--- title: Surfer Reviews meta_title: 'Surfer Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 546 reviews by the users' company size, role or industry to find out how Surfer works for a business like yours. aggregate_rating: rating_value: 4.8 review_count: 546 scale: '5' date_modified: '2026-09-28' parent_category: name: Marketing url: https://www.g2.com/categories/marketing --- # Surfer Reviews **Vendor:** Surfer **Category:** [SEO Tools](https://www.g2.com/categories/seo-tools) **Average Rating:** 4.8/5.0 **Total Reviews:** 546 **AI Verified:** At least 10 G2 reviewers have confirmed using this product's AI features and functionality. ## About Surfer Positive Surfer is an AI Visibility Platform that helps marketing teams become the definitive answer wherever their buyers search — across Google and AI search. It combines data, research-backed optimization, and a user-friendly workflow to grow brand visibility through content where buying decisions start to form. Surfer is used by in-house marketing teams, content marketers, SEO specialists, and agencies around the world to track, plan, write, and optimize content that gets ranked and cited by both search engines and LLMs. It brings everything into a single workflow—from identifying visibility gaps to executing content improvements—so marketing teams can turn content into consistent visibility. ## Surfer Pros & Cons Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews. **What users like:** - Users value the **Content Editor** for its ease of organization and effective content optimization features. (9 reviews) - Users highlight the **AI-powered content optimization** features of Surfer, enhancing their SEO strategy and improving results. (8 reviews) - Users find Surfer to be **incredibly easy to use** , streamlining content optimization and boosting efficiency with excellent support. (7 reviews) - Users highlight the **AI-powered SEO improvement suggestions** of Surfer, praising its effectiveness and comprehensive support. (6 reviews) - Users find Surfer's **intuitive interface** engaging, making the SEO process enjoyable and motivating consistent improvement. (4 reviews) - Users find Surfer to be a **time-saving tool** , streamlining content optimization and reducing the need for outsourcing. (4 reviews) - Users commend the **effective audit features** of Surfer, enhancing content for better SEO performance and organic traffic. (3 reviews) - SEO Knowledge (3 reviews) - Topic Discovery (3 reviews) - User-Friendly (3 reviews) **What users dislike:** - Users express frustration with **credit issues** , citing difficulties in purchasing additional credits and high costs for beginners. (4 reviews) - Users find the **high costs** of SurferSEO challenging, especially for beginners and entry-level bloggers. (4 reviews) - Users find the **high pricing** of Surfer to be restrictive, particularly for smaller teams and freelancers. (4 reviews) - Users find that Surfer tends to **overemphasize keyword usage** , resulting in content that feels less natural and more mechanical. (2 reviews) - Users find the **keyword research tool lacking** compared to SEMRush, limiting its effectiveness for broader needs. (2 reviews) - Users feel that Surfer has **limited features** , particularly regarding flexibility and resource availability for content editing. (2 reviews) - Users report severe **software bugs and issues** with Surfer AI, leading to unusable outputs and wasted time. (2 reviews) - Audit Limitations (1 reviews) - Users find **content issues** in Surfer, struggling with AI-generated text that lacks a conversational tone and accuracy. (1 reviews) - Geographical Limitations (1 reviews) ## Surfer Reviews ### 1. The Best On-Page SEO Tool I've Used **Rating:** 5.0/5.0 stars **Reviewed by:** Daniel S. | B, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 18, 2021 **What do you like best about Surfer?** Surfer is hands-down the easiest, clearest and best on-page SEO tool I've used. Everything is visual for those visual learners and it even helps plan what content to write! **What do you dislike about Surfer?** Surfer is expensive, but they know they're good. **What problems is Surfer solving and how is that benefiting you?** On-Page SEO. Surfer has helped us create content planners, improved our on-page SEO and do keyword research. ### 2. THE SEO tool for content writing **Rating:** 4.5/5.0 stars **Reviewed by:** Rowena K. | Entrepreneur, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 30, 2021 **What do you like best about Surfer?** Surfer is an AI SEO tool that helps simplify writing SEO content. It has a range of features, such as Content Planner and Content Editor to help you easily write high quality, SEO-optimized content for your website or blog posts in much shorter time! **What do you dislike about Surfer?** I wish there were more NLP credits every month. **Recommendations to others considering Surfer:** Give surfer a try because it really does give you a lot of insights on content optimization and re-optimization. **What problems is Surfer solving and how is that benefiting you?** Content gap analysis and competitor analysis ### 3. Great software, I love it. **Rating:** 4.5/5.0 stars **Reviewed by:** Jonathan B. | Photographer, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 01, 2022 **What do you like best about Surfer?** The customization is great, you can select your competitors and it gets very individual which I like very much. **What do you dislike about Surfer?** The login status is ignored on many pages inside the site, please fix this. **What problems is Surfer solving and how is that benefiting you?** I use it to create Texts. ### 4. Surfer Seo....A Game Changer **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** September 19, 2021 **What do you like best about Surfer?** The Training Academy- I'm newer to SEO, and the training academy not only teaches me how to use Surfer everything SEO-related, but it also increases my knowledge of SEO in the process. **What do you dislike about Surfer?** At this time, I have nothing to dislike about the product. It has completely changed my process of writing articles online. **Recommendations to others considering Surfer:** Do Your Research on what is right for you and your budget. When the time comes to take your content to the next level or rank... Check Surfer SEO **What problems is Surfer solving and how is that benefiting you?** I'm new to SEO. Surfer takes the guesswork out of SEO for me and allows me to focus on creating valuable content first. ### 5. Amazing revolutionary tool for semantic seo copywriting! **Rating:** 5.0/5.0 stars **Reviewed by:** Alex H. | SEO Consultant, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** December 12, 2021 **What do you like best about Surfer?** It's content editor and planner features are unmatched **What do you dislike about Surfer?** I wish you could edit unused content edits **What problems is Surfer solving and how is that benefiting you?** Just a learning curve but i'm ranking sites with it. ### 6. Best SEO Tool On The Market **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Food & Beverages | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** November 15, 2021 **What do you like best about Surfer?** I love being able to write a highly optimized blog in a small amount of time, thanks to Jarvis AI content writing and the Surfer SEO integration! Makes my life easier. **What do you dislike about Surfer?** I honestly don't dislike anything except for the credit limit they give you. **Recommendations to others considering Surfer:** Make sure to watch the tutorials and join the community! **What problems is Surfer solving and how is that benefiting you?** I have created highly optimized, well-written blog articles for the company I work for which will be huge for our SEO strategy. ### 7. Surfer - Works Like A Charm For Optimizing Content! **Rating:** 5.0/5.0 stars **Reviewed by:** Jodie M. | Editor, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 16, 2021 **What do you like best about Surfer?** Surfer is a powerful, user-friendly platform that saves me time when doing keyword research and creating content. The intuitive and easy-to-navigate interface makes it simple for anyone to use. The excellent customer support guides the way if I get stuck. With features like keyword research, optimizing content, it streamlines the content creation process. **What do you dislike about Surfer?** The only downside is the credit system, limiting how many times you can do a specific task. Of course, there are plans where you can upgrade! **What problems is Surfer solving and how is that benefiting you?** It's a valuable tool for any content creator who wants to take their rankings to the next level. It stops me from floundering around when trying to optimize my content for ranking in google. ### 8. The best on-page SEO tool currently available **Rating:** 5.0/5.0 stars **Reviewed by:** Ryan Y. | Sr. Business Architect, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 24, 2021 **What do you like best about Surfer?** Surfer makes it easy to compare your writing against the top SERP results to ensure you're using the right words in the right volume based on what your competitors are doing. You can also select which SERP results you want to compare against to filter out non-relevant pages. Google Docs integration also makes it easy to write in my primary writing tool rather than needing to use a separate UI. **What do you dislike about Surfer?** The limits may be restricting for some and NLP isn't included in the Hobby or Basic plans. **What problems is Surfer solving and how is that benefiting you?** I'm running a small affiliate website that is competing against large publishers. Surfer has allowed me to understand what my competitors are doing and has helped me write posts that rank among some of the bigger publishers. ### 9. Awsome tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Food Production | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 23, 2021 **What do you like best about Surfer?** You can save a lot of time with these tools. It allows you to do things in a few moments that generally take several hours. **What do you dislike about Surfer?** There are no things I don't like about Surfer. The app is constantly evolving and positively surprising me. **What problems is Surfer solving and how is that benefiting you?** With Surfer, I can analyze my competitors' articles and pick out the essential key phrases for the topic in just a few moments. The app also allows me to track the seasonal popularity of the content, so I plan my professional time wisely. ### 10. Best Best Best **Rating:** 5.0/5.0 stars **Reviewed by:** Noorsimar S. | Freelancer, Mid-Market (51-1000 emp.) **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** November 12, 2021 **What do you like best about Surfer?** Its content planner feature, it clusters keywords in a group that other tools provide at a premium. **What do you dislike about Surfer?** Hmm.. I had to think for this.. like; adding a feature to see which words closely relate that can be replaced. Like some are over-optimized, and some are under... knowing which to replace will be a blessing. **What problems is Surfer solving and how is that benefiting you?** It solves ranking on Google.. it's not magic, but it will get you close if your website has good DA/DR. ### 11. GOAT of On-Page Optimization **Rating:** 5.0/5.0 stars **Reviewed by:** Ed B. | Digital Marketing Manager, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 03, 2021 **What do you like best about Surfer?** Surfer makes it incredibly easy to write new pages from scratch or to audit & optimize existing pages and documents. The quick competitor selection / template setup area allows for continuously tweaking - broaden and refine the competitors to fit your exact scope of content. **What do you dislike about Surfer?** NLP Credits are like a drug. It's just a matter of time before I buy more. Software is good without NLP, but extremely OP with NLP credits. **What problems is Surfer solving and how is that benefiting you?** I can rank anything I want in the top `10-30 of Google with little effort. ### 12. The best tool for SEO and content writing **Rating:** 5.0/5.0 stars **Reviewed by:** Ethan L. | Chief Executive Officer, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** November 15, 2021 **What do you like best about Surfer?** Their content editor is amazing! Helps you create content that ranks well **What do you dislike about Surfer?** Nothing really.. So far I've liked everything I've seen **What problems is Surfer solving and how is that benefiting you?** It helps me write good quality content along with Jarvis.ai that helps rank better ### 13. Surfer is a great tool for content marketing! **Rating:** 5.0/5.0 stars **Reviewed by:** Roxana M. | Head of Markeitng, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** November 15, 2021 **What do you like best about Surfer?** I love optimizing my articles with Surfer's Content Editor. :) **What do you dislike about Surfer?** Nothing I can think of right now. All is well! **What problems is Surfer solving and how is that benefiting you?** I am able to publish articles that are seo-optimized and that include great keywords. ### 14. Surfer is super helpful!! (but not perfect) **Rating:** 4.0/5.0 stars **Reviewed by:** Evelyn A. | Marketing Coordinator, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 08, 2021 **What do you like best about Surfer?** I love the customization features - when I'm starting a blogpost, I can remove irrelevant but top-ranking content. I also can remove non-relevant keywords that sneak their way onto the list. The content editor is super convenient and UX is pretty good (especially the Google Docs integration). **What do you dislike about Surfer?** There's a couple of ticks with the keywords - first, it doesn't register something as a keyword when they're hyperlinked. Second, the pluralization of keywords as a requirement gets tiresome (but maybe that's my beef with SEO). Also, sometime the recommended number of headings is pretty extreme and seems to forget user experience - I'm not going to use 70 headers in 2000 words! I wish Surfer made it more clear how to improve your overall score, because some keywords seem to be more important than others. However, since it doesn't show you keyword difficulty, you're left ot guess and trial and error words to get a better score. It would also be helpful if you could hide the Surfer window in Google Docs if you want to flip it on or off insead of having to refresh the page. **What problems is Surfer solving and how is that benefiting you?** With Surfer, I'm able to get a real-time progress update of my SEO score that's easy to communicate the value of to clients. It's easy to justify as I provide content briefs to them. Its simplicity is fantastic for writers who don't know as much or aren't interested in dealing with the technical, quantitative parts of SEO. ### 15. The best SEO tool if you're using AI writing software **Rating:** 4.0/5.0 stars **Reviewed by:** Sibi K. | Chief Executive Officer, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** September 02, 2021 **What do you like best about Surfer?** The free trial made it easy to explore the tool. The content breakdowns and variety of planning tools help create a clear picture and action plan. **What do you dislike about Surfer?** It's a new tool, so the learning curve is steep and the education content is minimal. **What problems is Surfer solving and how is that benefiting you?** Ultrafast SEO is now a reality for our business and it actually helps us not outsource our SEO marketing. We're already ranking better for our niche keywords! ### 16. A really good service **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Alternative Medicine | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** February 15, 2022 **What do you like best about Surfer?** Content Editor, SERP Analyzer, Keyword Research **What do you dislike about Surfer?** A quite high price per month. But I really like this service **What problems is Surfer solving and how is that benefiting you?** Higher positions in the google index ### 17. Surfer SEO - Content Writing and Optimizing Made Easy **Rating:** 5.0/5.0 stars **Reviewed by:** Elena B. | Copywriter, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 04, 2021 **What do you like best about Surfer?** Surfer makes content writing a breeze. With only a few clicks, the writer gets an organized working space based on top-ranking competitors. I cannot imagine manually calculating the optimal length for an article, the number of headings, and paragraphs. Surfer does that in under a minute! The content planner is another helpful feature. It gathers keywords by topic clusters and user intent, thus saving hours of research. Having a ready-made list of keywords is a real-time-saver. The content score lets you know how you are doing, allowing for content tweaks on the go. The interface is user-friendly and intuitive, even for beginners. Sharing a current project with a colleague is easy. More than one writer can contribute to a piece of content at the same time. The integration with Google Docs makes SurferSeo even easier to use and share. The webinars and learning materials prepared by the team behind SurferSeo go beyond the scope of just helping you write better content. The resources develop practical skills that contribute to content planning, writing, and optimizing. With step-by-step guidance, you start to understand how SEO works, improving the content you create. **What do you dislike about Surfer?** It would be nice to have more NLP credits **What problems is Surfer solving and how is that benefiting you?** Writing content is no longer a guessing game: Surfer Seo metrics are a reliable reference point for content-writing and text optimization. Due to the content score, it's become more obvious why certain pages rank higher than others. The same tool allows us to develop content based on principles that already work. ### 18. Surfer helped us reach page one of Google! **Rating:** 5.0/5.0 stars **Reviewed by:** Kirsty A. | Marketing/Operations Manager, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 25, 2021 **What do you like best about Surfer?** Very user-friendly, even enjoyable to use. The only SEO tool that my team has wholeheartedly accepted into their routines - they love it! The Content Editor and SERP Analyser tools especially are my favorites, allowing us to quickly write up optimized content and analyze the performance and content scores of our competitors. **What do you dislike about Surfer?** Nothing - Surfer is a very cost-efficient SEO tool that fits perfectly into our marketing strategy. **What problems is Surfer solving and how is that benefiting you?** Surfer allows us to rank higher for the search terms that matter to us. We have optimized all of our site content and have seen a positive uplift in traffic and rankings. Surfer allows us to build and implement content strategies that fit in line with our marketing goals. ### 19. Worth the price (and more) **Rating:** 5.0/5.0 stars **Reviewed by:** Biron C. | Founder, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** October 29, 2021 **What do you like best about Surfer?** Easy to use interface filled with data and actionable insights. Really fair, affordable pricing, too, relative to other tools on the market. Finally, great support and a constant flow of new features. **What do you dislike about Surfer?** There's not much to dislike. I've been highly satisfied with the software and it delivers more than I'd expect for what I pay. **What problems is Surfer solving and how is that benefiting you?** It's saving me time in my content creation process and also allowing me to create better content that answers more user questions. ### 20. Great Content Writing tool **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** November 19, 2021 **What do you like best about Surfer?** Love the fact that it's easy to brief my freelance writers about topics, keywords and content length. Definitely the content editor is my favorite tool. Won't change surfer for the world. **What do you dislike about Surfer?** Nothing so far. The product is perfect for me at the moment. **What problems is Surfer solving and how is that benefiting you?** Find the right tool to optimise articles to rank on SEO. We have already rank for several competitive keywords thanks to Surfer. ### 21. Must have tool for Content Optimisation and On-Page SEO **Rating:** 4.5/5.0 stars **Reviewed by:** Shubham K. | SEO Director, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 25, 2021 **What do you like best about Surfer?** Content Auditor is a game-changer tool for new content creation and the best thing about is to let the users choose which sites they want to compare their content with. SERP Analyzer and Audit tools are also handy for quick update and audit for already published content pieces and the best part it shows all the data in a visual form which makes it easy to use. **What do you dislike about Surfer?** Keyword Research tool data is limited and lacks NLP credits on lower plans. **Recommendations to others considering Surfer:** If you deal with Content Creation and SEO then this is a must-have tool. **What problems is Surfer solving and how is that benefiting you?** Surfer has been helping us save a ton of time in the process of creating content outlines and optimizing new content. ### 22. A must have tool **Rating:** 5.0/5.0 stars **Reviewed by:** Omar I. | F, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** November 24, 2021 **What do you like best about Surfer?** I started using surferseo two months ago, and to be honest, I didn't know that I would be missing so much. This tool doesn't not only help you to rank on google or write better-optimized articles, but it tells you what you should do. **What do you dislike about Surfer?** The price if they can lower it down a bit it would be awesome **What problems is Surfer solving and how is that benefiting you?** Optimization of content writing ### 23. Great tool for on-page optimization **Rating:** 5.0/5.0 stars **Reviewed by:** Risalat B. | Senior CNS Engineer, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 25, 2021 **What do you like best about Surfer?** I love the SERP analyzer feature most. It shows my content gap, true density of the keywords I should use, appropriate length of my content, every small detail I need to focus on for on-page optimization. Smooth as breeze! **What do you dislike about Surfer?** Keyword research tool - need to improve. It is not much helpful or matured yet. **Recommendations to others considering Surfer:** If you are in the content business then definitely give it a try **What problems is Surfer solving and how is that benefiting you?** I optimize every blog post with Surfer and it gives a great boost to my ranking. The most amazing part is even without any backlinks I have many keywords (competitive ones) ranking on the first page of Google. So it is obvious that this thing really works! ### 24. Talk about a time-saver! **Rating:** 5.0/5.0 stars **Reviewed by:** Dani D. | Freelance Writer, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 08, 2021 **What do you like best about Surfer?** I used to spend hours researching keyword to help rank my client's articles. It took up too much time and I found the task boring. I dreaded it. All of that work is taken care of for me with Surfer! **What do you dislike about Surfer?** I've been using Surfer for about a month and so far, I haven't found anything I dislike! **What problems is Surfer solving and how is that benefiting you?** I don't have time to research keywords, nor do I find it very interesting. It's saved me tons of time! ### 25. Amazing tool for copywriters and people working with online content **Rating:** 5.0/5.0 stars **Reviewed by:** Kent A. | Lead Editor and also consultant., Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 17, 2021 **What do you like best about Surfer?** The way the program breaks down your competition and shows you a path to create better content that has an excellent chance of competing with the top10 search results in google. **What do you dislike about Surfer?** You get very dependent on the program because it is so easy and powerful. The drawback of this is that you might sometimes agree to changes that you don't fully understand. **What problems is Surfer solving and how is that benefiting you?** Having almost a million words in old articles means that some of them are outdated and not optimized to new google standards. SurferSeo has made it easy for us to update and optimize our articles, and in return, we have achieved more rankings and top spots in Google. ### 26. A Must-Have Tool for Creating Content That Ranks **Rating:** 5.0/5.0 stars **Reviewed by:** Tom D. | President **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 05, 2021 **What do you like best about Surfer?** Surfer is a big part of my SEO toolkit. The Content Planner has been a great way to find new posts and then we use the Content Editor to not only provide the assignment details, but it really helps our workflow thanks to the option to write in a Google Doc and also check it off when it's complete. **What do you dislike about Surfer?** There's not much I don't like about Surfer. One suggestion for the Content Planner when run by domain, since it's suggesting changes to live content, it feels like it would make more sense to have the ability to launch an Audit for the page instead of a blank Content Editor? **What problems is Surfer solving and how is that benefiting you?** Surfer provides the majority of my content process, from finding rankable topics and assigning them to staff writers with all the data on what to cover in the article, to auditing live pages to fine-tune their results. ### 27. Great Tool for Getting Results & Saving Time **Rating:** 5.0/5.0 stars **Reviewed by:** Vikram S. | Staff Writer, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 26, 2021 **What do you like best about Surfer?** I love how easy it is to use SurferSEO. It allows me to spend less time on SEO and more time writing content. SurferSEO is many tools wrapped into one. It helps me with keyword research, writing SEO-optimized content, and adding internal backlinks to new content. Without Surfer I will have to use three different tools - one for keyword research, one for optimizing the content, and one for finding internal linking opportunities. Another feature I like about SEO is a content planner. Just enter the main keyword and scores of topics magically come out. Each topic is a content idea. These are not random topics. Surfer uses some back-end magic to collect information from all your competitors to create this list. If you cover write articles for even 70% of the suggestion you will dominate the search results. This feature itself saves at least 10 hours on each project. **What do you dislike about Surfer?** You have to be really careful before spending NLP credits. There is a limited number you get every month. If you hit enter by mistake then there is one NLP gone. **Recommendations to others considering Surfer:** Start with the seven-day free trial. Watch tutorial videos and learn how to use the tool. The learning curve is not steep but you need a few hours to get comfortable with the features and become a power user. **What problems is Surfer solving and how is that benefiting you?** I use Surfer SEO to polish my blog posts. As I writer I always found SEO difficult. With Surfer's actionable insights I can SEO optimize my articles. ### 28. Excellent Tool to Create Your Optimised Contents **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 25, 2021 **What do you like best about Surfer?** When it comes to SEO, there is no shortage of tools and analytics. However, none are perfect nor can do everything for you when creating content that ranks well in search engine results pages. One tool I would recommend trying out though is SEOSurfer. This software does an excellent job at analyzing keywords from a variety of sources like Google Analytics and social media channels so they're easily accessible without having to enter them into each individual source manually or spend hours on research ourselves. Its interface could use some work but most importantly if we want our posts visible/found then this may be worth checking out! I think that the SEO Surfer app is a good way to do content marketing. You can share the Content Editor with other people and give them instructions on how to write an article if they are remote writers. **What do you dislike about Surfer?** Some of the suggestions on terms and topics can be improved. You can put it in the "IGNORE" section so it will never come up again. **Recommendations to others considering Surfer:** Try it Out for yourself!! You will not repent. I was reluctant before but I have started loving this tool. **What problems is Surfer solving and how is that benefiting you?** The biggest help I have got is to prepare a well-optimized article and all the requirements that are required to help me rank in Google. It has all these features. And already many of my keywords are ranking in Google within days of Publishing. ### 29. Best Optimisation Software Around **Rating:** 5.0/5.0 stars **Reviewed by:** Jason S. | Business Owner, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 06, 2021 **What do you like best about Surfer?** I like the fact you can integrate this with conversion.ai and really make this a powerful content auditor and editor. The SERP analyzer and content editor are my 2 favorite tools plus the fact that everything is automated. 2 thumbs up from me. **What do you dislike about Surfer?** I should have invested in this tool earlier on, but glad I have finally done it. **What problems is Surfer solving and how is that benefiting you?** Analyzing what is ranking and what has to be done to be competitive and beat your competition. ### 30. My go to on-site optimisation tool. **Rating:** 4.0/5.0 stars **Reviewed by:** Naz H. | Marketing Consultant, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 01, 2021 At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review. **What do you like best about Surfer?** The user interface and experience is fantastic. I like how it can crawl your live page and check the content and show you a relative comparison to your competitors content outlay. Surfer is continuously adding new features which I keep stumbling upon. I've read about a connection with Google Search Console and also an AI writer recently. Essentially there is on going innovation and development :) **What do you dislike about Surfer?** On a few rare occasions, I've experienced headings and images not being pulled into the auditor. **What problems is Surfer solving and how is that benefiting you?** I've been solving under-optimised and over-optimised content. I've also been able to create content to answer user questions and better serve their intent. ### 31. Automatic - direct and clear SEO **Rating:** 3.0/5.0 stars **Reviewed by:** Gordon S. | Chief Marketing Officer, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 01, 2021 **What do you like best about Surfer?** Convenient and clear with what it expects from articles. **What do you dislike about Surfer?** I don't know if you've encountered this before but for some reason it experiences some glitches that erases all the stuff I've written. Like when I'm writing a particular article, if I switch tabs or sometimes just on its own it reloads (saying that the connection was interrupted) and then all of a sudden everything is gone. It's odd because I'm using an actual ethernet cable which makes my internet connection faster than just using a wireless one. I'm not sure why this is occurring, but it just happened again right now. Even if I press undo over and over, the words I've written don't come back. What concerns me is that this might become a repetitive cycle, forcing me to screenshot my work all the time. **What problems is Surfer solving and how is that benefiting you?** The keyword optimizations for a particular keyword. ### 32. Valuable asset & time-saver **Rating:** 4.5/5.0 stars **Reviewed by:** Elias R. | Founder, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 28, 2021 **What do you like best about Surfer?** As a content writer using Surfer not only saves me precious hours of doing SEO research for a particular topic, it also helps me speak with more confidence and authority to my clients when they're asking for on-page SEO help. **What do you dislike about Surfer?** This is not a real con to the software, just that, as a new user, I've found it harder to figure out what the next best step was after creating an account. There's ancillary media that solves this issue. **What problems is Surfer solving and how is that benefiting you?** Quickly finding on-page SEO opportunities for existing articles and an in-depth analysis of what it would take to rank a new article for a specific search query. ### 33. Can't live without Surfer! **Rating:** 5.0/5.0 stars **Reviewed by:** Leury P. | SEO Analyst, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 11, 2021 **What do you like best about Surfer?** The UI is just AWESOME. I've tried the competitors, but I am so accustomed to the UI and the UX, that I can't leave Surfer. It's so easy to train new writers and VAs that it's impossible for me to replace them. The staff is top-notch and extremely helpful when I require their assistance. **What do you dislike about Surfer?** One of the things that I dislike the most is that they removed chat from their website! I wish they would bring it back. **What problems is Surfer solving and how is that benefiting you?** Optimizing articles for SEO has become a BREEZE! My staff and I really enjoy using Surfer on a daily basis. ### 34. TL;DR Game Changer **Rating:** 5.0/5.0 stars **Reviewed by:** Nikola G. | Search Engine Optimization Manager, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 30, 2021 **What do you like best about Surfer?** Content editor and SERP analyzer, Real-time content optimization makes life much easier **What do you dislike about Surfer?** Keyword research tool - It can't compare with Ahrefs or other big players but considering that is a kind of free tool that comes with Content optimization **What problems is Surfer solving and how is that benefiting you?** The content editor changed the game for me and shortened the workload down to 50%. Keyword density content optimization takes a lot of time, and it's hard to train freelancers to do it properly. The content editor that I use most often can do this optimization in real-time, and it's quite user-friendly. All of the writers that I hired did not have problems using it. ### 35. Fantastic Tool For SEO writing Engaging SEO Contents **Rating:** 5.0/5.0 stars **Reviewed by:** Eddie L. | SEO Marketer, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through Google One Tap using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** January 06, 2022 **What do you like best about Surfer?** It is easy to navigate with clear proven data and competitor analysis **What do you dislike about Surfer?** fewer credits to use when starting off the trial **What problems is Surfer solving and how is that benefiting you?** It greatly improved My existing contents and helped in Google ranking ### 36. The tool for everyday usage **Rating:** 5.0/5.0 stars **Reviewed by:** Rodion M. | Search Engine Optimization Specialist, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 18, 2021 **What do you like best about Surfer?** Convenient and informative content editor SERP analyzer feature Metrics for websites (Content score and Links score) Hoping to use Content Planner in the future, it seems to be a very helpful feature. **What do you dislike about Surfer?** Sometimes it analyzes not the main content from the page. Such as content from footers, sidebars, etc. But it doesn't really affect the whole work process **What problems is Surfer solving and how is that benefiting you?** I'm using it for content optimization mainly. But sometimes it can be helpful for analyzing competitors and for keyword research. Content Planner (even Beta version) helps me to find content ideas and insights on content marketing ### 37. Quantity with quality **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Writing and Editing | Mid-Market (51-1000 emp.) This reviewer's identity has been verified by our review moderation team. They have asked not to show their name, job title, or picture. **Validated Reviewer:** Validated through LinkedIn **Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review. **Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review. **Reviewed Date:** December 02, 2021 **What do you like best about Surfer?** Surfer is really helpful in looking at the number of searches and what words are ranking well. It really gives me great ideas when creating content and writing to be searched online. **What do you dislike about Surfer?** Sometimes Surfer doesn't load when I'm on a webpage, which can make tasks a bit slower. Other than that, it's simple to download and use. **What problems is Surfer solving and how is that benefiting you?** With Surfer, I'm targeting audiences and thinking of ideas that are relevant or could hopefully appear when someone is searching for something. This is great for exposure and engagement! ### 38. Surfer is SEO Optimization **Rating:** 5.0/5.0 stars **Reviewed by:** Jason M. | Director, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 28, 2021 **What do you like best about Surfer?** Surfer does two things really well for me: It takes all the effort out of competitor / SERP research by doing it for me. I can find out who is ranking, what keywords they are using and the size of their articles more easily. By correlating all the factors it gives me even more information than I could work out manually, especially around what keywords to use. **What do you dislike about Surfer?** One thing it's not 100% on is estimating the "authority" of competing sites. It takes a more broad-brushed approach of 1-10 in authority, so if you want a more precise authority score for your competitors you need to use another tool as well. But in fairness the competitor authority score is not their main offering. **What problems is Surfer solving and how is that benefiting you?** I am getting articles ranked in Google that I was struggling to rank as they are better SEO optimized. ### 39. The perfect tool for SEO content creation. **Rating:** 5.0/5.0 stars **Reviewed by:** Néstor V. | SEO Analyst, Mid-Market (51-1000 emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 18, 2021 **What do you like best about Surfer?** Surfer is very easy to use, very complete, and offers excellent results. Surfer is great for planning SEO-oriented content. Its tools make everything easy for you, as you can easily see what you need to rank for your keyword. Also, the SEO audit report is beneficial to identify what you need to improve. Overall their features are perfect for SEO copywriting. They save a lot of time when creating content. **What do you dislike about Surfer?** I consider it to have too few credits in NLP. **What problems is Surfer solving and how is that benefiting you?** You can rank pages with less backlink effort. ### 40. Easy to use, not just for professionals **Rating:** 5.0/5.0 stars **Reviewed by:** Martin S. | D, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 18, 2021 **What do you like best about Surfer?** One of the best SEO tools out there! I am not a professional but find this user-friendly to use and it is really helping my blog posts rank. **What do you dislike about Surfer?** There is nothing I can really highlight to dislike **What problems is Surfer solving and how is that benefiting you?** Surfer is enabling me to rank my posts without any technical knowledge of search engines so I can concentrate on my content and create posts faster ### 41. How to get thousands of visitors from Google **Rating:** 4.0/5.0 stars **Reviewed by:** Maxime O. | Consultant, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 30, 2021 **What do you like best about Surfer?** Surfer is a tool that can help you write high-quality, SEO-optimized content much more efficiently than if you were to try and do it yourself or by using other tools. If you are doing any sort of SEO or content creation campaigns then Surfer can help streamline this entire process for you while also providing insights into your SEO strategy and how to improve the content that is being created in order to maximize revenue streams without increasing spending unnecessarily on ad space. **What do you dislike about Surfer?** The content planner feature is still in Beta but this should help a lot when it is finally shipped. **What problems is Surfer solving and how is that benefiting you?** I find SEO opportunities much quicker than with any other tool and I am able to streamline my content creation process. ### 42. So good that you can blindly improve SEO **Rating:** 5.0/5.0 stars **Reviewed by:** Ollie R. | Chief Executive Officer, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** September 17, 2021 **What do you like best about Surfer?** Does all the work for you in terms of what keywords, questions and so on to go into your content **What do you dislike about Surfer?** Credits are a cheap way to upsell and do not provide much value **What problems is Surfer solving and how is that benefiting you?** Writers block as well as where to focus and what to focus on ### 43. Surfer SEO become a part of our internal SOPs and we're thinking about upgrading the current plan. **Rating:** 4.5/5.0 stars **Reviewed by:** Rostyslav R. | SEO analyst **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 27, 2021 **What do you like best about Surfer?** It speeds up the process. It reduces the amount of research we need to conduct manually. **What do you dislike about Surfer?** Sometimes writers trying to add all the keywords suggestions from Surfer which ruins the content, so the tool could help to improve the content but it could help to ruin everything as well. The solution: more relevant training and courses for everyone involved in the process. If di everything correctly it definitely improves the content and helps. **What problems is Surfer solving and how is that benefiting you?** Speed up the processes, reduce the amount of manual research. Surfer SEO tool becomes a part of our SOP. ### 44. Take the guesswork out of your on-page SEO optimisation **Rating:** 5.0/5.0 stars **Reviewed by:** Chuen Chuen Y. | Founder, Small-Business (50 or fewer emp.) **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 28, 2021 **What do you like best about Surfer?** Demystify the process of 'optimising' webpages and blog posts. I started seeing results in my google ranking for the keywords I want in a week once I nailed the keyword research and used Surfer to optimise my pages. **What do you dislike about Surfer?** It can get a little technical at the beginning especially when you are new to SEO. I was quite confused by the SERP Analyzer but once I got over the learning curve, it's actually easy. **Recommendations to others considering Surfer:** Great for newcomers to SEO - take their masterclass to gain a good foundation so you will maximise this powerful application. **What problems is Surfer solving and how is that benefiting you?** Google search ranking for the keywords I want, identifying topic clusters such that pages don't cannibalise each other. I have realised that the topic clusters are really effective and powerful in making my website relevant in the eyes of Google. ### 45. Surfer is all its cracked up to be. **Rating:** 5.0/5.0 stars **Reviewed by:** Damien M. | Ceo, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** June 04, 2021 **What do you like best about Surfer?** The content editor is an awesome feature, I can just set up the content task and then send the writer a link. All the outline, keywords and structure is set for them to follow. Then my editors can just go in and clean it up easily. **What do you dislike about Surfer?** I don't like that I cant see the difficulty in the keyword clusters (for the content planner), although I hear that they are bringing that in soon. **What problems is Surfer solving and how is that benefiting you?** Surfer is helping me streamline my content creation process with my team, we have less mistakes and better quality content. ### 46. Nice tool to check competitors **Rating:** 3.5/5.0 stars **Reviewed by:** Chris V. | SEO, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through Google using a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** July 25, 2021 **What do you like best about Surfer?** The SERP Analyzer is the most useful part of the tool. It gives a nice screenshot of the SERP for a keyword we target **What do you dislike about Surfer?** The Audit is not that useful. It provides a lot of keywords that don't have relevance to the topic. You have to clean up a lot to use the suggestions. **What problems is Surfer solving and how is that benefiting you?** We are checking the SERP for a keyword we want to rank for. ### 47. Amazing Tool, especially the NLP feature **Rating:** 5.0/5.0 stars **Reviewed by:** Eric T. | Owner, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a review partner **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 16, 2021 **What do you like best about Surfer?** This takes all the guesswork out of writing well-optimized articles. **What do you dislike about Surfer?** Keyword grouping gets a little far out on local search results. **Recommendations to others considering Surfer:** Just do it. If you need content optimized this beats anything I have seen so far. **What problems is Surfer solving and how is that benefiting you?** This has cut my time optimizing articles drastically. No problems with Surfer except running out of credits too fast. ### 48. Best content optimization tool on the market **Rating:** 5.0/5.0 stars **Reviewed by:** Paweł B. | Właściciel, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** May 25, 2021 **What do you like best about Surfer?** Intuitive, proven results, constantly developed. The best thing is that as I've experimented with surfer in 2018 it gave us great result for every page it was implemented. Over 100-150% more visits from text upgraded using surfer and higher ranks in organic SERP. It was also quite easy to implement surfer in everyday work. **What do you dislike about Surfer?** In the beginning it was quite hard to maintain all metrics and get the best of the tool, but after a month results were outstanding. **What problems is Surfer solving and how is that benefiting you?** It saves time for research when working on every single text. Get 30-50% better results than writing with intuition. ### 49. Really excellent tool, I honestly save hours each week using this tool. **Rating:** 5.0/5.0 stars **Reviewed by:** Luke M. | Marketer, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through a business email account **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 18, 2021 **What do you like best about Surfer?** The Content Planner section is my favorite **What do you dislike about Surfer?** The price is a little high for the features you get. **Recommendations to others considering Surfer:** If you want the full picture when using this tool make sure to go for the plan that includes NLP credits. **What problems is Surfer solving and how is that benefiting you?** helps you rank in the search engines well. Saves you hours of work analyzing the SERPs. ### 50. Most clean and valuable result for SEO services in my arsenal **Rating:** 5.0/5.0 stars **Reviewed by:** Pieter H. | Zaakvoerder, Small-Business (50 or fewer emp.) **Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user. **Validated Reviewer:** Validated through LinkedIn **Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate. **Reviewed Date:** August 19, 2021 **What do you like best about Surfer?** The completeness of several tools in one, keyword research and SERP analyzer being invaluable for any business nowadays. **What do you dislike about Surfer?** That I haven't got the time to investigate all the goodies this software offers! **What problems is Surfer solving and how is that benefiting you?** With the SERP analyzer, I can provide valuable insights to my customers who want to envision their digital presence in understandable data. ## Surfer Discussions - [How to measure ROI?](https://www.g2.com/discussions/how-to-measure-roi) - 1 comment, 1 upvote - [how to write content](https://www.g2.com/discussions/how-to-write-content) - 2 comments, 1 upvote - [Can NLP be more clearly incorporated into the content editor?](https://www.g2.com/discussions/31556-can-nlp-be-more-clearly-incorporated-into-the-content-editor) - 2 comments, 1 upvote - [View Surfer pricing details and edition comparison](https://www.g2.com/products/surfer-surfer/reviews?page=9§ion=pricing&secure%5Bexpires_at%5D=2026-10-03+03%3A48%3A06+-0500&secure%5Bsession_id%5D=a2c5e7e2-c318-4153-95b6-4fa88af80751&secure%5Btoken%5D=aa7f07da704e64d26af59a507d528d67811bd3eb1a15ec11a8d9a24bf2333039&format=llm_user) ## Surfer Features **Additional Functionality** - Tagging - Natural Language Processing - Data Extraction - Multi-Language - Predictive Analytics - Drag & Drop - Speech Recognition - Reporting/Analytics - Data Storage Management - Virtual Personal Assistant (VPA) - AI Copilot - Customer Segmentation - Collaboration Tools - Data Import/Export - Generative AI - For eCommerce - Role-Based Permissions - Customizable Branding - Search/Filter - Monitoring - Document Management - API - Data Visualization - Trend Analysis - Machine Learning - Access Controls/Permissions - Alerts/Escalation - Performance Metrics - Real-Time Data - Third-Party Integrations - Mobile App - Multiple Data Sources - For Sales Teams/Organizations - Sentiment Analysis - Activity Dashboard - Chatbot - Workflow Automation **Additional Functionality** - Code Generation - Text to Image - Generative AI - API - Natural Language Processing - Virtual Characters and Avatars - Content Generation - Personalization and Recommendation - Conditional Generation - Transformer Model - Automated Image & Video Editing - Interactive and Co-Creative Systems - Text Summarization - Data Augmentation - Variation Autoencoder Models - Adversarial Training - Transfer Learning and Fine-tuning - Simulation and Scenario Generation - Creative Design - AI Copilot - Prompt Engineering - Foundation Model **SEO Auditing & Monitoring** - SEO Alerting - SEO Auditing - SEO Change Tracking - Technical SEO - Engagement Tracking **Audio** - Accents - Voice Cloning - Range of Tones - Languages **Content - AI Content Detectors** - Batch File Scans - Color-Coded Detection - Content Dashboard - API Integration - Third-Party Integrations - Language Detection - Anomaly Detection **Agentic AI - SEO Tools** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Adaptive Learning - Natural Language Interaction - Proactive Assistance - Decision Making - Third-Party Integrations - Multi-Language - Social Media Integration - Google Analytics Integration **SEO Content & Rankings** - Link Building - Keyword Research - SERP Rank Tracking - Localization - Content Insights - Customer Activity Tracking - Click Tracking - Referral Tracking - Visitor Tracking - Mobile Keywords - Keyword Research Tools - Keyword Tracking - ROI Tracking **Video** - Closed Captions - Avatar Quality - Custom Avatars - Video Editing Capabilities **AI Detection Model - AI Content Detectors** - Model Differentiation - Human vs. AI Detection - Multi-Component Model - Generative AI - Text Similarity Detection **SEO Reporting** - Competitor Analysis - Data Visualization - Custom Reports - White Label - Real-Time Data - Trend Analysis - Scheduled/Automated Reports **Image** - Text to Image - Realism **Monitoring - AI Content Detectors** - Real-time Content Monitoring - AI Content Identification **Additional Functionality** - Corporate/Business - Neural Network Modeling - Transfer Learning and Fine-tuning - Image Capture - API - Content Generation - Reporting/Analytics - Comparison View - Data Security - Team Collaboration - AI Copilot - URL Scanning - AI Humanizer - Pattern Detection and Recognition - Grammar Check - Natural Language Processing - For Law Enforcement Agencies - Predictive Analytics - Full Text Search - Content Import/Export - Multi-Language - Search History - AI/Machine Learning - Real-Time Data - Multimedia Support - For Education - Scoring - Optical Character Recognition - Natural Language Search - Predictive Modeling **Text** - Text Optimization - Range of Sentiments **Generative AI** - AI Text Generation - AI Text Summarization - Generative AI **Additional Functionality** - Retargeting - API - User Management - Website Analytics - Broken Link Discovery - URL Shortener - Social Media Monitoring - Custom Domains - Visual Analytics - Backlink Management - Collaboration Tools - Customizable Branding - Web Traffic Reporting - For Marketing and Advertising - AI Copilot - Reporting/Analytics - SEO Management - Secure Data Storage - Real-Time Analytics - Activity Dashboard - Campaign Management - Geotargeting - Link Editing - URL Customization - Data Import/Export - Link Analytics - Multi-Channel Marketing - Campaign Scheduling - Access Controls/Permissions - WYSIWYG Editor - Conversion Rate Optimization - A/B Testing - Localization Automation - Multi-Location - Content Management - Alerts/Notifications - Real-Time Notifications - Dashboard - Landing Pages/Web Forms - Link Management - Customizable Templates - Real-Time Updates - Monitoring - Audit Management - Workflow Management - Campaign Analytics - Reporting & Statistics - Multi-Campaign - Email Marketing - Website Management - Performance Management - Backlink Monitoring - Performance Metrics - Advertising Management - Content Personalization - Issue Management - Heatmaps - Problem Area Alerts - Widgets - Multivariate Testing - Behavior Analytics - Audience Targeting - Real-Time Reporting - Customer Segmentation - Product Recommendations - Session Recording - Mobile Friendly Test - Drag & Drop **Platform** - Collaboration - Speed of Generation **Generative AI** - AI Text Generation - AI Text Summarization - AI Text-to-Image - AI Text-to-Speech - AI Image-to-Text - AI Text-to-Video - AI Text-to-3D - AI Text-to-Music ## Top Surfer Alternatives - [Semrush](https://www.g2.com/products/semrush/reviews) - 4.4/5.0 (3,945 reviews) - [SE Ranking](https://www.g2.com/products/se-ranking/reviews) - 4.7/5.0 (1,531 reviews) - [Ahrefs](https://www.g2.com/products/ahrefs/reviews) - 4.5/5.0 (673 reviews)