# Best Video Advertising Software - Page 6 *By [Yukta Rustagi](https://research.g2.com/insights/author/yukta-rustagi)* Video advertising software enables advertisers to buy, manage, and place video ads on websites. Video advertising is typically managed by a company’s marketing team or a third-party ad agency and can be leveraged to drive both brand awareness and direct response initiatives. Advertisers may elect to use video advertising due to the possibility of higher engagement rates and better conversion numbers compared to other channels. Video advertising functionality may be offered through a best-of-breed product but is more commonly bundled into a cross-channel platform that may also possess capabilities of [search advertising software](https://www.g2.com/categories/search-advertising), [display advertising software](https://www.g2.com/categories/display-advertising), [mobile advertising software](https://www.g2.com/categories/mobile-advertising), or [social media advertising software](https://www.g2.com/categories/social-media-advertising). To qualify for inclusion in the Video Advertising category, a product must: - Offer tools for uploading or creating video ads - Provide workflows for effectively managing and trafficking ads within the platform - Track key success metrics of reach, conversions, and return on ad spend (ROAS) ## Top Video Advertising Software at a Glance | # | Product | Rating | Best For | What Users Say | |---|---------|--------|----------|----------------| | 1 | [StackAdapt](https://www.g2.com/products/stackadapt/reviews) | 4.7/5.0 (873 reviews) | Multi-channel video with managed service support | "[Excellent UI, Powerful Bulk Editing, and Actionable Insights](https://www.g2.com/survey_responses/stackadapt-review-13135271)" | | 2 | [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews) | 4.0/5.0 (426 reviews) | Campaign billing and IO reconciliation for agencies | "[Essential for Campaign Billing, But Support Needs Improvement](https://www.g2.com/survey_responses/prisma-review-11841592)" | | 3 | [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews) | 4.4/5.0 (179 reviews) | Cross-channel programmatic buying with granular targeting | "[More Control and Real-Time Campaign Adjustments with The Trade Desk](https://www.g2.com/survey_responses/the-trade-desk-review-12754603)" | | 4 | [Vibe](https://www.g2.com/products/vibe-2025-07-01/reviews) | 4.8/5.0 (135 reviews) | Self-serve CTV ad placement with retargeting | "[Intuitive UX, Incredible Customer Success Support, and Great Audience Segmentation](https://www.g2.com/survey_responses/vibe-review-12517453)" | | 5 | [Facebook for Business](https://www.g2.com/products/facebook-for-business/reviews) | 4.2/5.0 (1,392 reviews) | Video ad targeting with cross-platform Meta reach | "[Strong Targeting and High ROI with Smooth Meta Integrations](https://www.g2.com/survey_responses/facebook-for-business-review-12973164)" | | 6 | [MNTN Performance TV](https://www.g2.com/products/mntn-performance-tv/reviews) | 4.8/5.0 (61 reviews) | Self-serve CTV with conversion attribution | "[Revolutionized Our TV Advertising Strategy](https://www.g2.com/survey_responses/mntn-performance-tv-review-12713892)" | | 7 | [Amazon Video Ads](https://www.g2.com/products/amazon-amazon-video-ads/reviews) | 4.4/5.0 (15 reviews) | Product demonstration videos within Amazon purchase intent | "[Precise for the target audience. Like the simplicity](https://www.g2.com/survey_responses/amazon-video-ads-review-8339269)" | | 8 | [LocaliQ](https://www.g2.com/products/localiq/reviews) | 4.5/5.0 (1,049 reviews) | Multi-channel lead tracking with managed campaign execution | "[Easy to use for advertising campaigns on major search engines.](https://www.g2.com/survey_responses/localiq-review-12908471)" | | 9 | [QuickFrame](https://www.g2.com/products/quickframe/reviews) | 4.6/5.0 (38 reviews) | Brand-to-creator marketplace for CTV and social ads | "[QuickFrame: A Game-Changer for My Production Business](https://www.g2.com/survey_responses/quickframe-review-12049273)" | | 10 | [Extreme Reach](https://www.g2.com/products/extreme-reach/reviews) | 4.3/5.0 (23 reviews) | — | "[Great UI That Keeps Everything Organized and Easy to Navigate](https://www.g2.com/survey_responses/extreme-reach-review-13080002)" | --- ## What Are the Most Common Questions About Video Advertising Software? *AI-generated · Last updated: May 26, 2026* ### What is the most affordable video advertising software for SMBs? Based on G2 reviews, buyers looking for affordable video advertising software for SMBs most often mention ease of setup, manageable entry points, and the ability to launch campaigns without heavy operational overhead. According to verified users, Vibe stands out for small businesses because reviewers repeatedly describe it as easy to use, quick to launch, and accessible for growing brand awareness on streaming TV. G2 reviewers also mention StackAdapt as approachable for self-serve campaign execution, though some note it may be less accessible for smaller budgets. Reviews for MNTN Performance TV highlight approachable pricing for small business clients alongside straightforward onboarding and tracking support. **Here are some of the top-rated products on G2:** - [Vibe](https://www.g2.com/products/vibe-2025-07-01/reviews/vibe-review-11842525) – frequently praised by small businesses for easy setup, straightforward reporting, and affordable streaming TV access - [StackAdapt](https://www.g2.com/products/stackadapt/reviews/stackadapt-review-11885523) – noted for self-serve campaign management, no minimums in one review, and support for multi-format video campaigns - [MNTN Performance TV](https://www.g2.com/products/mntn-performance-tv/reviews/mntn-performance-tv-review-12712498) – highlighted for approachable pricing for small business streaming campaigns with easy onboarding and tracking ### Which tool supports programmatic video ad buying? Based on G2 reviews, StackAdapt is the strongest fit for programmatic video ad buying in this category snapshot. According to verified users, reviewers consistently describe it as a demand-side platform that supports video alongside display, native, CTV, audio, and other channels from one interface. G2 reviewers mention fast campaign launches, strong targeting options, forecasting tools, and the ability to centralize programmatic buying without juggling multiple vendors. While other reviewed products also support video campaigns, StackAdapt appears most consistently in recent feedback tied directly to programmatic workflows, campaign execution, and multi-channel activation for agencies and in-house teams. ### Which vendor offers advanced creative testing for video ads? Based on G2 reviews, MNTN Performance TV and QuickFrame are most closely associated with creative testing for video ads. According to verified users, MNTN reviewers describe access to data that helps teams understand which concepts perform best, while QuickFrame reviewers mention structured workflows that connect brands with creators and support iterative video production. G2 reviewers also reference Innovid for creative QA and dynamic creative management, which can help teams validate and manage video assets more efficiently. Across the recent review set, the clearest theme is not simple asset hosting, but the ability to compare concepts, support revisions, and tie creative decisions to campaign outcomes. ### Which video advertising platform offers the best audience targeting options? Based on G2 reviews, StackAdapt is the strongest answer for audience targeting in this dataset. According to verified users, reviewers repeatedly highlight firmographic, ABM, contextual, behavioral, and niche audience targeting as standout strengths, especially for B2B and multi-channel campaigns. G2 reviewers mention that it helps them reach highly specific audiences across video, CTV, native, display, and audio while keeping campaign management centralized. Several reviews also describe better quality audience reach, strong segmentation tools, and support for prospecting and retargeting. Other platforms in the data mention targeting as well, but StackAdapt appears most consistently associated with breadth and precision of audience options. ### What is the top-rated video advertising platform for large brands? Based on G2 reviews, large brands and agencies often describe The Trade Desk as a strong choice when they need broad inventory access, transparent media buying, and cross-channel control. According to verified users, reviewers praise its premium inventory access, advanced targeting, omnichannel execution, and detailed reporting for large-scale campaigns. G2 reviewers also mention that the platform can have a steeper learning curve and may be better suited to teams with programmatic expertise, which aligns with enterprise use cases. In the same review set, StackAdapt and Prisma also surface in larger organizational workflows, but The Trade Desk is most consistently tied to scale, reach, and sophisticated campaign management. **Here are some of the top-rated products on G2:** - [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews/the-trade-desk-review-12174421) – favored for premium inventory access, advanced targeting, and cross-channel buying at enterprise scale - [StackAdapt](https://www.g2.com/products/stackadapt/reviews/stackadapt-review-11540272) – used for full-service programmatic campaigns across many channels with strong support for agencies and larger teams - [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews/prisma-review-11799128) – valued for organizing complex campaign planning, buying, billing, and reporting workflows in one platform ### What is the top solution for managing multi-platform video ad campaigns? Based on G2 reviews, StackAdapt is frequently described as a strong solution for managing multi-platform video ad campaigns. According to verified users, reviewers value the ability to run video, CTV, display, native, and audio campaigns from one system instead of switching between different vendor tools. G2 reviewers mention centralized reporting, easier audience management, real-time optimization, and access to varied inventory as major benefits. Reviews also note that support teams and managed service options can help teams move faster when building cross-channel plans. While platforms like The Trade Desk and Prisma also support multi-channel workflows, StackAdapt is the most repeatedly cited for simplifying execution across advertising formats. **Here are some of the top-rated products on G2:** - [StackAdapt](https://www.g2.com/products/stackadapt/reviews/stackadapt-review-12321726) – centralizes display, video, CTV, and native campaigns so teams can manage audiences and reporting in one place - [The Trade Desk](https://www.g2.com/products/the-trade-desk/reviews/the-trade-desk-review-12398260) – supports planning, activation, and measurement across display, video, CTV, audio, and retail media - [Prisma](https://www.g2.com/products/prisma-mediaocean/reviews/prisma-review-11799128) – helps teams organize campaign planning, buying, billing, and reporting for complex media workflows ### Which vendor provides AI-powered video ad optimization? Based on G2 reviews, StackAdapt and The Trade Desk are the vendors most clearly associated with AI-powered optimization in this review set. According to verified users, StackAdapt reviewers mention AI assistant functionality for reporting and insight gathering, along with ongoing AI-driven improvements to platform workflows. G2 reviewers also reference The Trade Desk’s AI capabilities in campaign optimization and audience discovery. Quantcast Platform appears in reviews for Agent Q, which users describe as helping balance cost and performance. Across the recent reviews, the common value of AI is faster optimization, easier insight discovery, and better support for audience and creative decisions rather than fully hands-off automation. ### Which solution supports real-time performance tracking for video ads? Based on G2 reviews, StackAdapt is repeatedly highlighted for real-time reporting and fast access to campaign performance data. According to verified users, reviewers say the platform makes it easier to monitor results, optimize campaigns quickly, and pull actionable insights across video and other channels. G2 reviewers also describe Vibe as strong for quick reporting and easy-to-read analytics, especially for streaming TV campaigns. The Trade Desk appears in reviews for real-time reporting and on-the-fly budget and targeting adjustments as well. Across the category snapshot, the most consistent buyer theme is visibility into live performance without relying on delayed manual reporting from separate tools. ### What platform provides analytics on video ad engagement rates? Based on G2 reviews, buyers looking for analytics on video ad engagement most often mention platforms with accessible reporting, audience insights, and campaign measurement dashboards. According to verified users, Quantcast Platform is noted for clear reporting, audience insight tools, forecasting, and creative grading that help teams understand campaign performance. G2 reviewers also mention StackAdapt for real-time reporting and easier insight gathering across campaigns, while Vibe is praised for simple dashboards and transparent analytics for streaming TV. The strongest common thread across these reviews is not just raw reporting, but the ability to interpret engagement signals and use them for optimization decisions. ### What platform integrates video ads with social media and OTT channels? Based on G2 reviews, illumin and Quantcast Platform stand out for connecting video advertising with broader cross-channel campaign planning. According to verified users, illumin reviewers mention combining programmatic channels with Facebook and mapping campaigns across the customer journey, while Quantcast reviewers describe running campaigns across channels from a single workflow. G2 reviewers also cite StackAdapt for managing video, CTV, native, and display in one environment, and some reviews reference Facebook for Business when social activation is a core part of the mix. In this dataset, the buyer need is usually unified planning and reporting across channels rather than a narrow video-only workflow. ## G2 Grid® for Video Advertising Software ![G2 Grid® for Video Advertising Software plotting products by satisfaction and market presence](https://www.g2.com/categories/video-advertising/grids.png?focus%5B%5D=5910&focus%5B%5D=5974&focus%5B%5D=4907&focus%5B%5D=1185713&focus%5B%5D=5405&focus%5B%5D=1183475&focus%5B%5D=74626&focus%5B%5D=108155) Highlighted products: StackAdapt, Prisma, The Trade Desk, Vibe, Facebook for Business, MNTN Performance TV, Amazon Video Ads, and QuickFrame. Underlying data: [Grid® JSON](https://www.g2.com/categories/video-advertising/grids.json?focus%5B%5D=stackadapt&focus%5B%5D=prisma-mediaocean&focus%5B%5D=the-trade-desk&focus%5B%5D=vibe-2025-07-01&focus%5B%5D=facebook-for-business&focus%5B%5D=mntn-performance-tv&focus%5B%5D=amazon-amazon-video-ads&focus%5B%5D=quickframe) ## How Many Video Advertising Software Products Does G2 Track? **Total Products under this Category:** 206 ### Category Stats (Jul 2026) - **Average Rating**: 4.33/5 The average rating of products in this category, based on all submitted ratings - **Top Trending Product**: Quantcast Platform (+0.12%) - Among all products in this category, Quantcast Platform recorded the largest rating increase compared to last month *Last updated: July 22, 2026* ## How Does G2 Rank Video Advertising Software Products? **Why You Can Trust G2's Software Rankings:** - 30 Analysts and Data Experts - 11,800+ Authentic Reviews - 206+ Products - Unbiased Rankings G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category. --- **Sponsored** ### Adobe GenStudio for Performance Marketing Adobe GenStudio for Performance Marketing is a generative AI-first application, designed to help marketing teams scale content creation, enhance customer engagement, and efficiently measure campaign performance. With advanced generative AI capabilities and robust brand guardrails, companies can quickly produce on-brand content that delivers relevant, personalized experiences to their customers. GenStudio for Performance Marketers empowers teams to rapidly create and refine on-brand content at scale, harnessing cutting-edge generative AI technology. By utilizing enterprise-grade large language models (LLMs), teams can produce experiences that meet their unique brand guidelines, product offerings, and target personas. This transformative capability enables marketing teams to develop compelling, consistent content in minutes, accelerating workflows while ensuring every piece aligns seamlessly with their brand identity. With enterprise-grade brand checks, GenStudio for Performance Marketing ensures all generated content complies with brand guidelines, maintaining tone of voice and meeting channel-specific requirements. For an extra level of validation, GenStudio for Performance Marketing integrates with Adobe Workfront to embed review and approval workflows, allowing teams to verify brand compliance directly within the application before publishing. Teams can organize work around campaign strategy with GenStudio for Performance Marketings campaign management features. This enables teams to create and manage campaigns, generate aligned content, and centralize assets within a single view. The generative AI tools further streamline this process by optimizing both copy and asset generation for campaign alignment. Through native integrations with Adobe Experience Manager Assets and Adobe Express, finding and reusing on-brand campaign content becomes effortless. Teams can easily repurpose pre-approved content, creating new variations from existing approved assets in the built-in repository, and amplify the use of hero assets. Finally, elevate your marketing performance with actionable insights on creative and campaign performance. GenStudio for Performance Marketing provides a detailed insights view, enabling teams to identify high-performing content and optimize campaigns based on data. By analyzing top-performing asset attributes, marketing teams can replicate successful elements to strengthen future campaigns. [Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=280&secure%5Bchosen_at%5D=2026-07-22T20%3A34%3A05Z&secure%5Bdisplayable_resource_id%5D=279&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=neighbor_category&secure%5Bplacement_resource_ids%5D%5B%5D=277&secure%5Bplacement_resource_ids%5D%5B%5D=279&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1397417&secure%5Bresource_id%5D=280&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=llm_category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fvideo-advertising%3Fpage%3D13&secure%5Btoken%5D=31b7d54fa65712c6e467785f59cb7759badb7f727283153a98ac01ac0b11986c&secure%5Burl%5D=https%3A%2F%2Fbusiness.adobe.com%2Fresources%2Fgenstudio-for-performance-marketing-free-trial.html%3Fsdid%3D5JRH81SF%26mv%3Daffiliate%26s_cid%3D701WQ00001mjUKMYA2%26s_iid%3D701WQ00001QhaITYAZ&secure%5Burl_type%5D=custom_url) --- ## What Are the Top-Rated Video Advertising Software Products in 2026? ### 1. [Adoppler Exchange](https://www.g2.com/products/adoppler-exchange/reviews) Adoppler is the product of Geomotiv, inheriting its experience, skills, and, what is more important, people. The companies provide a combined offering which has not been available on the market before: Geomotiv uses its unique expertise in both linear & digital TV, bespoke ad tech, and Big Data, and provides its clients with a solution based on the Trusted Marketplace platform. **Who Is the Company Behind Adoppler Exchange?** - **Seller:** [Adoppler](https://www.g2.com/sellers/adoppler) - **Year Founded:** 2017 - **HQ Location:** Alexandria, US - **LinkedIn® Page:** https://www.linkedin.com/company/adoppler/ (6 employees on LinkedIn®) ### 2. [Ad Robot](https://www.g2.com/products/ad-robot/reviews) Ad Robot’s proprietary pipeline and powerful tools give agencies true customisation in the internet era. Fewer specialist hours, reduced render time, infinite possibilities. **Who Is the Company Behind Ad Robot?** - **Seller:** [Ad Robot](https://www.g2.com/sellers/ad-robot) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) ### 3. [Adsgard](https://www.g2.com/products/adsgard/reviews) Adsgard operates two major programmatic inventory monetization platforms, SSP and AdExchange for mobile and web publishers. With the help of programmatic technology, our partners have the opportunity to automate the monetization process and do it efficiently. We’ve developed our own unique AI-based technologies, which not only allow our partners to increase their earnings, but also do it only with safe and highly relevant ads. For more than 3 years on the market, Adsgard has earned the trust of 75+ premium demand partners. - Various ad formats: Banner, Video, Native, CTV/OTT; - (Non)-skippable, relevant, highly targeted ad; - All types of integrations for all screen types; - Competitive CPM, high Fill Rate; - 100% ad creatives scanned by TMT; - Partners get complete control over their inventory; - Professional Account Management support; - Flexible payment terms. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Adsgard?** - **Ease of Use:** 8.3/10 (Category avg: 8.6/10) - **Performance and Reliability:** 10.0/10 (Category avg: 8.6/10) - **Workflow Capability:** 10.0/10 (Category avg: 8.2/10) **Who Is the Company Behind Adsgard?** - **Seller:** [Adsgard](https://www.g2.com/sellers/adsgard) - **Year Founded:** 2018 - **HQ Location:** Wroclaw, PL - **LinkedIn® Page:** http://www.linkedin.com/company/adsgard-net (4 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Mid-Market #### What Are Recent G2 Reviews of Adsgard? **"[High Performing Monetization Platform](https://www.g2.com/survey_responses/adsgard-review-7778504)"** **Rating:** 5.0/5.0 stars *— Oleksandr B.* [Read full review](https://www.g2.com/survey_responses/adsgard-review-7778504) --- ### 4. [Adslot Media](https://www.g2.com/products/adslot-media/reviews) We’ve set out to simplify media and increase the value of advertising for marketers. Adslot provides technology that advances the collaboration between marketers and publishers, and simplifies media buying. With our products, you can plan, buy, and manage all of your media. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Adslot Media?** - **Ease of Use:** 8.3/10 (Category avg: 8.6/10) - **Performance and Reliability:** 10.0/10 (Category avg: 8.6/10) - **Workflow Capability:** 10.0/10 (Category avg: 8.2/10) **Who Is the Company Behind Adslot Media?** - **Seller:** [Adslot](https://www.g2.com/sellers/adslot) - **HQ Location:** Melbourne, AU - **LinkedIn® Page:** https://www.linkedin.com/company/adslot (45 employees on LinkedIn®) - **Ownership:** ASX: ADS **Who Uses This Product?** - **Company Size:** 100% Small-Business #### What Are Recent G2 Reviews of Adslot Media? **"[My Experience with Adslot Media](https://www.g2.com/survey_responses/adslot-media-review-9313329)"** **Rating:** 5.0/5.0 stars *— Prateek B.* [Read full review](https://www.g2.com/survey_responses/adslot-media-review-9313329) --- ### 5. [Advangelists ADCreatr](https://www.g2.com/products/advangelists-adcreatr/reviews) Advangelists is a full featured programmatic media buying platform. Supporting all digital media formats including banners, video, mobile, augmented reality, virtual reality, and rich media, across all devices: Mobile, desktop, CTV, OTT, and OOH (outdoor). Advangelists works seamlessly to include all the necessary components of a robust programmatic ad tech stack, including: ADCop™ Ad Fraud detection, ADCreatr™ creative banner tools, Ad Serving, Data Management Platform, Audience targeting, Customizable dashboards, Location Marketing, Re-targeting, and ADTribute™ attribution capabilities. By including all these features, Advangelists eliminates discrepancies in data match rates and improving performance across the entire Ad Tech ecosystem. Trying to buy disparate types of digital media using programmatic systems is overly complex and time consuming; it often requires many different vendor technologies and the data feeds between them do not often match which hinders performance. Advangelists unifies the buying process for all media types and provides a full suite of supporting technologies and services so the marketer can quickly and easily get down to the business of advertising. Better Performance/Precision: (two reasons why Advangelists customers experience a 30% improvement in ROAS (Return on Ad Spend): 1. Precision Data: Because the technologies/components are designed to work together in unison (not a patchwork of different vendors) the data matches across the entire platform for improved performance. 2. Precision Targeting: Target physical locations with precision to the roof-line, leverage robust device graph targeting to extend campaign reach across all devices engaged by a single user, re-target prospects and customers with multiple messages Eliminates the “Ad Tech Stack”: Advangelists manages the technology needed to run a programmatic media campaign, so the agency/brand can focus on creative, messages, and marketing without worrying about tech partners. 100% Proprietary technology: the Advangelists platform was built to scale and includes all the features of a large agency trading desk at a fraction of the cost. Greater cost efficiencies: Advangelists effectively reduces operational time costs and eliminates the ad tech tax. In the traditional programmatic model, an advertiser has to select different vendors for different programmatic tasks (AdServing, Data Management, Fraud Protection, Location mapping, etc.). Time spent managing these various partners is an operating cost, and the incremental fees each vendor charges is incremental media cost (AKA AdTech Tax). Advangelists is sold as a PaaS (Platform as a Service) but individual campaigns are available through the managed service arm of the company. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Advangelists ADCreatr?** - **Ease of Use:** 10.0/10 (Category avg: 8.6/10) - **Performance and Reliability:** 8.3/10 (Category avg: 8.6/10) - **Workflow Capability:** 8.3/10 (Category avg: 8.2/10) **Who Is the Company Behind Advangelists ADCreatr?** - **Seller:** [Advangelists](https://www.g2.com/sellers/advangelists) - **Year Founded:** 2016 - **HQ Location:** New York, US - **LinkedIn® Page:** https://www.linkedin.com/company/advangelists-llc (7 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business #### What Are Recent G2 Reviews of Advangelists ADCreatr? **"[Advangelists thought of everything](https://www.g2.com/survey_responses/advangelists-adcreatr-review-3143366)"** **Rating:** 5.0/5.0 stars *— Gina L.* [Read full review](https://www.g2.com/survey_responses/advangelists-adcreatr-review-3143366) --- #### What Are G2 Users Discussing About Advangelists ADCreatr? - [What is Advangelists ADCreatr used for?](https://www.g2.com/discussions/what-is-advangelists-adcreatr-used-for) ### 6. [AI Digital](https://www.g2.com/products/ai-digital/reviews) AI Digital is a premium programmatic consultancy that specializes in transparent, unbiased advertising solutions through its innovative Open Garden framework, premium optimised supply by Smart Supply, and AI-powered Elevate platform. AI Digital's client-first approach combines strategic human intelligence with cutting-edge AI technology to overcome the challenges of today's fragmented digital marketplace. AI Digital is designed around three key differentiators: transparency, customization, and business-centric optimization. Smart Supply, our flagship offering, provides direct access to premium supply across nine top-tier SSPs with 99.9% coverage, using AI-powered filtering to eliminate low-quality traffic while optimizing for custom KPIs. Our Elevate platform serves as the strategic AI backbone for marketers, featuring DSP-agnostic planning, client-specific algorithmic optimization, and advanced capabilities like cookieless contextual targeting. Unlike traditional DSPs that operate with built-in biases, AI Digital's Open Garden framework ensures advertisers have complete control, flexibility, and transparency across their media investments. We bridge critical gaps in planning, audience development, and optimization while empowering agencies to maintain strategic oversight without execution overhead. Learn more about AI Digital at www.aidigital.com. For partnership inquiries or to discover how our solutions can transform your programmatic strategy, contact us at info@aidigital.com. AI Digital operates with a fully remote team of 200+ programmatic experts providing support to clients across global markets. **Average Rating:** 1.5/5.0 **Total Reviews:** 1 **How Do G2 Users Rate AI Digital?** - **Ease of Use:** 5.0/10 (Category avg: 8.6/10) - **Performance and Reliability:** 3.3/10 (Category avg: 8.6/10) - **Workflow Capability:** 3.3/10 (Category avg: 8.2/10) **Who Is the Company Behind AI Digital?** - **Seller:** [AI Digital](https://www.g2.com/sellers/ai-digital) - **Year Founded:** 2018 - **LinkedIn® Page:** https://www.linkedin.com/company/aidigital **Who Uses This Product?** - **Company Size:** 100% Mid-Market #### What Are AI Digital's Pros and Cons? **Pros:** - Customer Support (1 reviews) - Helpful (1 reviews) - Knowledge (1 reviews) - Management Efficiency (1 reviews) - Team Helpfulness (1 reviews) ### What Do G2 Reviewers Say About AI Digital? *AI-generated summary from verified user reviews* **Pros:** - Users commend the **excellent customer support** from skilled professionals, enhancing their overall experience with AI Digital. - Users value the **supportive and skilled digital managers** at AI Digital, enhancing daily workflow and productivity. - Users value the **expert guidance** of skilled digital managers at AI Digital, enhancing their work experience significantly. - Users value the **management efficiency** provided by skilled and supportive digital managers, enhancing daily workflows effectively. - Users value the **helpfulness of the team** , noting supportive and skilled managers who enhance daily work experiences. ### 7. [Aitarget Tech](https://www.g2.com/products/aitarget-tech/reviews) Aitarget Tech is a paid social platform for dynamic ads and personalized videos at scale. We provide software and managed service for ecommerce and tech clients seeking to improve their user acquisition and conversion campaigns. Our key areas are: – ad performance; – feed management; – creative testing and scaling. We achieve results by sharing our strategic vision, running campaigns like a pro and upgrading creative production with technologies. We have a proven track record of success with medium and large brands and agencies, having partnered with Joom, Autodoc, 12 Storeez, Kaspersky, iProspect, Adidas, Sephora, Estée Lauder, and LG. **Average Rating:** 5.0/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Aitarget Tech?** - **Ease of Use:** 8.3/10 (Category avg: 8.6/10) - **Performance and Reliability:** 10.0/10 (Category avg: 8.6/10) - **Workflow Capability:** 10.0/10 (Category avg: 8.2/10) **Who Is the Company Behind Aitarget Tech?** - **Seller:** [Aitarget](https://www.g2.com/sellers/aitarget) - **Year Founded:** 2013 - **HQ Location:** New York City, US - **LinkedIn® Page:** https://www.linkedin.com/company/9484392 (33 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Enterprise #### What Are Recent G2 Reviews of Aitarget Tech? **"[Increase Conversion Rate with AITarget](https://www.g2.com/survey_responses/aitarget-tech-review-4563659)"** **Rating:** 5.0/5.0 stars *— Iita C.* [Read full review](https://www.g2.com/survey_responses/aitarget-tech-review-4563659) --- #### What Are G2 Users Discussing About Aitarget Tech? - [What is Aitarget Tech used for?](https://www.g2.com/discussions/what-is-aitarget-tech-used-for) ### 8. [Amagi CLOUDPORT](https://www.g2.com/products/amagi-amagi-cloudport/reviews) Amagi CLOUDPORT is a cloud-native automation and playout platform for broadcast and streaming TV. CLOUDPORT allows you to manage and deliver rich content on automated playout channels. It leverages the latest cloud technology to provide extensive functionality and reliability, allowing you to increase revenue while reducing costs. **Average Rating:** 4.5/5.0 **Total Reviews:** 3 **How Do G2 Users Rate Amagi CLOUDPORT?** - **Ease of Use:** 8.9/10 (Category avg: 8.6/10) **Who Is the Company Behind Amagi CLOUDPORT?** - **Seller:** [Amagi](https://www.g2.com/sellers/amagi-452a3549-02eb-4df5-8f55-92bf829e17bc) - **Year Founded:** 2008 - **HQ Location:** New York, New York, United States - **Twitter:** @AmagiCorp (3,659 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/amagicorporation/ (1,228 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 67% Enterprise, 33% Small-Business #### What Are Amagi CLOUDPORT's Pros and Cons? **Pros:** - Analytics (1 reviews) - Automation (1 reviews) - Customization (1 reviews) - Ease of Use (1 reviews) - Efficiency (1 reviews) **Cons:** - Dashboard Issues (1 reviews) - Lack of Guidance (1 reviews) - Learning Curve (1 reviews) - Limited Customization (1 reviews) - Limited Flexibility (1 reviews) ### What Do G2 Reviewers Say About Amagi CLOUDPORT? *AI-generated summary from verified user reviews* **Pros:** - Users value the **comprehensive analytics** of Amagi CLOUDPORT, enhancing efficiency and reducing errors in ad operations. - Users value the **automation** capabilities of Amagi CLOUDPORT, enhancing efficiency and minimizing manual tasks in ad operations. - Users value the **customization capabilities** of Amagi CLOUDPORT, enhancing operational efficiency and transparency in ad management. - Users value the **ease of use** of Amagi CLOUDPORT, which streamlines OTT ad operations and enhances productivity. - Users value the **efficiency** of Amagi CLOUDPORT, streamlining workflows and reducing manual errors for optimized operations. **Cons:** - Users often struggle with **dashboard issues** due to insufficient onboarding and limited flexibility in reports. - Users find the **lack of guidance** overwhelming, especially for first-time experiences with Amagi CLOUDPORT. - Users find the **learning curve steep** due to unclear onboarding and inflexible reports for advanced needs. - Users find the **limited customization** leads to frustration, particularly in handling unique edge-case scenarios effectively. - Users find **limited flexibility** in Amagi CLOUDPORT, as onboarding and advanced reporting tools can feel restrictive and cumbersome. #### What Are Recent G2 Reviews of Amagi CLOUDPORT? **"[Streamlined OTT Ad Ops with End-to-End Visibility and Fewer Manual Errors](https://www.g2.com/survey_responses/amagi-cloudport-review-12236662)"** **Rating:** 4.5/5.0 stars *— Jishan P.* [Read full review](https://www.g2.com/survey_responses/amagi-cloudport-review-12236662) --- **"[Cloud- based Eco Solution under one Platform](https://www.g2.com/survey_responses/amagi-cloudport-review-9619472)"** **Rating:** 4.5/5.0 stars *— Roshan S.* [Read full review](https://www.g2.com/survey_responses/amagi-cloudport-review-9619472) --- ### 9. [Amagi NOW](https://www.g2.com/products/amagi-now/reviews) This innovative solution empowers you to automate critical processes, enhancing operational efficiency and granting you full control over your channel creation and management. With Amagi, you'll experience a connected, intuitive, and automated self-serve environment that puts you in command of your content's entire lifecycle. From content production and distribution to monetization, this platform offers a seamless and user-friendly experience. **Average Rating:** 3.5/5.0 **Total Reviews:** 2 **How Do G2 Users Rate Amagi NOW?** - **Ease of Use:** 7.5/10 (Category avg: 8.6/10) **Who Is the Company Behind Amagi NOW?** - **Seller:** [Amagi](https://www.g2.com/sellers/amagi-452a3549-02eb-4df5-8f55-92bf829e17bc) - **Year Founded:** 2008 - **HQ Location:** New York, New York, United States - **Twitter:** @AmagiCorp (3,659 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/amagicorporation/ (1,228 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 50% Enterprise, 50% Small-Business ### 10. [Amagi THUNDERSTORM](https://www.g2.com/products/amagi-thunderstorm/reviews) Amagi THUNDERSTORM is a cutting-edge solution designed to revolutionize how you deliver targeted and relevant advertising to your desired audiences. It offers a comprehensive suite of features for contextual video advertising, dynamic brand insertion, and the integration of non-linear ad formats, such as overlay graphics and interactive elements. With Amagi THUNDERSTORM, you gain the ability to seamlessly display ads on all devices, including those that traditionally do not support time-based discontinuity (TBD) on video streams. This means you can effectively insert personalized, in-stream ads without the need to customize streaming applications on the user's device, simplifying the ad delivery process. **Average Rating:** 4.5/5.0 **Total Reviews:** 1 **How Do G2 Users Rate Amagi THUNDERSTORM?** - **Ease of Use:** 6.7/10 (Category avg: 8.6/10) **Who Is the Company Behind Amagi THUNDERSTORM?** - **Seller:** [Amagi](https://www.g2.com/sellers/amagi-452a3549-02eb-4df5-8f55-92bf829e17bc) - **Year Founded:** 2008 - **HQ Location:** New York, New York, United States - **Twitter:** @AmagiCorp (3,659 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/amagicorporation/ (1,228 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 100% Small-Business #### What Are Recent G2 Reviews of Amagi THUNDERSTORM? **"[Honest Review on Thunderstrom!](https://www.g2.com/survey_responses/amagi-thunderstorm-review-7951302)"** **Rating:** 4.5/5.0 stars *— Prem K.* [Read full review](https://www.g2.com/survey_responses/amagi-thunderstorm-review-7951302) --- ### 11. [Answer Media](https://www.g2.com/products/answer-media/reviews) Answer Media offers native video experiences for publishers and advertisers. **Who Is the Company Behind Answer Media?** - **Seller:** [Answermedia](https://www.g2.com/sellers/answermedia) - **Year Founded:** 2012 - **HQ Location:** Overland Park, US - **LinkedIn® Page:** https://www.linkedin.com/company/answer-media (11 employees on LinkedIn®) ### 12. [Audience2Media](https://www.g2.com/products/audience2media/reviews) Offers Display, Video and Mobile brand advertising solutions to reach audiences through advanced targeting features across all screens. **Who Is the Company Behind Audience2Media?** - **Seller:** [Santiago Luis](https://www.g2.com/sellers/santiago-luis) - **Year Founded:** 2009 - **HQ Location:** London, GB - **Twitter:** @_Audience2Media (364 Twitter followers) - **LinkedIn® Page:** http://www.linkedin.com/company/audience2media (14 employees on LinkedIn®) ### 13. [BigSofa](https://www.g2.com/products/bigsofa/reviews) Big Sofa provides solution for managing and analyzing large volumes of video and images. **Who Is the Company Behind BigSofa?** - **Seller:** [BigSofa](https://www.g2.com/sellers/bigsofa) - **Year Founded:** 2012 - **HQ Location:** London, GB - **Twitter:** @bigsofatech (561 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/big-sofa/ (20 employees on LinkedIn®) ### 14. [Blindspot](https://www.g2.com/products/blindspot/reviews) Blindspot is a self-serve programmatic digital out-of-home (DOOH) advertising platform with 3,000,000+ digital billboards and screens in 50+ countries, bookable by the exact hour with pay-per-play pricing and no minimums. 25,000+ advertisers use it. Operated by TPS Engage, LLC. Offices in New York (HQ), Miami, Dubai, Seoul and Bucharest. **Average Rating:** 3.3/5.0 **Total Reviews:** 3 **How Do G2 Users Rate Blindspot?** - **Ease of Use:** 9.4/10 (Category avg: 8.6/10) - **Performance and Reliability:** 10.0/10 (Category avg: 8.6/10) - **Workflow Capability:** 10.0/10 (Category avg: 8.2/10) **Who Is the Company Behind Blindspot?** - **Seller:** [Blindspot](https://www.g2.com/sellers/blindspot) - **Year Founded:** 2018 - **HQ Location:** New York, US - **Twitter:** @Seeblindspot (542 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/seeblindspot (71 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 67% Small-Business, 33% Mid-Market #### What Are Recent G2 Reviews of Blindspot? **"[TPS Engage is a very revolutionary startup company. It's the Robinhood of the digital billboards.](https://www.g2.com/survey_responses/blindspot-review-4637816)"** **Rating:** 5.0/5.0 stars *— Luca P.* [Read full review](https://www.g2.com/survey_responses/blindspot-review-4637816) --- **"[Great collaboration & relationship](https://www.g2.com/survey_responses/blindspot-review-4648253)"** **Rating:** 5.0/5.0 stars *— Andreea M.* [Read full review](https://www.g2.com/survey_responses/blindspot-review-4648253) --- #### What Are G2 Users Discussing About Blindspot? - [What is TPS Engage used for?](https://www.g2.com/discussions/what-is-tps-engage-used-for) ### 15. [BPRISE](https://www.g2.com/products/bprise/reviews) BPRISE is an advertising and marketing technology firm that brings brands and agencies closer to their customers in the online and offline space through ads triggered at relevant locations and measuring the impact of ads on conversion and engagement. **Who Is the Company Behind BPRISE?** - **Seller:** [Euler Media](https://www.g2.com/sellers/euler-media) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) ### 16. [BuySellAds](https://www.g2.com/products/buysellads/reviews) BuySellAds is a contextual advertising platform that helps brands and publishers grow easily and efficiently. We help marketers reach their target audience online with contextual advertising campaigns that scale. With BSA, marketers can source ad opportunities from multiple publishers using a single platform. We also offer complimentary full-service support from our expert team. From planning to negotiating to launching campaigns, we're ready to help you maximize success. For publishers, BuySellAds helps monetize their websites, newsletters, and podcasts. We'll help you execute a strategy that will allow you to earn more revenue without any extra work. Learn more at buysellads.com/publishers **Average Rating:** 3.8/5.0 **Total Reviews:** 12 **How Do G2 Users Rate BuySellAds?** - **Ease of Use:** 7.3/10 (Category avg: 8.6/10) - **Performance and Reliability:** 8.3/10 (Category avg: 8.6/10) - **Workflow Capability:** 10.0/10 (Category avg: 8.2/10) **Who Is the Company Behind BuySellAds?** - **Seller:** [BuySellAds](https://www.g2.com/sellers/buysellads-f24c3d24-3f75-4027-927f-58a4b35651c7) - **Year Founded:** 2008 - **HQ Location:** Boston, MA - **Twitter:** @BuySellAds (28,057 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/368964/ (33 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 75% Small-Business, 17% Mid-Market #### What Are Recent G2 Reviews of BuySellAds? **"[A great online platform for generating sponsored content with targeted publishers!](https://www.g2.com/survey_responses/buysellads-review-4563216)"** **Rating:** 5.0/5.0 stars *— Danielle S.* [Read full review](https://www.g2.com/survey_responses/buysellads-review-4563216) --- **"[A great platform, would benefit from conversion data](https://www.g2.com/survey_responses/buysellads-review-4562646)"** **Rating:** 4.0/5.0 stars *— Verified User in Publishing* [Read full review](https://www.g2.com/survey_responses/buysellads-review-4562646) --- #### What Are G2 Users Discussing About BuySellAds? - [What is BuySellAds used for?](https://www.g2.com/discussions/what-is-buysellads-used-for) ### 17. [Cadent](https://www.g2.com/products/cadent-network-cadent/reviews) Cadent offers television media advertising solutions for cable providers and broadcasters. **Who Is the Company Behind Cadent?** - **Seller:** [Cadent](https://www.g2.com/sellers/cadent) - **HQ Location:** New York, New York, United States - **LinkedIn® Page:** https://www.linkedin.com/company/cadenttv/ (736 employees on LinkedIn®) ### 18. [Clipflip Interactive Video Ad Studio](https://www.g2.com/products/clipflip-interactive-video-ad-studio/reviews) Clipflip is the ultimate In- & Outstream video ad solution. Create video ads that stand out from the crowd by adding interactive overlays like CTAs, images, and click areas. Boosting engagement and driving more visitors and sales. **Who Is the Company Behind Clipflip Interactive Video Ad Studio?** - **Seller:** [Clipflip](https://www.g2.com/sellers/clipflip) - **Year Founded:** 2021 - **HQ Location:** Feldkirch, AT - **LinkedIn® Page:** https://linkedin.com/company/clipflip-interactive-video-solutions/ (9 employees on LinkedIn®) ### 19. [Collectcent](https://www.g2.com/products/collectcent/reviews) We are a performance driven Adtech Company with expertise in mobile based user acquisition. We help Advertisers acquire high quality engaging users globally through in-app, display and video advertising. **Who Is the Company Behind Collectcent?** - **Seller:** [Collectcent Digital Media](https://www.g2.com/sellers/collectcent-digital-media) - **Year Founded:** 2013 - **HQ Location:** Gurugram, IN - **LinkedIn® Page:** https://www.linkedin.com/company/collectcent/ (186 employees on LinkedIn®) ### 20. [Connatix](https://www.g2.com/products/connatix/reviews) Connatix is the next-generation video technology company that empowers publishers and advertisers to deliver successful video experiences to audiences at scale. We believe in the power of engaging content and are on a mission to build first-to-market video technologies that are optimized to elevate performance. From powerful video formats to our proprietary ad server and exchange, we’ve built video solutions that are designed to bring harmony to publisher and advertiser goals. **Who Is the Company Behind Connatix?** - **Seller:** [Connatix](https://www.g2.com/sellers/connatix) - **Year Founded:** 2004 - **HQ Location:** New York, New York, United States - **Twitter:** @Connatix (903 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/jwpconnatix/ (446 employees on LinkedIn®) ### 21. [Connected-Stories](https://www.g2.com/products/connected-stories/reviews) Connected-Stories is a data-driven Video Advertising Platform that allows advertisers, agencies, and publishers to plan, create, and deliver interactive and personalized video ads. Built on top of IAB standards, Connected-Stories is able to deliver video units in full-redirect through VPAID, JS, and MRAID tags across any channel (desktop, mobile, in-app, and CTV) and placement (In-Stream, Out-Stream, IBV) on any video inventory (both in RTB and reservation). The platform is available as both a self-service and managed solution. Partners have access to the entire Connected-Stories suite which includes the C-S Studio, the Journey Designer, and the Analytics Dashboard. **Who Is the Company Behind Connected-Stories?** - **Seller:** [HyperTV](https://www.g2.com/sellers/hypertv) - **HQ Location:** N/A - **LinkedIn® Page:** https://www.linkedin.com/company/No-Linkedin-Presence-Added-Intentionally-By-DataOps (1 employees on LinkedIn®) ### 22. [Continuum Media](https://www.g2.com/products/continuum-media/reviews) Our managed service platform harnesses TV tech advancements to enhance campaign clearance, target audiences, and gain insights. Our tech-savvy team built a platform leveraging data to streamline orders to numerous partners based on extensive data, providing daily performance visibility. We also offer tools for a better customer experience, including consolidated billing and campaign dashboards. **Who Is the Company Behind Continuum Media?** - **Seller:** [Managed Service Platform](https://www.g2.com/sellers/managed-service-platform) - **Year Founded:** 2006 - **HQ Location:** Littleton, US - **LinkedIn® Page:** http://www.linkedin.com/company/continuummediatv (80 employees on LinkedIn®) ### 23. [Craftsman Plus](https://www.g2.com/products/craftsman-plus/reviews) Empower creators and marketers to bring their concepts to life with a no-code design and development tool. Craft playable ads, prototypes, and interactive experiences effortlessly. **Who Is the Company Behind Craftsman Plus?** - **Seller:** [Craftsman Plus](https://www.g2.com/sellers/craftsman-plus) - **Year Founded:** 2018 - **HQ Location:** New York, New York, United States - **LinkedIn® Page:** https://www.linkedin.com/company/craftsmanplus (85 employees on LinkedIn®) ### 24. [DaVinci Commerce](https://www.g2.com/products/davinci-commerce/reviews) DaVinci Commerce enables brands to launch fully personalized, retailer-compliant commerce media campaigns in under five minutes. With a library of pre-approved templates and one-click integrations to major commerce media networks, marketing teams can move beyond slow, manual workflows and activate campaigns instantly. Creative & Content Automation Our Creative & Content Agent automates the generation of brand-consistent, retailer-ready display and video ads. From resizing assets to ensuring compliance with both brand and retailer guidelines, DaVinci Commerce eliminates the costly back-and-forth approvals that traditionally delay launches. Brands report up to 92% reductions in production costs and significantly faster time to market. Personalization at Scale Using first-party and real-time feed data, DaVinci Commerce personalizes ads at the SKU level. Shoppers see the right product and offer based on location, inventory, and promotions. This removes manual effort while enabling rapid response to changing shopper behavior, improving speed to launch by 3.5x. Shopping Optimization Our Shopping Optimization Agent replicates in-store discovery online. With personalized commerce ads and 1-click purchase paths, brands convert engagement into measurable sales. Automated recommendations continuously optimize creative, audience, and product combinations, leading to measurable improvements in ROAS. Analytics & Insights The Analytics & Insights Agent closes the loop by linking every creative to sales outcomes. Multi-retailer dashboards, creative-level insights, and digital shelf analytics give teams a unified view of what’s driving performance. Brands see faster decision-making and significant ROI uplift with closed-loop measurement. Why DaVinci Commerce? Unlike fragmented tools, DaVinci Commerce is AI-native end-to-end. Our agentic AI automates campaign execution across creation, personalization, optimization, and measurement — not just assisting but executing. Brands achieve faster launches, lower costs, and higher sales outcomes while staying fully compliant across commerce media networks. **Average Rating:** 4.3/5.0 **Total Reviews:** 2 **How Do G2 Users Rate DaVinci Commerce?** - **Ease of Use:** 8.3/10 (Category avg: 8.6/10) **Who Is the Company Behind DaVinci Commerce?** - **Seller:** [Jivox](https://www.g2.com/sellers/jivox) - **Year Founded:** 2007 - **HQ Location:** San Mateo, US - **Twitter:** @Jivox (1,429 Twitter followers) - **LinkedIn® Page:** https://www.linkedin.com/company/239343/ (224 employees on LinkedIn®) **Who Uses This Product?** - **Company Size:** 50% Enterprise, 50% Mid-Market #### What Are Recent G2 Reviews of DaVinci Commerce? **"[Marketing with Jivox.](https://www.g2.com/survey_responses/davinci-commerce-review-4433848)"** **Rating:** 5.0/5.0 stars *— Ariana G.* [Read full review](https://www.g2.com/survey_responses/davinci-commerce-review-4433848) --- #### What Are G2 Users Discussing About DaVinci Commerce? - [What is Jivox used for?](https://www.g2.com/discussions/what-is-jivox-used-for) ### 25. [Dawin](https://www.g2.com/products/dawin/reviews) Dawin is a video advertising platform. **Who Is the Company Behind Dawin?** - **Seller:** [Incross](https://www.g2.com/sellers/incross) - **HQ Location:** 서울특별시, KR - **LinkedIn® Page:** http://www.linkedin.com/company/incross (236 employees on LinkedIn®) - **Ownership:** KOSDAQ: 216050 ## What Is Video Advertising Software? [Digital Advertising Tech](https://www.g2.com/categories/digital-advertising-tech) ## What Software Categories Are Similar to Video Advertising Software? - [Display Advertising Software](https://www.g2.com/categories/display-advertising) - [Mobile Advertising Software](https://www.g2.com/categories/mobile-advertising) - [Social Media Advertising Software](https://www.g2.com/categories/social-media-advertising) - [Demand Side Platform (DSP)](https://www.g2.com/categories/demand-side-platform-dsp) - [Cross-Channel Advertising Software](https://www.g2.com/categories/cross-channel-advertising) - [Native Advertising Software](https://www.g2.com/categories/native-advertising) - [Connected TV (CTV) Advertising Platforms](https://www.g2.com/categories/connected-tv-ctv-advertising-platforms) --- ## How Do You Choose the Right Video Advertising Software? ### What You Should Know About Video Advertising Software ### What is Video Advertising Software? Before beginning any advertising endeavor, you must determine your advertising strategy. This includes setting (or being aware of) your advertising budget, knowing your target audience, outlining goals and desired outcomes, and determining your key performance indicators (KPIs). Video advertising enables marketers to share their company’s story by delivering extremely relevant content in an engaging manner with a greater audience reach. This type of advertising can be leveraged within a [cross-channel advertising](https://www.g2.com/categories/cross-channel-advertising) strategy to connect consumers across social media advertising, display advertising, and search advertising. Video advertisements come in a variety of formats, each with different advantages and disadvantages. Understand which ad formats you want to use and ensure that the platforms you are considering support them. Video advertising software platforms do not all have access to the same ad inventory, and you should take note of the [ad network](https://www.g2.com/categories/ad-network) and ad exchanges that can be accessed with the platforms you’re considering. This will help ensure your ads can be placed in front of your target audience. Depending on your company size, campaign strategy, and ad budget, you may need to account for how effectively video advertising can scale. Not every product handles large amounts of ads equally, so make sure you have a clear picture of a software’s limits before making a decision. Listed below are different kinds of video ads you can consider including in your campaign strategy: **In-stream —** This type of video advertising relies on the existence of other video content and can be displayed to your specified target audience. In-stream ads are tied to publisher content, which allows your company to home in on the right audience and boost brand awareness and user engagement. These video ads are shorter in nature, typically 15–30 seconds, and usually include a “skip this ad" feature since it interrupts a consumer’s video experience. There are three main types of in-stream ads: linear ads, non-linear ads, and companion ads. Linear video ads interrupt main video content and take up the entire video screen. Pre-roll linear ads are shown before the video content, mid-roll linear ads are played in the middle of the video content and resemble commercial breaks, and post-roll linear ads play at the end of a video. Post-roll video ads are useful when a consumer is watching a series of videos at one time. Finally, linear video ads can contain interactive components, like clicking for more information or downloading a piece of content. In contrast, nonlinear video ads, or overlay video ads, play without interrupting the main video’s stream. These ads will only cover a portion of the screen and will overlay the main video. If a consumer does not interact with a nonlinear ad, it will minimize in size or disappear altogether while the main video continues to play. Unlike the first two types of in-stream ads, companion video ads play around the main video but on the same webpage. These are the least disruptive of the three types, as they play alongside another video but never appear on their own. **Outstream —** Outstream video ads are far less intrusive than in-stream video ads because they are served outside of a video player. One huge benefit of outstream video ads for marketers and advertisers is that they don’t have to worry about their ads not being seen. Outstream ads only play when they are completely in view, and they pause when someone scrolls away from them. Because outstream ads are closely related to the other content on the screen, they are sometimes called native video ads because they look natural alongside the other content; these ads can be integrated with other [native advertising software](https://www.g2.com/categories/native-advertising). Finally, outstream videos, also known as in-read videos, are triggered to play when they are within the reading area of the page’s content. **In-banner —** More disruptive than outstream video ads, in-banner video ads are typically set to autoplay when you open a website, appearing at the top, bottom, or sides of a webpage. In-banner ads can be leveraged in parallel with display advertising software and can redirect consumers to a brand’s website or targeted landing page. Key Benefits of Video Advertising Software - Programmatically purchase video ads across the entire web with ease - Display your content with engaging videos that your audience wants to watch, which will increase involvement and click-through rates (CTR) - Zone in on your desired audience through a wide range of targeting methods and hyperpersonalization - Increase efficiency in your video advertising trafficking by using bulk edit and upload features - Keep an eye on campaign performance by tracking views, impressions, and conversions - Increase brand awareness, sales, and retention ### Why Use Video Advertising Software? Using video as an advertising form will not only boost engagement with your target audience, but it will also increase interactivity and trust with your consumers. Types of video advertisements that can assist you in increasing interactivity and brand recognition include product feature videos, tutorial videos, customer testimonial videos, and many more. Video advertising can help companies in an abundance of ways, including: **Transparency and brand safety —** You want a platform that is going to give you an accurate and holistic picture of where your ads are running. This helps immensely in tracking the actual ROAS of your campaigns and detecting fraudulent impressions caused by bots. Furthermore, you need to know what types of websites are running your ads. This may be less of a concern for some industries than for others, but most brands need a software package that can ensure their ads are only being displayed on brand-friendly sites. **Mobile advertising —** Video advertising and mobile advertising go hand in hand. The video format enables brands to connect with their consumers in a more natural way, and mobile advertising enables that connection to occur where consumers are—their mobile devices. Smartphones allow people to consume videos on the go, which provides a more immersive, personalized experience. This personalization helps marketers increase brand awareness, lead generation, and conversion rates. **Shareability —** Video can be leveraged throughout your social media advertising efforts, as social media platforms make it inherently easier to share content, especially video. Not only do social media platforms help people easily share videos, which exponentially increases that video’s exposure, it also provides other benefits for marketers. One huge benefit is that sponsored videos look extremely similar to organic content in social media feeds (i.e. other text posts, images, and videos that are being shared on those platforms by the people you follow). As a result, those videos will have additional shares, likes, and comments. Additionally, social media assists marketers with the storytelling aspect of their video ads, which will help consumers build an emotional connection with that brand. Marketers will then be able to tee up video ads that will resonate with their target audiences. ### Who Uses Video Advertising Software? Video advertising can help companies showcase their brand story all while entertaining their consumers. Video ads can also help companies build awareness of their latest products, as well as increase customer advocacy efforts by highlighting customer testimonial videos. The following users are most likely to use video advertising software: **Marketers —** Digital marketers are typically involved with video advertising strategies, but marketing generalists could also use video advertising software if a company didn’t have specialized marketing functions. Marketers can leverage video advertising as a way to convey their brand’s message in a short amount of time. Additionally, video is an exceptional medium to strengthen brand identity due to consistency in branding and design. As video is more engaging than the typical text ad, marketers use video advertising software to increase brand recall among its consumers. **Ad agencies —** If a company doesn’t have a dedicated marketing function focused on advertising, it can decide to outsource help with an ad agency. Ad agencies employ industry experts that will help with the production, promotion, and management of video ads. Additionally, an ad agency will ensure that your company’s branding is consistent throughout all of your video advertising efforts. ### Video Advertising Software Features Video ads create the opportunity to build a more entertaining experience for consumers to interact with a brand’s content. Video advertising software can help you target your desired audience based on personal preferences and behavioral patterns. **Real-time bidding capabilities —** Video advertisements can be bought in real time through a process called real-time bidding (RTB). This allows ads to be more targeted, as they are bought on an impression-by-impression basis as the webpage loads. Purchasing advertisements in real time requires the use of a [demand side platform](https://www.g2.com/categories/demand-side-platform-dsp), which may or may not be packaged with video advertising software. If you wish to purchase video ads in the RTB environment, the products you are considering must have DSP capabilities. **Integrations —** Your advertising platform will need to integrate with a variety of other software your company already uses. From [other digital advertising software](https://www.g2.com/categories/other-digital-advertising) and [data management platforms](https://www.g2.com/categories/data-management-platform-dmp) to [marketing automation software](https://www.g2.com/categories/marketing-automation), making sure a product can integrate with existing software will help provide a more comprehensive and holistic view of your data. **Bulk editing and uploading —** Bulk editing and uploading will save you time when launching video ads as you can simultaneously update several videos at once across one or multiple campaigns. Additionally, bulk uploading provides the capability to make offline changes to a spreadsheet that can include your creative, keywords, targeted personas/groups, etc. **Brand safety —** This feature is important when ensuring brand consistency across multiple platforms. Video advertising software that offers this feature will protect your brand so it doesn’t appear on websites or in articles or videos that will conflict with your brand’s image, mission, and values. **Targeting —** With the help of the integration feature mentioned above, video advertising software can offer tools that will allow you to target your desired audience with more relevant messaging and engaging videos. **Workflow capability —** Workflow capabilities streamline the process of creating, launching, managing, and tracking the success of your video advertising campaigns. With this feature, you will be able to view the status of your video ad, choose your video ad placement, and review the performance of the campaign. **Campaign dashboard —** It’s important to optimize your video ads over time, whether that includes tactics like shortening the length of your video or altering the video’s content to further personalize it to your audience. A campaign dashboard is a feature that will assist you in optimizing your videos and track your video ad performance. Metrics that can be included in this dashboard include views, average watch time, click-through rate (CTR), reach, and frequency. ### Trends Related to Video Advertising Software **Artificial intelligence (AI) —** While not a new trend as a whole, AI enables marketers to further hyperpersonalize video advertisements for their targeted audience. Since video ads help build strong connections with consumers, it’s important that those connections are targeted to people’s demographics, preferences, location, etc. AI offers real-time feedback on video ad campaigns, as opposed to marketers manually having to pull and generate data. Some of the data points that AI can offer up include where in a video a customer drops off and video ad interaction times, which in turn will help marketers determine the audience to target next. ### Potential Issues with Video Advertising Software While video advertising software can help you streamline and measure the effectiveness of your video advertising initiatives, it may or may not be able to protect you from ad fraud. Ad fraud is a scam where people take advantage of advertisers by making them pay for something that doesn’t correlate with specified campaign metrics. Examples of ad fraud include click fraud, domain spoofing, pixel stuffing, and many others. Click fraud generates fake traffic through the automated use of clicking programs, which in turn charges the advertiser for no results. Domain spoofing occurs when someone misrepresents a domain where an ad is placed as that of a high-performing webpage. Finally, pixel stuffing takes place when ads are placed within pixels on a website, which then displays a registered impression to an advertiser. Unfortunately, because the ad is in a pixel, consumers aren’t actually seeing the ad, but the advertiser is being charged for that impression. ### Software and Services Related to Video Advertising Software **Display advertising software —** Video advertising can be used in tandem with a display advertising strategy. Display advertising products allow advertisers to buy, manage, and place display advertisements on websites, including banner, overlay, and video ads. Many display advertising tools also offer cross-channel functionalities across search, video, mobile, and social media channels. **Social media advertising software —** Social media advertising software helps companies advertise on social media sites such as Facebook, Instagram, Twitter, and LinkedIn. Advertisers can use video ads throughout social media platforms as sponsored posts to drive both brand awareness and direct response initiatives. For example, a video advertisement may appear in the “stories" portion of Instagram, which at first glance will look like all the other content displayed in your Instagram stories. **Mobile advertising software —** Not only are more and more consumers on social media, but they predominantly interact with social media platforms on their mobile devices. This makes mobile advertising a natural fit to launch video advertisements. If you’re thinking of initiating a mobile advertising campaign that includes video ads, make sure the tool you choose can accommodate a video strategy. **Native advertising software —** This type of software helps advertisers buy and manage ads that are formatted similarly to a website’s content, which in turn more accurately adhere to consumers’ media consumption habits. As mentioned previously, outstream video ads are referred to as native ads because they look natural alongside the main content on a website. Video advertising can be used within a native advertising strategy.