1. [Home](https://www.g2.com/) 2. ... 3. [Other Lead Generation Software](https://www.g2.com/categories/other-lead-generation) 4. [Trueleads Discussions](https://www.g2.com/products/trueleads/discuss) [ ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_9baf3990686de8289f6f0044f6d6ef97/trueleads.png "Product Avatar Image") ](/products/trueleads/reviews) [ Trueleads ](/products/trueleads/reviews) (22)4.8/5 Trueleads is a fully managed, AI-powered outbound service that helps B2B technology companies create qualified conversations with their target market. Social selling sits at the core of every Trueleads campaign, using the real profiles of founders, executives and salespeople to build visibility, trust and relationships with decision-makers. For companies requiring greater reach, managed email outreach can be added to create a coordinated multichannel outbound engine. Every campaign is powered by TrueBrain, our campaign intelligence system built from six years of live outreach data across SaaS, ERP, cybersecurity and enterprise technology. TrueBrain helps inform targeting, messaging and campaign optimisation based on what generates real engagement. Why TrueLeads? Fully Managed: We handle strategy, targeting, data, messaging, campaign setup, management and ongoing optimisation. Social Selling at the Core: Build genuine relationships through trusted executive and salesperson profiles. Greater Multichannel Reach: Combine social selling with managed email outreach through our Growth and Scale plans. Intelligent Targeting:Identify and engage the accounts, buying groups and decision-makers that matter most. TrueBrain Intelligence:Apply six years of live campaign insight to targeting, messaging and optimisation. Real-Time TrueLead Alerts: Send positive responses directly to your team through email or Slack. Built to Scale: Expand from one managed profile to coordinated campaigns across multiple profiles, markets and territories. Expert Support: Work with a dedicated campaign strategist supported by regular reporting and performance reviews. Who is TrueLeads for? B2B Technology Companies: Particularly SaaS, ERP, cybersecurity and enterprise technology vendors. Founders and Executives: Turn a trusted professional profile into a consistent source of sales conversations. Sales Teams: Give salespeople more relevant conversations without asking them to manage campaign activity. Marketing and Demand Generation Teams: Reach target accounts, support events and create measurable pipeline opportunities. Revenue Leaders: Build a scalable outbound engine without the cost, ramp time and management burden of expanding an internal SDR team. Common use cases - Starting conversations with target accounts - Entering new markets or territories - Reaching multiple stakeholders within buying groups - Building executive visibility and relationships - Supporting account-based marketing campaigns - Promoting events and webinars - Re-engaging existing connections and dormant prospects - Turning intent signals and website activity into outreach opportunities Trueleads creates the right conversations and delivers them directly to your team. Your salespeople take over the human conversation and convert the opportunity into revenue. Show More * * * ### 90.0 Nps Score Already have Trueleads? ### All Trueleads Discussions Search Most CommentedMost HelpfulCommon QuestionsNewest All DiscussionsDiscussions with CommentsCommon QuestionsDiscussions without Comments FilterFilter Filter byExpand/Collapse Sort by Most Commented Most Helpful Common Questions Newest Filter by All Discussions Discussions with Comments Common Questions Discussions without Comments ![Pinned by G2 as a common question](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Pinned by G2 as a common question") G2 Pinned by G2 as a common question • about 3 years ago More Options - [ # What is Trueleads used for? ](/discussions/what-is-trueleads-used-for) What is Trueleads used for? [ Other Lead Generation Software ](https://www.g2.com/tags/other-lead-generation-software) * * * (true)\<0\>0\>Upvotes (false) * * * 0 Comments [![linkedin](/assets/social-logos/linkedin-afe65e46604a5bd5105ab9c856116204040b6b3f2b2d42562fc8071ca0c48ca0.svg "linkedin")](https://www.linkedin.com/shareArticle?mini=true&summary=Ask+Trueleads+questions+and+get+answers+from+expert+users+in+our+Trueleads+Discussions+section.&title=Trueleads+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Ftrueleads%2Fdiscuss) [![twitter](/assets/social-logos/twitter-61aaec80434c71387b8f7326e480592eae71c0a65afd051d66fce9b75a9bf417.svg "twitter")](https://twitter.com/intent/tweet?text=Trueleads+Discussions+%7C+G2&url=https%3A%2F%2Fwww.g2.com%2Fproducts%2Ftrueleads%2Fdiscuss&via=G2dotcom) [![facebook](/assets/social-logos/facebook-350d0b410d6b10debcf893050e803a8633d53561aa42807b087b8daf9be3668f.svg "facebook")](https://www.facebook.com/sharer/sharer.php?u=https%3A%2F%2Fwww.g2.com%2Fproducts%2Ftrueleads%2Fdiscuss) [![gmail](/assets/social-logos/gmail-6db42f21e7c254fae201b112bef0dd15d25223a5cbb32691ce80eab43761eadf.svg "gmail")](https://mail.google.com/mail/?view=cm&fs=1&tf=1&to=&su=Trueleads+Discussions+%7C+G2&body=https%3A%2F%2Fwww.g2.com%2Fproducts%2Ftrueleads%2Fdiscuss%0aAsk+Trueleads+questions+and+get+answers+from+expert+users+in+our+Trueleads+Discussions+section.) 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