# Best SMS Marketing Software - Page 25

## How Many SMS Marketing Software Products Does G2 Track?

**Total Products under this Category:** 527

### Category Stats (Jul 2026)

- **Average Rating:** 4.5/5 (↑0.01 vs Jun 2026) The average rating of products in this category, based on all submitted ratings
- **Top Trending Product:** Textellent (+6.25%) - Among all products in this category, Textellent recorded the largest rating increase compared to last month

_Last updated: July 31, 2026_

## How Does G2 Rank SMS Marketing Software Products?

**Why You Can Trust G2's Software Rankings:**

- 30 Analysts and Data Experts
- 92,400+ Authentic Reviews
- 527+ Products
- Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

## G2 Grid® for SMS Marketing Software
 ![G2 Grid® for SMS Marketing Software plotting products by satisfaction and market presence](https://www.g2.com/categories/sms-marketing/grids.png?focus%5B%5D=88175&focus%5B%5D=43119&focus%5B%5D=19432&focus%5B%5D=18809&focus%5B%5D=10366&focus%5B%5D=18815&focus%5B%5D=124128&focus%5B%5D=22329)

Highlighted products: Attentive, Insider One, Birdeye, SlickText, Podium, Textedly, HighLevel, and Klaviyo.

Underlying data: [Grid® JSON](https://www.g2.com/categories/sms-marketing/grids.json?focus%5B%5D=attentive&focus%5B%5D=insider-one&focus%5B%5D=birdeye&focus%5B%5D=slicktext&focus%5B%5D=podium&focus%5B%5D=textedly&focus%5B%5D=highlevel&focus%5B%5D=klaviyo)

**Sponsored**

### UserGuiding

UserGuiding is a no-code product adoption platform for teams who need users to reach value on their own, without a support ticket or a training call. You build in-app guidance inside your own product using a visual editor and a Chrome extension, with no engineering ticket. Interactive guides and walkthroughs, onboarding checklists, tooltips, hotspots, banners and announcement modals, each targeted to segments you define from user attributes and events. One platform for the whole adoption loop. Onboard users, see where they stall, ask them why, collect what they want built next, show them what you committed to, then announce it in-app when it ships. Self-serve help: a standalone multilingual Knowledge Base, a Resource Center widget inside your product, and an AI Assistant that answers your users' questions conversationally from your own content. Deflect tickets without adding headcount. Feedback and evidence: in-app surveys and NPS targeted to the right users at the right moment, analytics on every guide, checklist and survey, and Session Replay to see exactly where users stall. Custom Alerts flag a material that stops performing, instead of you finding out at the monthly review. Feature requests and public roadmap: your users submit ideas inside your product and vote on each other's. Everything lands in an inbox you approve before anything goes public. What you pick moves onto a public roadmap in status columns you name yourself, and when it ships it becomes an update post on the same page the request started on. AI-native access: UserGuiding ships an MCP server, so you can query your own adoption data straight from Claude, Cursor or any MCP client rather than exporting spreadsheets. The 1:1 onboarding program: twelve weeks, one hour a week, someone from our team on a call with yours, building in your account instead of handing you a plan. Each session takes one piece of your user journey and gets something live. UserGuiding is the only product adoption platform that includes a weekly 1:1 onboarding program at no additional fee. Everywhere else, hands-on implementation is a paid services engagement or reserved for enterprise contracts. You can see what UserGuiding costs without booking a call. Plans start at $174 per month billed annually. Enterprise adds SAML SSO, activity logs, migration support, and SOC 2, GDPR and HIPAA compliance. More than 1,000 companies use UserGuiding, which holds 4.7 stars across 772 G2 reviews, most often praised for how quickly it goes live.

[Visit website](https://www.g2.com/external_clickthroughs/record?secure%5Bad_program%5D=ppc&secure%5Bad_slot%5D=category_product_list_llm&secure%5Bcategory_id%5D=1781&secure%5Bchosen_at%5D=2026-07-31T21%3A51%3A53Z&secure%5Bdisplayable_resource_id%5D=1561&secure%5Bdisplayable_resource_type%5D=Category&secure%5Bmedium%5D=sponsored&secure%5Bplacement_reason%5D=retargeted_product&secure%5Bplacement_resource_ids%5D%5B%5D=85720&secure%5Bprioritized%5D=false&secure%5Bproduct_id%5D=85720&secure%5Bresource_id%5D=1781&secure%5Bresource_type%5D=Category&secure%5Bsource_type%5D=category_page&secure%5Bsource_url%5D=https%3A%2F%2Fwww.g2.com%2Fcategories%2Fsms-marketing%3Fpage%3D25&secure%5Btoken%5D=546490d8e7b285f05eb5a79791a757f1309d7bee85dd08e1b08abcb2d8f6575c&secure%5Burl%5D=https%3A%2F%2Fuserguiding.com%2F%3Futm_source%3Dg2%26utm_medium%3Dcpc%26utm_campaign%3Dg2_cpc&secure%5Burl_type%5D=custom_url)

### [Business Texting](https://www.g2.com/products/business-texting/reviews)

Use the Flex Text Business Texting Platform to reach your clients, prospects and staff with SMS and MMS text messages delivered from your business or toll-free phone number.

#### Who Is the Company Behind Business Texting?

- **Seller:** [FlexIP Solutions](https://www.g2.com/sellers/flexip-solutions)
- **Year Founded:** 2009
- **HQ Location:** United States, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=14e35acf5aaca628aa915b7eb80b0d2ff316254d155abd8c305ba5d5601ed4b0&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fflexipsolutions&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [BuzzBip](https://www.g2.com/products/buzzbip/reviews)

BuzzBip is a marketing automation platform that helps e-commerce businesses increase conversions and customer retention through SMS marketing and AI-driven chatbots. It enables businesses to send targeted SMS campaigns, integrate with Magento, PrestaShop, and WooCommerce, and leverage AI-powered chatbots for WhatsApp, Facebook, and Instagram. With advanced customer segmentation, BuzzBip allows marketers to analyze customer behavior, launch personalized campaigns, and drive higher engagement. It’s a powerful, conversion-focused tool designed to maximize ROI for e-commerce brands and agencies.

#### Who Is the Company Behind BuzzBip?

- **Seller:** [BuzzBip](https://www.g2.com/sellers/buzzbip)
- **Year Founded:** 2024
- **HQ Location:** Tunis, TN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=86c61e1b2342fd36538426ecb87924d03bb3c20ff7c361b732f9fc26a9f50b4f&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fbuzzbip&secure%5Burl_type%5D=linkedin_company_website)  
4 employees on LinkedIn®

### [CallingPost Group Communications](https://www.g2.com/products/callingpost-group-communications/reviews)

CallingPost is a BULK GROUP messaging service, website, and app sending communications by phone (pre-recorded voice), text (SMS), and/or email. Stay Connected with CallingPost! In 1995, we created CallingPost to make group communication fast, easy & reliable. We are the original pioneers in mass messaging technology. Our system is built on a solid foundation of excellence, trust, and reliability. Starting as a one-to-many phone system, we have expanded our service to include email, text, and analytical reporting. Help your people thrive today by making communication fast, easy & reliable for everyone. No one has to feel frustrated or left out. We are proud to have facilitated over 1 Billion communications!

#### Who Is the Company Behind CallingPost Group Communications?

- **Seller:** [CallingPost Commuincations](https://www.g2.com/sellers/callingpost-commuincations)
- **Year Founded:** 1995
- **HQ Location:** Evans, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7d3ed2ab2a4fa4107ab9d15170041fee911a4e0ed88065e762f4c10b8fa5babc&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcallingpost%2F&secure%5Burl_type%5D=linkedin_company_website)  
20 employees on LinkedIn®

### [Call Tracker](https://www.g2.com/products/call-tracker/reviews)

CallTracker helps you make better marketing decisions and grow your business with our easy to use call tracking solution. We help marketers make data driven decisions for campaigns that drive phone calls both online and offline. Our platform is perfect for marketing agencies who want to show the value of the campaigns they manage to their clients with our agency features allowing you to use your branding and invite your clients.

**Average Rating:** 4.7/5.0

**Total Reviews:** 21

#### How Do G2 Users Rate Call Tracker?

- **Has the product been a good partner in doing business?:** 8.8/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Call Tracker?

- **Seller:** [Call Tracker](https://www.g2.com/sellers/call-tracker)
- **Year Founded:** 2016
- **HQ Location:** Tampa, FL
- **Twitter:** @calltrackerio  
496 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=b95a0f2b43ce363bb1a65b7a03baf95e1bba806e15ba0592163777c356f96fed&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcalltrackerio%2F&secure%5Burl_type%5D=linkedin_company_website)  
6 employees on LinkedIn®

#### Who Uses This Product?

- **Top Industries:** Marketing and Advertising
- **Company Size:** 90% Small, 10% Medium

#### What Are Recent G2 Reviews of Call Tracker?

**["Good app to track all your call records and call history at one place."](https://www.g2.com/survey_responses/call-tracker-review-8097375)**

**Rating:** 4.0/5.0 stars

_— Allan F._

[Read full review](https://www.g2.com/survey_responses/call-tracker-review-8097375)

**["Effortless Data-Driven Marketing: A User-Friendly Call Tracker Software"](https://www.g2.com/survey_responses/call-tracker-review-8146488)**

**Rating:** 5.0/5.0 stars

_— Sandeep J._

[Read full review](https://www.g2.com/survey_responses/call-tracker-review-8146488)

### [Campaign by Dolist](https://www.g2.com/products/campaign-by-dolist/reviews)

Campaign by Dolist is an email and SMS activation platform designed to manage both marketing campaigns and transactional messaging within a single environment. It enables organizations to centralize data, automate communications, and deliver legitimate messages at scale while prioritizing deliverability, security, and regulatory compliance. Campaign supports a wide range of use cases, including: - Email and SMS marketing campaigns (newsletters, promotions, announcements) - Transactional and notification messages triggered in real time - Marketing automation workflows and customer journeys - Contact data management, segmentation, and preference handling - Consent and unsubscribe management aligned with GDPR requirements For transactional messaging, Campaign can be connected to existing systems to trigger messages via API and/or SMTP relay, with access to delivery and performance data for monitoring and optimization. The platform is designed with a strong focus on deliverability and sender reputation, supported by monitoring mechanisms and best practices applied at both infrastructure and messaging levels. Campaign is developed and hosted in France, ensuring strong data sovereignty, GDPR-by-design capabilities, and high standards of data security. It integrates with existing business tools and systems using standard connectivity methods such as REST APIs, webhooks, and secure data exchanges.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1

#### Who Is the Company Behind Campaign by Dolist?

- **Seller:** [Dolist](https://www.g2.com/sellers/dolist)
- **Year Founded:** 2000
- **HQ Location:** Pessac, France
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=6ab146a5d22349fadf2997ab1b59fdf866a8703f8552d21e56f4dd04af714098&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdolist-net%2F&secure%5Burl_type%5D=linkedin_company_website)  
64 employees on LinkedIn®
- **Ownership:** Privately held
- **Phone:** 05 57 26 25 70

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are Recent G2 Reviews of Campaign by Dolist?

**["best online email marketing online system provided in the market"](https://www.g2.com/survey_responses/campaign-by-dolist-review-5117380)**

**Rating:** 4.5/5.0 stars

_— Jagan K._

[Read full review](https://www.g2.com/survey_responses/campaign-by-dolist-review-5117380)

#### What Are G2 Users Discussing About Campaign by Dolist?

- [What is wewmanager used for?](https://www.g2.com/discussions/what-is-wewmanager-used-for)

### [CartFox](https://www.g2.com/products/cartfox/reviews)

CartFox® is a result-focused SMS marketing platform for online stores. Turn abandoned carts into profit and one-time buyers into loyal customers! With an average ROAS of 4.500% and no subscription required, skyrocket your sales by installing CartFox® on Wordpress, Shopify, Magento or Prestashop. We offer the full SMS marketing flow for e-commerce businesses: from abandoned cart SMS to post-purchase review incentives.

#### Who Is the Company Behind CartFox?

- **Seller:** [DFVU](https://www.g2.com/sellers/dfvu)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=e0e585d16897e5fa59604ce2a98b98cc29f133baf43a6b886340cf0d606e8f19&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcartfox%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

### [Charket](https://www.g2.com/products/charket/reviews)

Charket is a Salesforce native app that connects WeChat into Salesforce directly without having any servers in between. Charket is the most secure WeChat solution on the market.

#### Who Is the Company Behind Charket?

- **Seller:** [Charket](https://www.g2.com/sellers/charket)
- **Year Founded:** 2017
- **HQ Location:** Santa Clara, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=fb3b96a5d1d19143e2e5d42428e1f1764256cfa0f5cccf511a539b60c0e20029&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2F31177027&secure%5Burl_type%5D=linkedin_company_website)  
9 employees on LinkedIn®

### [Check This Out](https://www.g2.com/products/check-this-out/reviews)

Running a restaurant is tough.There simply isn’t enough time in the day to manage the finances, HR, chefs, and marketing so that your restaurant can succeed. Doing everything at the restaurant shouldn’t consume your life. You shouldn’t have to worry about marketing your restaurant on top of everything else. You should be able to focus your time and energy on creating exceptional dining experiences. This is where word of mouth marketing comes in. Our referral and text campaign software is designed to help businesses thrive in all seasons. - Check This Out clients generate a massive 17.5x return in gross sales for every $1 spent. - Our text messaging campaigns have a 98% open rate. - Our program allows you to quickly make, send, and schedule campaigns on the go. - You can easily track your success through our analytics dashboard and links embedded in campaigns.

#### Who Is the Company Behind Check This Out?

- **Seller:** [Check This Out](https://www.g2.com/sellers/check-this-out)
- **Year Founded:** 2020
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=c5ef8dff3f6ddf7e2ff09107a6630b92899086129205a6b03bf42e0822529834&secure%5Burl%5D=http%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcheckthisout-io&secure%5Burl_type%5D=linkedin_company_website)  
3 employees on LinkedIn®

### [Cheerio AI](https://www.g2.com/products/cheerio-ai/reviews)

Cheerio AI is an omnichannel marketing platform that allows businesses to run campaigns on email, SMS & WhatsApp

**Average Rating:** 4.5/5.0

**Total Reviews:** 1

#### Who Is the Company Behind Cheerio AI?

- **Seller:** [Nishant Das](https://www.g2.com/sellers/nishant-das)
- **HQ Location:** N/A
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=7886df2ed926834e5eb248c77dcfa8e5c815d3ab1f0fe3132ced0dba45868834&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2FNo-Linkedin-Presence-Added-Intentionally-By-DataOps&secure%5Burl_type%5D=linkedin_company_website)  
1 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Medium

#### What Are Recent G2 Reviews of Cheerio AI?

**["Useful to introduce a topic and engage its audience"](https://www.g2.com/survey_responses/cheerio-ai-review-10019932)**

**Rating:** 4.5/5.0 stars

_— Gabriela R._

[Read full review](https://www.g2.com/survey_responses/cheerio-ai-review-10019932)

### [Citibot](https://www.g2.com/products/citibot/reviews)

AI-powered chat solutions built for government by people who know government. With Citibot’s smart text messaging, web chat, and interactive text alerts, governments can operate more efficiently and provide better customer service.

#### Who Is the Company Behind Citibot?

- **Seller:** [Citibot](https://www.g2.com/sellers/citibot)
- **Year Founded:** 2016
- **HQ Location:** Charleston, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=f50a07af682e4d32f8c8895ebee805f1ec0931cbd1ec3eed4b2cbe0e3c77ed68&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcitibot%2F&secure%5Burl_type%5D=linkedin_company_website)  
20 employees on LinkedIn®

### [CM.com Mobile Marketing Cloud](https://www.g2.com/products/cm-com-mobile-marketing-cloud/reviews)

CM.com's Mobile Marketing Cloud is the only omnichannel customer engagement solution that includes all mobile messaging channels like SMS and WhatsApp. This empowers marketers to create superior experiences that increase engagement and conversion.

**Average Rating:** 4.5/5.0

**Total Reviews:** 1

#### Who Is the Company Behind CM.com Mobile Marketing Cloud?

- **Seller:** [CM.com](https://www.g2.com/sellers/cm-com)
- **Year Founded:** 1999
- **HQ Location:** Breda, Noord-Brabant
- **Twitter:** @CMcom\_  
1,698 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=8b5c3a9bac1f5182eb628901ee92a39148417d7e9e4bbab1c413822a5a00ca16&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcmcom&secure%5Burl_type%5D=linkedin_company_website)  
746 employees on LinkedIn®
- **Ownership:** AMS: CMCOM

#### Who Uses This Product?

- **Company Size:** 100% Large

#### What Are Recent G2 Reviews of CM.com Mobile Marketing Cloud?

**["Best cloud best service for engagement."](https://www.g2.com/survey_responses/cm-com-mobile-marketing-cloud-review-8322832)**

**Rating:** 4.5/5.0 stars

_— Vishwajeet K._

[Read full review](https://www.g2.com/survey_responses/cm-com-mobile-marketing-cloud-review-8322832)

### [Colligso TextIn](https://www.g2.com/products/colligso-textin/reviews)

Colligso enables businesses to grow profits by helping them to multiply customer visits using direct digital relationships. TextIn helps businesses to engage directly with customers using text messaging (SMS/ MMS) and landing pages. Benefits of TextIn \* TextIn is well-integrated with popular apps and platforms capturing customer data. Increase opt-ins with our simple mobile opt-in protocol. \* Reach customers using text/ picture messaging. Drive traffic from messages. \* Use #hashtags for events and promotions. Create your own customer groups with #hashtag campaigns. Run text campaigns to target the hashtag groups. \* Close sales, upsell, cross-sell and provide support using VideoChat (beta) \* Message Open rate as high as 98%. Picture in a message is worth a thousand words. Cheaper than a postcard, more effective than an email.

#### Who Is the Company Behind Colligso TextIn?

- **Seller:** [Colligso](https://www.g2.com/sellers/colligso)
- **HQ Location:** Sunnyvale, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=29dafa6e2821ec2f2ad594db33b07ad80882358a27e2caa150d86ab406c886ac&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcolligso%2F&secure%5Burl_type%5D=linkedin_company_website)  
4 employees on LinkedIn®

### [Cowe](https://www.g2.com/products/cowe-cowe/reviews)

Make better use of the channels your customers prefer with personalized campaigns on WhatsApp, SMS, email and social proofing notifications that you can launch in minutes - boosting engagement by 98% and conversions by 18%.

#### Who Is the Company Behind Cowe?

- **Seller:** [Cowe](https://www.g2.com/sellers/cowe)
- **Year Founded:** 2015
- **HQ Location:** Calabasas, US
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=177e992b92650b21fde5eaad1b7b43a7a7bc3629254aa8bdb5e56f6e521c4de5&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fcoweofficial&secure%5Burl_type%5D=linkedin_company_website)  
9 employees on LinkedIn®

### [Delacon](https://www.g2.com/products/delacon/reviews)

Delacon is an enterprise-grade call tracking and analytics platform that gives businesses clear insight into what drives results, helping teams make confident, data-driven marketing decisions. By connecting calls to campaigns, keywords, and website visits, Delacon reveals the full customer journey across digital and offline channels. More than call tracking, it enables complete marketing attribution, helping teams understand what is working and where to invest. In practice, case studies show up to 43% reduction in cost per lead, with some businesses seeing up to 60% of leads driven through phone calls. Additional case studies also show improvements in return on ad spend, helping teams better connect marketing activity to revenue outcomes. Designed for enterprise environments, Delacon integrates with CRMs and platforms such as Salesforce, Google Ads, GA4, and contact centre systems. Teams can identify high-value calls, improve lead quality visibility, and optimise spend, with case studies also showing a 25% increase in inbound calls and up to 36% reduction in marketing spend. With cross-channel insights, proof of ROI, enterprise-grade uptime, local hosting, ISO/IEC 27001:2022 certification, and more than 25 years of experience, Delacon helps organisations drive measurable outcomes and scalable growth.

**Average Rating:** 4.1/5.0

**Total Reviews:** 4

#### How Do G2 Users Rate Delacon?

- **Has the product been a good partner in doing business?:** 8.3/10 (Category avg: 9.1/10)

#### Who Is the Company Behind Delacon?

- **Seller:** [Delacon](https://www.g2.com/sellers/delacon)
- **Year Founded:** 1996
- **HQ Location:** Bondi Junction, AU
- **Twitter:** @Delacon  
123 Twitter followers
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=32e7c2eb7db2474f1db007f6f90b160eb6f891da912ac509d7b712547e79e884&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdelacon-pty-ltd&secure%5Burl_type%5D=linkedin_company_website)  
49 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 50% Large, 50% Small

#### What Do G2 Reviewers Say About Delacon?

_AI-generated summary from verified user reviews_

##### Pros

- Users value the **comprehensive and holistic call tracking solutions** provided by Delacon, noting their proactive support.
- Users commend Delacon's **responsive customer support** , highlighting their proactive assistance and effective call management solutions.
- Users find Delacon to be **easy to use** , thanks to its intuitive design and proactive support for call management.
- Users value the **easy access** to comprehensive solutions and proactive support for call management and tracking.
- Users value the **comprehensive call management solutions** provided by Delacon, appreciating the easy collaboration and support.

#### What Are Recent G2 Reviews of Delacon?

**["This platform provides a rich analytics in detail insights which will help the client prosper"](https://www.g2.com/survey_responses/delacon-review-6958753)**

**Rating:** 4.5/5.0 stars

_— Anant G._

[Read full review](https://www.g2.com/survey_responses/delacon-review-6958753)

**["Professional call tracking and managemenet"](https://www.g2.com/survey_responses/delacon-review-9426946)**

**Rating:** 4.5/5.0 stars

_— Verified User in Retail_

[Read full review](https://www.g2.com/survey_responses/delacon-review-9426946)

### [DomainAdda](https://www.g2.com/products/domainadda/reviews)

DomainAdda is established in 2010 to provide a range of internet services to the users in a most friendly and economical way. Our profile includes services such as domain name registration, website hosting internet marketing etc. One can come with us to register the domain or transferring the domain at a very economical budget. We provide our customers both shared and reseller hosting on the Linux based server. Depending on the needs, you can choose either shared or reseller hosting. In addition to it we also provide email marketing service to our customers. Our service also includes different types of bulk SMS services such as Promotional SMS, Transactional SMS, Short Code, Long Code and Missed call services. You can choose a range of services from the variety which is perfect for your business to boom. Additionally, we also provide SEO services to our client. We welcome and wish our customers all the very best for their upcoming ventures.

**Total Reviews:** 1

#### How Do G2 Users Rate DomainAdda?

- **Has the product been a good partner in doing business?:** 0.0/10 (Category avg: 9.1/10)

#### Who Is the Company Behind DomainAdda?

- **Seller:** [DomainAdda](https://www.g2.com/sellers/domainadda)
- **Year Founded:** 2010
- **HQ Location:** Thane, IN
- **LinkedIn® Page:** [www.linkedin.com](https://www.g2.com/external_clickthroughs/record?secure%5Bsource_type%5D=product_profile&secure%5Btoken%5D=4b28f0c226d703ac7b169a6b9ec8426a689598ddf191968d1c439802b2628222&secure%5Burl%5D=https%3A%2F%2Fwww.linkedin.com%2Fcompany%2Fdomainadda%2F&secure%5Burl_type%5D=linkedin_company_website)  
2 employees on LinkedIn®

#### Who Uses This Product?

- **Company Size:** 100% Small

#### What Are G2 Users Discussing About DomainAdda?

- [What is DomainAdda used for?](https://www.g2.com/discussions/what-is-domainadda-used-for)

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[Browse SMS Marketing Themes](/categories/sms-marketing/themes)

 ![Alanna Iwuh](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Alanna Iwuh")
A

Researched and written by [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh)

Updated July 14, 2026

SMS marketing software, also known as text message marketing, helps companies plan and execute mobile-focused marketing campaigns by sending targeted, permission-based SMS and MMS messages to customers and prospects. These tools support personalized outreach, bulk messaging, and two-way messaging to drive customer engagement and loyalty.

SMS marketing software often functions within broader omnichannel journey orchestration, using customer data to deliver coordinated and personalized customer experiences. Modern platforms leverage AI for content generation, predictive send-time optimization, behavioral segmentation, and can work with [conversational marketing software](https://www.g2.com/categories/conversational-marketing) to enable businesses to engage customers through personalized two-way messaging and automated responses.

### Core capabilities of SMS marketing software

To qualify for inclusion in the SMS Marketing category, a product must:

- Reach mobile users via SMS messaging
- Provide an opt-in opportunity for new subscribers
- Track interaction data related to each SMS campaign
- Provide analytics or insights into SMS marketing efforts

### Common use cases for SMS marketing software

- Sending promotional messages, discounts, and limited-time offers to drive immediate customer action
- Running bulk outreach campaigns to announce product launches, seasonal sales, or important updates
- Delivering personalized reminders for appointments, reservations, renewals, or order pickups
- Supporting two-way customer communication for inquiries, feedback collection, and service interactions
- Sending transactional alerts such as order confirmations, shipping updates, and payment notifications
- Managing subscriber lists, opt-ins, and segmented audience groups for targeted messaging
- Conducting quick surveys, polls, and SMS-based engagement activities to gather customer insights
- Enhancing omnichannel marketing strategies by complementing email, social, and push notifications with timely text outreach
- Re-engaging inactive customers through personalized follow-up messages or win-back campaigns

### How SMS marketing software differs from other tools

SMS marketing software focuses specifically on mobile messaging, enabling marketers to deliver timely, personalized texts at scale and support digital promotions such as polls, coupons, and surveys. While many tools integrate through APIs or appear as features within platforms like [marketing automation software](https://www.g2.com/categories/marketing-automation) or [email marketing software](https://www.g2.com/categories/email-marketing), businesses needing deeper mobile engagement may also consider mobile communication channels such as [WhatsApp marketing software](https://www.g2.com/categories/whatsapp-marketing), [RCS business messaging software](https://www.g2.com/categories/rcs-business-messaging), [push notification software](https://www.g2.com/categories/push-notification), and [mobile marketing software](https://www.g2.com/categories/mobile-marketing).

Show More

* * *

## How Do You Choose the Right SMS Marketing Software?

### What You Should Know About SMS Marketing Software

### SMS Marketing Software buying insights at a glance

[SMS marketing software](https://www.g2.com/categories/sms-marketing) enables businesses to reach customers directly through text messaging, making it one of the most immediate and high-engagement communication channels available today. As attention spans shrink and inboxes become more crowded, I’ve seen sms marketing platforms evolve into a critical part of modern marketing strategies. The best sms marketing software helps teams automate campaigns, segment audiences, and deliver timely, personalized messages that drive conversions and customer engagement. ([Source 1](https://www.g2.com/categories/sms-marketing))

In practice, businesses use sms marketing solutions for promotional campaigns, transactional alerts, appointment reminders, and customer support follow-ups. I consistently see companies adopt sms marketing software to increase response rates, improve customer communication, and create more direct engagement compared to email or social channels. As organizations scale, the best sms marketing software becomes less about sending messages and more about orchestrating multi-touch customer journeys across channels.

Buyers evaluating sms marketing platforms tend to focus on deliverability, automation capabilities, and ease of campaign management. Across the category, usability and speed to launch are key differentiators. Pricing typically depends on message volume, contact lists, and feature access, with many sms marketing companies offering usage-based or tiered pricing models.

Pricing for SMS marketing software is typically based on message volume or credits used, with many platforms offering usage-based or tiered pricing models. Costs tend to increase as businesses adopt more advanced features like automation workflows, audience segmentation, and integrations with other systems. As a result, buyers often evaluate scalability carefully, especially as contact lists expand and campaign frequency increases over time.

#### Top 5 FAQs from software buyers:

- What is the best sms marketing software for high-volume campaigns?
- How do sms marketing platforms handle compliance and opt-in management?
- Which sms marketing solutions integrate with CRM and ecommerce tools?
- How quickly can I launch campaigns using sms marketing software?
- What features define the best sms marketing software for personalization?

G2’s top-rated SMS marketing software, based on verified reviews, includes [Attentive](https://www.g2.com/products/attentive/reviews), [Klaviyo SMS](https://www.g2.com/products/klaviyo/reviews), [EZ Texting](https://www.g2.com/products/ez-texting/reviews), and [BirdEye](https://www.g2.com/products/birdeye/reviews).

### What are the top-reviewed SMS Marketing Software on G2?

These are 5 of the top-reviewed sms marketing software:

- [**Attentive**](https://www.g2.com/products/attentive/reviews)
- Number of Reviews: 1,275
- Satisfaction: 99
- Market Presence: 95
- G2 Score: 97
- [**Klaviyo**](https://www.g2.com/products/klaviyo/reviews)
- Number of Reviews: 1,298
- Satisfaction: 50
- Market Presence: 94
- G2 Score: 72
- [**EZ Texting**](https://www.g2.com/products/ez-texting/reviews)
- Number of Reviews: 725
- Satisfaction: 77
- Market Presence: 67
- G2 Score: 72
- [**BirdEye**](https://www.g2.com/products/birdeye/reviews)
- Number of Reviews: 3,900
- Satisfaction: 82
- Market Presence: 88
- G2 Score: 85
- [**Podium**](https://www.g2.com/products/podium/reviews)
- Number of Reviews: 2,066
- Satisfaction: 79
- Market Presence: 95
- G2 Score: 87

Satisfaction score reflects how happy users are with a product, based on multiple experience factors beyond star ratings. ([Source 2](https://www.g2.com/reports))

Market Presence score reflects a product’s reach and scale in the market using a combination of adoption and company data. ([Source 2](https://www.g2.com/reports))

G2 Score is the overall score used to rank products within the category, calculated from Satisfaction and Market Presence. ([Source 2](https://www.g2.com/reports))

### What I Often See in SMS Marketing Software

**Feedback Pros: What Users Consistently Appreciate**

**Easy campaign setup with intuitive dashboards and message scheduling workflows**

- _“What’s not to love? The ease of use in the drag-and-drop editor makes my weekly newsletters super easy to build. We use Klaviyo multiple times a week to check our revenue attribution and tweak our flows.Its also was easy to implement it with our current workflow. It integrates well with everything from our Shopify store to even Canva! I was worried the number of features would be overwhelming, but the UI is clean enough that you don't get lost. Plus, whenever I’ve hit a snag, customer support has been quick to point me in the right direction. Worth every penny for a growing brand.” -_ [_Angela W_](https://www.g2.com/products/klaviyo/reviews/klaviyo-review-12466313)_. Klaviyo Review_

**High message delivery rates with reliable real time customer engagement tracking**

- _“Working alongside our Customer Success Manager is an absolute pleasure. The team is extremely knowledgeable, helpful, and supportive, and they’re willing to do whatever it takes to help ensure our SMS Marketing program is successful. We also have clear, transparent conversations about product development and enhancements, including platform features as well as improvements that are specific to our program. They are a leader in the SMS industry and have provided great insight as it pertains to iOS26 privacy updates; leading to sustainable delivery and engagement rates. We also will begin using RCS Business Messaging thanks to the team's innovative updates.” -_ [_Isabella C_](https://www.g2.com/products/attentive/reviews/attentive-review-11207229)_. Attentive Review_

**Seamless integrations with crm ecommerce platforms streamline marketing automation processes**

- _“What I like most about Klaviyo is how well it connects with the rest of an e-commerce stack, especially Shopify. The integration is seamless, and it pulls in customer behavior, purchase history, and engagement data automatically. That consolidated data makes it much easier to build meaningful segments and customer journeys. The platform itself is also very intuitive. Building campaigns and automated flows is straightforward, and the flow library gives you frameworks to work with so you can quickly customize for your brand. On top of that, Klaviyo’s revenue attribution and analytics make it very clear what your emails and flows are generating, which helps you understand exactly how email is impacting store revenue.” -_ [_Dorothy N_](https://www.g2.com/products/klaviyo/reviews/klaviyo-review-12464160)_. Klaviyo Review_

**Cons: Where Many Platforms Fall Short**

**Limited message customization options restrict advanced segmentation and personalization capabilities**

- _“...Entry-level plans may have strict bulk messaging limits (such as 250 per month) with no rollover for unused credits, which can be frustrating for businesses running monthly marketing campaigns. Many reviews highlight a significant drop in support quality after the initial onboarding phase, citing long wait times to reach a human and a lack of accountability when technical issues arise. Some users were disappointed to find a lack of Yelp integration or that certain promised CRM integrations were slower or more difficult to set up than expected.” -_ [_Murgan_](https://www.g2.com/products/podium/reviews/podium-review-12192861)_. Podium Review_

**Pricing structures become expensive quickly with high volume messaging campaigns**

- _“One downside of Klaviyo is the pricing structure. You’re typically paying based on the number of active profiles in your account and your email sending volume, which can add up quickly as your list grows.”_ - [Dorothy N](https://www.g2.com/products/klaviyo/reviews/klaviyo-review-12464160). Klaviyo Review

**Occasional delays or delivery inconsistencies impact time sensitive campaign performance**

- _“What I haven't figured out how to fix yet is to send a text to known good numbers that keep bouncing (5-7x) I was once one of the bounced #s that came up when I sent out a campaign text. Somehow, about 30% of the 124 contacts I sent a text to bounced. Sent a ticket and still havent heard back.” -_ [_Lloyd A_](https://www.g2.com/products/ez-texting/reviews/ez-texting-review-11839305)_. EZ Texting Review_

### My Expert Takeaway on SMS Marketing Software in 2026

What stands out to me is how sms marketing software is increasingly being used as a core engagement channel, not just a supplemental tool. High-performing teams treat sms marketing platforms as part of a broader customer communication strategy, integrating them with email, CRM systems, and ecommerce platforms to create cohesive customer journeys.

The teams that get the most value from sms marketing solutions are those that lean into automation and segmentation. Instead of sending one-off campaigns, they build triggered workflows based on customer behavior, lifecycle stage, or purchase history. This is where the best sms marketing software clearly separates itself from more basic tools.

I also see strong adoption in industries like ecommerce, retail, and local services, where real-time communication drives immediate action. These teams prioritize fast campaign execution, reliable delivery, and clear performance tracking.

The best sms marketing software stands out when it combines speed, automation, and personalization. It is not just about sending messages. It is about creating timely, relevant interactions that drive engagement and revenue at scale.

### SMS Marketing Software FAQs

#### What is the best SMS marketing software for small businesses?

Small businesses typically prioritize ease of use, affordability, and quick setup. These platforms are commonly favored:

- [EZ Texting](https://www.g2.com/products/ez-texting/reviews) – Simple interface with fast campaign setup and strong core features.
- [SimpleTexting](https://www.g2.com/products/simpletexting/reviews) – Easy-to-use platform with solid customer support and scalability.
- [TextMagic](https://www.g2.com/products/textmagic/reviews) – Flexible pay-as-you-go pricing ideal for smaller teams.

#### What is the most reliable SMS marketing platform for retailers?

Retailers need high deliverability, segmentation, and real-time engagement. These platforms are often used in retail environments:

- [Attentive](https://www.g2.com/products/attentive/reviews) – Built for ecommerce with strong personalization and campaign performance.
- [Klaviyo SMS](https://www.g2.com/products/klaviyo/reviews) – Deep integration with ecommerce platforms and customer data.
- [Postscript](https://www.g2.com/products/postscript/reviews) – Designed specifically for Shopify stores with strong automation flows.

#### What is the best SMS marketing service with automation features?

Automation is key for scaling campaigns and customer journeys. These tools are known for strong automation capabilities:

- [Klaviyo SMS](https://www.g2.com/products/klaviyo/reviews) – Advanced segmentation and automated lifecycle messaging.
- [Attentive](https://www.g2.com/products/attentive/reviews) – Behavioral triggers and personalized messaging at scale.
- [Postscript](https://www.g2.com/products/postscript/reviews) – Automated flows tailored for ecommerce use cases.

#### What are the benefits of SMS marketing software?

SMS marketing software allows businesses to communicate directly with customers in real time, often resulting in higher open and response rates compared to other channels. It helps teams automate campaigns, send time-sensitive alerts, and personalize messaging based on customer behavior. SMS marketing platforms also improve engagement by reaching customers on devices they check frequently, making it an effective channel for promotions, reminders, and transactional updates.

#### Which software combines email and SMS marketing?

Some platforms combine both email and SMS to support multi-channel campaigns. These tools are commonly used for that purpose:

- [Klaviyo](https://www.g2.com/products/klaviyo/reviews) – Strong combined email and SMS marketing with unified customer data.
- [HubSpot](https://www.g2.com/products/hubspot-marketing-hub/reviews) – Offers integrated marketing automation across email, SMS, and CRM.
- [Omnisend](https://www.g2.com/products/omnisend/reviews) – Built for ecommerce with combined email and SMS workflows.

### Sources

1. [G2 category](https://www.g2.com/categories/sms-marketing) definition and inclusion criteria for SMS Marketing Software
2. [G2 Research Scoring Methodologies](https://documentation.g2.com/docs/research-scoring-methodologies?_gl=1*rm4vvy*_gcl_au*Mzc5OTIzMzA5LjE3NzEyNDk4ODQuODE3MDU4MTE5LjE3NzE3OTA0MzAuMTc3MTc5MDQyOQ..*_ga*NzY1MDU0NjE3LjE3NjM0NzQ3ODM.*_ga_MFZ5NDXZ5F*czE3NzI0ODg3NTckbzE2MSRnMSR0MTc3MjQ5MDQ3MCRqNjAkbDAkaDA.)(Satisfaction, Market Presence, and G2 Score definitions).

**Researched by:** [Alanna Iwuh](https://research.g2.com/insights/author/alanna-iwuh?_gl=1*nvv7gy*_gcl_au*Mzc5OTIzMzA5LjE3NzEyNDk4ODQuNzU1ODM0NTYzLjE3NzM4NDEyNzQuMTc3Mzg0MTI3Mw..*_ga*NzY1MDU0NjE3LjE3NjM0NzQ3ODM.*_ga_MFZ5NDXZ5F*czE3NzM4NTI0NjYkbzE5NCRnMSR0MTc3Mzg1NDE0MyRqNTgkbDAkaDA.)

**Last Updated on:** March 19, 2026