What do you like best about Vercel?
What I like about Vercel is its holistic approach to abstracting away infrastructure complexity. It provides a great superior developer experience that is laser-focused on one thing: shipping high-performance web applications faster. The platform's architecture feels incredibly intuitive with "zero-configuration" philosophy for deployments, paired with a powerful global edge network, transforms our entire development and release workflow.
Specifically, these are the features I value most:
- Automated CI/CD Pipeline: The Git integration is seamless and powerful. Once a repository is linked, Vercel’s CI/CD just works, without needing manual YAML configuration or complex pipeline setup. It intelligently handles monorepos, automatically building and deploying only the projects that have changed.
- Collaborative Preview Deployments: This feature alone has revolutionized our workflow. For every pull request, Vercel generates a unique, shareable, and fully functional preview of the application. This isn't just a static mock-up; it's a live environment. It enables asynchronous collaboration between developers, QA, designers, and product managers, allowing them to test and provide feedback on actual working code before it ever reaches production.
- The Global Edge Network for Peak Performance: Vercel’s commitment to speed is evident in its Edge Network. It automatically handles caching and serves assets from points-of-presence close to the end-user, which has a direct and measurable positive impact on our Core Web Vitals. Furthermore, its built-in, automatic Image Optimization service is best-in-class, serving next-gen formats and resizing images on the fly without any developer effort.
- A Symbiotic Relationship with Next.js: As a team that heavily relies on Next.js, Vercel is the definitive cloud-native platform for it. The integration is flawless. Advanced features like Server-Side Rendering (SSR), Incremental Static Regeneration (ISR), Server Components, and API Routes are not just supported; they are optimized to run with maximum efficiency and scalability on Vercel's infrastructure.
- Effortless Scalability with Serverless and Edge Functions: Vercel makes backend logic incredibly accessible and scalable. We use Serverless Functions for heavier tasks like processing form data or interacting with a database, and they scale from zero to massive workloads without any intervention. The addition of Edge Functions, which run on the Edge Network itself, has been perfect for lightweight middleware, such as handling authentication, running A/B tests, or modifying requests, all with near-zero latency.
- Analytics: Vercel Analytics provides real-world performance data directly from our users' devices, measuring metrics like FCP, LCP, and a Real Experience Score. What I appreciate most is that it's built with privacy in mind and has zero performance impact, as it doesn't require loading heavy third-party JavaScript libraries. Review collected by and hosted on G2.com.