---
title: Counter Sales Reviews
meta_title: 'Counter Sales Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter reviews by the users' company size, role or industry to find
  out how Counter Sales works for a business like yours.
aggregate_rating:
  rating_value: 5.0
  review_count: 1
  scale: '5'
date_modified: '2025-11-10'
parent_category:
  name: POS
  url: https://www.g2.com/categories/pos
---

# Counter Sales Reviews
**Vendor:** Insight Works  
**Category:** [Retail POS Systems](https://www.g2.com/categories/retail-pos)  
**Average Rating:** 5.0/5.0  
**Total Reviews:** 1
## About Counter Sales
Counter Sales is an affordable and easy-to-use industrial counter sales and trade desk solution built right into Dynamics 365 Business Central that allows organizations to quickly and easily add retail capabilities to their system. Counter Sales is packed with all the features you’d expect from a powerful Point of Sale system, but in a simple and cost-effective package. Counter Sales is a point-of-sale solution designed for parts counters, trade desks, and retail stores. Benefits - Increased Sales Efficiency: The simple order entry screen and barcode scanning help speed up checkout, leading to higher customer turnover and increased sales. - Enhanced Customer Satisfaction: By offering advanced product search capabilities and multiple payment options, customers enjoy a seamless and convenient shopping experience. - Increased Cash Flow: With the ability to manage deposits for orders, businesses can secure early partial or full payments, improving cash flow. - Time and Cost Savings: The automated reconciliation process at the end of the day saves valuable time, reducing administrative costs and human errors. - Greater Sales Opportunities: Lost sales tracking provides insights into missed opportunities, enabling businesses to take corrective action and increase potential sales. - Flexibility in Pricing: The ability to adjust prices on-the-fly can lead to increased sales and customer satisfaction by offering immediate discounts or promotions. - Improved Cash Handling: Optional support for cash drawers enhances security and accuracy in cash handling, reducing potential losses from errors or theft. - Professional Image: Integration with receipt printers offers customers a professional and comprehensive point-of-sale experience, boosting the brand image. Features - Simple Order Entry Screen: Counter Sales provides a user-friendly interface to search for items and complete a sales order easily. The built-in &quot;Take Order Wizard&quot; simplifies the addition of cash sale customer details for future marketing activities. - Support for Barcode Scanning: Enhance checkout efficiency by scanning items directly into the point-of-sale system. This feature eliminates the need for manual part lookups, thereby reducing errors. - Advanced Item Lookup: The tool&#39;s advanced search feature enables quick item location using item number, description, extended text, and cross-references. Additionally, use the &quot;Related Items&quot; function for upselling or locating substitutes for out-of-stock items. - Support for Multiple Payment Types: Counter Sales accommodates multiple payment types per order, allowing customers to split payments between cash, credit cards, or other forms. Define your payment types: accepted credit cards, coupons, or gift cards. - Manage Deposits for Orders: This feature enables the acceptance of deposits in partial or full amounts, including tax, for cash or account customers. Take multiple deposits per order to manage layaway deposits or payment plans. - Built-In Reconciliation Process: Counter Sales simplifies the end-of-day reconciliation with an automated daily cash drawer reconciliation report and closing process. - Lost Sales Tracking: Enhance sales opportunities with lost sales tracking and alerts for related and paired items. - On-the-Fly Price Adjustment: Counter Sales allows user-specific &quot;override codes&quot; to adjust pricing at the checkout, subject to user permissions. - Optional Support for Cash Drawers: Track cash sales and manage your cash drawer with optional support from Counter Sales. - Optional Support for Receipt Printers: The tool supports integration with receipt printers for a more comprehensive POS system. - Customer Tracking: Use the user-friendly order wizard to choose from existing customers or create new ones, including cash customers. - Serial Number Tracking: Counter Sales offers comprehensive tracking of serial numbers to maintain accurate inventory records for businesses dealing with serialized inventory. Typical Users - Trade Desk Salespeople: Professionals who handle large transactions at a specialized desk, often dealing with industry-specific products.




## Counter Sales Reviews
  ### 1. Boon for the retail buiseness. 

**Rating:** 5.0/5.0 stars

**Reviewed by:** Thita B. | Pharmacist , Retail, Small-Business (50 or fewer emp.)

**Reviewed Date:** February 05, 2018

**What do you like best about Counter Sales?**

I use these software for long Time, the best thing I like is the keys that we can assign for the highly sale items . Also the different color coding helps to pick the product easily.
Helps me track the business, with regards to busy and less busy days and the sales in term of the price.
Also we can manage other employees time sheet and track their hours. 
It’s fast easy and very efficient software to work with

**What do you dislike about Counter Sales?**

The only feature that’s less likely is that it doesn’t allow to process me credit cards manually... sometimes customers would like to place the order over phone and pay over phone too. 


**Recommendations to others considering Counter Sales:**

Highly Recemmends

**What problems is Counter Sales solving and how is that benefiting you?**

Helps great at the point of sale,... which makes it easier s to use just by scanning the item and collecting the payments. 
With these systems you can put the sales and discount for certain periods of time on the products. So it will calculate the time the offer ends after which you can collect the regular price for that item.
Also it’s worKs collectively with my other system so that whenever there’s price update ...it’s updats it automatically in the system thus saving the time and reducing wait time for customer 



- [View Counter Sales pricing details and edition comparison](https://www.g2.com/products/counter-sales/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-03+07%3A28%3A56+-0500&secure%5Bsession_id%5D=309d3dd3-63f1-49bc-9955-ed2abf0ba4e1&secure%5Btoken%5D=40b161f04422025f3fd1591e4f6d1a7ad24e1ea96e494f3a0fd3f3d24db2f83f&format=llm_user)

## Counter Sales Features
**POS**
- Credit Card Payments
- Barcode Scanning
- Hardware Integration
- Price Adjustments
- Receipts

**Payments**
- Credit Card Payments
- Partial Payments
- Split Payments
- Discounts
- Voided/Refunded Payments
- Store Credit Allocation
- Tip Adjustments
- Offline Payments
- Multidevice Payment Acceptance
- Next Day Deposits

**Marketing**
- Loyalty Programs
- Email Marketing

**Employee Management**
- Employee Accounts
- Permissions
- Commission Tracking
- Tab Allocation
- Log/Shift Notes
- Staff Scheduling
- Floor Plans

**Administration**
- Inventory Management
- Employee Management
- Reporting
- E-commerce Integration

**Customer Management**
- Loyalty Membership
- Customer Profiles
- Credit Card Filing

**Inventory Management**
- Track Inventory
- Inventory Notifications
- Product Organization
- Multilocation Inventory Tracking

**Integrations**
- Accounting Integrations
- Inventory Management Integrations
- E-Commerce Integrations

**Analytics**
- Sales Tracking
- Guest Counts
- End of Day Reports

## Top Counter Sales Alternatives
  - [Square Point of Sale](https://www.g2.com/products/square-point-of-sale/reviews) - 4.6/5.0 (1,182 reviews)
  - [Toast](https://www.g2.com/products/toast/reviews) - 4.2/5.0 (352 reviews)
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