Best Marketing Automation Software - Page 25

How Many Marketing Automation Software Products Does G2 Track?

Total Products under this Category: 719

Category Stats (Sep 2026)

  • Average Rating: 4.39/5 (↓0.02 vs Aug 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Jobin.cloud (+1.58%) - Among all products in this category, Jobin.cloud recorded the largest rating increase compared to last month

Last updated: September 01, 2026

How Does G2 Rank Marketing Automation Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 94,800+ Authentic Reviews
  • 719+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Marketing Automation Software

G2 Grid® for Marketing Automation Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, Insider One, ActiveCampaign, Braze, Agentforce Marketing (formerly Salesforce Marketing Cloud), Attentive, Klaviyo, and Omnisend.

Underlying data: [Grid® JSON](https://www.g2.com/categories/marketing-automation/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=insider-one&focus%5B%5D=activecampaign&focus%5B%5D=braze&focus%5B%5D=agentforce-marketing-formerly-salesforce-marketing-cloud&focus%5B%5D=attentive&focus%5B%5D=klaviyo&focus%5B%5D=omnisend)

DriveMetaData (DMD)

DriveMetaData (DMD) is an AI-driven Customer Data Platform (CDP) that empowers businesses to unify data, eliminate ad fraud, and maximize marketing performance. Built on a robust SaaS-based infrastructure, DMD helps organizations to: Centralize customer data from every channel into a single, reliable source of truth. Safeguard ad investments with real-time fraud detection and prevention. Boost campaign outcomes using advanced intelligence and predictive analytics. Deliver personalized experiences at scale through precise audience segmentation. Trusted by leading brands across Gaming, Fintech, Retail, Banking, and Pharmaceutical sectors, DriveMetaData ensures rapid onboarding, enterprise-grade security, and measurable ROI.

Average Rating: 4.0/5.0

Total Reviews: 1

How Do G2 Users Rate DriveMetaData (DMD)?

  • Customization : 8.3/10 (Category avg: 8.4/10)
  • Performance and Reliability: 10.0/10 (Category avg: 8.7/10)
  • Workflow Capability: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind DriveMetaData (DMD)?

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About DriveMetaData (DMD)?

AI-generated summary from verified user reviews

Pros
  • Users value the user analytics feature of DriveMetaData for its effectiveness in reporting analytic data.
Cons
  • Users report poor customer support, expressing frustration over unhelpful and unempathetic assistance for account issues.

What Are Recent G2 Reviews of DriveMetaData (DMD)?

Dynosend

Dynosend is a customer engagement platform for marketers and SaaS companies, it allows you to create marketing automation journeys, send data-driven omnichannel messages and more to engage your customers from the day they sign up.

Average Rating: 4.5/5.0

Total Reviews: 1

Who Is the Company Behind Dynosend?

Who Uses This Product?

  • Company Size: 100% Medium

What Do G2 Reviewers Say About Dynosend?

AI-generated summary from verified user reviews

Pros
  • Users value the automation features of Dynosend, enhancing efficiency in email marketing and customer relationship management.
  • Users value the effective customer management features of Dynosend, enhancing their email marketing and relationship initiatives.
  • Users value the effective email marketing features of Dynosend, enhancing customer engagement and automating campaigns seamlessly.

What Are Recent G2 Reviews of Dynosend?

Edbound AI

Edbound AI is an AI-native content marketing and go-to-market platform for B2B companies. Teams use Edbound to build production-grade content hubs (podcast, blog, academy, membership, webinar, community, and events) that form a unified resource center on their own domain, with databases, user management, payments, SEO infrastructure, and member journeys built in. On top of those hubs, Edbound runs AI GTM workflows that turn recordings, transcripts, and content into published assets and booked demos, including content repurposing, SEO blogs from transcripts, landing pages built from a prompt, and demo-booking agents. Edbound replaces the fragmented stack of subscriptions and agencies that B2B teams usually duct-tape together, giving them one platform to publish content and convert their audience into pipeline. It is used by B2B companies, AI startups, and membership organizations including New York Alternative Investment Roundtable, LookAcross, Supervity AI and Charkos Global.

Average Rating: 4.0/5.0

Total Reviews: 1

Who Is the Company Behind Edbound AI?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Edbound AI?

Elite360

Elite360 is an all-in-one sales and marketing platform designed to streamline business operations by integrating over 30 essential tools into a single, user-friendly system. Tailored for coaches, consultants, agencies, and course creators, Elite360 eliminates the need for multiple disparate software solutions, enabling users to work more efficiently and cost-effectively. Key Features and Functionality: - Funnel & Website Builder: Create unlimited funnels and websites using over 300 pre-built templates or design from scratch. - Course & Membership Hosting: Host unlimited courses and memberships with custom mobile app support. - Email Marketing: Utilize pre-built automated email sequences or craft custom campaigns. - CRM System: Manage unlimited contacts with a centralized communications hub and detailed activity tracking. - Automation & Workflows: Implement advanced automation tools, including AI-driven content generation and gamification features. - Social Media Planner: Schedule and manage social media posts across various platforms. - Affiliate Management System: Set up and manage affiliate programs with customizable commissions and multi-tier structures. - Mobile App: Access Elite360 features on the go with the LeadConnector mobile app, facilitating communication and scheduling. Primary Value and Solutions Provided: Elite360 addresses the common challenge of managing multiple marketing and sales tools by consolidating them into a single platform. This integration enhances efficiency, reduces costs, and simplifies workflows for businesses. By offering unlimited access to essential features such as funnels, websites, courses, and contacts, Elite360 empowers users to scale their operations without additional expenses. The inclusion of AI capabilities and automation tools further streamlines marketing efforts, allowing businesses to focus on growth and client engagement.

Average Rating: 2.5/5.0

Total Reviews: 1

How Do G2 Users Rate Elite360?

  • Customization : 6.7/10 (Category avg: 8.4/10)
  • Performance and Reliability: 6.7/10 (Category avg: 8.7/10)
  • Workflow Capability: 6.7/10 (Category avg: 8.5/10)

Who Is the Company Behind Elite360?

  • Seller: Elite360
  • Year Founded: 2022
  • HQ Location: Santa Rosa, US
  • LinkedIn® Page: www.linkedin.com
    3 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Medium

eMailBase

The Big Data & Email Automation platform with BigData B2B & B2C Inside

Average Rating: 4.3/5.0

Total Reviews: 3

Who Is the Company Behind eMailBase?

Who Uses This Product?

  • Company Size: 67% Small, 33% Medium

What Do G2 Reviewers Say About eMailBase?

AI-generated summary from verified user reviews

Pros
  • Users find eMailBase to be a helpful platform that meets various online needs effectively.

What Are Recent G2 Reviews of eMailBase?

Enalito

Enalito is an AI-powered Email Marketing and Personalization platform that empowers marketers, brands & eCommerce professionals to deliver 1:1 personalized shopping experiences and engagement with their customers across all digital channels, resulting in a genuine Omni Channel Experience. Enalito not only helps you generate more revenue, increase retention, and automate personalized experiences for your customers but also converts your existing customers into your loyal customer & a loyal customer to your brand ambassador.

Average Rating: 4.0/5.0

Total Reviews: 1

How Do G2 Users Rate Enalito?

  • Customization : 8.3/10 (Category avg: 8.4/10)
  • Performance and Reliability: 6.7/10 (Category avg: 8.7/10)
  • Workflow Capability: 8.3/10 (Category avg: 8.5/10)

Who Is the Company Behind Enalito?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Enalito?

erxes

Welcome to erxes, the open source Hubspot/Qualtrics alternative. erxes is an open-source experience operating system (XOS) that enables SaaS providers and digital marketing agencies/developers to create unique experiences that work for all types of business. We will change how businesses grow by delivering breakthrough value to our community. Come along on this journey with us! Achieving growth and unity within your company is possible with erxes, because it is: - 100% free & sustainable: erxes offers a sustainable business model in which both developers and users win. It is open-source software, but even better. - 100% customizable: Our plugin-based architecture provides unlimited customization and lets you meet all your needs, no matter how specific they are. - 100% privacy: We've designed the erxes platform to retain complete control over your company's sensitive data with no third-party monitoring. - 100% in control: You can build any experience you want, where all the channels your business operates on are connected and integrated. Explore your options: Self-hosted AGPLv3 with the Enterprise Edition licensed open-source Hubspot alternative. It's written in Node.js, GraphQL and React. Self-serve Start for free and unlock advanced features, additional services, and customized options with our power-ups and add-ons. Enterprise Secure, compliant open-source software for enterprises. Empower your team to move faster. Embed Integrate erxes core plugins, components, and SDKs into your platform to enhance its capabilities and streamline operations. Platform Leverage erxes core plugins, components, and enterprise features to power your entire platform business. Infrastructure Power up your SaaS with erxes infrastructure and native plugins. Let's bring your vision to life with our expert team.

Average Rating: 4.3/5.0

Total Reviews: 2

How Do G2 Users Rate erxes?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.9/10)
  • Performance and Reliability: 10.0/10 (Category avg: 8.7/10)
  • Workflow Capability: 10.0/10 (Category avg: 8.5/10)

Who Is the Company Behind erxes?

  • Seller: erxes Inc
  • Year Founded: 2017
  • HQ Location: Los Angeles, US
  • Twitter: @erxeshq
    904 Twitter followers
  • LinkedIn® Page: linkedin.com
    32 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 50% Medium, 50% Small

What Are Recent G2 Reviews of erxes?

What Are G2 Users Discussing About erxes?

Evalanche

SC-Networks GmbH is manufacturer of Evalanche, one of the modern, web-based e-mail marketing solutions on the European market. Evalanche is a marketing automation software that offers solutions such as email marketing, lead management, and quality assurance.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind Evalanche?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Evalanche?

What Are G2 Users Discussing About Evalanche?

Factoreal

Factoreal delivers an all-in-one digital marketing automation platform that empowers marketers to build lifelong engagement with their customers. We bring together email marketing automation, social media marketing, paid marketing, customer journey automation, e-commerce integration, and personalization & segmentation into one simple, connected platform. Built for every marketer, there are plenty of ready-to-use automation workflows that a marketing practitioners can use to kick start their marketing journey. Factoreal offers: Engagement: Mobile Push Notifications Web Push Notifications Email Ecommerce Store Integration SMS Website Tracking Twitter LinkedIn Instagram Facebook Landing Pages & Forms Customer Journey Automation Cross-channel campaigns Personalization Product Analytics: Multi-layer Segmentation Email Analytics Ecommerce Analytics SMS Analytics Campaign Analytics Journey Analytics Social Media Analytics

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind Factoreal?

  • Seller: Factoreal
  • Year Founded: 2023
  • HQ Location: San Francisco, US
  • LinkedIn® Page: www.linkedin.com
    12 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Factoreal?

What Are G2 Users Discussing About Factoreal?

Friday Force

Friday Force is an AI-powered marketing platform that automates content creation, social media management, and full-funnel marketing strategy. Built on a collaborative Multi-Agent System, Friday Force uses specialized AI agents that work together to plan, create, and execute your entire marketing workflow. What you can do with Friday Force: 1. Generate On-Brand Content: Produce high-quality blog posts, social media content, and AI-generated visuals (images & videos) tailored to your business. 2. Auto-Build Your Marketing Strategy: Friday Force analyzes your business profile, defines your target audience, and creates a cohesive marketing strategy in minutes. 3. Manage & Automate Social Media: Plan, schedule, and publish content across LinkedIn, Instagram, Facebook, TikTok, YouTube, and more—directly from one dashboard. 4. Measure What Matters: Access real-time marketing insights, performance analytics, and predictive recommendations to improve results continuously. Who it's for: Friday Force is designed for freelancers, creators, small businesses, and lean marketing teams who want to scale their content and stay consistent without the time, cost, or complexity of doing everything manually.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind Friday Force?

  • Seller: Forcivate
  • Year Founded: 2023
  • HQ Location: Los Angeles, US
  • LinkedIn® Page: linkedin.com
    10 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About Friday Force?

AI-generated summary from verified user reviews

Pros
  • Users find the ease of use of Friday Force remarkable, requiring minimal effort for effective digital marketing setup.
  • Users commend the easy setup process of Friday Force, requiring minimal effort for impressive marketing results.
  • Users appreciate the effortless setup of Friday Force, allowing them to focus on reviewing while everything else is handled.
  • Users love the seamless marketing automation of Friday Force, simplifying digital marketing with minimal effort required.
  • Users commend the automated marketing strategy by Friday Force, making it effortless for non-technical individuals.

What Are Recent G2 Reviews of Friday Force?

FunnelYes

The Story Behind FunnelYes If someone had asked me years ago what the biggest challenge for businesses was, I would have probably answered: finding new customers. Today, I know the real challenge is different. After working with professionals, consultants, local businesses, and entrepreneurs from many industries, I discovered that opportunities are often not the problem. The real problem is managing them effectively. For years, I built websites, launched advertising campaigns, created sales funnels, managed CRMs, and implemented marketing automations. Every project had different goals, but the same issue kept appearing. Businesses were relying on multiple disconnected tools. Leads arrived from one platform, emails were managed in another, appointments in a third, customer data in spreadsheets, and analytics spread across different dashboards. Everything worked individually, yet nothing truly worked together. The more I helped companies grow, the more I realized that the problem wasn't the software itself. The problem was the absence of a system. Many business owners were spending significant time and money generating leads, only to lose opportunities because follow-ups were inconsistent, information was scattered, and important tasks depended on manual work. There was plenty of activity, but very little coordination. That led me to ask a simple question: What if businesses didn't need another tool? What if they needed a central engine capable of connecting everything? A place where marketing, sales, automation, customer management, and performance tracking could work together inside a single ecosystem. That idea became FunnelYes. FunnelYes was not created in a boardroom or inspired by a market trend. It was built from real-world experience, after years of working directly with businesses and witnessing the same challenges over and over again. Every feature was designed to solve a practical problem. Every automation was created to eliminate repetitive tasks. Every process was built to help professionals and entrepreneurs gain more control over their growth. Today, FunnelYes is more than a software platform. It is a complete business growth engine designed to simplify marketing, streamline sales processes, automate repetitive work, and give business owners a clear view of what is happening inside their company. We believe that growth is not only about generating more leads. It is about managing every opportunity in the best possible way. Because marketing should not be a collection of disconnected tools. It should be a system. A system that works for you, organizes your processes, automates routine activities, and allows you to focus on what matters most: growing your business. That is why FunnelYes exists. To transform chaos into clarity. To transform leads into opportunities. To transform marketing into a true growth engine.

Average Rating: 4.5/5.0

Total Reviews: 1

Who Is the Company Behind FunnelYes?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of FunnelYes?

GoZone Wifi

GoZone WiFi is a Software-as-a-Service (SaaS) company. We are dedicated to helping venues monetize their guest Wi-Fi networks through our three-pronged software suite excelling in Marketing, Advertising, and Analytic features. GoZone WiFi is a leader in the Wi-Fi software industry with a team built of people dedicated to all things WiFi. GoZone separates itself from the competition with the following features and accolades: - Innovative captive portal tool to drive guest Wi-Fi connections. - Fully fleshed-out email and SMS marketing features to engage with guests in real time. - Built-in CRM system to build marketing lists and manage contacts. - Advertising features to promote brand exposure and generate additional revenue for venues. - Analytic features to visualize foot-traffic and understand guest behavior - Hardware agnostic software to ensure simple and cost-saving setup. - Competitive pricing packages that accommodate businesses of varying sizes. - Up to date on the latest WiFi-industry trends to meet clients' needs. - Contributing members of industry-leading groups such as Wi-Fi NOW, and the Wireless Broadband Alliance (WBA).

Average Rating: 5.0/5.0

Total Reviews: 1

How Do G2 Users Rate GoZone Wifi?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.9/10)

Who Is the Company Behind GoZone Wifi?

Who Uses This Product?

  • Company Size: 100% Medium

What Are Recent G2 Reviews of GoZone Wifi?

GPTFunnels.AI

Platform to supercharge your lead generation efforts using AI Agents. Building traditional lead generation funnels can be tedious, time consuming, and resource intensive. Many businesses struggle with content production speed, time-to-market delays, measuring and optimizing ROI, team capacity constraints, and integrating the right tools and technologies. With GPT Funnels, you can harness the power of artificial intelligence to launch and continuously optimize your lead generation funnels with ease.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind GPTFunnels.AI?

Who Uses This Product?

  • Company Size: 100% Medium

What Do G2 Reviewers Say About GPTFunnels.AI?

AI-generated summary from verified user reviews

Pros
  • Users find GPTFunnels.AI to be very easy to use, significantly enhancing their work efficiency.
  • Users value the time efficiency of GPTFunnels.AI, finding it easy to use and enhancing productivity.

What Are Recent G2 Reviews of GPTFunnels.AI?

GrowGanic

GrowGanic is autonomous SEO software that replaces your keyword tool, your content team, and your website builder with one system. You connect a domain. It does the rest. Most SEO tools hand you a dashboard and leave the work on your desk. GrowGanic runs the whole pipeline itself: it crawls your site, reads what you actually sell, finds the keyword gaps you can realistically win, builds the brief, writes the article, optimizes it for search and for AI answer engines, scores it, and publishes it live on a schedule. You do not pick topics, write briefs, or click publish. The outcome loop is what separates it from content generators. GrowGanic reads engagement and conversion data from your own analytics, learns which articles bring people who actually buy, and writes more of those while it stops feeding pages that rank and bounce. Most tools optimize a vanity proxy. GrowGanic optimizes for customers. Every article is scored across 60+ signals in six categories (Technical SEO, Trust and Authority, AI Visibility, Keyword Optimization, Content Structure, and Readability) before it can go live. Anything under the bar does not ship. No website yet? GrowGanic builds and hosts a complete one first, then starts ranking it. There is no separate site builder to buy. Publishing is native to WordPress, Webflow, Ghost, Shopify, HubSpot, Contentful, and Sanity, with cross-posting to Dev.to and Hashnode and a generic webhook for anything custom. Once a destination is connected, articles publish on their own. Also included: continuous site audits and technical SEO analysis, daily rank tracking with automatic recovery work when a page slips, ongoing competitor and keyword-gap monitoring, AI search visibility (GEO) reporting that measures how often your brand is cited inside AI answers, multi-project support for portfolios and agencies, white-label reports, and a public API with webhooks. Built for founders, operators, agencies, and lean marketing teams who need organic traffic and do not want to run a content operation to get it. If you have compared Surfer SEO, Clearscope, MarketMuse, Frase, or Jasper and concluded they still leave you doing the work, GrowGanic is the one that does the work instead. Plans: a free tier to watch it run on your own domain, Pro at $40 per month effective on annual billing ($89 month to month), and Business at $116 per month effective on annual billing ($249 month to month) for agencies and multi-site portfolios.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind GrowGanic?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of GrowGanic?

InboundCycle

InboundCycle is Spain's leading Inbound Marketing and GEO/SEO agency. HubSpot Elite Partner with 12+ years helping B2B companies generate qualified leads, implement marketing automation, and optimize their presence in AI search engines. InboundCycle is the pioneer Inbound Marketing agency in Spain, founded in 2012. As a HubSpot Elite Partner, we specialize in helping B2B companies scale their marketing and sales operations through data-driven strategies. Our core services include: GEO/SEO (Generative Engine Optimization): We help businesses get cited and recommended by AI models like ChatGPT, Perplexity, and Google AI. Inbound Marketing: Full-funnel strategies for lead attraction, conversion, and nurturing. Marketing Automation with HubSpot: CRM implementation, migration (including Salesforce to HubSpot), workflow optimization, and team training. B2B Podcast Production: Strategy, production, and distribution of corporate podcasts focused on business opportunity generation. Account-Based Marketing (ABM): Targeted ABM strategies for technology and B2B companies. We serve mid-market and enterprise companies across technology, SaaS, professional services, education, and manufacturing sectors in Spain and Latin America.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind InboundCycle?

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of InboundCycle?

Alanna Iwuh
A
Researched and written by Alanna Iwuh
Updated July 10, 2025