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Finch Reviews & Provider Details

Finch is an eCommerce performance marketing agency, where we're easing eCommerce pains, one click at a time! We are a full-service digital advertising agency specializing in eCommerce with a global team of expert doers. Through our top-caliber services team, technology, and partners, we provide our clients with unmatched knowledge and execution to reach profit-centric business goals. Our clients hire us to outsource expertise and scale profitably in the crazy, fast-paced world of eCommerce. At Finch, we are not just another digital advertising agency; we are your trusted partner in achieving unparalleled success in the dynamic realm of eCommerce. With a global team of experts, cutting-edge technology, and a commitment to "people helping people," we deliver comprehensive solutions tailored to your business's unique needs. Exceptional Services Team Our team of seasoned professionals is at the forefront of the digital advertising industry. With a deep understanding of eCommerce trends and a wealth of experience, we are dedicated to propelling your brand to new heights. From crafting compelling ad campaigns to optimizing your online presence, our experts are your strategic allies in the competitive eCommerce landscape. Cutting-Edge Technology In a fast-paced world where staying ahead of the curve is crucial, we leverage the latest technology to drive results. Our suite of cutting-edge tools and proprietary platform empowers us to deliver data-driven insights by connecting your shopping cart business data with ad channel performance data and your website conversion analytics. All this data finally comes together to paint a more vivid picture of your eCommerce business. Strategic Partnerships Collaboration is key to success. That's why we have forged strong partnerships with industry leaders and experts. These partnerships enable us to provide our clients with unparalleled access to knowledge, resources, and opportunities. Together, we navigate the complexities of eCommerce and uncover the pathways to profit-centric business goals. Outsourcing Expertise for Scalable Profitability In the ever-evolving eCommerce landscape, success hinges on the ability to scale profitably. Our clients trust us to outsource expertise, allowing them to focus on their core competencies while we handle the intricacies of digital advertising and growth strategies. With Finch as your partner, you can navigate the complexities of eCommerce with confidence. Experience Growth Like Never Before We are dedicated to turning your eCommerce dreams into reality. Whether you're a startup looking to make a mark or an established brand seeking to expand, our comprehensive, full-service approach will propel you towards profit-centric business goals. Join us down a path where growth knows no limits.

Seller

Finch

Languages Supported

Danish, German, English, French, Japanese, Norwegian, Spanish, Swedish

Services Offered

D2C Customer Journey Pros, eCommerce Social Ads, Amazon Advertising, Google Ads, DSP Programmatic Media

Locations Serviced

Germany, Japan, United Kingdom, United States

Provider Description

Finch provides programmatic paid search management for AdWords and Bing for eCommerce businesses.

Overview by

Mike Mardis (Tech-obsessed Marketing Pro)

Discussions

Finch Community

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Finch Media

Finch Demo - Do More With Dashboards & Reporting

Data discovery doesn’t need to be difficult. We build and curate beautiful bespoke dashboards that allow our clients to easily monitor performance health and share insights on the metrics and reports that are most important to their business.

Finch Demo - Automated Performance Monitoring & Anomaly Detection

Use threshold alerts or Finch Signals to automatically monitor your data. Stay informed on the changes you’re on the lookout for, or those that catch you by surprise, 24/7.

Ensure you never have an overspend again. Our goals & budgets tool ensures complete alignment, transparency, and accountability. Not only are budgets precisely paced, but so too are business-level revenue goals so that both our team and yours are constantly working toward the same target.

Finch Demo - Get To the 'Why' and 'What Next' Faster

Knowing what happened is only a piece of the puzzle. With our built-in assisted insights, correlation analysis, Natural Language Query (NLQ), and self-service reporting, users can get to the bottom of why something happened and what needs to happen next at lightning speed. And that’s even before ...

Finch Demo - Connect Everything with Storytelling

The eCommerce landscape changes fast. Being able to share insights rapidly and openly is a vital component of being a trusted advisor. Within our tool, these stories can be told quickly and easily, enabling communication and action in one fell swoop. By investing in this knowledge sharing with cl...

Securely streamline and centralize your eCommerce data from a wide range of sources. We’ve spent the last 15 years focused on building a data infrastructure that normalizes and aligns data that empowers our team to make omnichannel, business-level decisions, and now, we want to ensure that you an...

Finch Reviews (24)

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Muhammad Z.

Business Development Executive

Mid-Market (51-1000 emp.)

7/31/2025

"Reliable and Insightful Service for Payroll & Benefits Integration"

4.5/5

What do you like best about Finch?

What I appreciate most about Finch is their API's reliability and the proactive support from their service team. Whenever we faced integration challenges, their team was quick to respond with tailored solutions and thorough guidance. Their documentation is clear, and the onboarding process was smooth, which minimized development time on our side. Review collected by and hosted on G2.com.

What do you dislike about Finch?

While Finch excels in their support and product stability, I found that the range of available integrations is still growing. There are certain niche HRIS platforms that Finch doesn't yet support, which occasionally requires custom workarounds. Additionally, clearer roadmap visibility on upcoming integrations would be helpful for planning purposes. Review collected by and hosted on G2.com.

Recommendations to others considering Finch:

If you're managing multiple HRIS or payroll systems and need a scalable integration solution, Finch is a strong choice. Make sure to align with their team early on regarding your specific platform needs, and leverage their customer support — they are very hands-on. Expect that while most mainstream systems are covered, some edge-case integrations might take additional time. Review collected by and hosted on G2.com.

What problems is Finch solving and how is that benefiting you?

Finch is helping us streamline integrations between our internal systems and multiple HRIS/payroll platforms. It reduces the manual effort of managing employee data across systems, ensuring real-time accuracy and compliance with labor regulations. This has significantly improved operational efficiency and reduced human errors in payroll processes. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion

Small-Business (50 or fewer emp.)

7/31/2025

"A Trustworthy Performance Marketing Firm for Increasing E-commerce"

4/5

What do you like best about Finch?

Having paid media, creative, and strategy all in one location eliminates coordination problems. A firm grasp of the technical aspects of Google Ads, Facebook, Amazon, and up-and-coming platforms. They are aware of how various touchpoints interact in the e-commerce funnel. Review collected by and hosted on G2.com.

What do you dislike about Finch?

The initial installation and strategy creation took longer than anticipated. Might be more forthcoming about their pricing structure and minimum commitments. Review collected by and hosted on G2.com.

Recommendations to others considering Finch:

Best suited for e-commerce firms seeking a niche partner rather than a generalist agency. Not for small budgets; rather, it works effectively for businesses that are prepared to invest in real performance marketing. Be upfront about your desired frequency of reporting and mode of communication. Plan enough time for onboarding and strategy development, as their methodical approach pays off. Be ready to work together; they get along best with companies that are willing to share information and insights. Review collected by and hosted on G2.com.

What problems is Finch solving and how is that benefiting you?

For online merchants, the complicated world of digital marketing is made simpler. Enhancing ROAS and conversion rates across various platforms. In one location, manage Google Ads, Facebook, Amazon advertising, and other channels. Helping companies comprehend and improve the entire customer experience, from awareness to conversion, and offering specialized knowledge to increase marketing initiatives without the need for massive internal teams.

Improved ROI from more effective advertising spending, access to specific e-commerce marketing expertise, time savings from centralized platform management, and strategic advice that goes beyond just campaign implementation. Review collected by and hosted on G2.com.

Sarah F.

Head of Partnerships and Creative Marketing

Mid-Market (51-1000 emp.)

7/18/2024

"A True Partner in eCommerce Excellence"

5/5

What do you like best about Finch?

What I like best about Finch is their consultative approach and commitment to educating the eCommerce marketplace. They take the time to understand every client's unique needs and goals, offering personalized solutions and proactive strategies. Review collected by and hosted on G2.com.

What do you dislike about Finch?

I don't dislike anything! I have been happy working alongside Finch. Review collected by and hosted on G2.com.

Recommendations to others considering Finch:

My advice to others considering Finch is to fully embrace their consultative approach to marketing and eCommerce. It's also helpful to engage with their team early and openly about your business needs and goals, as their personalized solutions are tailored to fit your unique challenges. Be prepared for a collaborative partnership, as Finch’s proactive strategies and continuous support are designed to drive long-term success. Trust in their expertise and commitment, and you'll see significant improvements in your marketing performance and ROI! Review collected by and hosted on G2.com.

What problems is Finch solving and how is that benefiting you?

I can confidently say that the team at Finch is unparalleled in their commitment to empowering their clients in the eCommerce marketplace. From the very beginning of our partnership, they have demonstrated a consultative approach that goes above and beyond traditional agency offerings. Their team doesn’t just provide solutions — they take the time to understand every business's unique goals and needs.

One of the standout aspects of working with Finch is their dedication to continuous education and innovation. They are at the forefront of the latest eCommerce trends and technologies ensuring that their clients are equipped with the tools needed to stay competitive. Finch's growth and adaptability have also been impressive over the past year. We’ve seen their team evolve and excel, consistently enhancing their expertise. They are not just a marketing agency, but a true partner who invests in their client's success as much as their own.

Finch's commitment to growth and their innovative mindset have made them an indispensable partner for our company. I highly recommend Finch to any business looking to excel in the eCommerce marketplace. Review collected by and hosted on G2.com.

Marius A.

Small-Business (50 or fewer emp.)

7/5/2024

"Finch is super responsive and have given us a great results on our SEM efforts"

4/5

What do you like best about Finch?

Their fast response times and their knowledge, they always got good control. Review collected by and hosted on G2.com.

What do you dislike about Finch?

I don´t like the xx% of ad spend model for agencies in general. But they also offer also types of models which we have changed to now. Review collected by and hosted on G2.com.

Response from Phyllis Rush of Finch

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We truly appreciate the feedback, Marius. I'm thrilled you're experiencing fast response times and the high-quality "brain power" of our digital ad experts! We appreciate your business and hope we can continue to make you happy going down the road!

Antero R.

Podcast Host

Small-Business (50 or fewer emp.)

1/10/2024

"Finch's experise helps us grow"

5/5

What do you like best about Finch?

Finch is often praised for its deep understanding and expertise in Google Ads. They are known for creating effective and efficient ad campaigns that maximize ROI. Review collected by and hosted on G2.com.

What do you dislike about Finch?

Digital advertising services can be expensive, and some clients might find the cost of services like those provided by Finch to be a significant investment. Review collected by and hosted on G2.com.

Recommendations to others considering Finch:

Finch has been an invaluable partner. Their contribution to our success is undeniable, and I wholeheartedly recommend them to anyone looking to enhance their digital advertising efforts. If you're seeking a partner who will take your Google Ads to the next level, look no further than Finch. Review collected by and hosted on G2.com.

What problems is Finch solving and how is that benefiting you?

As someone who has worked closely with Finch, I can confidently say they stand out as a stellar Google Ads partner. Their expertise and dedication have been evident in the consistent positive ROI they've delivered year after year for our business.

What sets Finch apart is their deep understanding of digital advertising and their ability to tailor strategies that align perfectly with our business goals. Their team is not just skilled; they're passionate and genuinely invested in our success. This has translated into campaigns that not only reach but often exceed our expectations.

Their customer service is top-notch, always responsive, and insightful. It's clear that they prioritize our needs and are always on the lookout for new ways to drive better results. Their innovative approach to managing our Google Ads has been a game changer, allowing us to stay ahead in a competitive market.

But it's not just their skill and service that impresses; it's their integrity and transparency. They've been a trustworthy partner, providing clear and detailed insights into our campaigns' performance and areas for improvement. This level of honesty and openness is rare and highly valued. Review collected by and hosted on G2.com.

Response from Phyllis Rush of Finch

edit

Thank you so much for the positive review, Antero. We value your business and hope to be working with you long into the future!

Verified User in Entertainment

Enterprise (> 1000 emp.)

1/12/2024

"Finch Has Been a Valued Partner in Managing our SEM"

4.5/5

What do you like best about Finch?

Finch account team has always been good in their communications and support for our account. Our Finch account managers have always been quite knowledgeable and diligent in managing/optimizing our campaigns. Review collected by and hosted on G2.com.

What do you dislike about Finch?

I don't really have any complaints. I know that all companies have turnover on account teams due to layoffs, promotions, or simply shifting workloads. I've had a handful of different account managers at Finch assigned to our account, and it's sometimes tough to start-over with a new acct mgr but as mentioned, I've always had a great experience with all of the account team members. Review collected by and hosted on G2.com.

Recommendations to others considering Finch:

I know that Finch offers several marketing solutions. I would recommend discussing your needs with them and have them walk through their specific solutions. Also, communicate your goals and expecations clearly upfront. Review collected by and hosted on G2.com.

What problems is Finch solving and how is that benefiting you?

Finch has been helping us to manage and optimize our Google SEM campaigns for several years. During this past year and continuing into 2024, they have helped us expand our reach into new international markets, test keywords for seasonality, explore & implement SKAGs (also de-SKAG where needed), trouble-shooting any conversion tag issues, and explore/test new growth opportunities to scale/optimize our campaigns. Review collected by and hosted on G2.com.

Daniel A.

Mid-Market (51-1000 emp.)

1/10/2024

"Excellent PPC and paid advertising agency"

4.5/5

What do you like best about Finch?

Initially, we used Finch because of their software but actually it's the people that make Finch a success. Our account managers are extremely dedicated, knowledgeable and hardworking. Review collected by and hosted on G2.com.

What do you dislike about Finch?

It doesn't matter so much in this day and age, but Finch does not have a UK office, so face to face meetings are a rarity. Review collected by and hosted on G2.com.

Recommendations to others considering Finch:

I would highly recommend Finch for PPC, paid social and display advertising. Review collected by and hosted on G2.com.

What problems is Finch solving and how is that benefiting you?

Outsourcing our paid advertising makes sense for us as a business, but finding a trusted partner can be challenging. We stumbled across Finch at an industry event and have enjoyed great results and a fantastic relationship ever since. Review collected by and hosted on G2.com.

Response from Phyllis Rush of Finch

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Daniel, thank you so much for your kind words. We value your business and are proud to be your trusted partner!

Verified User in Food & Beverages

Small-Business (50 or fewer emp.)

4/8/2022

"It was good while it lasted"

2.5/5

What do you like best about Finch?

Nate was great to work with, he did a good job managing our campaigns. He also went above and beyond by assisting with our transition when we left Finch. Review collected by and hosted on G2.com.

What do you dislike about Finch?

In my opinion, Finch is too expensive for the service they were providing. I recently moved to a new agency for this reason. It's pretty clear that the management team at Finch is either out of touch or just laser-focused on pivoting the Finch business model while not being too concerned about retaining existing clients and creating long-lasting relationships.

Finch attempted to lock us into a contract and charge us for software that the Finch team built and would be using internally. Review collected by and hosted on G2.com.

Verified User in Marketing and Advertising

Mid-Market (51-1000 emp.)

9/23/2020

"Finch works! We have used them to meet our digital marketing goals for the last 12 months."

4.5/5

What do you like best about Finch?

We have dedicated CSM's that work with us to optimize our campaigns and offer strategic advise when it comes to improving our yield. The Finch online platform is always being improved and refined. They take feedback about their insights portal seriously.

They are also open to our ideas and strategic tactics. Review collected by and hosted on G2.com.

What do you dislike about Finch?

Changes are slow to implement because of the nature of their machine learning algorithm, but after "ramp up" time, they work. Review collected by and hosted on G2.com.

Recommendations to others considering Finch:

Try them for 6 months. Review collected by and hosted on G2.com.

What problems is Finch solving and how is that benefiting you?

Problems Finch helped us solve:

- scaling our ads for our extensive product catalog.

- tracking and attribution errors and confusion

Benefits:

Identifying new campaign types and strategies that have helped us optimize our spend. We've been more efficient in our ad spend then we ever have been, and we've seen year over year growth. Review collected by and hosted on G2.com.

Verified User in Sporting Goods

Mid-Market (51-1000 emp.)

1/19/2021

"Finch is a fantastic advertising agency that has help us with Google, Bing, Youtube and Amazon ads."

5/5

What do you like best about Finch?

Excellent communication and consistently achieves ROAS goals Review collected by and hosted on G2.com.

What do you dislike about Finch?

Very few complaints. We have worked with them for years and only rarely have they failed to meet ROAS goals which is our primary KPI Review collected by and hosted on G2.com.