Foursquare Audience
Foursquare Audience allows marketers to build custom segments based on real-world visitation behaviors to more accurately target consumers showing buyer intent. Build custom audiences or choose from over 1500+ ready-to-use segments, deployable directly to your seat or available off-the-shelf in major DSPs like The Trade Desk, LiveRamp, and DV360. Search "Foursquare" in your DSP for immediate activation. Custom segments can be activated across 550+ partner channels, including digital, social, CTV, audio, and OOH. Use Foursquare Audience's self-serve UI or consult our location experts to craft targeting strategies that align with your campaign goals and drive conversions.
Average Rating: 4.0/5.0
Total Reviews: 1
How Do G2 Users Rate Foursquare Audience?
- Quality of Support: 10.0/10 (Category avg: 8.7/10)
Who Is the Company Behind Foursquare Audience?
- Seller: Foursquare
- Year Founded: 2009
- HQ Location: New York, NY
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Twitter: @foursquare
22,906 Twitter followers -
LinkedIn® Page: www.linkedin.com
520 employees on LinkedIn®
Who Uses This Product?
- Company Size: 100% Small
What Do G2 Reviewers Say About Foursquare Audience?
AI-generated summary from verified user reviews
Pros
- Users love the accurate location-based targeting of Foursquare Audience, leading to improved engagement and smarter marketing decisions.
- Users value the accurate location-based targeting of Foursquare Audience, enhancing campaign engagement and marketing decisions.
- Users value the intuitive platform of Foursquare Audience, enabling quick understanding and effective campaign targeting.
- Users value the effective location-based targeting of Foursquare Audience, leading to improved engagement and informed marketing strategies.
- Users value the efficiency of Foursquare Audience, benefiting from precise targeting and improved campaign engagement.
Cons
- Users find the reporting dashboard overwhelming and desire more customizable options for a better experience.
- Users find the difficult setup of Foursquare Audience to be time-consuming, complicating initial experience despite eventual ease of use.
- Users find the limited customization in Foursquare Audience's reporting dashboard frustrating when searching for specific data points.
- Users find the reporting dashboard overwhelming, wishing for more customizable options and easier initial setup.
What Are Recent G2 Reviews of Foursquare Audience?
"Makes Audience Targeting Smarter and Easier"
Rating: 4.0/5.0 stars
— Kassey R.

