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SE Ranking Reviews & Product Details

Pricing

Pricing provided by SE Ranking.

Core

Starting at $103.20
AI Workflows

See how people combine SE Ranking with AI tools to solve real work problems. Each Blueprint is a reusable, step-by-step workflow you can adapt for your team.

Blueprint · Marketing
Run Full-Site SEO Audits With AI Agents

25 sub-skills and 18 specialist agents covering technical SEO, content quality, Schema markup, AI search optimization, local SEO, and e-commerce.

Tools used:
Try the workflow
Verified User in Medical Practice
UM
Verified User in Medical Practice
Small-Business (50 or fewer emp.)
"Many insights and opportunities, with valuable improvement suggestions"
4.5/5
What do you like best about SE Ranking?

All the insights you can gain! It is a very broad program with many possibilities. I especially like that I can load so many websites and receive suggestions for improvement. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

I can't really name a disadvantage, you must get to know the program well before you can really get everything out of it. It would be nice if you could first follow the onboarding courses for a few weeks before you start working with the subscription definitively. Review collected by and hosted on G2.com.

MD
Matthew D.
Senior Manager at TDAmeritrade
Financial Services
Small-Business (50 or fewer emp.)
"Helpful for reviewing trends and validating changes over time"
4.5/5
What do you like best about SE Ranking?

I used SE Ranking mainly when I needed to take a closer look at how certain pages or search terms were trending over time.

What I found useful was going back after changes were made and checking whether there was any consistent movement. I didn’t rely on a single check I would usually revisit it a few times to see if the change held or adjusted. That made it easier to understand whether something was actually having an impact.

It also helped to have everything in one place for a quick review instead of pulling data from multiple sources when doing a basic check. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

There are times when it takes a bit of navigation to get exactly what you’re looking for, especially if you’re reviewing multiple items in one session.

I also found that short-term changes can be a bit inconsistent, so I usually check again later before drawing any conclusions. Review collected by and hosted on G2.com.

Response from Elena Demianenko of SE Ranking

Thank you for sharing your positive experience with SE Ranking.

We take your feedback on navigation and short-term changes into consideration as we strive to enhance the user experience.

Flavio C.
FC
Flavio C.
Senior Web Architect and Strategic Consultant
Small-Business (50 or fewer emp.)
"Streamlined SEO Management With All the Essentials in One Place"
5/5
What do you like best about SE Ranking?

What I like most about SE Ranking is how it brings all the essential SEO tools together in one place without feeling overwhelming. The interface is clean, the data is reliable, and features like keyword tracking, website audits, and competitor analysis are easy to use even when managing multiple projects. It saves time and gives a clear picture of what’s working and what needs attention. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

What I dislike about SE Ranking is that some tools feel a bit slower or less polished when working with larger projects, especially when handling big keyword lists or deep audits. A few features could benefit from more real‑time data or faster refresh rates. It’s nothing deal‑breaking, but there’s definitely room for smoother performance and more advanced filtering in some areas. Review collected by and hosted on G2.com.

Response from Elena Demianenko of SE Ranking

Thank you for sharing your feedback. We understand the importance of performance, especially when handling larger projects, and we're continuously working to improve the speed and efficiency of our tools.

Malik  Y.
MY
Malik Y.
Co-founder and CEO at Nesto
Financial Services
Enterprise (> 1000 emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Simple way to keep an eye on search visibility"
4/5
What do you like best about SE Ranking?

I’ve used SE Ranking mostly as a way to keep a general view of how our site is showing up in search.

It’s useful when I want to quickly check if things are moving in the right direction without going too deep into details. I can log in, take a look, and get a sense of what’s happening without needing a full breakdown.

I don’t use it heavily, but for quick visibility checks it’s been practical. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

Sometimes it takes a bit of time to find specific information, especially if I haven’t used it in a while.

I also tend to look at trends over time rather than relying on one check, since things can shift. Review collected by and hosted on G2.com.

Response from Elena Demianenko of SE Ranking

Thank you for taking the time to share your experience! It's great to hear that SE Ranking gives you that quick read on search visibility without making you dig through a full breakdown. We hear you on navigation when you haven't logged in for a while — improving discoverability of key reports is something the team is always working on. Appreciate you using us as your go-to check-in tool.

— The SE Ranking Team

Sneha G.
SG
Sneha G.
Community Manager
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Great Value Keyword Research with Clean UI and Solid Data Quality"
4.5/5
What do you like best about SE Ranking?

I use SE Ranking for keyword research while working on blog content and Linkedin personal branding projects for clients. I like most is the balance between pricing and data quality. Keyword and ranking data feel surprisingly close to tools like Ahrefs and Semrush, but without the heavy monthly cost. I also like clean UI which makes daily research and content planning easier when managing multiple projects. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

Backlink database seems limited sometimes, especially if I'm doing deeper backlink reasearch or competitor analysis. Mostly for my most works is great tool. Review collected by and hosted on G2.com.

Punit K.
PK
Punit K.
SEO Manager
Small-Business (50 or fewer emp.)
Business partner of the seller or seller's competitor, not included in G2 scores.
"Reliable All-in-One SEO Tool for Agencies"
5/5
What do you like best about SE Ranking?

What I like most about SE Ranking is how easy it is to manage multiple SEO projects in one place. The interface is intuitive, so setting up keyword tracking, running audits, and monitoring rankings doesn’t take much time. The reporting features are also very useful, especially when working with clients, as they present data in a clear and professional way. I also appreciate the balance between functionality and pricing—it offers most of the essential SEO tools without being overly complicated or expensive. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

One thing I dislike about SE Ranking is that the backlink database isn’t as extensive as some of the larger, more established SEO tools, which can limit deeper link analysis. Also, while the platform is generally easy to use, some advanced features and settings can take a bit of time to fully understand. Report customization could be more flexible as well, especially when creating highly tailored client reports. Review collected by and hosted on G2.com.

Response from Elena Demianenko of SE Ranking

Thank you for the thoughtful review! It means a lot to hear that the platform helps you run keyword tracking, audits, and client reporting from one place — that's exactly what we built it for. We've heard the feedback on backlinks and report customization and continue to invest in both. Glad we're earning a spot in your agency workflow.

— The SE Ranking Team

Mohamed  Z.
MZ
Mohamed Z.
Sales Executive SASE
Information Technology and Services
Enterprise (> 1000 emp.)
"Useful for checking visibility and doing quick research"
5/5
What do you like best about SE Ranking?

I used SE Ranking mainly when I needed a quick way to check how certain companies or pages were showing up online.

In my role, I’m not deep into SEO, but I found it helpful when doing basic research before outreach. I could look things up, get a general idea of visibility, and move on without spending too much time.

It’s straightforward enough that I didn’t need much setup to start using it, which made it easier to come back to when needed. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

Sometimes I had to go back and check things again, especially if something looked different from what I expected.

Also, it takes a little time to get used to where everything is if you’re not using it regularly. Review collected by and hosted on G2.com.

Response from Elena Demianenko of SE Ranking

Thank you for sharing this — really glad SE Ranking has become your quick look-up tool when you're prepping for outreach. It's nice to hear the lightweight setup made it easy to come back to. We'll keep working on making the layout intuitive, even for folks who only drop in occasionally.

— The SE Ranking Team

Sreena S.
SS
Sreena S.
Digital Marketing Manager
Entertainment
Mid-Market (51-1000 emp.)
"SE Ranking Makes Keyword Tracking and Website Audits Easy for Our SEO"
4.5/5
What do you like best about SE Ranking?

I work as digital marketing manager at Surinder Films a Bengali production house. We're constantly promote movies, web series through social media and organic content. I use SE Ranking for keyword tracking related movies and series. And also use for market demand with competitor research. I like it's website audit feature that also help to optimize site for SEO. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

I don't have any complaint right now. It's working fine for us. Review collected by and hosted on G2.com.

Verified User in Medical Devices
UM
Verified User in Medical Devices
Mid-Market (51-1000 emp.)
"Supporting data-driven digital growth in the HealthTech sector"
4.5/5
What do you like best about SE Ranking?

From a regional marketing perspective, having reliable insight into our digital visibility across different markets is essential. SE Ranking has provided our marketing team with a practical way to monitor keyword performance, evaluate website health, and identify opportunities to strengthen our online presence.

The platform makes it easier to understand how our content performs in search while keeping an eye on competitor activity and technical SEO improvements. Its reporting is straightforward enough for cross-functional discussions while offering the depth our digital marketing specialists need to optimize campaigns and content across multiple regions. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

SE Ranking offers a comprehensive set of tools, but some of the more advanced capabilities require time to fully master. As an organization operating across several European markets, additional localization features and more flexible multi-market reporting would make it even easier to compare performance and share insights with regional stakeholders. Review collected by and hosted on G2.com.

Nikita G.
NG
Nikita G.
Digital Marketer Manager
Marketing and Advertising
Small-Business (50 or fewer emp.)
"Easy, Insightful Keyword Research That Helps Cut Paid Ad Costs"
4.5/5
What do you like best about SE Ranking?

I work in social media and paid ads at a small agency, so keyword research is a big part of my job. SE ranking has been very useful for Google ads. What I like most is that it also helps us find organic ranking gaps. This helps us improve SEO and reduce paid ad costs for clients. It's easy to use, practical and gives us strong insights. Review collected by and hosted on G2.com.

What do you dislike about SE Ranking?

Base plan is affordable, which is great for small teams. But when we add more client websites, extra costs can become expensive. For a growing agency, this can be difficult to manage sometime. Review collected by and hosted on G2.com.

Response from Elena Demianenko of SE Ranking

Thank you for sharing your positive experience with SE Ranking and how it has contributed to your agency's success in improving SEO and reducing paid ad costs for clients. We understand your concerns about the costs associated with adding more client websites, and we will continue to explore ways to provide cost-effective solutions for growing agencies like yours.

Questions about SE Ranking? Ask real users or explore answers from the community

Get practical answers, real workflows, and honest pros and cons from the G2 community or share your insights.

Candice A.
CA
Candice Agustoni
•
Last activity about 2 months ago

Has anyone started tracking AI search visibility alongside traditional SEO? What tools are you using?

11 Upvotes
0
Join the conversation
Nicolas L.
NL
Nicolas Lee
•
Last activity about 2 months ago

What's everyone using for Answer Engine Optimization (AEO) tracking?

11 Upvotes
1
Join the conversation

Pricing Options

Pricing provided by SE Ranking.

Core

Starting at $103.20

Growth

Starting at $223.00

Enterprise

Contact Us
SE Ranking Comparisons
SE Ranking Features
Rank Tracking
Dashboards and Reporting
SEO Alerting
SEO Auditing
SEO Change Tracking
Link Building
Keyword Research
SERP Rank Tracking
Competitor Analysis
Data Visualization
Custom Reports