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Cerkl Broadcast Reviews & Product Details

Cerkl Broadcast strives to help you send the right employee communications to the right employee on their preferred channels. Cerkl Broadcast is a holistic approach to employee communications, managed in one location. Unlike existing email tracking or deskless workforce solutions, our platform grows alongside your current and future employee engagement initiatives. With just a few clicks, you can masterfully distribute internal content across email, Teams, Sharepoint, or your mobile app. Cerkl Broadcast makes it easy to share your success with centralized, real-time insights and dashboards. Businesses across the globe use Cerkl Broadcast to inform and ignite the potential of their workforce.

Seller

Cerkl

Languages Supported

English

Product Description

The Cerkl Broadcast suite has everything needed for targeted, cross-channel employee communications.

Overview by

Tarek Kamil

Discussions

Cerkl Broadcast Community

Pricing

Pricing provided by Cerkl Broadcast.

Broadcast

Starting at $799.00

Per Month

Broadcast + Mobile

Per Year

View More Pricing Information

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Cerkl Broadcast Media

Cerkl Broadcast Demo - Broadcast your employee news

Create once and publish across your employees' most high-trafficked channels. Cerkl Broadcast has the distribution channels and metrics every busy internal communicator needs in a single platform.

Cerkl Broadcast Demo - Drag-and-drop email builder

Create, target, and schedule time-sensitive employee communications with full analytics. With unlimited templates and drag-and-drop elements, your team can send emails to the right audience quicker than ever.

Cerkl Broadcast Demo - Distribution lists and segmentation

Whether it's CSV upload, integrating with Active Directory or another HRIS system, our unique rule-based segmentation, or even a mix of all three - manage your distribution lists. No matter how your organization is structured, we've got an employee audience management solution that works for you.

Cerkl Broadcast Demo - Cross-channel insights and analytics

Instead of bouncing platform to platform to pull metrics together, Cerkl Broadcast provides real-time channel analytics, all in one place. From the nitty-gritty individual metrics to custom dashboards that reflect your strategic goals, go beyond vanity metrics.

Cerkl Broadcast Demo - Employee News Digest

Tired of putting together corporate newsletters with low engagement? Cerkl Broadcast curates newsletters for each employee based on what they need to see and are interested in.

Cerkl Broadcast Demo - Reach every employee - immediately

Deskless workers hard to reach? Our native employee mobile app makes it easier than ever to reach your entire workforce. Available for both iOS and Android.

Cerkl Broadcast Reviews (17)

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Susie P.

Marketing and Sales Specialist, Branch Manager

Enterprise (> 1000 emp.)

8/3/2023

"I would not recommend Cerkl to any organization"

2/5

What do you like best about Cerkl Broadcast?

You can send email blasts to a lot of people but their AI newsletter functionality doesn't make sense and is not user friendly. After using the app for 6 months, my favorite thing would be the ability to send to a lot of people at once. Review collected by and hosted on G2.com.

What do you dislike about Cerkl Broadcast?

Most features don't make sense - there is no AUTOSAVE! Small things are an inconvenience. Like you drop a text box in and must add content before editing elsewhere. Same with an image. Review collected by and hosted on G2.com.

Response from Maddy Rieman of Cerkl Broadcast

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Hi Susie,

My name is Maddy Rieman, I am the Head of Customer Success at Cerkl. I want to take a moment and thank you for your review. We set very high standards for our customer-centric approach and take pride in our ability to build long-lasting partnerships with our clients. It is not taken lightly that your current experience has not met that level of expectation & for that, I apologize.

I would love to hop on a quick call to investigate your feedback further and hopefully take steps toward remedying your frustrations.

In the meantime, I wanted to address some of your mentions directly:

Auto-save: This is a request we have also heard from other clients (and have also pushed for internally). We understand this is an expected way of working with any software solution in today's landscape. I've added your interest in this feature to our Product Feedback System. Each request is tracked with individual client insights; each record of a client requesting a specific feature increases its priority. We will be sure to keep you in the loop as internal discussions continue to take place.

Element-Based Creation: This feedback is super interesting to hear; I look forward to chatting more on this topic as I want to gain a deeper understanding of your expectations for this workflow. It sounds like you would prefer the ability to create more of a general layout with the appropriate formatting for your Blast all at once vs. individually adding the content/image elements one by one. I have some best practices I would love to share around this expected use case.

AI Newsletter (MyNews Digest): It’s not at all lost on us that this functionality goes a little bit against the grain when compared to other systems that may be structured with a one-to-many formula. Our one-to-one philosophy focuses more on publishing rather than sending. Although there are times when one method is required over the other, our AI Newsdigest (or what we call ‘MyNews Digest’) allows you to automatically personalize each of your employee’s experiences across many different channels, reducing noise in your employee's inbox & ensures that each employee sees the things the “need to know” as well as the things they “want to know.” We have lots of best practices we’d love to share regarding the successful implementation of clients utilizing this functionality.

Again, I sincerely appreciate you bringing these topics to our attention. Your feedback truly does help us improve. I hope to have the opportunity to connect with you soon.

Cheers,

Maddy

Maddy Rieman

Head of Customer Success, Cerkl Inc.

maddy@cerkl.com

Verified User in Telecommunications

Enterprise (> 1000 emp.)

4/20/2022

"Recommended"

5/5

What do you like best about Cerkl Broadcast?

- We only use the Broadcast email build-and-deliver tool, so tool specific comments are only in reference to that.

- This is a small, high-touch organization. You WILL be important to them. They WILL be responsive to your suggestions and requests. Not all of them will be put into practice - customers have different needs, and recommendations have to be globally applicable - but they listen and give them fair consideration. That's rare, and really welcome.

- Being SaaS, they are updating all the time. With fixes, improvements, added functionality.

- Various users have contacted support now and again (via online chat) and have reported being very happy with the responsiveness. And the person responding *never* gives in to the temptation to tell them that they could have found their answer in the online help documents. That must take an immense amount of self-control.

- All software tools make trade offs between simplicity and flexibility. The more flexible, the more complex (Look at Paint vs Photoshop, or Windows Movie Maker vs Premiere Pro). Cerkl has found a good balance. We have more than 100 users of the tool, with the expected range of technical ability, comfort with new tools, design sense, and so on. Many were intimidated at the prospect of moving from the tool they knew - as unreliable and lacking as it was - to something new. Unprompted, several have subsequently contacted me to say that indeed, as promised, this was better. And it was really no contest. The learning curve is not steep.

- The Metrics (aka "Insights"). We never had them before. I'm like a kid in a candy store. Review collected by and hosted on G2.com.

What do you dislike about Cerkl Broadcast?

- The balance between flexibility and complexity is, as noted above, quite good...but never perfect. One example: a lack of ability to word wrap around an inserted image. It's a design decision, made for valid reasons having to do with that balance, but it can be frustrating for people looking to design more complex newsletters, for example.

- The Metrics (aka "Insights"). We know the drill - because someone opened an email does not mean they read it, or understood it, or took action as a result. That's not an issue with the tool of course, but metrics require context. Some of the metrics provided are not useful, and potentially misleading (things like preview panes, and "return to last email opened" settings can badly mess with the (non-unique) open rates). I'd recommend that be removed until it's validated or corrected. Review collected by and hosted on G2.com.

Recommendations to others considering Cerkl Broadcast:

It took us a while to find a solution to replace our existing, homegrown tool, the key aspect of which was integration with our HR database. Cerkl fit the bill, but it took the involvement of dedicated IT resources and lots of testing to ensure it was working reliably and accurately. This is not a reflection on Cerkl at all - rather, its a warning that you'll likely require the comms team partnering closely with IT during rollout. Review collected by and hosted on G2.com.

What problems is Cerkl Broadcast solving and how is that benefiting you?

- This solved two enormous gaps that were present in our prior tool - the aforementioned metrics/insights, and the ability to schedule a send - to "set it and forget it." No longer am I up at 2am to manually approve a broadcast email going to Europe.

- This also forced - in a good way - senders to rethink complex, heavily formatted HTML emails. Review collected by and hosted on G2.com.

Verified User in Banking

Enterprise (> 1000 emp.)

12/13/2022

"Great tool superb support"

5/5

What do you like best about Cerkl Broadcast?

Ease of use, templates and dynamic segments Review collected by and hosted on G2.com.

What do you dislike about Cerkl Broadcast?

editor window small and formatting can be clunky Review collected by and hosted on G2.com.

Vaibhaw K.

React Developer

Small-Business (50 or fewer emp.)

7/15/2022

"One of the best communication tools"

4.5/5

What do you like best about Cerkl Broadcast?

Cerkl has been a highly efficient tool in internal communication in our organisation. The analytics particularly is very beneficial to give us important data points Review collected by and hosted on G2.com.

What do you dislike about Cerkl Broadcast?

At this point there is not much to dislike aside from some minor bugs that we encountered Review collected by and hosted on G2.com.

Marlon M.

Communications Manager

Enterprise (> 1000 emp.)

4/12/2022

"MWM Cerkl Review"

5/5

What do you like best about Cerkl Broadcast?

I like the ease of compiling newsletters and sending out blasts. Review collected by and hosted on G2.com.

What do you dislike about Cerkl Broadcast?

The breaking of RSS feeds and figuring out what happened. Review collected by and hosted on G2.com.

Recommendations to others considering Cerkl Broadcast:

This is an excellent product. Review collected by and hosted on G2.com.

What problems is Cerkl Broadcast solving and how is that benefiting you?

It is the perfect way to compile our faculty/staff newsletter and it's been helpful for different departments to send out their internal newsletters, as well as our internal email blasts. Review collected by and hosted on G2.com.

Ashley K.

Internal Communications Manager

Enterprise (> 1000 emp.)

7/30/2021

"An Intuitive Internal Communications Platform, Finally."

5/5

What do you like best about Cerkl Broadcast?

Cerkl Broadcast brought silo'ed internal communications teams together on one platform so that we can see cumulative analytics, have a consistent branding/look, and target employees with the content that is most meaningful to them. Also, I love the Cerkl team -- Maddy, Robbie, Maria -- with them I feel like we can move mountains together. Their patience, thoughtfulness, and expertise is incredible. For a while there, I felt like I was sitting on the wrong side of the client/platform relationship. ;-) Review collected by and hosted on G2.com.

What do you dislike about Cerkl Broadcast?

Sometimes the copy/paste tool in email blasts can be broken (line spacing, etc.), but Maria is always quick to make note of bugs and put them in the queue to fix them. On the client-side, it's confusing to create target segments-- but that's because our data isn't clean (not Cerkl's fault). Review collected by and hosted on G2.com.

What problems is Cerkl Broadcast solving and how is that benefiting you?

Everything I mentioned in what I like best -- before Cerkl we had a clunky email platform that had zero analytics and pointed people to static PDFs to "read more" (gasp!). On my side, I couldn't live with that so I used a demo account of Campaign Monitor to create the emails and send via Outlook. Lots of manual work, which was all solved for with Cerkl. Review collected by and hosted on G2.com.

Response from Emma Hundley of Cerkl Broadcast

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Hey Ashley,

I'm pretty sure you just made Maddy, Robbie & Maria's day!

It's incredibly inspiring to hear how much you've loved working alongside our Customer Success team. Our Customer Success Department's philosophy is that we can't be successful unless our clients are, and it sounds like they've knocked it out of the park.

Regarding your note around copy/paste errors, Maria immediately submitted an internal bug ticket for the copy/paste errors. Our Engineering and Product teams are working the ticket through our development cycle as we speak.

Of course, our team's dedicated Customer Success Manager will keep you up to date on the release progress.

Out of 500 feature releases within the past year, 80% of those features came directly from existing client feedback and ideas. We love putting customers at the center of everything that we do, so thank you for helping us continue that trend.

We've loved helping Church & Dwight ditch the PDFs, clean up segmentation data, and provide analytics to make stronger, data-driven decisions. Thanks again for the high praise; we've truly loved partnering with you. Never stop moving mountains!

Best,

The ENTIRE Cerkl Team

Calvin S.

Managing Director of Communications

Enterprise (> 1000 emp.)

7/29/2021

"Taking our internal communications to the next level"

5/5

What do you like best about Cerkl Broadcast?

Getting the right information to the right person is a constant struggle in communications. Before Cerkl, we had various employees spending countless hours manually curating information for specific audiences and creating a push newsletter. Cerkl not only automates this process but allows the end-user to pick the frequency of the newsletter, day/time, and preferred layout.

On top of that, Cerkl uses AI so the materials get more individualized based on the end-users interaction. It learns what they're reading, not reading, and provides the relevant materials in the future. The communications teams still have the back-end ability to ensure any materials we require to be seen by specific audiences still are.

We also use Cerkl Broadcast for certain emails to track open rates, click-throughs, etc.

It's also very cost-effective. Review collected by and hosted on G2.com.

What do you dislike about Cerkl Broadcast?

There's not much that we dislike. Our current intranet platform doesn't allow us to maximize the tool. I'd love not to have stories remain on the homepage for individuals that have already read it. Review collected by and hosted on G2.com.

Response from Emma Hundley of Cerkl Broadcast

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Hey Calvin,

Many thanks for high praise - ATB Financial has always been ahead of the curve for modernizing the digital employee experience, so kudos to you and the team for continually innovating.

ATB’s many awards and recognitions as an employer speaks volumes to the foundational belief that employees come first. Working with clients like you, who align in that thinking, makes our jobs even more fulfilling.

As for our intranet notifications and personalization functionality, we wish your intranet provider could include our unique code. We get it; it can be pretty frustrating for employees to get spammed with the same content across multiple channels. I know our Success Team is standing by, ready to help implement this new channel as soon as your intranet vendor allows for this functionality!

We’re looking forward to continually streamlining your processes and providing value to the ATB comms team.

Best,

Emma from Cerkl

Chad S.

Senior Communications Coordinator

Enterprise (> 1000 emp.)

8/2/2021

"Cerkl - a valued partner"

5/5

What do you like best about Cerkl Broadcast?

Within an organization of 10,000 different people with different roles, personalities and communication styles, I see my role as the person who keeps everyone on the same page. To accomplish this, we need an integrated approach. Cerkl gives us tools that allow us to reach each person in the way they prefer to be reached. I also appreciate how their team works with us. They're a true partner. Review collected by and hosted on G2.com.

What do you dislike about Cerkl Broadcast?

I can't say there has been much I have disliked. If we have an issue, they work to fix it immediately. Review collected by and hosted on G2.com.

What problems is Cerkl Broadcast solving and how is that benefiting you?

We are a healthcare system that includes 6 facilities and 165 provider offices. Our roles vary from physicians, nurses and other patient-facing positions to IT and other behind-the-scenes support positions. Cerkl allows us to easily segment so that each individual only receives news that applies to him/her. Review collected by and hosted on G2.com.

Response from Emma Hundley of Cerkl Broadcast

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Hey Chad,

Thanks for the review!

We’ll keep working hard to fix any bugs or issues that pop up. Just send us a chat or email your Account Manager, and we’ll get a ticket straight to our Engineering team.

Partnering with you at St. Elizabeth changed how we do business forever, and we couldn’t do what we do without you.

Thanks again for the glowing review - we’re excited to continue to grow alongside you.

Best,

Emma from Cerkl

Amelia L.

Service Delivery Content Lead, IT Communications

Enterprise (> 1000 emp.)

5/25/2021

"As easy as drag and drop"

5/5

What do you like best about Cerkl Broadcast?

The most helpful thing about using Cerkl for corporate comms is the very easy user interface that can be as easy as drag and drop, anyone who isn't super design savvy can easily pick up the tool and maximize its usage. Using templates and dynamic audience segments are great as well. Review collected by and hosted on G2.com.

What do you dislike about Cerkl Broadcast?

Wish the analytics (insights as its called in the tool) were a little more dynamic and easy to consume, instead of having to download spreadhseets and processing outside of the tool. It would be awesome to be able to do more with the metrics in tool Review collected by and hosted on G2.com.

Recommendations to others considering Cerkl Broadcast:

Work with the team to optimize for the usage you need Review collected by and hosted on G2.com.

What problems is Cerkl Broadcast solving and how is that benefiting you?

Sending corporate comms across orgs with a similar look and feel has been great, sending easy samples, having people that are not design savvy sending great comms, impersonation for sending comms on behalf of leadership Review collected by and hosted on G2.com.

Response from Emma Hundley of Cerkl Broadcast

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Hey Amelia,

Thanks for the glowing review of Cerkl Broadcast!

We created our drag-and-drop functionality so any comms team member could build beautiful emails and templates without having to be HTML or CSS wizards. We’re glad to see that Cerkl Broadcast solves this problem for a global comms team that’s as large as yours!

Cerkl Broadcast is an employee communications platform built with empathy by working alongside our partners. Cerkl’s Product and Customer Success teams take user feedback and suggestions seriously. We’re overjoyed to hear that you find Dynamic Segments and sender proxies valuable, as we worked with your IC team members to ideate and develop those features.

As for our Blast analytics, I’ve made a note to have your Account Manager reach out to see what kind of analytics you’re having a hard time processing inside our platform.

We’d be more than happy to help you set up customized dashboards to track whatever information you’ve been processing with downloaded CSVs.

Thank you again for leaving a review; we truly love working alongside your team.

Best,

Emma from Cerkl

See how Cerkl Broadcast improved

Ramit C.

Systems Engineer

Enterprise (> 1000 emp.)

7/8/2021

"Making communication better, brighter and robust for better future"

4/5

What do you like best about Cerkl Broadcast?

The best reasons told like cerkl -

1.User friendly & easy to use

2.Personalization features

3.The drop down facility i's great

4. Ready made email templates

5.Great templates with dynamic audience segments

6. The channels and broadcasting is amazing

7.Aviallble in all platforms

8.The AI powered engine simplifies content distribution

9.Provides personalized experience

10.Easyto understand and easy use

11.It provides easy access told key metrics

12.Easy told pinpoint te engaging stories and events

13. 24/7 support

14.User friendly Ui

15.smart platform Review collected by and hosted on G2.com.

What do you dislike about Cerkl Broadcast?

There no draw backs but there is always a room for improvement, Such as more funtionalies can be added told make it better.Add more features told improve user experience.Better layouts and optimize the application Review collected by and hosted on G2.com.