiff vs Forma.ai?

Forma.ai stands out for its higher reviewer satisfaction scores in both support and ease of use, while Salesforce Spiff is more widely adopted and praised for its real-time tracking and transparency.

| [Salesforce Spiff](https://www.g2.com/products/salesforce-spiff/reviews) | [Forma.ai](https://www.g2.com/products/forma-ai/reviews) |
| --- | --- |
| 4.6/5 (3,068 reviews) | 4.7/5 (63 reviews) |
| Mid-Market | Mid-Market |
| 8.0 | 8.4 |
| 9.3 | 9.5 |
| Real-time Tracking (57 all-time mentions) | Customer Support (5 all-time mentions) |



### How do the pricing models of Salesforce Spiff and Forma.ai compare?

Forma.ai is rated higher for value and cost satisfaction than Salesforce Spiff.

- **Salesforce Spiff:** Reviewers frequently mention that the platform can be expensive for smaller sales teams, but appreciate its automation and integration capabilities.
- **Forma.ai:** Recent reviews highlight that Forma.ai's managed service model reduces overhead and is seen as a cost-effective solution, especially for organizations scaling their payee count.
- **Switching reasons:** Reviewers cite moving to Forma.ai to reduce consulting spend and administrative overhead compared to legacy tools.



### What are the best alternatives to Salesforce Spiff and Forma.ai?

The top three alternatives to Salesforce Spiff and Forma.ai are CaptivateIQ, Xactly, and Performio.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Salesforce Spiff](https://www.g2.com/products/salesforce-spiff/reviews) | 4.6/5 (3,068 reviews) | Mid-Market | Can be expensive for smaller teams | Real-time Tracking (57 all-time mentions) |
| [Forma.ai](https://www.g2.com/products/forma-ai/reviews) | 4.7/5 (63 reviews) | Mid-Market | Reduces admin overhead, cost-effective for scaling | Customer Support (5 all-time mentions) |
| [CaptivateIQ](https://www.g2.com/products/captivateiq/reviews) | 4.7/5 (3,487 reviews) | Mid-Market | — | — |
| [Xactly](https://www.g2.com/products/xactly/reviews) | 4.2/5 (1,096 reviews) | Enterprise | — | — |
| [Performio](https://www.g2.com/products/performio/reviews) | 4.4/5 (1,072 reviews) | Mid-Market | — | — |



### Which Sales Compensation features should I prioritize when comparing Salesforce Spiff and Forma.ai?

Buyers should prioritize Dashboards, Real-time Tracking, Transparency, and Integration capabilities when comparing Salesforce Spiff and Forma.ai.

- **Dashboards:** Salesforce Spiff (Real-time Tracking: 57 all-time mentions), Forma.ai (Dashboard Usability: 2 all-time mentions)
- **Real-time Tracking:** Salesforce Spiff (57 all-time mentions), Forma.ai (recent reviews highlight "real-time" visibility)
- **Transparency:** Salesforce Spiff (55 all-time mentions), Forma.ai (recent reviews cite clear and accurate compensation views)
- **Integrations:** Salesforce Spiff (Integrations: 47 all-time mentions, Salesforce Integration: 44 all-time mentions), Forma.ai (recent reviews mention integration with existing systems)



### What are the pros and cons of Salesforce Spiff vs Forma.ai?

Salesforce Spiff's headline strength is real-time tracking and transparency, while Forma.ai is most praised for its customer support and dashboard usability.

- **Salesforce Spiff strengths:** Real-time Tracking (57 all-time mentions), Transparency (55), Integrations (47), Automation (44), Ease of Use (81), Salesforce Integration (44), Time-saving (28)
- **Salesforce Spiff trade-offs:** Learning Curve (43), Complexity (39), Implementation Difficulty (29), Data Management Issues (28), Expensive (28)
- **Forma.ai strengths:** Customer Support (5), Compensation Management (5), Helpful (5), Dashboard Usability (2), Data Visualization (2), Intuitive (2), Performance Tracking (2)
- **Forma.ai trade-offs:** Data Management (3), Learning Curve (3), Export Limitations (2), Implementation Challenges (2), Inaccuracy (2)



### Is Salesforce Spiff or Forma.ai better for small businesses?

Salesforce Spiff is better suited for small businesses based on its broader adoption and reviewer sentiment in the mid-market segment.

- **Salesforce Spiff:** Largest reviewer segment is Mid-Market; reviewers highlight ease of use and automation as valuable for scaling teams, though some mention cost as a consideration for smaller teams.
- **Forma.ai:** Largest reviewer segment is Mid-Market; reviewers note strong support and dashboard usability, but also mention a learning curve and initial setup complexity.



### Which Sales Compensation platform has better integrations?

Salesforce Spiff is favored for integrations, especially with Salesforce and Slack.

- **Salesforce Spiff:** 47 all-time reviews mention integrations, with 44 specifically citing Salesforce integration and 13 mentioning Slack integration.
- **Forma.ai:** Recent reviews mention integration with existing systems, but no third-party tool is cited with a publishable count.



### How do Salesforce Spiff and Forma.ai compare on customer support?

Forma.ai scores higher on Quality of Support, with a 0.2-point advantage over Salesforce Spiff.

- **Salesforce Spiff:** Reviewers frequently mention helpful support, though some cite slow response times and a desire for more direct assistance.
- **Forma.ai:** Reviewers consistently praise the support team as friendly, responsive, and knowledgeable, with several describing the team as an extension of their own organization.



### Which is easier to implement, Salesforce Spiff or Forma.ai?

Forma.ai has a slight edge in Ease of Setup, scoring 8.4 versus Salesforce Spiff's 8.0.

- **Salesforce Spiff:** Reviewers describe setup as straightforward for standard plans but note a learning curve and complexity for more advanced configurations.
- **Forma.ai:** Reviewers highlight a positive implementation experience, though some mention initial setup can be time-consuming and complex for intricate incentive structures.



### Which product has better Dashboards?

Forma.ai is favored for Dashboards, with reviewers highlighting dashboard usability and data visualization.

- **Salesforce Spiff:** Real-time Tracking (57 all-time mentions), Transparency (55), and Dashboard usability are frequently cited, but some reviewers note a learning curve and desire for more customization.
- **Forma.ai:** Dashboard Usability (2 all-time mentions), Data Visualization (2), and recent reviews consistently praise the clarity, visual breakdown, and ease of use of dashboards.



| | Forma.ai | Salesforce Spiff | 
|---|---|---|
| **Star Rating** | 4.7 out of 5 | 4.6 out of 5 | 
| **Total Reviews** | 63 | 3,068 | 
| **Largest Market Segment** | Mid-Market (56.5% of reviews) | Mid-Market (72.3% of reviews) | 
| **Entry Level Price** | Contact Us | $75.00 1 User Per Year | 

---
## Top Pros & Cons

### Forma.ai

Pros:
- Compensation Management (5 reviews)
- Customer Support (5 reviews)

Cons:
- Data Management (3 reviews)
- Learning Curve (3 reviews)

### Salesforce Spiff

Pros:
- Ease of Use (81 reviews)
- Real-time Tracking (57 reviews)

Cons:
- Learning Curve (43 reviews)
- Complexity (39 reviews)

---
## Ratings Comparison
| Rating | Forma.ai | Salesforce Spiff | 
|---|---|---|
  | **Meets Requirements** | 9.3 (53 reviews) | 9.3 (2213 reviews) | 
  | **Ease of Use** | 9.4 (56 reviews) | 9.3 (2289 reviews) | 
  | **Ease of Setup** | 8.4 (38 reviews) | 8.0 (340 reviews) | 
  | **Ease of Admin** | 8.9 (23 reviews) | 8.5 (198 reviews) | 
  | **Quality of Support** | 9.5 (49 reviews) | 9.3 (1593 reviews) | 
  | **Has the product been a good partner in doing business?** | 9.9 (24 reviews) | 9.1 (193 reviews) | 
  | **Product Direction (% positive)** | 10.0 (54 reviews) | 8.8 (2064 reviews) | 

---
## Pricing

### Forma.ai

#### Entry-Level Pricing

Plan: Contact us

Price: Contact Us

Key Features:
- Incentive compensation plan design, configuration, and administration
- Incentive plan modeling, simulation, and performance effectiveness analysis
- Territory and sales hierarchy planning with workload indexing and capacity scoring

[Learn more about Forma.ai](https://www.g2.com/products/forma-ai/reviews)

#### Free Trial

Yes

### Salesforce Spiff

#### Entry-Level Pricing

Plan: Salesforce Spiff

Price: $75.00 1 User Per Year

Description: Empower sellers with real-time visibility into incentive pay to motivate peak performance.

Key Features:
- Build and manage plans with ease
- Automate complex workflows
- Ensure audit readiness

[Learn more about Salesforce Spiff](https://www.g2.com/products/salesforce-spiff/reviews)

#### Free Trial

No

---
## Features Comparison By Category

### Sales Compensation

| Product | Score | Reviews |
|---|---|---|
| **Forma.ai** | 8.6/10 | 53 |
| **Salesforce Spiff** | 8.7/10 | 1867 |

#### Additional Functionality

| Feature | Forma.ai | Salesforce Spiff | 
|---|---|---|
| **Data Import/Export** | Not enough data | Not enough data | 
| **Commission Calculator** | Not enough data | Not enough data | 
| **Forecasting** | Not enough data | Not enough data | 
| **SSL Security** | Not enough data | Not enough data | 
| **Status Tracking** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Activity Tracking** | Not enough data | Not enough data | 
| **Multi-Currency** | Not enough data | Not enough data | 
| **Commission Scheduling** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Commission Rules/Conditions** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Financial Analysis** | Not enough data | Not enough data | 
| **Generative AI** | Not enough data | Not enough data | 
| **Real-Time Reporting** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 

#### Sales Rep Portal

| Feature | Forma.ai | Salesforce Spiff | 
|---|---|---|
| **Commission Estimator** | 8.1 (30 reviews) | 9.2 (1473 reviews) | 
| **Dispute Management** | 8.6 (38 reviews) | 8.5 (914 reviews) | 
| **Compensation Statements** | 9.2 (44 reviews) | 9.2 (1604 reviews) | 
| **Plan Documents and Agreements** | 8.5 (37 reviews) | 8.8 (955 reviews) | 
| **Individual and Team Performance Reports** | 9.0 (41 reviews) | 8.8 (1096 reviews) | 
| **Mobile User Support** | 8.5 (33 reviews) | 8.4 (808 reviews) | 
| **Agency Commission** | Not enough data | Not enough data | 
| **Tiered Commissions** | Not enough data | Not enough data | 
| **Percentage Commissions** | Not enough data | Not enough data | 
| **Split Commissions** | Not enough data | Not enough data | 
| **Flat Commissions** | Not enough data | Not enough data | 
| **Template Management** | Not enough data | Not enough data | 
| **Document Management** | Not enough data | Not enough data | 
| **Compensation Management** | Not enough data | Not enough data | 
| **Compliance Management** | Not enough data | Not enough data | 
| **Audit Management** | Not enough data | Not enough data | 
| **Incentive Management** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **User Management** | Not enough data | Not enough data | 

#### Management Portal

| Feature | Forma.ai | Salesforce Spiff | 
|---|---|---|
| **Sales Org Performance Reports** | 8.7 (36 reviews) | 8.7 (778 reviews) | 
| **Monitor Sales Rep Performance** | 9.1 (36 reviews) | 8.9 (916 reviews) | 
| **Territory Assignments/Management** | 8.5 (35 reviews) | 8.5 (619 reviews) | 
| **Quota Assignments/Management** | 8.8 (36 reviews) | 8.9 (931 reviews) | 
| **Commission splits and overrides** | 8.6 (38 reviews) | 9.0 (1044 reviews) | 
| **Workflow and Approvals** | 8.5 (39 reviews) | 8.8 (723 reviews) | 
| **Budgeting** | 8.0 (32 reviews) | 8.4 (536 reviews) | 
| **Customizable Reports** | Not enough data | Not enough data | 

#### Administration

| Feature | Forma.ai | Salesforce Spiff | 
|---|---|---|
| **Adjustments/Dispute Resolution** | 8.8 (39 reviews) | 8.7 (801 reviews) | 
| **Comp Modeling - Ease of Admin** | 8.5 (41 reviews) | 8.7 (767 reviews) | 
| **Comp Modeling - Design Flexibility** | 8.4 (41 reviews) | 8.8 (769 reviews) | 
| **Comp Statement Calculation and Distribution** | 9.0 (41 reviews) | 8.9 (1007 reviews) | 
| **Reports and Dashboards** | 9.0 (43 reviews) | 9.0 (1195 reviews) | 
| **Sales Hierarchy Management** | 8.7 (41 reviews) | 8.6 (740 reviews) | 
| **Activity Dashboard** | Not enough data | Not enough data | 

#### Platform

| Feature | Forma.ai | Salesforce Spiff | 
|---|---|---|
| **Third-Party Integrations** | 8.2 (30 reviews) | 8.9 (596 reviews) | 
| **Financial Integration** | 8.2 (28 reviews) | 8.5 (438 reviews) | 
| **HCM/HRIS Integration** | 8.2 (25 reviews) | 8.2 (384 reviews) | 
| **Customization** | 8.1 (35 reviews) | 8.4 (474 reviews) | 
| **APIs** | 8.2 (27 reviews) | 8.5 (429 reviews) | 
| **Internationalization** | 8.2 (26 reviews) | 8.6 (436 reviews) | 
| **Performance and Reliability** | 8.8 (38 reviews) | 9.1 (752 reviews) | 
| **Accounting Integration** | Not enough data | Not enough data | 

#### Agentic AI - Sales Compensation

| Feature | Forma.ai | Salesforce Spiff | 
|---|---|---|
| **Natural Language Interaction** | Not enough data | 8.3 (61 reviews) | 

### Sales Planning

| Product | Score | Reviews |
|---|---|---|
| **Forma.ai** | N/A | N/A |
| **Salesforce Spiff** | N/A | N/A |

#### Sales Performance Features - Sales Planning

| Feature | Forma.ai | Salesforce Spiff | 
|---|---|---|
| **Account Scoring** | Not enough data | Not enough data | 
| **Revenue Planning** | Not enough data | Not enough data | 
| **Account Segmentation** | Not enough data | Not enough data | 
| **Sales Performance** | Not enough data | Not enough data | 
| **Sales Forecasting** | Not enough data | Not enough data | 
| **Integrations** | Not enough data | Not enough data | 
| **Scenario Modeling** | Not enough data | Not enough data | 

#### Territory Management - Sales Planning

| Feature | Forma.ai | Salesforce Spiff | 
|---|---|---|
| **Territory Management** | Not enough data | Not enough data | 
| **Territory Planning** | Not enough data | Not enough data | 

#### Quota & Capacity Management - Sales Planning

| Feature | Forma.ai | Salesforce Spiff | 
|---|---|---|
| **Quota Management** | Not enough data | Not enough data | 
| **Capacity Management** | Not enough data | Not enough data | 
| **Quota Planning** | Not enough data | Not enough data | 

#### Agentic AI - Sales Planning

| Feature | Forma.ai | Salesforce Spiff | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | Not enough data | 
| **Multi-step Planning** | Not enough data | Not enough data | 

### Sales Performance Management

| Product | Score | Reviews |
|---|---|---|
| **Forma.ai** | 8.1/10 | 12 |
| **Salesforce Spiff** | 8.6/10 | 422 |

#### Agentic AI - Sales Performance Management

| Feature | Forma.ai | Salesforce Spiff | 
|---|---|---|
| **Autonomous Task Execution** | Not enough data | 7.6 (26 reviews) | 
| **Natural Language Interaction** | Not enough data | 7.6 (26 reviews) | 
| **Proactive Assistance** | Not enough data | 7.9 (26 reviews) | 

#### Incentives

| Feature | Forma.ai | Salesforce Spiff | 
|---|---|---|
| **Badges** | 7.9 (8 reviews) | 8.6 (189 reviews) | 
| **Triggers** | 7.6 (9 reviews) | 8.5 (188 reviews) ✓ Verified | 
| **Commission Calculator** | 8.2 (10 reviews) | 9.3 (342 reviews) ✓ Verified | 
| **Leaderboards** | 8.5 (9 reviews) | 8.8 (204 reviews) | 

#### Personalization

| Feature | Forma.ai | Salesforce Spiff | 
|---|---|---|
| **Profiles** | 8.1 (9 reviews) | 8.9 (255 reviews) | 
| **Custom Reports** | 7.7 (11 reviews) | 8.6 (226 reviews) ✓ Verified | 
| **Dashboards** | 8.2 (10 reviews) | 9.0 (298 reviews) ✓ Verified | 
| **Goal Setting/Tracking** | 8.5 (10 reviews) | 8.9 (227 reviews) ✓ Verified | 
| **Sales Reports** | Not enough data | Not enough data | 
| **Incentive Management** | Not enough data | Not enough data | 

#### Administrative

| Feature | Forma.ai | Salesforce Spiff | 
|---|---|---|
| **Third-Party Integrations** | 8.3 (8 reviews) | 8.9 (247 reviews) ✓ Verified | 
| **Employee Structure** | 8.2 (10 reviews) | 8.8 (224 reviews) ✓ Verified | 
| **Behavior Monitoring** | 8.0 (9 reviews) | 8.5 (194 reviews) | 

#### Additional Functionality

| Feature | Forma.ai | Salesforce Spiff | 
|---|---|---|
| **Generative AI** | Not enough data | Not enough data | 
| **Gamification** | Not enough data | Not enough data | 
| **Real-Time Updates** | Not enough data | Not enough data | 
| **Employee Reward Programs** | Not enough data | Not enough data | 
| **Employee Management** | Not enough data | Not enough data | 
| **Ongoing Performance Tracking** | Not enough data | Not enough data | 
| **Benchmarking** | Not enough data | Not enough data | 
| **Commission Management** | Not enough data | Not enough data | 
| **For Sales Teams/Organizations** | Not enough data | Not enough data | 
| **Performance Metrics** | Not enough data | Not enough data | 
| **Sales Planning** | Not enough data | Not enough data | 
| **Single Sign On** | Not enough data | Not enough data | 
| **Performance Management** | Not enough data | Not enough data | 
| **Forecasting** | Not enough data | Not enough data | 
| **Quota Planning** | Not enough data | Not enough data | 
| **Accounting** | Not enough data | Not enough data | 
| **Workflow Management** | Not enough data | Not enough data | 
| **Compliance Management** | Not enough data | Not enough data | 
| **User Management** | Not enough data | Not enough data | 
| **Rewards Points** | Not enough data | Not enough data | 
| **Organizational Charting** | Not enough data | Not enough data | 
| **AI Copilot** | Not enough data | Not enough data | 
| **Access Controls/Permissions** | Not enough data | Not enough data | 
| **Customizable Branding** | Not enough data | Not enough data | 
| **Milestone Tracking** | Not enough data | Not enough data | 
| **Territory Management** | Not enough data | Not enough data | 
| **Performance Appraisal** | Not enough data | Not enough data | 
| **Calendar Management** | Not enough data | Not enough data | 
| **Alerts/Notifications** | Not enough data | Not enough data | 
| **Sales Onboarding & Training** | Not enough data | Not enough data | 
| **Employee Recognition** | Not enough data | Not enough data | 
| **Reporting/Analytics** | Not enough data | Not enough data | 
| **Ratings/Reviews** | Not enough data | Not enough data | 
| **API** | Not enough data | Not enough data | 
| **Feedback Management** | Not enough data | Not enough data | 
| **Training Management** | Not enough data | Not enough data | 
| **Goal Management** | Not enough data | Not enough data | 
| **Assignment Management** | Not enough data | Not enough data | 
| **Lead Scoring** | Not enough data | Not enough data | 
| **Search/Filter** | Not enough data | Not enough data | 
| **Electronic Signature** | Not enough data | Not enough data | 
| **Collaboration Tools** | Not enough data | Not enough data | 
| **Kanban Board** | Not enough data | Not enough data | 
| **Email Management** | Not enough data | Not enough data | 
| **Commenting/Notes** | Not enough data | Not enough data | 
| **Data Import/Export** | Not enough data | Not enough data | 
| **Prospecting Tools** | Not enough data | Not enough data | 
| **Interaction Tracking** | Not enough data | Not enough data | 
| **Product Catalog** | Not enough data | Not enough data | 
| **Live Chat** | Not enough data | Not enough data | 
| **Sales Pipeline Management** | Not enough data | Not enough data | 
| **Appointment Scheduling** | Not enough data | Not enough data | 
| **Email Templates** | Not enough data | Not enough data | 
| **Event Triggered Actions** | Not enough data | Not enough data | 
| **Transfers/Routing** | Not enough data | Not enough data | 
| **Activity/News Feed** | Not enough data | Not enough data | 
| **Lead Management** | Not enough data | Not enough data | 
| **Revenue Management** | Not enough data | Not enough data | 
| **Document Management** | Not enough data | Not enough data | 
| **Task Management** | Not enough data | Not enough data | 
| **File Sharing** | Not enough data | Not enough data | 
| **Mobile Access** | Not enough data | Not enough data | 
| **Reminders** | Not enough data | Not enough data | 
| **Mobile App** | Not enough data | Not enough data | 
| **Call Logging** | Not enough data | Not enough data | 
| **Workflow Automation** | Not enough data | Not enough data | 

---
## Categories
**Shared Categories (2):** [Sales Compensation Software](https://www.g2.com/categories/sales-compensation), [Sales Performance Management Software](https://www.g2.com/categories/sales-performance-management)

**Unique to Forma.ai (1):** [Sales Planning Software](https://www.g2.com/categories/sales-planning)



---
## Reviewer Demographics

### By Company Size

| Segment | Forma.ai | Salesforce Spiff | 
|---|---|---|
| **Small-Business** | 8.1% | 8.2% | 
| **Mid-Market** | 56.5% | 72.3% | 
| **Enterprise** | 35.5% | 19.6% | 

### By Industry

#### Forma.ai

- **Medical Devices:** 21.0%
- **Computer Software:** 19.4%
- **Telecommunications:** 8.1%
- **Information Technology and Services:** 8.1%
- **Retail:** 6.5%
- **Financial Services:** 6.5%
- **Primary/Secondary Education:** 4.8%
- **Hospital & Health Care:** 4.8%
- **Staffing and Recruiting:** 3.2%
- **Education Management:** 3.2%
- **Other:** 14.5%

#### Salesforce Spiff

- **Computer Software:** 40.3%
- **Information Technology and Services:** 15.9%
- **Financial Services:** 4.9%
- **Marketing and Advertising:** 3.7%
- **Telecommunications:** 2.4%
- **Hospital & Health Care:** 2.1%
- **Computer & Network Security:** 1.8%
- **Accounting:** 1.6%
- **E-Learning:** 1.6%
- **Internet:** 1.4%
- **Other:** 24.2%

---
## Alternatives

### Alternatives to Forma.ai

- [CaptivateIQ](https://www.g2.com/products/captivateiq/reviews) — 4.7/5 stars (3489 reviews)
- [Varicent](https://www.g2.com/products/varicent-varicent/reviews) — 4.5/5 stars (608 reviews)
- [Xactly](https://www.g2.com/products/xactly/reviews) — 4.2/5 stars (1096 reviews)
- [Performio](https://www.g2.com/products/performio/reviews) — 4.4/5 stars (1071 reviews)
- [Everstage](https://www.g2.com/products/everstage/reviews) — 4.8/5 stars (2158 reviews)
- [QuotaPath](https://www.g2.com/products/quotapath/reviews) — 4.8/5 stars (384 reviews)
- [Anaplan](https://www.g2.com/products/anaplan/reviews) — 4.6/5 stars (475 reviews)
- [Visdum](https://www.g2.com/products/visdum/reviews) — 4.8/5 stars (678 reviews)
- [Qobra](https://www.g2.com/products/qobra/reviews) — 4.8/5 stars (1071 reviews)
- [Agentforce Sales (formerly Salesforce Sales Cloud)](https://www.g2.com/products/agentforce-sales-formerly-salesforce-sales-cloud/reviews) — 4.4/5 stars (25884 reviews)

### Alternatives to Salesforce Spiff

- [CaptivateIQ](https://www.g2.com/products/captivateiq/reviews) — 4.7/5 stars (3489 reviews)
- [Xactly](https://www.g2.com/products/xactly/reviews) — 4.2/5 stars (1096 reviews)
- [Performio](https://www.g2.com/products/performio/reviews) — 4.4/5 stars (1071 reviews)
- [Varicent](https://www.g2.com/products/varicent-varicent/reviews) — 4.5/5 stars (608 reviews)
- [QuotaPath](https://www.g2.com/products/quotapath/reviews) — 4.8/5 stars (384 reviews)
- [SAP SuccessFactors Incentive Management (formerly SAP Commissions)](https://www.g2.com/products/sap-successfactors-incentive-management-formerly-sap-commissions/reviews) — 4.1/5 stars (190 reviews)
- [Sales Cookie](https://www.g2.com/products/sales-cookie/reviews) — 4.9/5 stars (69 reviews)
- [Everstage](https://www.g2.com/products/everstage/reviews) — 4.8/5 stars (2158 reviews)
- [Anaplan](https://www.g2.com/products/anaplan/reviews) — 4.6/5 stars (475 reviews)
- [Visdum](https://www.g2.com/products/visdum/reviews) — 4.8/5 stars (678 reviews)

---
## Top Discussions

### Forma.ai

- Title: [What is Forma.ai used for?](https://www.g2.com/discussions/what-is-forma-ai-used-for) — 3 comments
  > **Top comment:** "to calculate  commission  related transactions"
- Title: [Forma.ai vs. CaptivateIQ for complex sales compensation](https://www.g2.com/discussions/forma-ai-vs-captivateiq-for-complex-sales-compensation) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "To help with this comparison, Forma.ai is built for enterprise organizations with more complex sales compensation needs, especially when incentive..."
- Title: [Sales compensation software for modeling incentive plan changes](https://www.g2.com/discussions/sales-compensation-software-for-modeling-incentive-plan-changes) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Forma.ai is purpose-built to model and test incentive plan changes with a level of accuracy and speed that traditional sales compensation tools can’t match,..."
- Title: [Best enterprise sales performance management software for Revenue Operations and Sales Comp teams](https://www.g2.com/discussions/best-enterprise-sales-performance-management-software-for-revenue-operations-and-sales-comp-teams) — 1 comment, 1 upvote
  > **Top comment:** "Comment deleted by user."
- Title: [Forma.ai vs. Xactly: which is better for enterprise sales performance management (we need more than commission tracking)](https://www.g2.com/discussions/forma-ai-vs-xactly-which-is-better-for-enterprise-sales-performance-management-we-need-more-than-commission-tracking) — 1 comment, 1 upvote *(includes official response)*
  > **Top comment:** "Thanks for this question! Here's how we think about it. 

As an AI-native enterprise sales performance management platform. Forma.ai is a strong fit for..."

### Salesforce Spiff

- Title: [Can commission rates be adjusted based on the overachievement of quotas and accelerators?](https://www.g2.com/discussions/34230-can-commission-rates-be-adjusted-based-on-the-overachievement-of-quotas-and-accelerators) — 2 comments, 1 upvote
  > **Top comment:** "Thanks Kevin for your question! There are many ways you can do it in Spiff depending on each use case but most of our customers either use tables with lower..."
- Title: [What is the difference between a spiff and a commission?](https://www.g2.com/discussions/what-is-the-difference-between-a-spiff-and-a-commission) — 1 comment
  > **Top comment:** "A "Spiff" is a reward (monetary, a gift/prize) to induce/inspire sales behavior that is usually time-bound and short in duration for a SPECIFIC..."
- Title: [What is a spiff program?](https://www.g2.com/discussions/what-is-a-spiff-program) — 1 comment
  > **Top comment:** "Spiffs are additional commissions and incentives for achieving specific short term sales goals or quotas. "
- Title: [When will the mobile app get fixed?](https://www.g2.com/discussions/when-will-the-mobile-app-get-fixed) — 1 comment, 1 upvote
  > **Top comment:** "Hi Paul, the mobile app should be functioning correctly but if you are experiencing issues, please contact your customer success manager or support@spiff.com."
- Title: [Why do you guys actually provide other than basic accounting of commissions?](https://www.g2.com/discussions/41430-why-do-you-guys-actually-provide-other-than-basic-accounting-of-commissions) — 1 comment
  > **Top comment:** "Accounting outsourcing is all about saving money. When a company gets the services of an external accountant, they do not have to bear the high costs of..."

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**Source:** [G2.com](https://www.g2.com) | [Comparison Page](https://www.g2.com/compare/forma-ai-vs-salesforce-spiff)