# Best SMS Marketing Software - Page 27

## How Many SMS Marketing Software Products Does G2 Track?

**Total Products under this Category:** 527

### Category Stats (Jul 2026)

- **Average Rating:** 4.5/5 (↑0.01 vs Jun 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** TxtCart (+6.65%) - Among all products in this category, TxtCart recorded the largest rating increase compared to last month

_Last updated: July 21, 2026_

## How Does G2 Rank SMS Marketing Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 92,300+ Authentic Reviews
- 527+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for SMS Marketing Software
 ![G2 Grid® for SMS Marketing Software plotting products by satisfaction and market presence](https://www.g2.com/categories/sms-marketing/grids.png?focus%5B%5D=88175&focus%5B%5D=43119&focus%5B%5D=19432&focus%5B%5D=18809&focus%5B%5D=10366&focus%5B%5D=124128&focus%5B%5D=18815&focus%5B%5D=22329)

Highlighted products: Attentive, Insider One, Birdeye, SlickText, Podium, HighLevel, Textedly, and Klaviyo.

Underlying data: [Grid® JSON](https://www.g2.com/categories/sms-marketing/grids.json?focus%5B%5D=attentive&focus%5B%5D=insider-one&focus%5B%5D=birdeye&focus%5B%5D=slicktext&focus%5B%5D=podium&focus%5B%5D=highlevel&focus%5B%5D=textedly&focus%5B%5D=klaviyo)

**Sponsored**

### Vibes

Vibes’ mobile-first platform creates personal, revenue-driving and long-term mobile engagement between consumers and the world-class brands they love. Industry leaders like Chipotle, Kohl’s and Polo Ralph Lauren use Vibes to grow customer relationships with relevant, high-volume mobile messaging and mobile wallet marketing on a global scale. Vibes enables marketers to seamlessly connect with their customers using a data-rich and API-packed solution that beautifully optimizes and unifies their SMS, MMS, RCS and Mobile Wallet campaigns. Vibes is recognized as one of only four Tier 1 aggregators by the The Common Short Code Administration (CSCA).

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list&secure%5Bcategory_id%5D=1781&secure%5Bchosen_at%5D=2026-07-31T10%3A29%3A08Z&secure%5Bdisplayable_resource_id%5D=1781&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=page_category&secure%5Bplacement_resource_ids%5D%5B%5D=1781&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=1569&secure%5Bresource_id%5D=1781&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsms-marketing%3Fpage%3D27&secure%5Btoken%5D=df068105561bf8d43660777b16d71224b042f41cc985c88032fcf712b4a1ff49&secure%5Burl%5D=https%3A%2F%2Fwww.vibes.com%2Ftalk-to-vibes&secure%5Burl_type%5D=custom_url)

### [GetaMSG](https://www.g2.com/products/getamsg/reviews)

GetaMsg.com empowers your business with reliable and efficient communication solutions. Whether it's Bulk SMS, WhatsApp API, or RCS Business Messaging, we offer a comprehensive suite of tools designed to expand your reach and elevate customer engagement.

#### Who Is the Company Behind GetaMSG?

- **Seller:** [GetaMSG](https://www.g2.com/sellers/getamsg)
- **Year Founded:** 2022
- **HQ Location:** Pune, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b1d539edfb94de697f82328856ea854ddbf295419be78a19f75ad81dedc3d8ce&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgetamsg&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Gnymble](https://www.g2.com/products/gnymble/reviews)

This innovative platform offers a suite of features, including two-way messaging, personalized marketing, event promotion, and seamless customer communication through SMS and MMS. Gnymble's unique proposition lies in its dedication to optimizing communication within niche industries, helping businesses drive revenue growth, enhance customer relationships, and stand out in competitive markets.

#### Who Is the Company Behind Gnymble?

- **Seller:** [Gnymble](https://www.g2.com/sellers/gnymble)
- **Year Founded:** 2020
- **HQ Location:** Norfolk, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=a546643d71b7b8534126528e4251a02dc93399128d53f15a6eb7bfc4e1c99b96&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fgnymble&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [GroupTexting](https://www.g2.com/products/grouptexting/reviews)

Group Texting is an affordable bulk SMS solution for businesses, groups, non-profits, and individuals.

#### Who Is the Company Behind GroupTexting?

- **Seller:** [GroupTexting](https://www.g2.com/sellers/grouptexting-6d3fa92d-1700-492f-968d-7cf3298cddb3)
- **HQ Location:** N/A
- **Twitter:** @GroupTexting  
126 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

### [GuniSMS](https://www.g2.com/products/gunisms/reviews)

GUNI is on a mission to help add value to the SMBs out thereby leveraging the power of technology and automation with an empathetic perception. Focusing on Engagement, Growth, and Management we can add value and facilitate business growth. We're Australia’s most reliable SMS gateway, SMS Broadcast & MMS provider known for our highly scalable SMS marketing services. Start your free trial today and receive 20 free messages!

#### Who Is the Company Behind GuniSMS?

- **Seller:** [Guni SMS](https://www.g2.com/sellers/guni-sms)
- **HQ Location:** Sydney, AU
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e43a13000bb47403622ce989ae71af2fef21719e265cd53e489820a081352f98&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fguniau&secure%5Burl_type%5D=linkedin_company_website)  
12 employees on LinkedIn®

### [Happy Marketers](https://www.g2.com/products/happy-marketers/reviews)

Sell more to your loyal customers. Happy Marketers uses machine-learning to recommend high-value audiences most likely to convert via text and email campaigns.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate Happy Marketers?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Happy Marketers?

- **Seller:** [Happy Cabbage Analytics](https://www.g2.com/sellers/happy-cabbage-analytics)
- **Year Founded:** 2019
- **HQ Location:** San Francisco, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7fc9a1720f089d582fbd23eefcc9ef9b99c1aecdc8923642cdbb3e78c0814aa6&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhappy-cabbage-analytics%2F&secure%5Burl_type%5D=linkedin_company_website)  
20 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Happy Marketers?

**["Happy business with Happy Marketers"](https://www.g2.com/survey_responses/happy-marketers-review-8951691)**

**Rating:** 5.0/5.0 stars

_— Shivangi A._

[Read full review](https://www.g2.com/survey_responses/happy-marketers-review-8951691)

### [Hellotext](https://www.g2.com/products/hellotext/reviews)

Boost sales and automate customer engagement with Hellotext, the leading SMS marketing platform and WhatsApp CRM for eCommerce and small businesses. Whether you need bulk SMS marketing, WhatsApp automation, or customer segmentation, Hellotext provides powerful tools to drive higher conversions and ROI.

#### Who Is the Company Behind Hellotext?

- **Seller:** [Hellotext](https://www.g2.com/sellers/hellotext)
- **Year Founded:** 2003
- **HQ Location:** Montevideo, UY
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4f6f2b16876210fa40750439f23140c3b9e197519fda4dd0087744f6c626058f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhellotext&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

### [Helo Broadcast](https://www.g2.com/products/helo-broadcast/reviews)

Helo Broadcast is an AI-powered control platform that helps businesses plan, execute, and optimize large-scale messaging campaigns across channels like WhatsApp, SMS, RCS, Email, and Voice. It enables teams to build customer journeys, personalize content, and automate campaigns using tools like AI Studio, Journey Builder, and Multi-Channel Orchestration (MCO). The platform continuously improves performance with AI-driven recommendations, A/B testing, and real-time optimization for better engagement and ROI. It also ensures compliance and governance through features like Watch Tower, which manages frequency caps, quiet hours, and policy checks across channels. With built-in analytics, failover routing, and scalable infrastructure, it helps businesses deliver measurable results from messaging campaigns efficiently.

#### Who Is the Company Behind Helo Broadcast?

- **Seller:** [Helo.ai by VivaConnect](https://www.g2.com/sellers/helo-ai-by-vivaconnect)
- **Year Founded:** 1997
- **HQ Location:** Plot No. C-7, MIDC Central Rd, opposite Rolta Techno Park, VivaPlex, MIDC, Subhash Nagar, Andheri (E, Mumbai, Maharashtra 400093
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e8453dce21d5144bab501514850dc6aeb2cb9c4eb2179507c5cf7920a63aca18&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fsayheloai&secure%5Burl_type%5D=linkedin_company_website)  
286 employees on LinkedIn®
- **Ownership:** Vikram Raichura

### [HoduBlast Voice & SMS Broadcasting](https://www.g2.com/products/hodublast-voice-sms-broadcasting/reviews)

HoduBlast - Voice & SMS Broadcasting software empowers your business growth voice and SMS broadcasting software with contributing great opportunities to expand customer reach. It is capable of sending recorded voice messages or text messages to millions of mobile phones in just a few minutes. Updating or integrating the process of HoduBlast is simple and quick, which makes it a preferred choice! Go beyond social or digital channels to bridge gaps with every customer by pre-recorded voice and text messages, notifications, and alerts built intelligently. Go through the salient features of HoduBlast: Multi-tenant support Calls/SMS Scheduling Call Tracking Real-time Analytics Multilingual Support Lead Management Campaign Management Job Scheduler In-built Security Module DNC Control

#### Who Is the Company Behind HoduBlast Voice & SMS Broadcasting?

- **Seller:** [Hodusoft](https://www.g2.com/sellers/hodusoft)
- **Year Founded:** 2015
- **HQ Location:** Ahmedabad, IN
- **Twitter:** @hodusoft  
1,057 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e64f64013a57c7deca8609dd6f74477671ec34363accf27b0a1d423008d36006&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhodusoft&secure%5Burl_type%5D=linkedin_company_website)  
68 employees on LinkedIn®

### [HostMy](https://www.g2.com/products/hostmy/reviews)

HostMy offers hosted voice, text, fax, contact center and video solutions for organizations of all sizes. All of our products are supported by expert engineers and U.S.-based customer service. HostMyCalls allows for your voice calls to be supported by traditional desk phones as well as our unified communications software. You can use both interchangeably, using your extension on your mobile device through the soft phone. Chat, conferencing, contact management, call forwarding, voicemail, and many other features are supported. Our self-service portals and skilled support make sure your needs are flexibly met. HostMyText unlocks the power of SMS for your business. You can give your team the power to text without using their personal device. Through our web portal you can manage your conversations, set auto replies, schedule bulk messages, setup keyword opt-in, and much more. HostMyFax modernizes your fax management workflow, making digital management easy. HostMyContact Center gives your call center the professional tools and support it needs, with both agent and supervisor editions of the software. HostMyVideo gives your organization a secure video conferencing solution, supporting desktop and mobile devices.

**Average Rating:** 3.5/5.0

**Total Reviews:** 1

#### How Do G2 Users Rate HostMy?

- **Has the product been a good partner in doing business?:** 6.7/10 (Category avg: 9.1/10)

#### Who Is the Company Behind HostMy?

- **Seller:** [HostMy](https://www.g2.com/sellers/hostmy)
- **Year Founded:** 1946
- **HQ Location:** Knoxville, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=2ea99ea3fc286fe9349673eb01c0de5ee7ba1ef282678cdb18e5d943c7c44441&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fhostmy&secure%5Burl_type%5D=linkedin_company_website)  
14 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 67% Small, 17% Large

#### What Do G2 Reviewers Say About HostMy?

_AI-generated summary from verified user reviews_

##### Pros

- Users appreciate the **responsive and helpful customer service** of HostMy, ensuring timely problem resolution and reliability.
- Users value the **responsive and helpful customer support** from HostMy, ensuring quick resolutions and reliable service.
- Users appreciate the **efficiency** of HostMy, as it ensures websites remain reliable and support is prompt and effective.
- Users value the **reliable uptime** of HostMy, ensuring peace of mind and prompt support when needed.
- Users value the **helpful support** of HostMy, appreciating quick responses and effective problem-solving.

##### Cons

- Users find the **complex processes** of HostMy frustrating, especially when navigating the dashboard and finding advanced settings.
- Users find the **dashboard outdated and difficult to navigate** , impacting overall ease of use and efficiency.
- Users find the **lack of clarity** in the dashboard and settings navigation frustrating and time-consuming.
- Users find the **navigation issues** in HostMy's dashboard frustrating, as it feels outdated and less user-friendly.
- Users find the **dashboard outdated** and not user-friendly, causing navigation difficulties and frustration when accessing settings.

#### What Are Recent G2 Reviews of HostMy?

**["No customer should ever be treated like a number"](https://www.g2.com/survey_responses/hostmy-review-11062275)**

**Rating:** 5.0/5.0 stars

_— Kaiser D._

[Read full review](https://www.g2.com/survey_responses/hostmy-review-11062275)

**["Happy customers so far"](https://www.g2.com/survey_responses/hostmy-review-11055455)**

**Rating:** 5.0/5.0 stars

_— Jaime M._

[Read full review](https://www.g2.com/survey_responses/hostmy-review-11055455)

### [Instant-Mail](https://www.g2.com/products/instant-mail/reviews)

Our Instant Mail Welcome program optimizes the engagement rate of your addresses and eliminates any risk of deterioration of deliverability .

#### Who Is the Company Behind Instant-Mail?

- **Seller:** [Live Data Solutions](https://www.g2.com/sellers/live-data-solutions-6f8cdbf9-c2ea-49a7-8a99-ff2bd1b8818e)
- **Year Founded:** 2012
- **HQ Location:** Paris, FR
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=d31a8803c039a31b28ab8e00750fbd6b87d3e6f778e8088c55c0ad8f57730c34&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Flive-data-solutions&secure%5Burl_type%5D=linkedin_company_website)  
12 employees on LinkedIn®

### [Intaker](https://www.g2.com/products/intaker/reviews)

Intaker is an AI-powered platform built to help law firms and local businesses connect with more clients and streamline their operations for faster growth. By automating lead capture, qualification, appointment scheduling, and follow-ups, Intaker empowers businesses to save time, increase conversions, and deliver a seamless client experience. At its core, Intaker combines 24/7 automated chatbots and AI agents to ensure every lead gets immediate attention. These tools engage prospects on your website, via SMS, or through Google Local Service Ads, capturing critical information and keeping conversations active. Intaker’s workflows take automation further by handling essential tasks like scheduling consultations, transferring qualified leads to phone calls, or even presenting retainers directly within chat—allowing law firms to retain clients faster and with less effort. Two-way texting gives firms the flexibility to engage leads through personal manual conversations or automated AI responses, ensuring the right balance of human touch and efficiency. Intaker’s CRM helps firms stay organized by centralizing lead information, simplifying intake, and enabling seamless follow-up. Beyond intake automation, Intaker integrates easily with popular CRMs, practice management software, and thousands more applications via Zapier. This scalability ensures the platform can grow with firms of any size, whether they are just starting or expanding rapidly. By streamlining client acquisition, automating repetitive tasks, and enabling smarter lead management, Intaker helps law firms improve lead conversion rates, reduce operational friction, and focus on building lasting client relationships. It’s a smarter way to grow.

**Average Rating:** 5.0/5.0

**Total Reviews:** 2

#### How Do G2 Users Rate Intaker?

- **Has the product been a good partner in doing business?:** 10.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Intaker?

- **Seller:** [Intaker](https://www.g2.com/sellers/intaker)
- **Year Founded:** 2019
- **HQ Location:** Los Angeles, US
- **Twitter:** @intakerHQ  
37 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=158bbae10debc634f518d420fe9057e585ccd9b5c36751d58a171397de65fad9&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fintaker&secure%5Burl_type%5D=linkedin_company_website)  
66 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Medium, 50% Small

#### What Do G2 Reviewers Say About Intaker?

_AI-generated summary from verified user reviews_

##### Pros

- Users praise the **exceptional CRM integration** support that enhances conversion and data collection efficiency.
- Users praise the **exceptional customer support** from Intaker, facilitating seamless integration and improved data collection.
- Users commend the **efficiency** of Intaker, appreciating outstanding support and seamless integrations that enhance data collection.
- Users praise the **outstanding support and collaboration** from the Intaker team, enhancing integrations and data collection.
- Users value the **collaborative support** from Intaker's team in enhancing integrations for improved data collection.

#### What Are Recent G2 Reviews of Intaker?

**["Partnership with Intaker"](https://www.g2.com/survey_responses/intaker-review-11353988)**

**Rating:** 5.0/5.0 stars

_— Michael G._

[Read full review](https://www.g2.com/survey_responses/intaker-review-11353988)

**["Great support and custom integration assistance"](https://www.g2.com/survey_responses/intaker-review-11207970)**

**Rating:** 5.0/5.0 stars

_— Verified User in Legal Services_

[Read full review](https://www.g2.com/survey_responses/intaker-review-11207970)

### [inTandem by vcita](https://www.g2.com/products/intandem-by-vcita/reviews)

We’re inTandem by vcita, a business management platform designed to win and keep SMB business. Flexible. Easy to integrate. Scalable. We’ve used all our learnings from working hand-in-hand with partners and small businesses in the past 14 years to create the most powerful platform possible. Built for you. Built for the real way businesses work. And 100% built on experience.

**Average Rating:** 5.0/5.0

**Total Reviews:** 1

#### Who Is the Company Behind inTandem by vcita?

- **Seller:** [vcita](https://www.g2.com/sellers/vcita)
- **Year Founded:** 2010
- **HQ Location:** St. Petersburg Florida
- **Twitter:** @vCita  
1,739 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4c8add0ce36b69183c81d5250f6d26a15ecbe1fcfdedf21fcbf3ea6f4a400ed3&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F1816111%2F&secure%5Burl_type%5D=linkedin_company_website)  
150 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Do G2 Reviewers Say About inTandem by vcita?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **all-in-one business enhancement** of inTandem, streamlining client management and workflows effectively.
- Users appreciate the **all-in-one client management** of inTandem, streamlining workflows and enhancing professional branding.
- Users appreciate the **ease of use** of inTandem, benefiting from an all-in-one solution that streamlines workflows.
- Users appreciate the **easy customization** features of inTandem, enhancing professionalism and streamlining their workflows significantly.
- Users appreciate the **all-in-one functionality** of inTandem, which streamlines client management, scheduling, and billing.

##### Cons

- Users experience a **learning curve** with inTandem by vcita, requiring time to fully grasp its features.

#### What Are Recent G2 Reviews of inTandem by vcita?

**["All-in-One Solution That Streamlines Business Workflows"](https://www.g2.com/survey_responses/intandem-by-vcita-review-11921475)**

**Rating:** 5.0/5.0 stars

_— Sanchit Singh R._

[Read full review](https://www.g2.com/survey_responses/intandem-by-vcita-review-11921475)

### [iP.1 Networks AB](https://www.g2.com/products/ip-1-networks-ab/reviews)

iP.1 Networks, a software company specializing in communications. Since iP.1 started 20 years ago, we have taken pride in trying to make the complex into something simple and user-friendly. It is noticeable both in our SMS services, how we perform them and the way we are. We make it possible for companies to communicate with customers, members or colleagues via SMS or e-mail in the fastest way possible!

#### Who Is the Company Behind iP.1 Networks AB?

- **Seller:** [iP.1 Networks AB](https://www.g2.com/sellers/ip-1-networks-ab)
- **Year Founded:** 2003
- **HQ Location:** Skövde, SE
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=3ed82b1815968bcea29a9054919a1705e3721b9d7a12d1c0863ea2755883153b&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fip-1-ab&secure%5Burl_type%5D=linkedin_company_website)  
8 employees on LinkedIn®

### [Kendalo](https://www.g2.com/products/kendalo/reviews)

Kendalo is a professional SMS marketing and communication platform designed to help businesses reach their customers instantly. The platform offers a user-friendly interface for sending bulk SMS campaigns, automated notifications, and seamless API integrations for developers. With a focus on high delivery rates and simple campaign management, Kendalo enables companies to engage their audience effectively for marketing promotions, alerts, and transactional messaging.

#### Who Is the Company Behind Kendalo?

- **Seller:** [Kendall Enterprise Group](https://www.g2.com/sellers/kendall-enterprise-group)
- **Year Founded:** 2014
- **HQ Location:** Arad, RO
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e4f056aeb2afa0825bed8e3be8497eb8b8f16d427c47893cb1edd1c3bab8ddde&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fkendall-enterprise-group%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Klickrr](https://www.g2.com/products/klickrr/reviews)

We support organizations make better connections by creating solutions for sharing real time, relevant information. With our easy to use text messaging platform and automatically injectable short links, Klickrr makes it easy for organizations of all sizes to deliver relevant information in real time.

#### Who Is the Company Behind Klickrr?

- **Seller:** [Klickrr](https://www.g2.com/sellers/klickrr)
- **Year Founded:** 2020
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=16f87ddfa3762cf02fd69ee4321303d6f93253d0542deb0a28a508d7de474c69&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fklickrr%2F&secure%5Burl_type%5D=linkedin_company_website)  
8 employees on LinkedIn®

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[Browse SMS Marketing Themes](/categories/sms-marketing/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated July 14, 2026

SMS marketing software, also known as text message marketing, helps companies plan and execute mobile-focused marketing campaigns by sending targeted, permission-based SMS and MMS messages to customers and prospects. These tools support personalized outreach, bulk messaging, and two-way messaging to drive customer engagement and loyalty.

SMS marketing software often functions within broader omnichannel journey orchestration, using customer data to deliver coordinated and personalized customer experiences. Modern platforms leverage AI for content generation, predictive send-time optimization, behavioral segmentation, and can work with [conversational marketing software](https://www.g2.com/categories/conversational-marketing) to enable businesses to engage customers through personalized two-way messaging and automated responses.

### Core capabilities of SMS marketing software

To qualify for inclusion in the SMS Marketing category, a product must:

- Reach mobile users via SMS messaging
- Provide an opt-in opportunity for new subscribers
- Track interaction data related to each SMS campaign
- Provide analytics or insights into SMS marketing efforts

### Common use cases for SMS marketing software

- Sending promotional messages, discounts, and limited-time offers to drive immediate customer action
- Running bulk outreach campaigns to announce product launches, seasonal sales, or important updates
- Delivering personalized reminders for appointments, reservations, renewals, or order pickups
- Supporting two-way customer communication for inquiries, feedback collection, and service interactions
- Sending transactional alerts such as order confirmations, shipping updates, and payment notifications
- Managing subscriber lists, opt-ins, and segmented audience groups for targeted messaging
- Conducting quick surveys, polls, and SMS-based engagement activities to gather customer insights
- Enhancing omnichannel marketing strategies by complementing email, social, and push notifications with timely text outreach
- Re-engaging inactive customers through personalized follow-up messages or win-back campaigns

### How SMS marketing software differs from other tools

SMS marketing software focuses specifically on mobile messaging, enabling marketers to deliver timely, personalized texts at scale and support digital promotions such as polls, coupons, and surveys. While many tools integrate through APIs or appear as features within platforms like [marketing automation software](https://www.g2.com/categories/marketing-automation) or [email marketing software](https://www.g2.com/categories/email-marketing), businesses needing deeper mobile engagement may also consider mobile communication channels such as [WhatsApp marketing software](https://www.g2.com/categories/whatsapp-marketing), [RCS business messaging software](https://www.g2.com/categories/rcs-business-messaging), [push notification software](https://www.g2.com/categories/push-notification), and [mobile marketing software](https://www.g2.com/categories/mobile-marketing).

Show More

* * *

## How Do You Choose the Right SMS Marketing Software?

### What You Should Know About SMS Marketing Software

### SMS Marketing Software buying insights at a glance

[SMS marketing software](https://www.g2.com/categories/sms-marketing) enables businesses to reach customers directly through text messaging, making it one of the most immediate and high-engagement communication channels available today. As attention spans shrink and inboxes become more crowded, I’ve seen sms marketing platforms evolve into a critical part of modern marketing strategies. The best sms marketing software helps teams automate campaigns, segment audiences, and deliver timely, personalized messages that drive conversions and customer engagement. ([Source 1](https://www.g2.com/categories/sms-marketing))

In practice, businesses use sms marketing solutions for promotional campaigns, transactional alerts, appointment reminders, and customer support follow-ups. I consistently see companies adopt sms marketing software to increase response rates, improve customer communication, and create more direct engagement compared to email or social channels. As organizations scale, the best sms marketing software becomes less about sending messages and more about orchestrating multi-touch customer journeys across channels.

Buyers evaluating sms marketing platforms tend to focus on deliverability, automation capabilities, and ease of campaign management. Across the category, usability and speed to launch are key differentiators. Pricing typically depends on message volume, contact lists, and feature access, with many sms marketing companies offering usage-based or tiered pricing models.

Pricing for SMS marketing software is typically based on message volume or credits used, with many platforms offering usage-based or tiered pricing models. Costs tend to increase as businesses adopt more advanced features like automation workflows, audience segmentation, and integrations with other systems. As a result, buyers often evaluate scalability carefully, especially as contact lists expand and campaign frequency increases over time.

#### Top 5 FAQs from software buyers:

- What is the best sms marketing software for high-volume campaigns?
- How do sms marketing platforms handle compliance and opt-in management?
- Which sms marketing solutions integrate with CRM and ecommerce tools?
- How quickly can I launch campaigns using sms marketing software?
- What features define the best sms marketing software for personalization?

G2’s top-rated SMS marketing software, based on verified reviews, includes [Attentive](https://www.g2.com/products/attentive/reviews), [Klaviyo SMS](https://www.g2.com/products/klaviyo/reviews), [EZ Texting](https://www.g2.com/products/ez-texting/reviews), and [BirdEye](https://www.g2.com/products/birdeye/reviews).

### What are the top-reviewed SMS Marketing Software on G2?

These are 5 of the top-reviewed sms marketing software:

- [**Attentive**](https://www.g2.com/products/attentive/reviews)
- Number of Reviews: 1,275
- Satisfaction: 99
- Market Presence: 95
- G2 Score: 97
- [**Klaviyo**](https://www.g2.com/products/klaviyo/reviews)
- Number of Reviews: 1,298
- Satisfaction: 50
- Market Presence: 94
- G2 Score: 72
- [**EZ Texting**](https://www.g2.com/products/ez-texting/reviews)
- Number of Reviews: 725
- Satisfaction: 77
- Market Presence: 67
- G2 Score: 72
- [**BirdEye**](https://www.g2.com/products/birdeye/reviews)
- Number of Reviews: 3,900
- Satisfaction: 82
- Market Presence: 88
- G2 Score: 85
- [**Podium**](https://www.g2.com/products/podium/reviews)
- Number of Reviews: 2,066
- Satisfaction: 79
- Market Presence: 95
- G2 Score: 87

Satisfaction score reflects how happy users are with a product, based on multiple experience factors beyond star ratings. ([Source 2](https://www.g2.com/reports))

Market Presence score reflects a product’s reach and scale in the market using a combination of adoption and company data. ([Source 2](https://www.g2.com/reports))

G2 Score is the overall score used to rank products within the category, calculated from Satisfaction and Market Presence. ([Source 2](https://www.g2.com/reports))

### What I Often See in SMS Marketing Software

**Feedback Pros: What Users Consistently Appreciate**

**Easy campaign setup with intuitive dashboards and message scheduling workflows**

- _“What’s not to love? The ease of use in the drag-and-drop editor makes my weekly newsletters super easy to build. We use Klaviyo multiple times a week to check our revenue attribution and tweak our flows.Its also was easy to implement it with our current workflow. It integrates well with everything from our Shopify store to even Canva! I was worried the number of features would be overwhelming, but the UI is clean enough that you don't get lost. Plus, whenever I’ve hit a snag, customer support has been quick to point me in the right direction. Worth every penny for a growing brand.” -_ [_Angela W_](https://www.g2.com/products/klaviyo/reviews/klaviyo-review-12466313)_. Klaviyo Review_

**High message delivery rates with reliable real time customer engagement tracking**

- _“Working alongside our Customer Success Manager is an absolute pleasure. The team is extremely knowledgeable, helpful, and supportive, and they’re willing to do whatever it takes to help ensure our SMS Marketing program is successful. We also have clear, transparent conversations about product development and enhancements, including platform features as well as improvements that are specific to our program. They are a leader in the SMS industry and have provided great insight as it pertains to iOS26 privacy updates; leading to sustainable delivery and engagement rates. We also will begin using RCS Business Messaging thanks to the team's innovative updates.” -_ [_Isabella C_](https://www.g2.com/products/attentive/reviews/attentive-review-11207229)_. Attentive Review_

**Seamless integrations with crm ecommerce platforms streamline marketing automation processes**

- _“What I like most about Klaviyo is how well it connects with the rest of an e-commerce stack, especially Shopify. The integration is seamless, and it pulls in customer behavior, purchase history, and engagement data automatically. That consolidated data makes it much easier to build meaningful segments and customer journeys. The platform itself is also very intuitive. Building campaigns and automated flows is straightforward, and the flow library gives you frameworks to work with so you can quickly customize for your brand. On top of that, Klaviyo’s revenue attribution and analytics make it very clear what your emails and flows are generating, which helps you understand exactly how email is impacting store revenue.” -_ [_Dorothy N_](https://www.g2.com/products/klaviyo/reviews/klaviyo-review-12464160)_. Klaviyo Review_

**Cons: Where Many Platforms Fall Short**

**Limited message customization options restrict advanced segmentation and personalization capabilities**

- _“...Entry-level plans may have strict bulk messaging limits (such as 250 per month) with no rollover for unused credits, which can be frustrating for businesses running monthly marketing campaigns. Many reviews highlight a significant drop in support quality after the initial onboarding phase, citing long wait times to reach a human and a lack of accountability when technical issues arise. Some users were disappointed to find a lack of Yelp integration or that certain promised CRM integrations were slower or more difficult to set up than expected.” -_ [_Murgan_](https://www.g2.com/products/podium/reviews/podium-review-12192861)_. Podium Review_

**Pricing structures become expensive quickly with high volume messaging campaigns**

- _“One downside of Klaviyo is the pricing structure. You’re typically paying based on the number of active profiles in your account and your email sending volume, which can add up quickly as your list grows.”_ - [Dorothy N](https://www.g2.com/products/klaviyo/reviews/klaviyo-review-12464160). Klaviyo Review

**Occasional delays or delivery inconsistencies impact time sensitive campaign performance**

- _“What I haven't figured out how to fix yet is to send a text to known good numbers that keep bouncing (5-7x) I was once one of the bounced #s that came up when I sent out a campaign text. Somehow, about 30% of the 124 contacts I sent a text to bounced. Sent a ticket and still havent heard back.” -_ [_Lloyd A_](https://www.g2.com/products/ez-texting/reviews/ez-texting-review-11839305)_. EZ Texting Review_

### My Expert Takeaway on SMS Marketing Software in 2026

What stands out to me is how sms marketing software is increasingly being used as a core engagement channel, not just a supplemental tool. High-performing teams treat sms marketing platforms as part of a broader customer communication strategy, integrating them with email, CRM systems, and ecommerce platforms to create cohesive customer journeys.

The teams that get the most value from sms marketing solutions are those that lean into automation and segmentation. Instead of sending one-off campaigns, they build triggered workflows based on customer behavior, lifecycle stage, or purchase history. This is where the best sms marketing software clearly separates itself from more basic tools.

I also see strong adoption in industries like ecommerce, retail, and local services, where real-time communication drives immediate action. These teams prioritize fast campaign execution, reliable delivery, and clear performance tracking.

The best sms marketing software stands out when it combines speed, automation, and personalization. It is not just about sending messages. It is about creating timely, relevant interactions that drive engagement and revenue at scale.

### SMS Marketing Software FAQs

#### What is the best SMS marketing software for small businesses?

Small businesses typically prioritize ease of use, affordability, and quick setup. These platforms are commonly favored:

- [EZ Texting](https://www.g2.com/products/ez-texting/reviews) – Simple interface with fast campaign setup and strong core features.
- [SimpleTexting](https://www.g2.com/products/simpletexting/reviews) – Easy-to-use platform with solid customer support and scalability.
- [TextMagic](https://www.g2.com/products/textmagic/reviews) – Flexible pay-as-you-go pricing ideal for smaller teams.

#### What is the most reliable SMS marketing platform for retailers?

Retailers need high deliverability, segmentation, and real-time engagement. These platforms are often used in retail environments:

- [Attentive](https://www.g2.com/products/attentive/reviews) – Built for ecommerce with strong personalization and campaign performance.
- [Klaviyo SMS](https://www.g2.com/products/klaviyo/reviews) – Deep integration with ecommerce platforms and customer data.
- [Postscript](https://www.g2.com/products/postscript/reviews) – Designed specifically for Shopify stores with strong automation flows.

#### What is the best SMS marketing service with automation features?

Automation is key for scaling campaigns and customer journeys. These tools are known for strong automation capabilities:

- [Klaviyo SMS](https://www.g2.com/products/klaviyo/reviews) – Advanced segmentation and automated lifecycle messaging.
- [Attentive](https://www.g2.com/products/attentive/reviews) – Behavioral triggers and personalized messaging at scale.
- [Postscript](https://www.g2.com/products/postscript/reviews) – Automated flows tailored for ecommerce use cases.

#### What are the benefits of SMS marketing software?

SMS marketing software allows businesses to communicate directly with customers in real time, often resulting in higher open and response rates compared to other channels. It helps teams automate campaigns, send time-sensitive alerts, and personalize messaging based on customer behavior. SMS marketing platforms also improve engagement by reaching customers on devices they check frequently, making it an effective channel for promotions, reminders, and transactional updates.

#### Which software combines email and SMS marketing?

Some platforms combine both email and SMS to support multi-channel campaigns. These tools are commonly used for that purpose:

- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) – Strong combined email and SMS marketing with unified customer data.
- [HubSpot](https://www.g2.com/products/hubspot-marketing-hub/reviews) – Offers integrated marketing automation across email, SMS, and CRM.
- [Omnisend](https://www.g2.com/products/omnisend/reviews) – Built for ecommerce with combined email and SMS workflows.

### Sources

1. [G2 category](https://www.g2.com/categories/sms-marketing) definition and inclusion criteria for SMS Marketing Software
2. [G2 Research Scoring Methodologies](https://documentation.g2.com/docs/research-scoring-methodologies?_gl=1*rm4vvy*_gcl_au*Mzc5OTIzMzA5LjE3NzEyNDk4ODQuODE3MDU4MTE5LjE3NzE3OTA0MzAuMTc3MTc5MDQyOQ..*_ga*NzY1MDU0NjE3LjE3NjM0NzQ3ODM.*_ga_MFZ5NDXZ5F*czE3NzI0ODg3NTckbzE2MSRnMSR0MTc3MjQ5MDQ3MCRqNjAkbDAkaDA.)(Satisfaction, Market Presence, and G2 Score definitions).

**Researched by:** [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh?_gl=1*nvv7gy*_gcl_au*Mzc5OTIzMzA5LjE3NzEyNDk4ODQuNzU1ODM0NTYzLjE3NzM4NDEyNzQuMTc3Mzg0MTI3Mw..*_ga*NzY1MDU0NjE3LjE3NjM0NzQ3ODM.*_ga_MFZ5NDXZ5F*czE3NzM4NTI0NjYkbzE5NCRnMSR0MTc3Mzg1NDE0MyRqNTgkbDAkaDA.)

**Last Updated on:** March 19, 2026