Best Marketing Analytics Tools - Page 21

How Many Marketing Analytics Software Products Does G2 Track?

Total Products under this Category: 610

Category Stats (Sep 2026)

  • Average Rating: 4.53/5 (↑0.01 vs Aug 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: ClicData (+1.36%) - Among all products in this category, ClicData recorded the largest rating increase compared to last month

Last updated: September 01, 2026

How Does G2 Rank Marketing Analytics Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 67,900+ Authentic Reviews
  • 610+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 GridĀ® for Marketing Analytics Software

G2 GridĀ® for Marketing Analytics Software plotting products by satisfaction and market presence

Highlighted products: HubSpot Marketing Hub, Semrush, CallRail, impact.com, Klaviyo, CleverTap, AgencyAnalytics, and Singular.

Underlying data: [GridĀ® JSON](https://www.g2.com/categories/marketing-analytics/grids.json?focus%5B%5D=hubspot-marketing-hub&focus%5B%5D=semrush&focus%5B%5D=callrail&focus%5B%5D=impact-com&focus%5B%5D=klaviyo&focus%5B%5D=clevertap&focus%5B%5D=agencyanalytics&focus%5B%5D=singular)

Conversios

Conversios is a no-code Google Analytics and Pixel Integration Tool For Ecommerce Stores on Woocoomerce, Shopify, and Magento. It offers a product feed manager feature that helps you to sync more than 10,000+ products in a click! Conversios has its presence on 3 different platforms namely Woocommerce, Shopify, and Magento with more than 50,000 active users. With one-click Google Tag Manager Implementation, our tool helps you to track every e-commerce metric and do dynamic remarketing! Conversios recently added Facebook Conversion API to their feature-rich product. This would help people to track visitors that Facebook Pixel was unable to do! Integrate Google Analytics 4 and Facebook Pixel with a single click. Check out our website to know more!

Average Rating: 4.5/5.0

Total Reviews: 3

How Do G2 Users Rate Conversios?

  • Data Collection: 10.0/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 6.7/10 (Category avg: 8.7/10)
  • Campaign Insights: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Conversios?

Who Uses This Product?

  • Company Size: 67% Small, 33% Medium

What Are Recent G2 Reviews of Conversios?

Cortex

Revenue Analytics For Every Channel and Team 25+out of the box customizable best practice dashboards and reports built from years of direct customer work. Now everyone can plan and optimize what they do based on revenue and customer lifetime value impact via purpose-built revenue analytics designed to support their areas of responsibility (Paid Advertising, Demand Gen, BDRs, Partners, Events, Content, Email, Chat, in product PLG conversion points and more…)

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind Cortex?

Who Uses This Product?

  • Company Size: 100% Large

What Are Recent G2 Reviews of Cortex?

Deebr

Deebr engages your customers and gets results through data collection, sales prediction and audience building. Automated collection: We collect your data and train our machine learning models daily. Sales prediction: Our algorithms give you a head start on future trends. Improved targeting: Deliver relevant campaigns according to your business constraints.

Average Rating: 4.5/5.0

Total Reviews: 1

How Do G2 Users Rate Deebr?

  • Data Collection: 8.3/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 6.7/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.3/10 (Category avg: 8.8/10)

Who Is the Company Behind Deebr?

  • Seller: Deebr
  • Year Founded: 2022
  • HQ Location: Paris, FR
  • LinkedInĀ® Page: www.linkedin.com
    3 employees on LinkedInĀ®

Who Uses This Product?

  • Company Size: 100% Medium

What Are Recent G2 Reviews of Deebr?

Electrik.AI

Electrik.AI is a marketing intelligence platform to extract, collect and integrate data from various marketing channels such as Google Analytics, AdWords, Bing, Facebook, Shopify, etc. Electrik.AI is completely cloud-based, giving marketers point-and-click control to set up new data sources in minutes without code. Our innovative Google Analytics Hit Data Extractor calls over 30+ APIs and enriches with over 300 attributes of un-sampled and hit level data. Without you writing a single line of code we periodically load into Azure, Snowflake, Dropbox, OneDrive, etc.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind Electrik.AI?

Who Uses This Product?

  • Company Size: 100% Medium

What Are Recent G2 Reviews of Electrik.AI?

Enhancio Demand Automation Platform

Generate sales opportunities and revenue faster with a platform built to automate time-consuming tasks and deliver complete visibility across your entire demand marketing workflow. Deduplicate, validate, organize, cleanse, normalize, qualify, and import leads directly into your Marketing Automation or CRM system from Enhancio Demand Automation Platform (DAP). Enhancio can help you: Simplify and Streamline Demand Generation Campaigns from Start to Finish. āœ” Access to real-time insight lets you tweak campaigns and reallocate spend to boost campaigns performance and reduce overall Demand Marketing spend āœ” Automate standardizing, normalizing, cleansing, and qualifying of leads so you can deliver more accurate leads directly into your Marketing Automation or CRM faster āœ” Manage outbound marketing as well as vendors better throughout the entire Demand Marketing workflow, and watch your sales pipeline rapidly expand Designed to Work the Way B2B Demand Marketers Work āœ” The Enhancio Demand Automation Platform covers every aspect of your demand marketing workflow – from lead management to vendor management – giving you more time back to focus on strategic initiatives Easily Integrate with the Tools You Already Use āœ” Marketo, Eloqua, HubSpot, Salesforce, and Pardot āœ” 100% native app integrations Discover how Enhancio can help you automate your demand generation workflows at https://www.enhancio.com

Average Rating: 5.0/5.0

Total Reviews: 4

How Do G2 Users Rate Enhancio Demand Automation Platform?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.3/10)

Who Is the Company Behind Enhancio Demand Automation Platform?

Who Uses This Product?

  • Company Size: 75% Small, 25% Medium

What Are Recent G2 Reviews of Enhancio Demand Automation Platform?

etracker

etracker is a GDPR-compliant, cookie-free web analytics solution designed to provide comprehensive insights into website and app performance while ensuring data privacy. By operating without cookies, etracker enables businesses to analyze user behavior without requiring consent banners, thereby capturing nearly 100% of visits and conversions. All data is processed and stored exclusively in Germany, aligning with strict European data protection standards. Key Features and Functionality: - Interactive Dashboard: Offers a quick overview of website and campaign performance, allowing users to monitor key metrics efficiently. - Onsite Analysis: Identifies top-performing content, visitor pathways, and user actions to optimize site engagement. - Store Analysis: Tracks e-commerce activities from product views to orders, providing insights at category, item, or variant levels. - UX Analysis: Automatically records scrolling behavior, projecting results onto web pages to highlight optimization opportunities. - Marketing Analysis: Delivers tracking and attribution for all marketing activities, offering insights into channel and campaign performance along the customer journey. - App Analysis: Captures usage data for iOS and Android apps without requiring user consent, adhering to platform guidelines. Primary Value and User Solutions: etracker addresses the critical need for privacy-friendly web analytics by eliminating reliance on cookies, thus ensuring compliance with GDPR and TDDDG regulations. This approach allows businesses to collect accurate, consent-free data, mitigating legal risks and data loss associated with traditional analytics tools. The integrated tag and consent management system simplifies the deployment of website and marketing technologies, enhancing operational efficiency. By providing detailed insights into user behavior and marketing performance, etracker empowers organizations to make informed decisions, optimize campaigns, and improve overall website conversions.

Average Rating: 3.0/5.0

Total Reviews: 1

Who Is the Company Behind etracker?

Who Uses This Product?

  • Company Size: 100% Small

Evolution360 B2B Leads

Evolution360 is a powerful and easy-to-use marketing software that provides you all essential data and analysis on your digital marketing activities.

Average Rating: 4.0/5.0

Total Reviews: 1

How Do G2 Users Rate Evolution360 B2B Leads?

  • Data Collection: 10.0/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 8.3/10 (Category avg: 8.7/10)
  • Campaign Insights: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Evolution360 B2B Leads?

  • Seller: Evolution360
  • Year Founded: 2016
  • HQ Location: Copenhagen, DK
  • Twitter: @Evolution360com
    8 Twitter followers
  • LinkedInĀ® Page: www.linkedin.com
    7 employees on LinkedInĀ®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Evolution360 B2B Leads?

Fancy Reports

Fancy Reports is a simple, automated and super easy to use tool that brings all your marketing data into one central report that looks awesome and saves hours of work.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind Fancy Reports?

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About Fancy Reports?

AI-generated summary from verified user reviews

Pros
  • Users value the automation capabilities of Fancy Reports, enabling quick report setups without unnecessary complexities.
  • Users love the ease of use of Fancy Reports, enabling quick setup and efficient reporting without unnecessary clutter.
  • Users love the easy setup of Fancy Reports, enabling quick report generation without unnecessary complications.
  • Users appreciate the simplicity and efficiency of Fancy Reports, allowing quick setup and essential reporting without extras.
  • Users value the simplicity of Fancy Reports, finding it easy to set up and use without unnecessary features.
Cons
  • Users find the user interface outdated, needing improvements for a more modern and appealing experience.

What Are Recent G2 Reviews of Fancy Reports?

Finteza

In-depth website and mobile app traffic analytics, user behavior and quality analysis, bot detection and creation of conversion funnels. Finteza delivers in-depth user statistics captured and analyzed in real time. With the user-friendly interactive interface, you have the most realistic and reliable information at your fingertips.

Average Rating: 3.9/5.0

Total Reviews: 10

How Do G2 Users Rate Finteza?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.3/10)

Who Is the Company Behind Finteza?

Who Uses This Product?

  • Company Size: 40% Small, 40% Medium

What Are Recent G2 Reviews of Finteza?

What Are G2 Users Discussing About Finteza?

FOCUUS

FOCUUS is a performance marketing and analytics platform.

Average Rating: 4.0/5.0

Total Reviews: 1

How Do G2 Users Rate FOCUUS?

  • Data Collection: 8.3/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 6.7/10 (Category avg: 8.7/10)
  • Campaign Insights: 8.3/10 (Category avg: 8.8/10)

Who Is the Company Behind FOCUUS?

  • Seller: FOCUUS
  • Year Founded: 2015
  • HQ Location: Tel-Aviv, IL
  • Twitter: @FOCUUS_Inc
    56 Twitter followers
  • LinkedInĀ® Page: www.linkedin.com
    2 employees on LinkedInĀ®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of FOCUUS?

Formo

Analytics and attribution for DeFi apps. Measure what matters and drive growth onchain with the data platform for crypto and DeFi. Formo makes analytics and attribution easy, so you can focus on growth. Get the best of web, product, and onchain analytics on one versatile platform. Formo is a Web3-native product analytics, wallet intelligence, and onchain attribution platform built for crypto and DeFi applications. It helps product, growth, and marketing teams understand the complete user journey, from the first website visit through wallet connection, smart contract interactions, transactions, retention, and revenue. Unlike traditional analytics tools that stop at browser sessions, Formo connects offchain behavior with onchain activity using wallet-based identities, providing a unified view of user acquisition, activation, engagement, and long-term value. Track page views, wallet connections, transactions, smart contract events, and custom events in one platform. Measure marketing attribution, conversion funnels, retention cohorts, product adoption, audience segments, and cross-chain user behavior. Identify which campaigns acquire your highest-value users, optimize onboarding, and improve retention with actionable insights. Developers can integrate Formo quickly using lightweight SDKs, powerful APIs, SQL access, webhooks, and flexible data exports, making it easy to build analytics workflows for modern onchain applications. --- Key Features ​ Product Analytics Unified web and product analytics designed for crypto product and marketing teams: šŸ“Š Measure KPIs. Track visitor counts, DAU, WAU, MAU, transactions, retention, and churn. Measure engagement and growth over time. šŸŽÆ Onchain attribution. Identify the top channels and growth initiatives that drive onchain activity. Understand where users come from. šŸƒā€āž”ļø Optimize your funnel. Track key touchpoints across the full user journey from offchain to onchain: pageviews, wallet connects, and transactions. šŸ“ˆ Charts and dashboards. Visualize your data on custom charts and reports with SQL or AI. ​ Wallet Intelligence Identify and activate your high-value users with unified user profiles: šŸ•µļøā€ā™‚ļø Wallet profiles. Turn anonymous wallets into high-value users with onchain and offchain data. Track usage of specific, high-value wallets on your crypto app. šŸ‘„ Audience insights. Get comprehensive insights into your audience including top apps, tokens, chains, net worth, revenue, and retention. 🤩 User segmentation. Use precise targeting based on wallet holdings, DeFi positions, socials, communities, and cross-platform activity. ​ Token Gated Forms Launch waitlists, forms, and surveys for your community: šŸ” Token gating. Capture wallet data, token balances, attestations, and other onchain signals. āœ… Verify socials. Verify Twitter accounts, Discord usernames, Farcaster, and more. šŸŽØ Template library. Choose from a variety of form templates or build your own. ​ Privacy Friendly Formo is built with privacy in mind. No third-party cookies, no personal data. Just clear, privacy-friendly insights. We do not collect any personal data. We do not use third-party cookies and never collect information such as IP or device IDs that could be used to fingerprint a user. The data we collect belongs to you. We don’t share the data with third parties. The Formo SDK source code is fully open source and available on Github. --- Learn more https://formo.so/blog/web3-event-analytics-the-complete-guide-to-analytics-attribution-for-web3 https://formo.so/blog/web3-attribution-onchain-attribution-system https://formo.so/blog/wallet-intelligence-explained-practical-benefits-and-use-cases --- FAQs How is Formo different from Google Analytics for crypto apps? Formo is purpose-built for onchain apps. Unlike Google Analytics, Formo natively tracks wallet connects, transactions, and signatures alongside traditional web analytics like pageviews and sessions. It also provides onchain attribution, wallet intelligence, and token-gated forms - features that general-purpose analytics tools don’t offer. Does Formo work with Solana, or only EVM chains? Formo supports both EVM and Solana. See the full list of supported chains. Which frameworks does Formo support? Formo works with any JavaScript framework: React, Vue, Svelte, Next.js, Remix, Astro, and vanilla JavaScript. We have optimized integration guides for wagmi and RainbowKit. See SDKs for framework-specific examples. What does Formo SDK track? After installing the SDK, Formo automatically tracks page views, sessions, referrer sources, UTM parameters, referral codes, wallet connects, disconnects, chain switches, transactions, and signatures. See events and what we collect for more information. Can I track events from my backend? Yes. Formo provides a Server-side SDK and API for tracking events from the backend. Use it to send custom events, identify users, or batch track historical data. How often is my data updated? All data is ingested and displayed in real time.

Average Rating: 5.0/5.0

Total Reviews: 1

Who Is the Company Behind Formo?

  • Seller: Formo
  • Year Founded: 2024
  • HQ Location: Singapore
  • Twitter: @getFormo
    515 Twitter followers
  • LinkedInĀ® Page: www.linkedin.com
    1 employees on LinkedInĀ®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Formo?

FUSE.is

FUSE is an AI operating system for growth marketers. It connects directly to live data sources, verifies data accuracy before analysis, and delivers trusted data insights and strategy with Zero AI Hallucinations. Onboarding takes seconds.

Average Rating: 5.0/5.0

Total Reviews: 1

How Do G2 Users Rate FUSE.is?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 9.3/10)
  • Data Collection: 10.0/10 (Category avg: 9.0/10)
  • Multichannel Tracking: 10.0/10 (Category avg: 8.7/10)
  • Campaign Insights: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind FUSE.is?

  • Seller: FUSE.is
  • Year Founded: 2024
  • HQ Location: New York, US
  • LinkedInĀ® Page: www.linkedin.com
    8 employees on LinkedInĀ®

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About FUSE.is?

AI-generated summary from verified user reviews

Pros
  • Users find that FUSE.is enhances their productivity by allowing more focus on implementation over data inspection.
  • Users find that FUSE.is significantly enhances their time-saving capabilities, allowing for more focus on implementation rather than data management.

What Are Recent G2 Reviews of FUSE.is?

Hubalz

Get a complete understanding of your customers across devices and platforms. Hubalz gives you the tools to understand the customer journey and improve marketing ROI.

Total Reviews: 1

Who Is the Company Behind Hubalz?

  • Seller: Hubalz
  • Year Founded: 2022
  • HQ Location: N/A
  • LinkedInĀ® Page: www.linkedin.com
    2 employees on LinkedInĀ®

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About Hubalz?

AI-generated summary from verified user reviews

Pros
  • Users find Hubalz to be a brilliant alternative to Google Analytics, highlighting its easy setup and great reporting.
  • Users praise Hubalz for its easy setup and excellent reporting, making it a top alternative to Google Analytics.
  • Users find Hubalz's great reporting features to be a brilliant alternative to Google Analytics, appreciating its ease of use.
Cons
  • Users report experiencing bug issues, including downgrades and login failures, leading to frustration and lack of support.
  • Users report experiencing severe email issues, leading to plan downgrades and lack of communication from the team.
  • Users often face poor customer support, leaving them frustrated and without assistance during critical issues.
  • Users report frustrating subscription issues with Hubalz, experiencing unannounced downgrades and poor communication from support.

Intelitics

Intelitics is an AI-native marketing intelligence platform built to help iGaming operators, sportsbooks, and online gaming companies make smarter, value-driven acquisition decisions. Designed for a complex, multi-channel ecosystem, Intelitics gives marketing teams full visibility into how traffic, partners, and campaigns perform across the entire funnel. From click to registration, first time deposits, and long-term value, Intelitics is an all-in-one platform. Unlike traditional marketing tools that focus on surface-level metrics such as clicks, impressions, or cost per acquisition, Intelitics is purpose-built to optimize for downstream performance. The Intelitics platform connect acquisition activity to meaningful outcomes such as FTDs, net gaming revenue (NGR), lifetime value, and partner profitability. This enables teams to move beyond volume-based optimization and toward value-based decision making. At its core, Intelitics acts as an intelligence layer across an operator's existing marketing stack. It integrates seamlessly with attribution providers, affiliate platforms, mobile measurement partners, and internal systems to normalize data, enrich signals, ,and eliminate blind spots that limit optimization. This allows teams to evaluate traffic quality, partner performance, and campaign efficiency in real time and all in one place. For iGaming operators, this means greater control over marketing spend, clearer accountability across partners, and the ability to allocate budgets based on predicted value, not just historical trends or averages. For affiliate and partner managers, Intelitics provides transparent reporting and performance insights that strengthen relationships and improve outcomes on both sides. Intelitics enables teams to bid smarter by understanding not just who converts, but who continues to generate value over time. With enriched data, flexible integrations, and a focus on actionable insights, Intelitics empowers operators to scale efficiently, reduce waste, and build sustainable growth in an increasingly competitive market.

Average Rating: 5.0/5.0

Total Reviews: 1

How Do G2 Users Rate Intelitics?

  • Data Collection: 10.0/10 (Category avg: 9.0/10)
  • Campaign Insights: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Intelitics?

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About Intelitics?

AI-generated summary from verified user reviews

Pros
  • Users benefit from advanced analytics that simplify real-time performance tracking and optimization efforts for partners.
  • Users value the advanced analytics and real-time reporting of Intelitics for effective performance tracking and optimization.
Cons
  • Users experience a learning curve initially due to numerous features, but usage becomes smooth with familiarity.

What Are Recent G2 Reviews of Intelitics?

Jess

Jess is a marketing analytics software company based in Philadelphia, PA that helps marketers know if their advertising is working. The Jess Dashboard aggregates data from Google Analytics, Google Search Console, and advertising platforms including Google, Facebook, and Microsoft Ads. It helps make it easier for marketers to stay on top of marketing results and spending and saves time by letting you see your marketing results in one place. Optional phone call tracking and form tracking features let you know exactly who is contacting you, how they found you, and at what cost per lead. Integrations with Salesforce and ZohoCRM let you track individual leads all the way to the sale and calculate cost per sale and ROAS. Agencies love Jess because it completely automates monthly reporting. The Jess Dashboard is free and add ons range from $8 per month, making better analytics and reporting within reach of any agency or SMB budget.

Average Rating: 4.5/5.0

Total Reviews: 1

Who Is the Company Behind Jess?

  • Seller: Jess
  • Year Founded: 2019
  • HQ Location: Philadelphia, US
  • Twitter: @aerialscoop
    5 Twitter followers
  • LinkedInĀ® Page: www.linkedin.com
    28 employees on LinkedInĀ®

Who Uses This Product?

  • Company Size: 100% Small

What Are Recent G2 Reviews of Jess?

What Are G2 Users Discussing About Jess?

AlannaĀ Iwuh
A
Researched and written by AlannaĀ Iwuh
Updated April 23, 2026