It's been two months since this profile received a new review

Taguchi Reviews & Product Details

Taguchi is a distributed customer engagement platform tailored for companies with franchisees, branches, local stores, and agents. It empowers organizations to harness the collective customer expertise of their entire network, enhancing both local and national marketing initiatives while ensuring brand consistency and data security. Key Features and Functionality: - Multi-Channel Messaging: Engage customers across various channels, including email, SMS/MMS, web messaging, mobile push notifications, web forms, landing pages, social audiences, and messaging platforms. - Personalization and Content Management: Utilize intelligent content management and asset management tools to create personalized messages that blend national marketing protocols with local store insights. - Customer Journey Mapping: Visualize and optimize customer interactions using advanced journey mapping tools, ensuring a seamless and engaging customer experience. - Data Activation and Analytics: Leverage AI and machine learning capabilities for data activation, management, and in-depth analytics to gain actionable insights into campaign performance. Primary Value and Solutions: Taguchi addresses the challenge of maintaining cohesive and effective marketing strategies across distributed networks. By integrating local expertise with centralized marketing protocols, it ensures consistent branding and messaging. The platform's automation and personalization features enhance customer engagement, leading to increased retention and ROI. Additionally, its robust data management and analytics tools provide valuable insights, enabling businesses to make informed decisions and continuously improve their marketing efforts.

Seller

Taguchi Marketing

Discussions

Taguchi Community

Overview by

Tom Peryshen

Top-Rated Alternatives

Brevo Marketing Platform

4.5/5

(2,383)

View All Alternatives

Taguchi Media

Taguchi Demo - Taguchi Real-Time Reporting

Real-time reporting - With Taguchi, you can move beyond basic engagement statistics and look at subscriber behavior right through to conversions.

G2 reviews are authentic and verified.

Here's how.

Srikanth S.

Associate

Education Management

Small-Business (50 or fewer emp.)

5/29/2025

"Powerful Multi-Channel Marketing for Enterprises, But With a Learning Curve"

4/5

What do you like best about Taguchi?

Multi-channel personalization (Email, SMS, mobile)

Centralized campaign management for distributed teams

Advanced automation workflows

Detailed, real-time analytics and reporting

Easy integration with CRMs and e-commerce platforms

User-friendly interface Review collected by and hosted on G2.com.

What do you dislike about Taguchi?

Occasional bugs or UI lags during campaign creation

Customization options may be less flexible than competitors

Reporting tools can require extra setup for advanced use

Onboarding and documentation may need improvement

Fewer community resources or user forums

SMS campaign management could be more intuitive Review collected by and hosted on G2.com.

Daniel Ricardo L.

Ingeniero de sistemas

Small-Business (50 or fewer emp.)

12/5/2023

"Taguchi"

4/5

What do you like best about Taguchi?

What I liked most about the Taguchi platform is its versatility and efficiency. I loved how it simplifies and optimizes my marketing strategies, allowing me to create personalized and segmented campaigns quickly and effectively. The ability to automate repetitive tasks and send precise messages at the right time to our audience. Review collected by and hosted on G2.com.

What do you dislike about Taguchi?

Although Taguchi has many advantages, there are aspects that could be improved. In my experience, I felt that the initial learning curve can be a bit steep. At first, the platform can be somewhat complex to navigate and fully understand all its functionalities. Additionally, although it offers a wide range of tools, at times I would have liked to have more flexibility or customization in certain aspects of the campaigns. For example, in the adaptation of some templates. Despite these points, I believe that with time and practice, they can be overcome and the capabilities of Taguchi can be fully utilized. Review collected by and hosted on G2.com.

What problems is Taguchi solving and how is that benefiting you?

Some of the problems it solves are:

Process automation: Simplifies repetitive tasks and manual processes, saving time and resources.

Segmentation and personalization: Allows targeting specific audiences more precisely and personally, improving the relevance of campaigns.

Data analysis: Provides tools to collect, analyze, and better understand campaign data.

Continuous optimization: Facilitates A/B testing and multivariable analysis to constantly improve campaigns. Review collected by and hosted on G2.com.

Tushar K.

Mid-Market (51-1000 emp.)

8/21/2023

"Automated business marekting tool"

4.5/5

What do you like best about Taguchi?

Taguchi has the most attractinga dn advaced level of interface with amazing user experience as all the tools and features are arranged and organised in the best way.

Software has almost all the features for email marekting, digital social media markerting, digital content creation, email management with its AI tools, which makes the working faster and accurate with automated tools.

The ability of tracking of tracking that how many visitors visited and are interested in your products and services. Everything is tracked and generates a proper report of all the views on your posts and websites.

For email marketing it has the ebst tools, like for creating the email templates there are already layouts ready on the platform for fast creation, also it supports to schedule mails in bulk like broadcast with automation.

The automated tools make it so advanced and easy for quick business development and growth on digtal market. This basically helps in reducing the errors and making all the templates and advertising content fully verified and accurate. Review collected by and hosted on G2.com.

What do you dislike about Taguchi?

I think some kind of more deveopment is required for more smooth and easy working of the platform. With regular updates the complexity of using the product should be reduced and functionality could improve.

Other than this I have not experienced any problem in the tools of the software. Review collected by and hosted on G2.com.

What problems is Taguchi solving and how is that benefiting you?

For automating all the marketing and advertising for our business and services, this tools has really helped us a lot managing marketing and sales of our organisation.

Helped us increase our sales and marekting and made the work of my marketing team so easy ad flexible, they are so happy using this application. As Taguchi is a time saving and resulted to be the best marketing and social media management tool for us. The automation features of it helped us a lot. Review collected by and hosted on G2.com.

Cristiane S.

Small-Business (50 or fewer emp.)

8/25/2023

"I love that the whole walkthrough is easy to understand for a novice user"

5/5

What do you like best about Taguchi?

This tool has audience management capabilities, and integration with e-commerce platforms facilitates the growth of online sales. Taguchi allows you to separate contacts by audience and segment them by tags. Review collected by and hosted on G2.com.

What do you dislike about Taguchi?

I think there is no function to instantly get the contact details of the customers. and sometimes it's hard to use and, we don't always need some kind of formal automation. Review collected by and hosted on G2.com.

Verified User in Apparel & Fashion

Mid-Market (51-1000 emp.)

12/5/2023

"Great tool for managing email campaigns and segments"

4.5/5

What do you like best about Taguchi?

They have a great support team, makes it easy to resovle any issues you have. Codes are fairly straight forward but the team is always available to help if needed. Review collected by and hosted on G2.com.

What do you dislike about Taguchi?

Could be finicky at times, updates don't always show immediate or require a log out and re-signin to see changes Review collected by and hosted on G2.com.

Chattar Singh R.

Govt. Servant

Mid-Market (51-1000 emp.)

12/26/2021

"Taguchi is one of the most comprehensive online marketing platform."

4.5/5

What do you like best about Taguchi?

I like the interface of online digital marketing, email marketing, content management and automation, etc. Taguchi has a great platform for online automated dynamic content management. Review collected by and hosted on G2.com.

What do you dislike about Taguchi?

I am nothing to disklike of Taguchi's online digital marketing platform. however, if Taguchi provides the Dynamic SMS API for the developers then it will be useful for all. Review collected by and hosted on G2.com.

Recommendations to others considering Taguchi:

I highly recommend Taguchi to other users that Taguchi's comprehensive data management capabilities can help you to increase your subscriber base and revenue for your business. Review collected by and hosted on G2.com.

What problems is Taguchi solving and how is that benefiting you?

Using Taguchi I am solving many problems such as email marketing, system integration, performance integration, and patent algorithm can be used for active web optimization. Review collected by and hosted on G2.com.

Manoj K.

Manager IT

Small-Business (50 or fewer emp.)

1/26/2022

"Taguchi is a great platform for business automation."

5/5

What do you like best about Taguchi?

Taguchi provides a digital business automation solution for the online handling of the business. It also provides a product delivery solution and tracks products through an inventory dashboard. Review collected by and hosted on G2.com.

What do you dislike about Taguchi?

I do not dislike any of the Taguchi tool features. Review collected by and hosted on G2.com.

Recommendations to others considering Taguchi:

I highly recommend to you that Taguchi is a good tool for your business because it has so many features that can be used for your business according to your requirements. I love to use taguchi. Review collected by and hosted on G2.com.

What problems is Taguchi solving and how is that benefiting you?

I am solving multiple issues with Taguchi, such as real-time issues raised by customers for our business. It is also giving a good feature of reporting the products and their analysis. Review collected by and hosted on G2.com.