--- title: TapClicks Reviews meta_title: 'TapClicks Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 336 reviews by the users' company size, role or industry to find out how TapClicks works for a business like yours. aggregate_rating: rating_value: 4.3 review_count: 336 scale: '5' date_modified: '2026-07-18' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # TapClicks Reviews **Vendor:** TapClicks **Category:** [Marketing Analytics Software](https://www.g2.com/categories/marketing-analytics) **Average Rating:** 4.3/5.0 **Total Reviews:** 336 ## About TapClicks TapClicks is a comprehensive marketing operations platform designed to streamline and automate various manual tasks associated with marketing management, such as data integration and reporting. This solution allows users to focus on high-impact activities, including campaign optimization and enhancing customer satisfaction. By offering a suite of tools that encompass reporting, analytics, insights, campaign order management, and marketing workflow tracking, TapClicks empowers organizations to make informed decisions based on real-time data. The platform is particularly beneficial for marketing agencies and organizations that manage multiple clients. TapClicks provides a unified dashboard through its flagship product, TapAnalytics, which consolidates marketing campaign data and performance metrics. This feature enables users to easily manage thousands of clients from a single interface, offering both high-level agency views and customizable client-specific views. Such transparency is essential for maintaining strong client relationships and ensuring that clients are informed about their campaign performance. One of the standout features of TapAnalytics is its ability to deliver real-time analytics and scoring across all campaigns. Utilizing sophisticated algorithms, the platform optimizes campaign performance and uncovers actionable insights that can drive better results. Additionally, the data visualization capabilities of TapClicks bring data to life through interactive timelines, pie charts, geo-mapping, and text widgets, making it easier for users to interpret and present their findings. TapClicks also prioritizes efficiency with its auto-scheduled reporting feature, allowing users to send automated reports in various formats, including HTML, PDF, and Excel. This functionality saves time and ensures that stakeholders receive timely updates without the need for manual intervention. Furthermore, the platform supports over 200 integrations tailored to the needs of agencies of all sizes, enhancing its versatility and making it a valuable tool for marketing professionals. In summary, TapClicks is designed to optimize marketing operations by automating routine tasks and providing a holistic view of marketing activities. With its user-friendly interface, robust analytics capabilities, and extensive integration options, TapClicks stands out as a powerful solution for organizations looking to enhance their marketing efforts and drive meaningful results. ## TapClicks Pros & Cons **What users like:** - Users praise the **ease of use** of TapClicks, effectively consolidating marketing data and enhancing reporting capabilities. (4 reviews) - Users value the **deep insights and automation** of TapClicks, enhancing efficiency and decision-making in marketing operations. (3 reviews) - Users benefit from **automation** in TapClicks, significantly enhancing efficiency and facilitating strategic marketing decisions. (2 reviews) - Users appreciate the **comprehensive data integration** of TapClicks, streamlining marketing operations and enhancing decision-making. (2 reviews) - Users value the **streamlined data management** of TapClicks, enhancing insights and saving time for strategic focus. (2 reviews) - Helpful (2 reviews) - Users value the **efficient reporting features** of TapClicks, simplifying data analysis and optimizing marketing campaigns seamlessly. (2 reviews) - Users value the **time-saving automation** of TapClicks, allowing focus on strategy and optimization of marketing efforts. (2 reviews) - Users appreciate the **time-saving automation** of TapClicks, enabling focus on strategy and enhanced decision-making. (2 reviews) - Efficiency Improvement (1 reviews) **What users dislike:** - Users report **data connection issues** that lead to discrepancies, and customer service responses are often inadequate. (1 reviews) - Users often encounter **data inconsistency issues** , experiencing discrepancies that hinder effective data collection and support. (1 reviews) - Users find the **data management issues** in TapClicks frustrating, especially with initial setup and data syncing difficulties. (1 reviews) - Users find the **difficult setup** of TapClicks to be overwhelming, impacting their initial experience with the platform. (1 reviews) - Users note a **lack of information** from TapClicks, particularly regarding data connections and customer service responses. (1 reviews) - Users find the **steep learning curve** of TapClicks overwhelming, making initial setup and data syncing challenging. (1 reviews) - Not Intuitive (1 reviews) - Not User-Friendly (1 reviews) - Poor Customer Support (1 reviews) - Setup Difficulty (1 reviews) ## TapClicks Reviews ### 1. Time saving tool **Rating:** 3.5/5.0 stars **Reviewed by:** Rosen D. | Marketing Operations Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 11, 2022 **What do you like best about TapClicks?** I like the fact that you can present the same information with several different visualizations, and once set up, it's very straightforward to use. In a company like ours, it proves to be a very time-efficient tool, and it saves us a lot of hours/money. **What do you dislike about TapClicks?** I used to dislike the customer support and, more precisely, the ticket system but I've seen a decent improvement in the last few months. Hopefully, we won't have the same issues in the future, and we will see only progress on the TapClicks side. **What problems is TapClicks solving and how is that benefiting you?** Time-saving is the most significant benefit I can point out when it comes to the benefits of TapClicks. Furthermore, the tool helped us improve the overall look of our reports. ### 2. Excellent source for client review and insights **Rating:** 5.0/5.0 stars **Reviewed by:** Jim C. | Account executive, Small-Business (50 or fewer emp.) **Reviewed Date:** June 01, 2022 **What do you like best about TapClicks?** Ease of use! The program is easy to navigate **What do you dislike about TapClicks?** All is good. No improvements are needed from my standpoint. **Recommendations to others considering TapClicks:** Great program for all sellers and clients. **What problems is TapClicks solving and how is that benefiting you?** All clients want to see fresh data and discuss the performance of their campaigns. TapClicks allows me to do this effortlessly. It's too early to tell if my performance has increased but the clients I have love TapClicks. ### 3. An outstanding tool **Rating:** 4.5/5.0 stars **Reviewed by:** Raul R. | Ad Ops Supply Manager , Mid-Market (51-1000 emp.) **Reviewed Date:** May 25, 2022 **What do you like best about TapClicks?** it saves me so much time by aggregating all the things I need in just one place! **What do you dislike about TapClicks?** sometimes the formulas can be a little tricky **Recommendations to others considering TapClicks:** It's a terrific tool, that once you get a hang of, saves you so much time **What problems is TapClicks solving and how is that benefiting you?** I used to need to manually extract dozens of reports per week. Now it's all automated on Tapclicks, and saves me so much time! ### 4. Overall good, could use some minor fixes **Rating:** 3.5/5.0 stars **Reviewed by:** Parth P. | Social Advertising Specialist, Mid-Market (51-1000 emp.) **Reviewed Date:** February 10, 2022 **What do you like best about TapClicks?** I like the look of Tapclicks reports. They're clean ,well organized, professional-looking in perfect easy-to-read, widgets. **What do you dislike about TapClicks?** Sometimes you really need to refresh the dashboard. It's simple enough to refresh but that can slow you down. Also the refresh is never instant, it takes an email confirmation (i.e. they tell you when it's ready for viewing). In some cases you'll need to connect then reconnect the widget. **What problems is TapClicks solving and how is that benefiting you?** Sometimes the report loads very slowly, like the blue progress bar on top of the page will freeze. and you'll have to repeatedly reset the report settings (i.e. client name and/or date settings). Sometimes the refresh will take several hours and that will definitely slow you down. ### 5. Analytics and Reporting Simplified **Rating:** 4.5/5.0 stars **Reviewed by:** Timothy B. | Director of Operations, Mid-Market (51-1000 emp.) **Reviewed Date:** February 10, 2022 **What do you like best about TapClicks?** TapClicks is a software that allows my team as well as my whole company to be able to rely on the data and information that we have aggregated through a number of sources across our complex campaigns. When it is time to show our clients how well our campaigns are performing, where their money is going, and what we actually do for them TapClicks makes it surprisingly easy to filter down all of the information that we have from many different locations. The amount of integrations and API hooks that are present with the software is astounding. Above and beyond a great program and supremely useful! **What do you dislike about TapClicks?** There are not many things that I would be able to talk about when it comes to things I dislike about the program. First and foremost would have to be the cost of the program overall. While it isn't prohibitively high that would make me want to stop doing business with the company, it's high enough that we've researched other options. Another issue is getting customer service on the phone or being able to connect through email. Sometimes that process can take more time than I have or want to spend. **What problems is TapClicks solving and how is that benefiting you?** TapClicks is helping us solve many different problems when it comes to accurately portray what successes we are winning on behalf of our clients. Any type of analytical data or dataset that needs to be presented in a professional manner. ### 6. Easy-to-use Platform to Share Campaign Data with our Clients **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 10, 2022 **What do you like best about TapClicks?** It's a great platform to visualize data coming from many different platforms (Trade Desk, Facebook ads, Linkedin ads, Snapchat etc.) and build dashboards for all our clients. Each client has their own login with access to their campaigns' data, and it's very easy to set up new dashboards or add new campaigns to a dashboard. Our customer success manager is also very responsive and Tapclicks is always willing to respond to any feedback we have and set up connections with new platforms they're not natively connected to. **What do you dislike about TapClicks?** Tech support can take some time to understand more complex bugs and issues we have (although that's not often). You also have to be willing to set up dashboards manually if the metrics you want aren't the ones built by default, but it's very worth it once it's done! **What problems is TapClicks solving and how is that benefiting you?** We used to send reports manually to clients, now they can just log in and see all the reports in real-time in Tapclicks. We save a lot of time we would have spent manually pulling reports from different platforms! And we can even aggregate data from different platforms into one report to make it easier for our clients to have a single view of their campaigns. ### 7. Analytics For Anyone and Everyone **Rating:** 4.5/5.0 stars **Reviewed by:** Tim B. | Director of Operations, Marketing and Advertising, Mid-Market (51-1000 emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** TapClicks is a great program that makes it incredibly easy to compile data sets and other information into one easy-to-use platform. I like the features of this program that make it easy to break reports and analytical data down by vertical market, client, or just about any other way that you can think of. This program is a great way to get a more clear understanding of how campaigns are performing at any given time depending on how you have your integrations set up with TapClicks. **What do you dislike about TapClicks?** While TapClicks does do an amazing job at most things, there are a couple of things that could be tweaked to make it an overall powerhouse. While it does take a little while to get used to how things are set up and the best way to construct your reporting that gets sent out, once you do get the hang of things, everything else starts to come naturally. Another thing that could be changed is the price. That can be said for most programs though, so I wouldn't give this too much weight when considering this as an option. Last, would be the support that TapClicks provides for its userbase. It can sometimes take a good while to get in contact with the right person or to get your question answered. This is something I know a lot of people would like to see improved. **Recommendations to others considering TapClicks:** Make sure to take a look at other software on the market and get quotes for each of the products you are thinking about. **What problems is TapClicks solving and how is that benefiting you?** The problem that we are solving with TapClicks is an issue that a lot of people have. You do an amazing job for your clients and want to be able to actually show them how amazing you or your product is. This is where TapClicks gets introduced into the picture. You can use one of the many integrations that TapClicks offers to sync up with one of your other services which will allow you to set up custom reporting using that data. Then you can look at those reports, set up a scheduled report that gets delivered to your inbox, or go in and manually pull a report for a specific date range or for a particular client. ### 8. Better than other dashboard solutions **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** I like how easy it is to set up data connections between multiple buying platforms, and the ease with which you can compare data between multiple time periods. Downloadable widgets are also great for deep analytics of certain data sets. **What do you dislike about TapClicks?** Some integrations like with Roku aren't perfect. We've been having issues having the platform distinguish between multiple types of conversions, rather it groups them all together. The formatting when typing executive summaries also is a bit clunky. **Recommendations to others considering TapClicks:** Use the time frame comparison feature. Show clients or stakeholders what's possible since it is such a flexible and easy to use platform compared to others. **What problems is TapClicks solving and how is that benefiting you?** TapClicks has made it easier and quicker to set up reporting with new clients, much faster and easier than our old solution. We've also benefited from setting up one overall dashboard that can be filtered by client, rather than creating from scratch new dashboards for each new client. ### 9. Excellent Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Francisco C. | Ad Ops Director, Small-Business (50 or fewer emp.) **Reviewed Date:** February 15, 2022 **What do you like best about TapClicks?** Tapclicks allows me and my team to save time in building and sharing reports and dashboard, specially when campaigns and tactics are complex, and its is very easy to use. **What do you dislike about TapClicks?** There is not much that I dislike, just that some platforms such as Tiktok are not supported via API or a connector, but with the smart connectors, you can get things done with it no problem. **What problems is TapClicks solving and how is that benefiting you?** The main problem that TapClicks solves for my team and me is the time it took for us to build and share reports and dashboards. It has saved us 8 to 10 hours a week. ### 10. Clear, Simple, Custom Reporting **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 10, 2022 **What do you like best about TapClicks?** TapClicks reporting dashboard makes it relatively simple to connect data streams, customize widgets, and make reporting on various campaigns and products super simple. We've been able to customize the layout and presentation of metrics to meet our customer's needs further, which has augmented our overall success. **What do you dislike about TapClicks?** The data filtering UX leaves something to be desired. It's challenging to refine filters for a few data sources, especially when filters need to be updated. Overall it's simple but inefficient. It leaves a bit on the table on that front. **What problems is TapClicks solving and how is that benefiting you?** We had a huge need to provide scalable reporting for our customers. TapClicks provided the mechanism to do exactly that. The dashboard has increased ou transparency exponentially, which has helped us win the trust of our customers. Trust has led to bigger deals and ultimately more success. ### 11. Very Versatile Reporting Software with Many Tools **Rating:** 5.0/5.0 stars **Reviewed by:** Melissa H. | Marketing Director, Small-Business (50 or fewer emp.) **Reviewed Date:** March 25, 2021 **What do you like best about TapClicks?** The best thing about this software is you are able to connect any of your raw data through spreadsheets, as well as the ability to create custom channels and calculations to represent data. The ability to create and schedule reports gives me the freedom to focus on other activities while my clients receive automated reports about their marketing performance. **What do you dislike about TapClicks?** There isn't really too much to dislike. There could be more options for font and design! The ability to rotate pie charts isn't very versatile. Many times there are pieces of data labels that are cut off and it's trying to get them to show up in the report. It's nice to be able to change the colors, but the rotation and sizing can sometimes be a problem when trying to condense reports onto less paper. **Recommendations to others considering TapClicks:** Definitely make meetings with the support staff! Ask lots of questions and provide screenshots so everyone stays on the same page. Definitely consider upgrading to the premium packages because the custom calculations show the most appealing data to our clients! **What problems is TapClicks solving and how is that benefiting you?** The only problem I had with Tapclicks was the price. They have worked with us to create a tiered payment system that allows smaller agencies like us to access reports like TapClicks. We are now able to have a price that is easily digested by our agency, and when a new client is added, we increase our payment. The software has a very large learning curve, but the support team is amazing! They have also added a new learning center where you can learn the widget building at your own pace. I have signed up for a workshop to build my knowledge on smart connectors, and am looking forward to the knowledge I gain. My account agent responds super quickly to any of my questions, and she cares about the well-being of our business! It almost feels like having a close friend showing you the ropes. ### 12. Great solution for all your channels! **Rating:** 5.0/5.0 stars **Reviewed by:** Nicole M. | Senior Account Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 10, 2022 **What do you like best about TapClicks?** We love TapClicks because it brings all our marketing efforts (reporting) into one! We are able to take all our marketing efforts and look at them on the same level in reporting1! **What do you dislike about TapClicks?** Because of our ample amount of data, load times can be slow sometimes. However, the TapClicks team has offered a solution to this as well. We are excited to make that integration! **What problems is TapClicks solving and how is that benefiting you?** The beenfits we have received are clients being able to look at their data all in one place! It is more productive for them when trying to make marketing decisons. ### 13. great service, great product **Rating:** 5.0/5.0 stars **Reviewed by:** Amin V. | Digital Operations Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** May 31, 2022 **What do you like best about TapClicks?** the website is very easy to use and seamless for our clients **What do you dislike about TapClicks?** sometimes the website can be a little slow **What problems is TapClicks solving and how is that benefiting you?** helping us have organized insertion orders and keeping everything is one website for us and our clients to see ### 14. An Amazing Tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** As an account management professional, coordinating campaign performance and ad spends reporting for clients can be challenging. With TapClicks, we are able to create easy to read, on demand dashboards for my clients. With the summary feature, I can have all members of my team enter their insights in one place, making the report covers a snap. **What do you dislike about TapClicks?** After six months of using the product, I honestly see nothing wrong with the platform. My clients love it, my team loves it, and it makes my reporting and auditing a breeze. **Recommendations to others considering TapClicks:** Give it 90 days and try it out to see for yourself! **What problems is TapClicks solving and how is that benefiting you?** The biggest benefit has been the amount of time that is being saved with the reporting, as well as the on-demand access for clients to review their performance. ### 15. Excellent Platform with Wonderful Support **Rating:** 5.0/5.0 stars **Reviewed by:** Neal C. | Account Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** I have always appreciated the level of support that Tapclciks provides. They always have assistance ready to go to help answer my quesitons. **What do you dislike about TapClicks?** I would not say this is a "dislike," but I would love to see more API connections to less traditional data sources. **Recommendations to others considering TapClicks:** Smart connectors are your best friend! **What problems is TapClicks solving and how is that benefiting you?** Our agency has helped many of our clients get a better understanding of their marketing initiatives through the use of the TapClicks platform, which has helped us make informed decisions and changes using the many data insights TapClicks provides. **Official Response from Janai Sevilla:** > Thank you for your kind words Neal! We're delighted to hear that you value the level of support here at TapClicks. We'll take your feedback about API connections into account as we continue to improve our platform. Thank you for tapping into Smarter Marketing with us! ### 16. A great all-in-one platform for your data! **Rating:** 5.0/5.0 stars **Reviewed by:** Faith W. | Account Coordinator, Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** TapClicks provides amazing benefits to both us and our clients. The dashboard is user-friendly and contains the info you need most, like graphic images and creative as well as data and reporting on campaigns and projects. **What do you dislike about TapClicks?** It can be annoying to get your data set up to pull through the platform. This can cause discrepancies in the data and what data appears and does not, which can then make the data not entirely up-to-date or reliable. Integration is very important and needs to be as seamless as possible. **What problems is TapClicks solving and how is that benefiting you?** It is convenient to have all, or most, of your data and reporting metrics in one platform. It's easy to switch between accounts if you serve many clients. There are often times more features and updates introduced as well. ### 17. Lots of Availble **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** I like the availability of all the metrics/dashboards we can create. It really is very customizable. We have some issues, but I think we've been able to get through them with their Support team as well as our REP. **What do you dislike about TapClicks?** It can be very confusing sometimes. Theres so much in TAP that its almost overwhelming sometimes. Because of this, some things do take longer to analyze/create because I'm testing multiple different widgets/dataviews/metrics. **Recommendations to others considering TapClicks:** Take trainings or some sort of TAP academy lesson before diving in. There's ALOT in TAP so it can be overwhelming. **What problems is TapClicks solving and how is that benefiting you?** We are solving attribution problems. Our clients use specific tracking URLS and tap has allowed us to filter in this data in specific widgets. We also like the benefits derived from the charts. ### 18. Solid experience and my clients love to utilize what we have. **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** August 02, 2022 **What do you like best about TapClicks?** Ability to customize our reports for clients **What do you dislike about TapClicks?** More integration features would be nice. **What problems is TapClicks solving and how is that benefiting you?** Reporting to not as informed clients in a streamlined manner that Google/FB doesn't give the capabilities to do. ### 19. TapClicks: A Review **Rating:** 4.0/5.0 stars **Reviewed by:** Jonathan W. | Managing Partner, Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** This is a super robust tool and has solutions for just about everything, and there is a learning curve, the support team is one of the best ive worked with. **What do you dislike about TapClicks?** They really do a pretty solid job across the board. Some of the UI elements are confusing and takes some digging to figure it out. **Recommendations to others considering TapClicks:** It's not the cheapest tool, but if you are running campaigns beyond Search and Social, the integrations are robust and its been liked by all of our clients. Lots of control and once you get the hang of it, its quite easy to use. **What problems is TapClicks solving and how is that benefiting you?** Reporting across the many channels we support in our agency. custom content on each according to client needs. ### 20. Great solution but too expensive **Rating:** 2.5/5.0 stars **Reviewed by:** Daniel C. | Founder / CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** December 02, 2021 **What do you like best about TapClicks?** It has a tremendous amount of connections. They have done a great job creating useful feeds and interfaces to display numbers. With so many facets the data is offered in a robust fashion that can be drilled into and give some wonderful insights. **What do you dislike about TapClicks?** While they have great data, we only needed to use one and their price is prohibitive for an agency to offer it to all of their clients when some of the clients do not spend a significant amount. Something like $1800 for 10 accounts? That would kill any agency where a client is only spending a few hundred. We only use one data source, so it was actually cheaper to build my own solution than deal with the outrageous costs. **Recommendations to others considering TapClicks:** If the finances make sense to you, it's a great tool. But if you're dealing with a lot of smaller clients it is cost-prohibitive. **What problems is TapClicks solving and how is that benefiting you?** We wanted to create a nice dashboard for our clients that allowed them to see their campaigns, costs, impressions, creatives etc. But this was for once data source and we did not consume Google data etc. ### 21. Tracking marketing campaigns in real time is now possible **Rating:** 4.5/5.0 stars **Reviewed by:** Elizabeth D. | Account Executive , Mid-Market (51-1000 emp.) **Reviewed Date:** November 30, 2021 **What do you like best about TapClicks?** It helps us monitor the performance of our online digital and commercial campaigns. It offers excellent mechanisms and suggestions to optimize future campaigns and expand the reach and audience channeling. It has an excellent resource to generate reports, and the study of them has been helpful to make decisions to improve future online commercial campaigns and also focus on improving sales. **What do you dislike about TapClicks?** So far, so good, I have had no problem; on the contrary, it has made it easier for us to manage campaigns and optimize all the digital channels we use from a single platform. **Recommendations to others considering TapClicks:** It is excellent for knowing the impact of live marketing campaigns. Their interface is quite lovely; it is easy to use and has many features to help improve the performance of social networks, commercial campaigns and generate sales. **What problems is TapClicks solving and how is that benefiting you?** It has helped us understand the performance of our campaigns and our social media management; it has allowed us to take our marketing to the next level. It has been a critical factor in the growth of our business and the improvement we experience in being able to run marketing campaigns. Their customer service is excellent; they have assisted us whenever we have needed it. ### 22. Sr Director of Client Strategy **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** It has been beneficial for us to be able to deliver real-time reporting to our clients on an automated basis by using the s3 buckets that capture data. We are also able to provide a lot of different metrics. **What do you dislike about TapClicks?** We have had some difficulty with discrepancies and getting that solved promptly with the support team. Since we have a lot of campaigns that go through this platform we have to make sure we have consistency. **What problems is TapClicks solving and how is that benefiting you?** We are solving our need for real-time reporting - it has freed up a lot of our day to day so we are able to work on driving more revenue and scaling our products and campaigns ### 23. Major time saver! Essential for Agencies **Rating:** 5.0/5.0 stars **Reviewed by:** Hunter P. | Director, Partnerships and Solutions, Mid-Market (51-1000 emp.) **Reviewed Date:** November 16, 2021 **What do you like best about TapClicks?** Tapclicks enables agencies and brands to aggregate disparate marketing data from different channels into one clean, customizable dashboard to get a more holistic and comprehensive view of your overall marketing efforts. **What do you dislike about TapClicks?** There's not much I dislike about this platform. There is a bit of a learning curve once you first start connecting your data and building out your widgets and dashboards, but their documentation and customer support is extremely helpful. **What problems is TapClicks solving and how is that benefiting you?** The biggest problem TapClicks solves is that marketers have difficulty aggregating their data from multiple channels to tell one complete, actionable story. It also allows for agencies to create repeatable custom templates and deliver reports to their clients with almost no effort. ### 24. Great Asset for Digital Advertising **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Telecommunications | Mid-Market (51-1000 emp.) **Reviewed Date:** February 10, 2022 **What do you like best about TapClicks?** Custom dashboards are the best tool allowing for transparency with clients into seeing their digital results. The automated reporting feature saves a lot of time for our company too. **What do you dislike about TapClicks?** When you map a client to a data source, it takes time for data to feed into TapClicks. Although it is only a day or so, the ability to sync data instantly would be great. **What problems is TapClicks solving and how is that benefiting you?** TapClicks saves my company plenty of time and man hours generating reports every month due to the automation ability. Also, for new clients, being able to duplicate a report and then click a single button to run the report is a fantastic tool. ### 25. TapClicks Saves Us A Lot of Time **Rating:** 4.5/5.0 stars **Reviewed by:** Melissa P. | Senior Marketing Engineer, Mid-Market (51-1000 emp.) **Reviewed Date:** August 13, 2019 **What do you like best about TapClicks?** Automatic integrations with the data sources saves us loads of time in reporting. Instead of pulling all the individual data points, we can spend time analyzing the data. **What do you dislike about TapClicks?** Some of the data sources we'd like to pull in don't have native integrations or don't pull in the metrics we want, so we have to set up manual loads for that. TapClicks is willing to consider building integrations for platforms that do not currently exist in their system, though. **What problems is TapClicks solving and how is that benefiting you?** We used to spend hours pulling the data and that left less time for analysis and developing insights from the data. It also increased the possibility of human error. Now we just do spot-checks to make sure the data is pulling correctly and we can go straight to analysis and insights! ### 26. Streamlined Platform **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** I enjoy TapClicks for a variety of reasons. Their technology helps streamline various aspects of our business into one location. We can create a variety of tools to assist in improving our business for both the employees and the clients. **What do you dislike about TapClicks?** I currently do not have any dislikes about TapClicks. Occasionally some bugs need to be fixed, but TapClicks always responds quickly and works diligently to solve any issues we are having. **What problems is TapClicks solving and how is that benefiting you?** TapClicks helps us to remain organized in a variety of places. We can keep better track of orders, our communication with clients has improved, we can access the data for our campaigns in one location, etc. ### 27. Review **Rating:** 5.0/5.0 stars **Reviewed by:** Justin B. | Digital Marketing, Mid-Market (51-1000 emp.) **Reviewed Date:** February 10, 2022 **What do you like best about TapClicks?** Easy to use interface with endless reporting options. Reporting looks professional and saves me time gathering raw data ad ops end for campaigns. **What do you dislike about TapClicks?** I can't think of too many. Sometimes when pulling an extensive report, it can take a little longer than desired. **What problems is TapClicks solving and how is that benefiting you?** It gives me data to help overcome objections and be transparent with clients. I have realized that it saves me a lot of time too. ### 28. It is a comprehensive reporting tool for pretty much any digital medium/tool that you may use. **Rating:** 4.0/5.0 stars **Reviewed by:** Nicholas Z. | Digital Marketing Consultant, Small-Business (50 or fewer emp.) **Reviewed Date:** November 18, 2021 **What do you like best about TapClicks?** The idea that my clients will be able to see the reports they want, anytime they want, without asking for an implementation of a report! **What do you dislike about TapClicks?** Sometimes the results need a bit of tweaking in order to match with the source ones. Also, there are not as many templates as I wished it had. **Recommendations to others considering TapClicks:** Such tools are quite expensive, Still, time sometimes does not mean only money but also quality of life! I prefer paying for implementing instant, comprehensive reports and at the same time playing with my kids or hangout with my friends! **What problems is TapClicks solving and how is that benefiting you?** For me is buying time for my client and for myself. ### 29. Seamless, efficient and easy **Rating:** 5.0/5.0 stars **Reviewed by:** Kal L. | Account Manager for Partnerships, Mid-Market (51-1000 emp.) **Reviewed Date:** February 15, 2022 **What do you like best about TapClicks?** The customization of the reporting. We can build it how we want it, to show what is important for each unique client **What do you dislike about TapClicks?** Not much. Great all around. Perhaps more quick reports request for each end user. **What problems is TapClicks solving and how is that benefiting you?** The most significant benefit besides the customization of each report to fit clients' needs is the centralization of all data from different platforms. ### 30. Seems Once we get it right, they change it on us **Rating:** 2.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** February 15, 2022 **What do you like best about TapClicks?** I like that we can edit, but that seems to be an option no longer. I use to like you can send yourself a report, that too is not an option at the moment. **What do you dislike about TapClicks?** Changes without telling the users. Changes that impede my job & make it harder. Right now is not a good time to ask for a review as it is taking me 4x longer to do my reports. Also changig everyone's user admin access without saying anything, and I am not sure how that affects me yet **What problems is TapClicks solving and how is that benefiting you?** Nothing right now ### 31. Tapclicks is a nice unified analytics reporting system. They have great customer support ! **Rating:** 5.0/5.0 stars **Reviewed by:** Chad S. | D, Small-Business (50 or fewer emp.) **Reviewed Date:** February 15, 2022 **What do you like best about TapClicks?** UI is very intuitive and easy to use! We are aligned with our sales team! **What do you dislike about TapClicks?** Do not have a dislike. This system accomplishes all of our tasks. **Recommendations to others considering TapClicks:** Be sure to have enough bandwidth with amount of clients on dashboard. be sure to terminate clients to free up memory space. **What problems is TapClicks solving and how is that benefiting you?** Sending Marketing Data to Sales Reps! ### 32. Every Analysts Dream **Rating:** 5.0/5.0 stars **Reviewed by:** Matty F. | Account Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 15, 2022 **What do you like best about TapClicks?** TapClicks can grab all of our analytics data from many platforms and present it in a digestible report. **What do you dislike about TapClicks?** TapClicks can be a little difficult to first set-up, but with such a supportive and helpful staff they made learning the system easy. **What problems is TapClicks solving and how is that benefiting you?** We are able to give our clients all of there analytics in one place. ### 33. Great platform, but initial setup can be cumbersome **Rating:** 3.0/5.0 stars **Reviewed by:** Verified User in Staffing and Recruiting | Enterprise (> 1000 emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** Once data integrations/connections are all set up, the platform is pretty intuitive to use. It offers a quick, visual way to gauge our campaigns' performance at the channel level and aggregate level. **What do you dislike about TapClicks?** The platform seems to be largely agency-focused, so some features become unnecessarily complicated for in-house teams—all in all, not a deal-breaker. The data integrations for some major ad platforms, like LinkedIn, can be lacking. There are solutions to get conversion-specific data in your dashboards (via Smart Connectors), but it did require outside help from our engineers. **What problems is TapClicks solving and how is that benefiting you?** We're mainly using TapClicks as a data visualization tool. It offers value to the in-the-weeds team and also provides a place for leadership to quickly gauge performance. It also helps us to pull together reports that might otherwise require numerous vlookups and pivot tables. ### 34. TapClicks is a great marketing reporting platform **Rating:** 5.0/5.0 stars **Reviewed by:** Brad K. | CEO, Small-Business (50 or fewer emp.) **Reviewed Date:** February 15, 2022 **What do you like best about TapClicks?** Easy to use. TapClicks has a ton of pre-configured connectors to a wide array of marketing platforms/sources. Customer Service is prompt and very helpful **What do you dislike about TapClicks?** Could use a bit more reporting display configurations on reports. **What problems is TapClicks solving and how is that benefiting you?** (1) Consolidating nearly all reporting on one easy-to-use platform for great customized reporting to clients. ### 35. This platform is very usefull for the clients and for our sales team to have report of the campaigns **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** August 02, 2022 **What do you like best about TapClicks?** The platforms is very dinamic and its not hard to use **What do you dislike about TapClicks?** Until now I don´t have problems with something **What problems is TapClicks solving and how is that benefiting you?** The reports system because this helps the sales team to have the client informed about his campaigns and the performance ### 36. Performance At The Reach Of A Tap **Rating:** 5.0/5.0 stars **Reviewed by:** Ronald P. | Campaign Creation Pod Leader, Mid-Market (51-1000 emp.) **Reviewed Date:** February 10, 2022 **What do you like best about TapClicks?** The platform is so intuitive that it's so easy to build, edit and send our monthly performance reports taking into consideration all the aspects of our campaigns. **What do you dislike about TapClicks?** Sometimes it can be a little tricky to link all the platforms to upload the performance of the campaigns coming from different publishers or call tracking servers. **What problems is TapClicks solving and how is that benefiting you?** All our monthly performance reports have been automated to be sent automatically every month to our client's point of contact. This way we can focus on other monthly tasks. ### 37. Comprehensive and intuitive **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Broadcast Media | Enterprise (> 1000 emp.) **Reviewed Date:** November 16, 2021 **What do you like best about TapClicks?** TapClicks is very intuitive, you could poke around without any formal direction and easily make sense of everything. It's also a great one stop shop for keeping track of activity and tasks and communicating with their teams. **What do you dislike about TapClicks?** Mild complaint but I wish that Tap communicated cancellations with Wide Orbit and had an option to tag an owner on an incoming order. Also wish the pages would load quicker, I realize they are pretty heavy and everything is in real time but it sucks waiting for the page to reload with every move you make. **What problems is TapClicks solving and how is that benefiting you?** It's a central location for allocating tasks and responsibilities and the ability to see the history on tasks is helpful. It definitely helps the organization stay organized on digital projects. ### 38. TapClicks Review **Rating:** 5.0/5.0 stars **Reviewed by:** Summer V. | A, Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** I like having detailed analytics to showcase clients their campaign performance in a detail-oriented manner. **What do you dislike about TapClicks?** Sometimes we experience delays in the data pushing through or certain unnecessary widgets showcased for the client's campaigns strategies. **What problems is TapClicks solving and how is that benefiting you?** We are solving reporting problems and creating transparency for clients. ### 39. Pretty good but can be very slow at times **Rating:** 3.5/5.0 stars **Reviewed by:** Ellery G. | M, Small-Business (50 or fewer emp.) **Reviewed Date:** November 16, 2021 **What do you like best about TapClicks?** I like that it can be synced with monday.com and simplifi. I also think it is a great way to stay organized. **What do you dislike about TapClicks?** The only thing I really dislike would be how sometimes it is super slow and takes forever to load. Sometimes I get emails from Clients about how it will not load. **What problems is TapClicks solving and how is that benefiting you?** I am solving the problems of keeping everyhting organized in a business that is rapidly growing. Tapclicks gathers all of the necessary info in one area which is super helpful ### 40. Great Experience with Tapclicks **Rating:** 5.0/5.0 stars **Reviewed by:** Reh H. | Digital Media Director, Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** The user experience is simple and if the customer service is above and beyond. **What do you dislike about TapClicks?** Sometimes the data doesn't match 100% for different platforms. **What problems is TapClicks solving and how is that benefiting you?** Reporting is the number one reason we use TapClicks to pull all needed information into one report. ### 41. Account Manager **Rating:** 2.5/5.0 stars **Reviewed by:** Michelle M. | Account Manager, Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** The flexibility to create and edit you own widgets **What do you dislike about TapClicks?** Being limited to the offering, our DSP has to much more reporting that TapClicks has been unsuccessful reporting on. **What problems is TapClicks solving and how is that benefiting you?** Having another reporting dashboard for out clients. ### 42. Great team to work with! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Mid-Market (51-1000 emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** I love that TapClicks comes out with updates every month. They know what their audience wants and gives them the updates they want. **What do you dislike about TapClicks?** At first, customer service was not very good, however, they ended up getting me a different account rep that really helped. **What problems is TapClicks solving and how is that benefiting you?** This automation of data for clients really takes a lot of stress off my shoulders of having to send multiple reports to our reps about their clients. ### 43. The team over at TapClicks have always been welcoming and fast to reply when I have had questions **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** The timely support they are always on point when I reach out regarding the platform. **What do you dislike about TapClicks?** I am working on an older version so when I was going through the TapClicks academy some things didn't line up to how I would navigate the platform on my end. **What problems is TapClicks solving and how is that benefiting you?** Not really solving any problems with TapClicks we use it as a reporting tool for our partners to see oh their campaigns are running ### 44. Valpak Review **Rating:** 4.0/5.0 stars **Reviewed by:** Nicole H. | Director, Digital Product Strategy, Enterprise (> 1000 emp.) **Reviewed Date:** November 16, 2021 **What do you like best about TapClicks?** The ability to connect to data from most major marketing platforms **What do you dislike about TapClicks?** Some times the data sets are limited or data that you need is not included in the data source. Also the inability to create autmated mapping for all data sources becuase of limitations in the setting up of the mapping keys. **What problems is TapClicks solving and how is that benefiting you?** Ability to connect to a variety of marketing platforms, provide client access and to provide reps a single location for reporting. ### 45. Easy to create dashboards with actionable insights **Rating:** 3.5/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 16, 2022 **What do you like best about TapClicks?** The dashboards were very easy to create and the data looks good on the widgets. **What do you dislike about TapClicks?** There are some metrics we would like to manually create but we are stuck to using presets. Also, the data sometimes pulls in incorrectly. **Recommendations to others considering TapClicks:** Consider your business needs for this before selecting a plan. **What problems is TapClicks solving and how is that benefiting you?** We are able to present our data to our clients in an easy to digest manner ### 46. Great for visualizing our data **Rating:** 5.0/5.0 stars **Reviewed by:** Matt W. | Director of Digital Advertising, Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2021 **What do you like best about TapClicks?** TapClicks gives us a platform that can aggregate our data from a huge variety of sources so we can break it down for our customers. **What do you dislike about TapClicks?** There is a learning curve with the platform, but the TapClicks team was always there along the way to make sure we were successful. **What problems is TapClicks solving and how is that benefiting you?** We were pulling data manually from several different platforms and it was labor-intensive and increased the potential for errors. With TapClicks, we're able to do most of this automatically and most of this was available right from the start. ### 47. Makes Reporting SO Much Easier (& our clients love it too) **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** November 16, 2021 **What do you like best about TapClicks?** I love how seamlessly our top platforms integrate with the platform. The team is also very responsive and helpful with setting up smart connectors for any platform that isn't readily available. **What do you dislike about TapClicks?** I've had some glitches with the platform creating data from emailed reports, but the team has been pretty responsive to help solve whatever issues we have. More options for platforms would be helpful. **What problems is TapClicks solving and how is that benefiting you?** Reporting used to take ages with our clients and now with the options for them to access their own dashboard, the bulk of our daily reporting has gone down. Any EOM or EOY reporting is now very easy with the report builder. ### 48. Great reporting tool **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** February 08, 2022 **What do you like best about TapClicks?** I like the reporting studio tool. It's really easy to move around widgets and make changes. **What do you dislike about TapClicks?** Sometimes it can be hard to get Tapclicks and my programmatic provider to get on the same page. **Recommendations to others considering TapClicks:** Use report studio! **What problems is TapClicks solving and how is that benefiting you?** I'm solving a reporting problem. Much better looking reports coming out of tapclicks than out of the backend of the programmatic platform. ### 49. Multiple clients, stats in one place **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Insurance | Small-Business (50 or fewer emp.) **Reviewed Date:** May 28, 2020 **What do you like best about TapClicks?** I work for a marketing & PR firm, and we have multiple clients. It is wonderful for us to have all of the reporting capabilities all in one platform and to have the ability to create monthly reports for our clients. The reports are nice and easy to read. These reports are also customized for each client. **What do you dislike about TapClicks?** How picky the system is when we create the backend spreadsheets to import the data from. We aren't able to report something like March 1- March 31. It has to have a specific date, and only one date per report. **What problems is TapClicks solving and how is that benefiting you?** Reporting in one place for all of our digital media tracking. This saves us internal time. ### 50. Fantastic Platform & Customer Service **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) **Reviewed Date:** October 15, 2021 **What do you like best about TapClicks?** The technology is the perfect end-to-end solution for my agency. It not only includes a sleek and comprehensive reporting dashboard that we use internally as well as with our clients, but it also consists of a operational management system that has upped our game in streamlining the set-up of campaigns and overall project management. Working with the TapClicks team was awesome when they were getting us set up. They helped us in many ways and went above and beyond to establish our customized needs in the system. **What do you dislike about TapClicks?** I want to reiterate the people, the setup, and the existing platform is stellar. One piece of constructive feedback is that we did not receive a lot of guidance on what the final outlook of the customized program with TapClicks could look like for an agency like ours. It was mainly through the development stages and caused some backup in reviewing and making updates. **What problems is TapClicks solving and how is that benefiting you?** It has given our agency a competitive edge with our Salespeople, Peers, and Clients. It has saved us time with project managing, putting together proposals and reports, and has supported our transition into becoming a complete Digital vendor. ## TapClicks Discussions - [Are you a truly Unified Marketing Platform?](https://www.g2.com/discussions/more-than-just-a-reporting-automation-platform) - 1 comment, 1 upvote - [Do you have custom reporting?](https://www.g2.com/discussions/custom-reporting) - 1 comment, 1 upvote - [What integrations do you have?](https://www.g2.com/discussions/integrations-209c0353-0c70-4c09-abc1-b2a5033bdfdf) - 1 comment, 1 upvote - [What is TapClicks used for?](https://www.g2.com/discussions/what-is-tapclicks-used-for) - 1 comment - [View TapClicks pricing details and edition comparison](https://www.g2.com/products/tapclicks/reviews?page=2§ion=pricing&secure%5Bexpires_at%5D=2026-07-20+23%3A43%3A24+-0500&secure%5Bsession_id%5D=7689fc02-5ad3-428c-a81b-bfb64029c0b2&secure%5Btoken%5D=ce0fbe9287093992a57cf00632ce186218f4bc514b8f178719b7f856f93b5f6b&format=llm_user) ## TapClicks Integrations - [Simpli.fi](https://www.g2.com/products/simpli-fi/reviews) ## TapClicks Features **Analytics** - Reports - Dashboard - Web Analytics - Campaign Tracking - Customer Demographics - Predictive Analytics **Management** - Reporting - Auditing **Marketing Operations** - ROI Tracking - Data Collection - Customer Insights - Multi-User Access - Spend Management - White Label **Administration** - Data Storage - A/B Testing - Integrations **Functionality** - Extraction - Transformation - Loading - Automation - Scalability **Generative AI** - AI Text Generation **Campaign Activity** - Campaign Insights - Reports and Dashboards - Campaign Stickiness - Multichannel Tracking - Brand Optimization - Predictive Analytics **Agentic AI - Marketing Analytics** - Autonomous Task Execution - Cross-system Integration - Proactive Assistance **Agentic AI - E-Commerce Analytics** - Multi-step Planning - Cross-system Integration - Adaptive Learning - Proactive Assistance - Decision Making ## Top TapClicks Alternatives - [Adverity](https://www.g2.com/products/adverity/reviews) - 4.4/5.0 (312 reviews) - [NinjaCat](https://www.g2.com/products/ninjacat/reviews) - 4.2/5.0 (312 reviews) - [Funnel](https://www.g2.com/products/funnel/reviews) - 4.5/5.0 (163 reviews)