

Whether B2C, B2B, department or group: BSI CRM adapts to your business, your processes and your IT environment, and not vice versa.

BSI CTMS is the specialized software for clinical trials (Clinical Trial Management System) for Clinical Research Organizations (CROs) and companies form the life science and biotech industry.

BSI Customer Suite is an AI-powered Customer Relationship Management (CRM) and Customer Experience (CX) platform designed to help businesses attract, engage, and retain customers. Developed in Europe, it integrates sales, marketing, and service functions while ensuring data security and compliance. The platform leverages artificial intelligence to automate tasks, provide real-time insights, and personalize customer interactions across multiple channels. Key Features and Functionality: - Core CRM & 360° Customer View: Offers a unified profile of customers, including history, interactions, and touchpoints, supporting long-term relationship management. - AI & Automation: Incorporates over 70 AI models and agents to automate tasks, generate recommendations, and enable hyper-personalization across channels. - Customer Data Platform (CDP): Breaks down data silos to create a single source of truth for customer data, ensuring GDPR-compliant data handling and governance. - Customer Experience & Journeys: Allows design and automation of omnichannel journeys, orchestrating appointments, video consultations, digital signing, and contextual communications in real time. - Customer Engagement: Supports online appointment scheduling, AI-supported video consulting (with transcription and sentiment analysis), and legally compliant digital signature workflows. - Enterprise Integration Platform (EIP): Provides a low-code, scalable integration layer for connecting internal systems and third-party services, simplifying interface management and enterprise-scale integration. - BSI Elements (Industry Packs): Offers pre-configured industry-specific templates, use cases, and process knowledge to accelerate rollouts and deliver compliant best practices quickly. - Analytics & Customer Insight: Includes built-in analytics for pattern detection, campaign measurement, KPIs, and operational dashboards to act on insights immediately. - Security & Compliance: Focuses on European security standards, GDPR compliance, and regulatory alignment for sectors like banking and insurance. - Extensibility & Ecosystem: Features partner integrations, add-ons, and a vendor channel with training and academy support for implementation and user adoption. Primary Value and Solutions Provided: BSI Customer Suite addresses the need for cohesive customer data management and streamlined customer-facing workflows. By integrating AI-driven automation and real-time insights, it helps organizations reduce manual effort, improve response times, and deliver personalized customer experiences. The platform's modular design and industry-specific configurations enable businesses to tailor solutions to their unique requirements, ensuring scalability and compliance. Ultimately, BSI Customer Suite empowers companies to build and maintain strong, long-term customer relationships, enhancing overall customer value.


BSI Business Systems Integration AG, commonly known as BSI, specializes in providing customer-oriented software solutions geared towards improving businesses' operational efficiency and customer interaction. With a strong focus on CRM, CX, and industry-specific applications, BSI offers tools designed to enhance the entire customer journey while fostering deep, meaningful customer relationships. Their offerings are known for being highly adaptable, integrating seamlessly into existing business processes and systems, thereby supporting companies in industries such as retail, healthcare, insurance, and banking. BSI's commitment to innovation and customer satisfaction is evident in their comprehensive support and continuous product development, ensuring that businesses have the tools they need to stay competitive in a rapidly evolving market.