Best Email Marketing Software - Page 36

How Many Email Marketing Software Products Does G2 Track?

Total Products under this Category: 810

Category Stats (Nov 2026)

  • Average Rating: 4.37/5 (↑0.01 vs Oct 2026) The average rating of products in this category, based on all submitted ratings
  • Top Trending Product: Mailarrow (+8.82%) - Among all products in this category, Mailarrow recorded the largest rating increase compared to last month

Last updated: November 01, 2026

How Does G2 Rank Email Marketing Software Products?

Why You Can Trust G2's Software Rankings:

  • 30 Analysts and Data Experts
  • 83,100+ Authentic Reviews
  • 810+ Products
  • Unbiased Rankings

G2's software rankings are built on verified user reviews, rigorous moderation, and a consistent research methodology maintained by a team of analysts and data experts. Each product is measured using the same transparent criteria, with no paid placement or vendor influence. While reviews reflect real user experiences, which can be subjective, they offer valuable insight into how software performs in the hands of professionals. Together, these inputs power the G2 Score, a standardized way to compare tools within every category.

G2 Grid® for Email Marketing Software

G2 Grid® for Email Marketing Software plotting products by satisfaction and market presence

Highlighted products: Constant Contact, Brevo, Intuit Mailchimp Email Marketing, Instantly, lemlist, Flodesk, Pipedrive, and Dotdigital.

Underlying data: [Grid® JSON](https://www.g2.com/categories/email-marketing/grids.json?focus%5B%5D=constant-contact&focus%5B%5D=brevo-brevo&focus%5B%5D=intuit-mailchimp-email-marketing&focus%5B%5D=instantly&focus%5B%5D=lemlist&focus%5B%5D=flodesk&focus%5B%5D=pipedrive&focus%5B%5D=dotdigital)

ClickTimer - Email Countdown Timers | No Watermark, Pay-As-You-Go

ClickTimer lets you add animated countdown timers to any email campaign in under 90 seconds. Unlike competitors who force watermarks on free plans and lock you into monthly subscriptions, ClickTimer offers: - Zero watermarks, even on the free tier (10,000 impressions/month) - Pay-as-you-go credits that never expire — no subscription trap - Up to 10x cheaper: 100K impressions for €2.07 one-time vs $7-10/month elsewhere - 900+ Google Fonts to match your exact brand typography - Works with all ESPs: Klaviyo, Mailchimp, HubSpot, ActiveCampaign, and 100+ more - Fixed date, evergreen, and recurring timer types - Edit timers live after sending — changes update instantly for all recipients - 99.9% uptime with global CDN Perfect for flash sales, abandoned cart recovery, webinar registrations, product launches, and any time-sensitive email campaign. Start free, no credit card required.

Who Is the Company Behind ClickTimer - Email Countdown Timers | No Watermark, Pay-As-You-Go?

Clutch

Clutch is an AI-powered customer retention and behavior optimization platform for B2C brands. We help retailers, grocers, thrift organizations, and restaurants increase visit frequency, basket size, and lifetime value, by turning customer data into real-time, revenue-driving action. Unlike traditional loyalty software, Clutch unifies: -Customer Data Platform (CDP) -Loyalty & incentive management -Offer & promotion execution -Marketing orchestration -Stored value (gift cards & credits) Into a single decisioning engine that identifies high-value behaviors and automatically motivates customers to repeat them. Clutch enables brands to: -Increase repeat visits and retention -Drive measurable incremental revenue -Reduce discount waste through targeted incentives -Automate personalized campaigns across email, SMS, wallet, and POS -Operate loyalty across ecommerce and physical locations Our platform supports structured and points-based programs, incentive-led growth models, gamified campaigns, and stored value strategies — all powered by real-time segmentation and predictive targeting. From franchise networks to enterprise retail, Clutch helps brands generate more profitable behavior from the customers they already have.

Average Rating: 4.3/5.0

Total Reviews: 19

How Do G2 Users Rate Clutch?

  • Has the product been a good partner in doing business?: 8.2/10 (Category avg: 8.8/10)

Who Is the Company Behind Clutch?

  • Seller: Clutch
  • Year Founded: 2012
  • HQ Location: Ambler, PA
  • LinkedIn® Page: www.linkedin.com
    59 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 42% Small, 37% Medium

What Do G2 Reviewers Say About Clutch?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the smooth and easy-to-use interface of Clutch, enhancing their experience in finding stakeholders.
  • Users find Clutch to provide a smooth and easy user experience while searching for stakeholders and reviews.
  • Users love the smooth user experience of Clutch, making it easy to find valuable stakeholder insights.
  • Users find the user interface intuitive, enhancing their experience with easy access to points and history.
Cons
  • Users feel that Clutch suffers from limited innovation, urging the need for updated AI-related features.
  • Users feel that customer notifications could improve with more engaging and catchy content for better communication.

What Are Recent G2 Reviews of Clutch?

What Are G2 Users Discussing About Clutch?

CM Commerce

Who Is the Company Behind CM Commerce?

  • Seller: Marigold
  • Year Founded: 2017
  • HQ Location: Nashville, US
  • LinkedIn® Page: www.linkedin.com
    965 employees on LinkedIn®

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How it works

ContactLab

Contactlab is a digital direct marketing company providing solutions for newsletter monitoring and other web-based communications and contact strategies.

Who Is the Company Behind ContactLab?

Contactually by Compass

Contactually is a SaaS-based intelligent customer relationship management (CRM) platform for real estate professionals and their teams that helps users develop and strengthen authentic, long-lasting relationships. The heart of Contactually is centralizing contacts and automatically documenting the relationship touchpoints. With a layer of intelligence over everything, and the ability to fit into your brokerage’s tech stack, Contactually scales actionable follow-up plans and automates relationship workflows, leaving agents free to do what they do best — build the kind of personal relationships that grow the business.
  • Get smarter about messaging with automated relationship-nurturing programs, shared templated content, and open, click, and response tracking
  • Bucket contacts by the kind of relationship you want to cultivate — new leads, current clients, past clients, sphere of influence, etc. — and set-up a personalized plan of action for each bucket
  • Prioritize the day’s efforts with a daily dashboard and to-do email to prompt engagement and identify relationships that need attention
  • Take advantage of growing AI features to optimize agent workflow — and their time. For example, our Best Time to Send identifies when to send an email to a specific contact to increase the likelihood of response, and allows the user to schedule it in advance
  • Distribute best practices at the brokerage or team level, with options to allow agents to individualize based on their own personal success
  • Access broker-level administration and reporting to drive adoption, increase agent productivity, and identify opportunities for recruiting, as well as retention risks
Contactually meets the needs of both brokers and agents, achieving higher-than-average adoption rates and contributing to recruitment, retention, and revenue growth throughout the brokerage. 75% of agents on brokerage accounts have logged in during the last 30 days, building stronger relationships and increased opportunities.

Average Rating: 4.2/5.0

Total Reviews: 115

How Do G2 Users Rate Contactually by Compass?

  • Has the product been a good partner in doing business?: 8.1/10 (Category avg: 8.8/10)

Who Is the Company Behind Contactually by Compass?

  • Seller: Compass
  • Year Founded: 2012
  • HQ Location: New York, Ny
  • LinkedIn® Page: www.linkedin.com
    35,329 employees on LinkedIn®
  • Ownership: NYSE: COMP

Who Uses This Product?

  • Who Uses This: Realtor, Owner
  • Top Industries: Real Estate, Marketing and Advertising
  • Company Size: 77% Small, 12% Medium

What Are Recent G2 Reviews of Contactually by Compass?

What Are G2 Users Discussing About Contactually by Compass?

Cool Life CRM

Cool Life CRM enables a 360° marketing solution coupled with a full Relationship Life Cycle process, providing valuable insights for business leaders in real-time. How It Works: Actionable information delivered in real-time. Reliable data produces improved outcomes. Business depends on predictive revenue, regardless of your industry, product, or service. With Cool Life CRM, you'll know that you’re reporting accurately against data, and your sales-team will enjoy the one-click philosophy keeping the pipeline current.

Average Rating: 3.0/5.0

Total Reviews: 1

How Do G2 Users Rate Cool Life CRM?

  • Has the product been a good partner in doing business?: 6.7/10 (Category avg: 8.8/10)

Who Is the Company Behind Cool Life CRM?

Who Uses This Product?

  • Company Size: 100% Small

What Are G2 Users Discussing About Cool Life CRM?

Copernica

The most powerful, flexible and configurable marketing suite you can find, built for marketeers and merchants

Average Rating: 4.9/5.0

Total Reviews: 11

How Do G2 Users Rate Copernica?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.8/10)
  • Performance and Reliability: 9.0/10 (Category avg: 8.7/10)
  • Sending Outbound Emails: 9.5/10 (Category avg: 9.0/10)
  • Building and Personalizing Emails: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind Copernica?

  • Seller: Copernica
  • Year Founded: 2000
  • HQ Location: Amsterdam, Noord-Holland
  • LinkedIn® Page: www.linkedin.com
    34 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 55% Medium, 55% Small

What Do G2 Reviewers Say About Copernica?

AI-generated summary from verified user reviews

Pros
  • Users value the email marketing automation features of Copernica, appreciating its user-friendly interface and robust integrations.
  • Users value the user-friendly automation features of Copernica, enhancing email marketing and customer communication effortlessly.
  • Users love the free version of Copernica, making email marketing accessible for everyone and easy to use.
  • Users highlight the powerful email marketing automation of Copernica, praising its integrations and intuitive interface.
  • Users praise the quick and helpful customer support of Copernica, enhancing their overall experience significantly.
Cons
  • Users find the initial difficulty of using Copernica manageable over time, with practice making it easier to navigate.
  • Users find Copernica quite expensive, and some features are difficult to grasp without available tutorials.
  • Users desire a dedicated tab for leads which would enhance their management and organization capabilities in Copernica.
  • Users find the steep learning curve of Copernica challenging, especially without available tutorials for beginners.
  • Users find the limited video resources unhelpful for navigating complex features, especially for less experienced users.

What Are Recent G2 Reviews of Copernica?

What Are G2 Users Discussing About Copernica?

Countdown Builder

Countdown Builder is a powerful email countdown timer platform designed to help marketers create urgency, boost engagement, and increase conversions in email campaigns—without writing a single line of code. With Countdown Builder, you can quickly design and embed dynamic countdown timers into your emails using a simple copy-paste HTML snippet. These timers update in real time for every recipient, ensuring accurate and consistent countdown experiences across all major email clients. The platform supports both fixed-date and evergreen email countdown timers. Evergreen timers automatically start when a recipient opens an email, creating personalized urgency that drives higher click-through and conversion rates in automated campaigns and drip sequences. Countdown Builder offers extensive customization options, including professionally designed templates, custom fonts, colors, backgrounds, and label styling. You can also create clickable countdown timers that redirect users to landing pages, sales offers, or promotions—making it easy to turn urgency into action. Built for scalability, the tool provides unlimited timers and views, multi-language support, and watermark-free output, making it suitable for businesses of all sizes—from solo marketers to high-volume email campaigns. Whether you're running flash sales, product launches, webinars, or limited-time offers, Countdown Builder helps you stand out in crowded inboxes and convert attention into results with a visually compelling email countdown timer. **Key Features:** * Real-time email countdown timers with dynamic updates * Evergreen countdown timers for personalized urgency * Easy HTML embed (no coding required) * Fully customizable templates, fonts, and colors * Clickable countdown timers with redirect URLs * Multi-language and localization support * Unlimited timers and views with no branding Drive urgency. Increase clicks. Boost conversions—using a modern email countdown timer built for performance.

Who Is the Company Behind Countdown Builder?

Cresca

Cresca is an AI email marketing and transactional email platform for every team: campaigns and app email in one account. Describe the email you want in plain words. Cresca's AI agent writes and designs a complete email from your brand profile (logo, colours and details): subject line, copy, layout and call to action. Before anything goes out, it flags claims in the copy so you can check them. Change anything in the visual editor, or start from 26 themes and 36 starter templates. Import contacts from CSV, organise them with lists, tags and custom fields, and schedule campaigns from your own domain. Cresca shows you the SPF and DKIM records to add and checks them for you. Reports show deliveries, bounces, complaints and unsubscribes, with opt-in open and click tracking. For developers, a REST API sends receipts, password resets and alerts, with templates, batch and scheduled sends, and idempotency keys so a retried request doesn't send twice. Campaigns and app email share one domain setup, one bounce and complaint list, and one monthly allowance. Start free for 30 days: 250 contacts, 1,000 emails and 20 AI emails, no credit card. Paid plans start at $29 a month, with email support on every plan.

Who Is the Company Behind Cresca?

  • Seller: Cresca
  • Year Founded: 2025
  • HQ Location: N/A
  • LinkedIn® Page: www.linkedin.com
    1 employees on LinkedIn®

CRM Messaging Cloud

Send SMS, WhatsApp to prospects and customers directly from Zoho, HubSpot, GoHighLevel & Portal. Easily send personalized text messages at scale. Get faster responses and higher conversion rates with SMS and WhatsApp. Beat Emails whose open rate is 20% while SMS and WhatsApp have 98% open rate and 99.9% open rate respectively. You get detailed reports on SMS analytics including messages sent, messages delivered, delivery rate, messages received, response rate, campaign analytics, and more.

Average Rating: 5.0/5.0

Total Reviews: 2

How Do G2 Users Rate CRM Messaging Cloud?

  • Has the product been a good partner in doing business?: 10.0/10 (Category avg: 8.8/10)

Who Is the Company Behind CRM Messaging Cloud?

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About CRM Messaging Cloud?

AI-generated summary from verified user reviews

Pros
  • Users value the reliability of CRM Messaging Cloud, noting its robust customer interaction records and strong privacy features.

What Are Recent G2 Reviews of CRM Messaging Cloud?

DailyStory

DailyStory is a comprehensive, multi-channel marketing automation platform engineered to help growth-focused businesses, franchises, e-commerce brands, and agencies acquire, engage, and retain customers. By combining robust email marketing, SMS/MMS messaging, site tracking, dynamic audience segmentation, and lead capture tools into a single unified platform, DailyStory eliminates the need to stitch together fragmented marketing tools. Whether you are looking to automate post-purchase nurture sequences, run high-converting SMS campaigns, capture leads via intelligent pop-ups, or track customer journeys from first touch to conversion, DailyStory provides the infrastructure, reliability, and insights required to scale your marketing efficiently. Key Platform Capabilities 1. Multi-Channel Messaging (Email & SMS/MMS) Reach your audience on the channels they engage with most. DailyStory seamlessly integrates email and text messaging into unified campaigns and automated workflows. High-Deliverability Email Engine: Create stunning, mobile-responsive HTML emails using an intuitive drag-and-drop builder or raw HTML editor. Features include dynamic personalization tags, automated A/B testing, preview modes, and advanced deliverability tools. Two-Way & Automated SMS/MMS: Engage customers directly on their mobile devices. Send high-converting text messages, rich media (images/GIFs), and transactional updates. DailyStory includes a dedicated Inbound SMS Inbox allowing teams to monitor and respond to customer replies in real time. Unified Campaign Builder: Coordinate multi-step, multi-channel campaigns from a single dashboard. Send an email notification first, wait 24 hours, and automatically follow up via SMS if the email remains unopened. 2. Visual Workflow & Automation Engine Automate repetitive marketing tasks and create personalized, event-driven customer journeys without writing a single line of code. Drag-and-Drop Workflow Builder: Design complex behavioral automation flows triggered by real-time customer actions (e.g., form submissions, page views, purchase events, list joins, or field updates). Branching Logic & Delays: Implement conditional logic (If/Then branches) based on user behavior, contact attributes, or engagement metrics. Add relative or absolute time delays to deliver messages at optimal times. Automated Operational Actions: Beyond messaging, workflows can update contact properties, assign lead scores, add/remove tags, send internal email/SMS alerts to sales reps, and trigger external webhooks. 3. Advanced Lead Capture & On-Site Tools Turn anonymous website traffic into known, high-value leads with integrated, conversion-focused tools. Smart Pop-ups & Slide-ins: Deploy targeted lead capture forms triggered by exit intent, time-on-page, scroll depth, or specific URL paths. Embedded Web Forms & Landing Pages: Build customizable inline forms and standalone landing pages to collect contact details, survey responses, or event registrations. Dynamic Content Personalization: Swap out text, banners, or calls-to-action on your website dynamically based on who is viewing the page. 4. Dynamic Segmentation & Audience Management Deliver hyper-relevant content by segmenting your database using real-time behavioral and demographic data. Static Lists vs. Dynamic Segments: Organically organize contacts into fixed static lists or self-updating dynamic segments that automatically add or remove contacts as they meet or fail specific query conditions. Comprehensive Query Builder: Build granular audience segments based on page views, email/SMS engagement history, custom attributes, geographic location, channel preferences, or purchase frequency. List Health & Compliance: Built-in TCPA and CAN-SPAM compliance guardrails, automated unsubscribe handling, hard bounce management, and carrier opt-out tracking to protect sender reputation. 5. Multi-Location & Franchise Management Designed to support complex organization structures, agency models, and multi-location franchise brands. Parent-Child Account Architecture: Easily manage multiple brand locations, sub-accounts, or client portfolios under a single master organization account. Shared Asset Libraries: Corporate marketing teams can create and lock campaign templates, workflows, and brand assets, allowing individual local managers or franchisees to execute pre-approved campaigns effortlessly. Centralized & Location-Level Reporting: Roll up analytics across all locations for high-level executive visibility, or drill down into individual franchisee performance. 6. In-Depth Analytics, Attribution & Reporting Understand exactly which campaigns, channels, and touchpoints are driving revenue and customer acquisition. Real-Time Performance Dashboards: Track message volume, open rates, click-through rates (CTR), click-to-open rates (CTOR), bounce rates, and unsubscribes across email and SMS. Revenue & Goal Attribution: Measure the exact dollar value generated by individual campaigns and workflows by connecting DailyStory to your e-commerce platform or CRM. Daily Digest Reports: Receive automated daily email summaries highlighting top-performing campaigns, audience growth, inbound customer messages, and system health alerts. 7. Developer-Friendly API & Seamless Integrations DailyStory is built with openness and extensibility at its core, allowing technical teams to integrate marketing automation deeply into their existing stack. Robust REST API & Webhooks: Programmatically sync contacts, trigger workflows, post activity logs, and consume real-time event webhooks. Pre-Built CRM & Platform Integrations: Connect natively with popular tools like Shopify, WooCommerce, Salesforce, Hubspot, Zapier, and industry-specific CRMs. Dedicated IP Routing: Enterprise plans support dedicated IP addresses and custom sending domain configurations for maximum deliverability control. Why Customers Choose DailyStory Transparent, Predictable Pricing: No hidden per-contact penalties or forced enterprise tiers—scale your contact database with confidence. Enterprise Delivery Infrastructure: High-speed throughput for both high-volume email blasts and time-sensitive SMS alerts. All-in-One Multi-Channel Value: Consolidate your email tool, SMS vendor, form builder, and site tracking software into a single, unified solution. Dedicated Customer Success: Priority onboarding, deliverability monitoring, and technical support to ensure your team achieves maximum ROI.

Average Rating: 4.8/5.0

Total Reviews: 3

Who Is the Company Behind DailyStory?

Who Uses This Product?

  • Company Size: 67% Small, 33% Large

What Are Recent G2 Reviews of DailyStory?

What Are G2 Users Discussing About DailyStory?

Datacrush

Marketing Automation is a methodology where using a technological platform as a core, has the goal to automate and optimize repetitive tasks such as emails, web tracking and social media on a digital marketing strategy.

Average Rating: 4.7/5.0

Total Reviews: 3

How Do G2 Users Rate Datacrush?

  • Has the product been a good partner in doing business?: 9.2/10 (Category avg: 8.8/10)

Who Is the Company Behind Datacrush?

  • Seller: Datacrush
  • Year Founded: 2015
  • HQ Location: Buenos Aires, AR
  • LinkedIn® Page: www.linkedin.com
    4 employees on LinkedIn®

Who Uses This Product?

  • Company Size: 133% Small

What Do G2 Reviewers Say About Datacrush?

AI-generated summary from verified user reviews

Pros
  • Users value the wide range of integrated tools in Datacrush, enhancing their email marketing and overall efficiency.
  • Users love the wide range of integrated tools offered by Datacrush, enhancing their marketing and management efficiency.

What Are Recent G2 Reviews of Datacrush?

What Are G2 Users Discussing About Datacrush?

Deliverite

Our self service email delivery system, Deliverite gives you full flexibility to manage and send your email campaigns in your own time. Powerful features and simple pricing makes Deliverite the perfect choice for your marketing team offering: Bespoke sending domain and click-tracking domain Control the speed of delivery on your email campaigns In depth reporting and analytics for each broadcast Ability to upload Global Email and Domain suppressions Unlimited Number of Data Lists in the Account Create Landing Page forms within the same account Automation and Sequences

Average Rating: 1.5/5.0

Total Reviews: 1

How Do G2 Users Rate Deliverite?

  • Has the product been a good partner in doing business?: 8.3/10 (Category avg: 8.8/10)

Who Is the Company Behind Deliverite?

Who Uses This Product?

  • Company Size: 100% Small

What Do G2 Reviewers Say About Deliverite?

AI-generated summary from verified user reviews

Pros
  • Users appreciate the clear reports from Deliverite, making it easy to identify areas for campaign improvement.
  • Users find automation ease with Deliverite, enabling quick setup of lifecycle emails and effective campaign management.
  • Users find the ease of learning with Deliverite's intuitive tools allows quick setup and effective campaign management.
  • Users love the ease of use of Deliverite, finding setup and management quick and efficient for their email campaigns.
  • Users appreciate the efficiency of Deliverite, allowing quick setup of lifecycle emails and consistent campaign management.
Cons
  • Users find the email functionality lacking due to limited templates, sluggishness with large lists, and insufficient integrations.
  • Users find the limited features of Deliverite restrict their design options and integration capabilities significantly.
  • Users find the limited options in Deliverite's template library and integrations restrictive for their needs.
  • Users find the limited template options restricting, alongside a desire for enhanced UI performance and reporting flexibility.
  • Users find the list management capabilities lacking, citing limited templates, sluggish UI, and inflexible reporting options.
Yukta Rustagi
YR
Researched and written by Yukta Rustagi
Updated April 9, 2026