---
title: Salesforce Platform Reviews
meta_title: 'Salesforce Platform Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 4627 reviews by the users' company size, role or industry
  to find out how Salesforce Platform works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 4627
  scale: '5'
date_modified: '2026-09-28'
parent_category:
  name: Development
  url: https://www.g2.com/categories/development
---


# Salesforce Platform Reviews
**Vendor:** Salesforce  
**Category:** [Cloud Platform as a Service (PaaS) Software](https://www.g2.com/categories/cloud-platform-as-a-service-paas)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 4,627  
**AI Verified:** At least 10 G2 reviewers have confirmed using this product&#39;s AI features and functionality.
## About Salesforce Platform
The Salesforce Platform helps IT and security teams innovate fast, deploy securely, and protect their data. With our development and security tools built into the entire agent and app lifecycle on Salesforce, organizations can dive into AI innovation without compromising on security and compliance. And by building on Salesforce, development teams get a head start on AI projects by using the apps, workflows, data streams, and agents they&#39;ve already built. Developers can develop agents and apps quickly, securely, and reliably, and IT can customize and extend Salesforce across the enterprise. And every customer can protect their data with security and compliance.



## Salesforce Platform Pros & Cons
Pros and Cons are compiled from review feedback and grouped into themes to provide an easy-to-understand summary of user reviews.

**What users like:**

- Users find Salesforce Headless 360 Platform to be **easy to use** with clear layouts and useful features, enhancing efficiency. (1591 reviews)
- Users value the **exceptional scalability and customization** of Salesforce, enabling tailored solutions for diverse business needs. (780 reviews)
- Users love the **easy customization** of Salesforce Headless 360 Platform, perfectly adapting to various educational needs. (654 reviews)
- Users appreciate the **ease of customizability** in Salesforce Headless 360 Platform, tailored perfectly for diverse needs. (651 reviews)
- Users value the **extensive customization options** in Salesforce Headless 360 Platform, enabling tailored solutions for diverse business needs. (608 reviews)
- Integrations (558 reviews)
- Flexibility (545 reviews)
- Customer Management (533 reviews)
- Users appreciate the **extensive features** of Salesforce Platform, effectively tailoring reports and data to their business needs. (507 reviews)
- Easy Integrations (480 reviews)

**What users dislike:**

- Users find the **learning curve steep** with Salesforce Headless 360 Platform, requiring significant training to navigate effectively. (560 reviews)
- Users find Salesforce Headless 360 Platform has a **complex configuration** that can hinder implementation and customization for some businesses. (525 reviews)
- Users find the **high cost of ownership** and complexity of Salesforce challenging, impacting access and usability. (469 reviews)
- Users find Salesforce Headless 360 Platform **difficult to learn** , requiring significant time to grasp its complex interface. (403 reviews)
- Users feel the **missing features** in Salesforce Headless 360 Platform make navigation and usability challenging and overwhelming. (397 reviews)
- Learning Difficulty (385 reviews)
- Limitations (354 reviews)
- Pricing Issues (340 reviews)
- Limited Customization (328 reviews)
- Limited Features (307 reviews)

## Salesforce Platform Reviews
  ### 1. Easy to Build and Ship Fast on Salesforce

**Rating:** 4.5/5.0 stars

**Reviewed by:** Aishwarya C. | Senior Salesforce Developer, Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through a business email account added to their profile

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** September 15, 2026

**What do you like best about Salesforce Platform?**

The Salesforce platform is easy to build new things quickly.

**What do you dislike about Salesforce Platform?**

The governor limits are sometimes a bummer when implementing things

**What problems is Salesforce Platform solving and how is that benefiting you?**

We are trying to solve the quoting issues for Sales team

  ### 2. Awkward for New Users: Confusing Setup and Hard-to-Adopt Add-On Apps

**Rating:** 2.5/5.0 stars

**Reviewed by:** Belinda C. | Special Education Counselor, Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** January 16, 2026

**What do you like best about Salesforce Platform?**

I feel that I'm pretty adept with technology and I found that the Sales Platform was initially a bit confusing. The process of filling out information and documents took me awhile to adjust to. I enjoyed the communication aspect and being able to find professionals in my field to ask questions and also get technical help if needed. With daily access to Salesforce, I never did have any connection issues and it was very reliable. Once that happened it became easier to implement.

**What do you dislike about Salesforce Platform?**

I think that the most difficult part of working with Salesforce Platform was the awkwardness for the new user. There were other apps that work in conjunction with Salesforce (ie., payment enrollment and training videos) that were not easy to implement until I became more familiar with the system.

**What problems is Salesforce Platform solving and how is that benefiting you?**

There seems to be growth in the platform (ie., easier app consolidation, and finding your way around seamlessly). Also, Salesforce is now free, from what I understand. I think it will become a powerful asset for companies that have teams working online and collaborating.

  ### 3. Flexible, Secure Platform with Seamless Integrations

**Rating:** 4.5/5.0 stars

**Reviewed by:** Kartik Y. | Software Engineer, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** January 13, 2026

**What do you like best about Salesforce Platform?**

It makes it easy to customize and extend functionality using standard features, Apex, Flow, and APIs without heavy overhead.
The platform is integration-friendly, which works really well with tools like Boomi and Celigo for connecting ERP, HRMS, and other systems.
Strong security, role-based access, and data governance are built in, which is critical for enterprise use.

**What do you dislike about Salesforce Platform?**

Governor limits can restrict flexibility for complex or high-volume integrations.
Certain customizations still require Apex or advanced expertise, which increases development and maintenance effort.

**What problems is Salesforce Platform solving and how is that benefiting you?**

Built-in automation tools like Flows, workflows, and APIs reduce manual effort and errors. The platform’s strong integration capabilities allow seamless connectivity with ERPs, HRMS, finance, and external systems using tools like Boomi and Celigo.

  ### 4. Salesforce it is a easy tool to manage Customers information

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jay M. | SDR, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through a business email account

**Source: Organic:** Organic review. This review was written entirely without invitation or incentive from G2, a seller, or an affiliate.

**Reviewed Date:** July 14, 2025

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Salesforce Platform?**

What I like about Salesforce is the way you can divide and organize different types of leads and Contacts that you are working with

**What do you dislike about Salesforce Platform?**

I think maybe the Interface, sometimes, can be difficult to find for a specific setting

**What problems is Salesforce Platform solving and how is that benefiting you?**

Salesforce helps solve the problem of scattered customer data and disconnected processes. It gives me one centralized place to manage all customer interactions, from leads and opportunities to service cases and renewals. It eliminates the need for multiple tools and manual tracking in spreadsheets or emails.

It also solves the challenge of visibility and accountability across teams by providing clear reporting, dashboards, and automation to ensure nothing falls through the cracks.

  ### 5. Strong Security, AI Features, and Easy Low-Code Customization

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Education Management | Enterprise (> 1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 15, 2026

**What do you like best about Salesforce Platform?**

Security is strong, and it offers advanced technology such as Lightning Web Component. I also like the AI features, along with the no-code or low-code tools that make building and customizing easier.

**What do you dislike about Salesforce Platform?**

Deploying components and publishing the Experience Builder site every time we make a change is a cumbersome process.

**What problems is Salesforce Platform solving and how is that benefiting you?**

It helps with advising students as an advisor, sending alerts or notes to students, and managing faculty classes.

  ### 6. One-Stop Shop with Well-Organized Information for Sales Ops

**Rating:** 4.5/5.0 stars

**Reviewed by:** Elena L. | Senior Pricing Operations Manager, Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 16, 2026

**What do you like best about Salesforce Platform?**

From sales operations perspective, one stop shop and all information well organized

**What do you dislike about Salesforce Platform?**

We are required to upgrade from classic to lightning. Features are super elementary with classic

**What problems is Salesforce Platform solving and how is that benefiting you?**

Removes manual processes

  ### 7. Better management and guidance in workflows

**Rating:** 5.0/5.0 stars

**Reviewed by:** Isiv M. | Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**AI Translated:** This review has been translated from Spanish; Castilian using AI.

**Reviewed Date:** September 16, 2026

**What do you like best about Salesforce Platform?**

Better management and guidance in workflows

**What do you dislike about Salesforce Platform?**

At the moment, I haven't found anything I dislike

**What problems is Salesforce Platform solving and how is that benefiting you?**

Sales management is more accurate and direct

  ### 8. Agile, Flexible, and Reliable Sales Cloud

**Rating:** 4.5/5.0 stars

**Reviewed by:** Luis E. | Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 16, 2026

**What do you like best about Salesforce Platform?**

Agility and flexibility and reliable sales cloud benefits and features to the Customer learning and deployment

**What do you dislike about Salesforce Platform?**

Nothing, I think it is the most powerful tool

**What problems is Salesforce Platform solving and how is that benefiting you?**

My day-to-day 360

  ### 9. Easy to Use and Configure, but Navigation Takes Too Many Clicks

**Rating:** 3.5/5.0 stars

**Reviewed by:** Nitish K. | Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 16, 2026

**What do you like best about Salesforce Platform?**

Very easy to use. Easy to learn and easy to configure

**What do you dislike about Salesforce Platform?**

Navigation can be improved. A lot of clicks are required

**What problems is Salesforce Platform solving and how is that benefiting you?**

Our entire employee engagement is built on the platform

  ### 10. Easy to Use with a Great Interface for Everyone

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tanya C. | Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 16, 2026

**What do you like best about Salesforce Platform?**

Easy to use and good interface for everyone

**What do you dislike about Salesforce Platform?**

Nothing - it works well for my company and is all very clear

**What problems is Salesforce Platform solving and how is that benefiting you?**

Saving money for my company via workflows and AI

  ### 11. Customizable Data Model with Flexible object Provisioning

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Consulting | Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 16, 2026

**What do you like best about Salesforce Platform?**

Provision of objects so data model can be customised

**What do you dislike about Salesforce Platform?**

There is nothing that I don't like about platform currently

**What problems is Salesforce Platform solving and how is that benefiting you?**

Helping get custom object and getting it at a lower price

  ### 12. Good presentation and knowledge shared

**Rating:** 4.0/5.0 stars

**Reviewed by:** Kiran b. | Architect, Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 16, 2026

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Salesforce Platform?**

Great presentation and platform, loved it

**What do you dislike about Salesforce Platform?**

Good platform to work, w what both sale and service

**What problems is Salesforce Platform solving and how is that benefiting you?**

Good platform and deliverable same for is doing g

  ### 13. Highly Customizable, Centralizes Multi-Department Needs

**Rating:** 5.0/5.0 stars

**Reviewed by:** Tatiana K. | Receptionist at a Spa, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through Google using a business email account

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** January 15, 2026

**What do you like best about Salesforce Platform?**

I like how customizable the Salesforce Platform is, allowing for multiple users within a company to have different functions but still centralize everything in one place. It’s great that people from different departments can input their workflow into one spot so we can all see graphs and data across the company. The ability to refer clients from one department to another directly through Salesforce really streamlines the workforce, boosting both efficiency and specificity.

**What do you dislike about Salesforce Platform?**

One thing is that if people don't work on the coding on the back end, you can sometimes run into snags. That's an issue with the tech department more than Salesforce Platform. Sometimes if there's a snag, a client can get lost in the mix and not get referred to the right place.

**What problems is Salesforce Platform solving and how is that benefiting you?**

Salesforce Platform streamlines my work by enhancing efficiency and allowing contact with clients while keeping track of everything. I like its customizability; it centralizes users from different departments, enabling us to see data and refer clients seamlessly, boosting efficiency and workflow.

  ### 14. Powerful customization and reports, but data analysis feels limited vs Excel

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Enterprise (> 1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** January 15, 2026

**What do you like best about Salesforce Platform?**

The best part of Salesforce is that it lets you capture all customer information by modifying fields and objects to match the business requirements of a particular industry. You can also create customised business reports with filters and tabulations to support everyday business decisions. Moreover, with Salesforce Marketing Cloud, WhatsApp blasts and emailers can be sent to a specific cohort of customers.

**What do you dislike about Salesforce Platform?**

You can’t create more than five buckets while analyzing data. Also, many of the flexibilities you get when analyzing data in Excel, especially with PivotTables—can’t be done as effectively in Salesforce due to its limitations, such as not being able to group two rows or two columns the way you can in Excel.

**What problems is Salesforce Platform solving and how is that benefiting you?**

Salesforce helps me capture different aspects of the data that are relevant to my industry and run a variety of analyses. It also helps me improve and track salesperson productivity, and analyze key business metrics such as the cost of customer acquisition. Overall, it has helped me strengthen my lead conversion funnel and monitor it more effectively.

  ### 15. Robust Sales Tool with Room for Interface Improvement

**Rating:** 4.5/5.0 stars

**Reviewed by:** Meera M. | Account Executive

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** January 15, 2026

**What do you like best about Salesforce Platform?**

I appreciate that the report creation in Salesforce Platform is easier, allowing me to apply all the relevant filters to make specific reports. The ability to prevent changes to different accounts unless you're the owner is something I find valuable, as it helps avoid any unauthorized changes or fraud. Additionally, I find it beneficial that my work is easier with everything being recorded and registered, minimizing mistakes and making it simple for me to claim my actions with the data as proof. The initial setup of Salesforce was smooth because everything was handled by the Salesforce admin, and once my account was assigned, it was straightforward to access.

**What do you dislike about Salesforce Platform?**

I think sometimes the change between the way it looks, especially the view, Salesforce Classic versus Salesforce Console, is a bit confusing. It gets very difficult to adapt to at the start, maybe for someone who is new to Salesforce and also because of the interface.

**What problems is Salesforce Platform solving and how is that benefiting you?**

I find Salesforce Platform simplifies data management, report creation with relevant filters, and ensures secure account ownership, preventing unauthorized changes. It centralizes information, making it easy to track activities and avoid mistakes.

  ### 16. Highly Configurable and Seamlessly Integrates

**Rating:** 4.5/5.0 stars

**Reviewed by:** David S. | Scientist, Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** January 15, 2026

**What do you like best about Salesforce Platform?**

We use Salesforce Platform for an integrated lead generation and tracking system, which is great for trade show recordkeeping. It provides a streamlined solution for all divisions of our company. One of the great features is the ability to customize workflows for sales teams across various divisions, which do not have 100% alignment. It allows us to create a customized solution that seamlessly integrates. I like how configurable it is, which is something I appreciate in all platforms. Salesforce Platform easily integrates into other platforms like Smartsheet, enhancing recordkeeping in our corporate workflows. I would recommend Salesforce Platform to a friend or colleague.

**What do you dislike about Salesforce Platform?**

I have not heard any major complaints from my colleagues who are more involved in its implementation.

**What problems is Salesforce Platform solving and how is that benefiting you?**

I use Salesforce Platform for integrated lead generation and tracking. It provides a streamlined solution across our company's divisions, allowing us to customize workflows and seamlessly integrate with other platforms like Smartsheet.

  ### 17. Love Agent force ad data 360

**Rating:** 5.0/5.0 stars

**Reviewed by:** Gman R. | Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 15, 2026

**What do you like best about Salesforce Platform?**

Agent force ad data 360 are the product I use

**What do you dislike about Salesforce Platform?**

I like Salesforce, nothing I can think about dislike

**What problems is Salesforce Platform solving and how is that benefiting you?**

Sales and customer care, those product I use extensively along D360

  ### 18. Scales Smoothly from Small Businesses to Enterprise

**Rating:** 5.0/5.0 stars

**Reviewed by:** Jana W. | Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 15, 2026

**What do you like best about Salesforce Platform?**

It can accommodate everything from a small business or non profit to an enterprise one.

**What do you dislike about Salesforce Platform?**

It’s complex to learn and often needs an implementation partner

**What problems is Salesforce Platform solving and how is that benefiting you?**

Managing my integrations and data

  ### 19. Easy to Use and Understand, Even for Non-Technical Users

**Rating:** 4.0/5.0 stars

**Reviewed by:** Precious K. | Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 15, 2026

**What do you like best about Salesforce Platform?**

Easier to operate and understand even if you aren’t technical

**What do you dislike about Salesforce Platform?**

Complex to make changes custom in the platform

**What problems is Salesforce Platform solving and how is that benefiting you?**

For now using the data cloud trying to build member health profile

  ### 20. Head of Platforms and Business Processes

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 16, 2026

**What do you like best about Salesforce Platform?**

It’s set to integrate with many other financial platforms, and it delivers a great UI experience backed by strong support.

**What do you dislike about Salesforce Platform?**

It isn’t WORM-compliant for audit trails or for books and records.

**What problems is Salesforce Platform solving and how is that benefiting you?**

Pipeline management, front- and back-office process improvements, and queue management. It provides front-office advisors with a one-stop shop and a full-cycle experience, from prospecting and onboarding to ongoing maintenance and ultimately closing out a client relationship.

  ### 21. Powerful Out-of-the-Box Features with Flexible Declarative Options

**Rating:** 5.0/5.0 stars

**Reviewed by:** Fnu A. | Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 17, 2026

**What do you like best about Salesforce Platform?**

Out of the box features with declarative options.

**What do you dislike about Salesforce Platform?**

No availability for dark mode for a single user

**What problems is Salesforce Platform solving and how is that benefiting you?**

Helps with customer relationship management. Ease of mgmt once workflows are defined.

  ### 22. Streamlined CRM with Easy Integration

**Rating:** 4.0/5.0 stars

**Reviewed by:** Pranjali K. | Assistant Sales Manager, Information Technology and Services, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** January 19, 2026

**What do you like best about Salesforce Platform?**

I like Salesforce Platform because it keeps everything in one place, making customer management easier and more organized. I appreciate having an organized structure of when to follow up and remind certain leads, as well as being able to see the status of every lead. It lowers the chances of missing out on any appointment or follow-up. Also, I find it better in collaboration across the team and it saves time with timely reminders. The UI is easy to understand, and the initial setup was pretty smooth, I'd rate it a 9 out of 10, just minor difficulties.

**What do you dislike about Salesforce Platform?**

Sometimes page load slowly in case of large data. Also alerts can be more relevant instead of too many reminders.

**What problems is Salesforce Platform solving and how is that benefiting you?**

I use Salesforce Platform for customer management, keeping everything organized and in one place. It lowers the chances of missing appointments, improves team collaboration, and saves time with timely reminders.

  ### 23. Unmatched Scalability and Integration Power with Salesforce

**Rating:** 4.5/5.0 stars

**Reviewed by:** Ketan S. | Digital Marketing Manager, Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** January 09, 2026

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Salesforce Platform?**

Exceptional Scalability and Customization: Salesforce is highly adaptable. It allows businesses to build custom objects, unique workflows, and automated processes that mirror complex business operations without requiring extensive custom coding.

Comprehensive Integration Ecosystem: Through the AppExchange and robust APIs, the platform connects seamlessly with thousands of third-party applications (e.g., Slack, Tableau, MuleSoft), ensuring that data flows across the entire enterprise.

Advanced Analytics and AI: The integration of Einstein AI provides predictive insights,lead scoring, and automated forecasting, allowing leadership to make data-driven decisions in real time.

Unified Customer 360 View: It centralizes marketing, sales, and service data into one interface. This provides every department with a holistic view of the customer journey, improving collaboration and response times.

**What do you dislike about Salesforce Platform?**

The most significant drawback of the Salesforce platform is its high total cost of ownership and extreme configuration complexity, which often necessitates a steep learning curve and the continuous expense of dedicated administrators or external consultants to maintain and scale effectively.

**What problems is Salesforce Platform solving and how is that benefiting you?**

Salesforce allows us to manage all our data in one centralized location. It collects information from various omnichannels such as Meta, Google Ads, Bing, LinkedIn, and other platforms like Klaviyo, making it easy to store and access leads in a single place.

  ### 24. Maximum Flexibility That Meets Business Needs

**Rating:** 5.0/5.0 stars

**Reviewed by:** Michael F. | Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 16, 2026

**What do you like best about Salesforce Platform?**

Allows for maximum flexibility. Will meet the needs of your business.

**What do you dislike about Salesforce Platform?**

Sometimes with so many options it is hard to know what to do first.

**What problems is Salesforce Platform solving and how is that benefiting you?**

Sales, service and beyond

  ### 25. Many Apps in One Makes Navigation Easier

**Rating:** 3.5/5.0 stars

**Reviewed by:** Srinivasan S. | Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 16, 2026

**What do you like best about Salesforce Platform?**

Combining many apps into one helps users navigate system easier

**What do you dislike about Salesforce Platform?**

Nothing that I can think of for now, so all good for now

**What problems is Salesforce Platform solving and how is that benefiting you?**

Delivering solutions to my business users

  ### 26. Tailored to Our Company’s Needs

**Rating:** 4.5/5.0 stars

**Reviewed by:** Stephanie C. | Salesforce Administrator, Senior Lead, Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 16, 2026

**What do you like best about Salesforce Platform?**

Is cater to the needs of the company and out of box feature is good

**What do you dislike about Salesforce Platform?**

Limitation on some features which needed to customise

**What problems is Salesforce Platform solving and how is that benefiting you?**

Solve the daily issue for operation

  ### 27. Powerful Out-of-the-Box Features with Flexible Customization and Seamless Integration

**Rating:** 5.0/5.0 stars

**Reviewed by:** Siddharth  J. | Software Developer, Information Technology and Services, Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** January 20, 2026

**What do you like best about Salesforce Platform?**

What I like about the Salesforce platform is how much you can accomplish using its out-of-the box features while still having the flexibility to customize when needed. After 2-3 years of working with it, I really appreciates how well everything integrates, from automation with Flows to custom development. The platform scales easily as business needs grow, as the regular updates and strong community and customer support make it even more powerful and reliable to work with.

**What do you dislike about Salesforce Platform?**

Some features are a bit complex at first and there is a learing curve, speacially for advance customization. However once you get familiar with the platoform, that complexity actually turns into strength.

**What problems is Salesforce Platform solving and how is that benefiting you?**

Salesforce solves the problem of disconnected systems, inefficient processes, and limited visibility into business data by providing a centralized and highly customizable platform. It benifits me by enabling automation, consistent data manangement, and seamless integrations which improves operational efficiency.

  ### 28. Complex, Prolonged Setup, Not Ideal for Higher-Ed Admissions.

**Rating:** 0.0/5.0 stars

**Reviewed by:** Mark R. | Mark Rimar, Higher Education, Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** January 13, 2026

**What do you like best about Salesforce Platform?**

I find the embeddable forms in Salesforce Platform to be really useful. They can be placed on any webpage, and custom forms can be created for specific digital campaign landing pages. This helps us generate relevant leads to meet enrollment numbers by collecting necessary information from prospective students and following up with them. Salesforce allows us to customize and use as many or as few form fields as needed to gather the information required and build a record for follow-up.

**What do you dislike about Salesforce Platform?**

The backend databases and related systems are nearly impossible for anyone without several years of Salesforce experience to use intuitively. The CSS-related systems needed for public websites were not easily customizable and gave an antiquated appearance and were not ADA compliant. Implementation was overly complicated for higher-ed admission and required at least a year to implement. Upgrades took longer than they should have.

**What problems is Salesforce Platform solving and how is that benefiting you?**

Salesforce Platform was the backbone of our admission process, handling RFI and application processes. I use embeddable forms to gather prospective student info, customizing fields to collect what we need and follow up effectively.

  ### 29. Flexible Customization, Highly Recommended

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sarah S. | Inventory manager, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** January 13, 2026

**What do you like best about Salesforce Platform?**

I love the flexibility of Salesforce Platform, especially the customization feature. I can add and remove fields as needed based on my own company needs, which is pretty cool. For example, we need to track clients' license information, like the purchase date, quantity, start date, and expiration date. Salesforce lets us customize fields to enter all the license purchase details and reflect the total quantity of licenses.

**What do you dislike about Salesforce Platform?**

I found an issue with Salesforce Platform's search functionality. Sometimes, when I use the search bar, it doesn't show what I'm searching for, even when using the 'Search all' function. I have to specifically search under a subgroup like 'Chatter'. I also hope Salesforce Platform can improve their 'Report' feature to enable users to run more reports.

**What problems is Salesforce Platform solving and how is that benefiting you?**

I use Salesforce Platform to keep track of clients' information like account details, opportunities, and more. It helps with tracking expiration dates, RMA processes, and client review logs. The customization feature allows me to adapt fields as needed.

  ### 30. Flexible Platform with Minor Testing Hurdles

**Rating:** 4.5/5.0 stars

**Reviewed by:** Rostyslav B. | Senior QA, Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**G2 Icon:** Our network of Icons are G2 members who are recognized for their outstanding contributions and commitment to helping others through their expertise.

**Reviewed Date:** January 13, 2026

**What do you like best about Salesforce Platform?**

I really find the Salesforce Platform valuable because it's flexible, allowing us to configure it to meet our specific needs. It's used by our agents to chat with customers and manage orders effectively. The platform provides different flows for agents to follow during conversations, which is incredibly helpful. For instance, for customers who haven't received their orders, the platform gives clear instructions that our agents can pass on. We operate across many markets, and Salesforce handles specific scenarios well, like dealing with lost orders via different local carriers such as PostNL in the Netherlands. Additionally, this flexibility allows us to equip our agents with a variety of tools like changing order statuses, creating returns, exchanges, or quality claims, meaning they can address any customer needs right away. I'm pretty satisfied with how the platform performs overall.

**What do you dislike about Salesforce Platform?**

I'm pretty satisfied with Salesforce Platform, but from a testing perspective, it's not an easy task to automate tests. It's mostly about the slowness, but maybe that's due to the dev environment.

**What problems is Salesforce Platform solving and how is that benefiting you?**

Salesforce Platform helps our agents chat with customers and manage orders efficiently. The flexible flows guide customer interactions across different markets and delivery services. Our agents can handle tasks like order status changes, returns, and exchanges to better satisfy customer needs.

  ### 31. One-Stop App Development, Smooth Setup

**Rating:** 4.0/5.0 stars

**Reviewed by:** Sri R. | Director Solution Architecture, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** April 16, 2026

**What do you like best about Salesforce Platform?**

I like how easy it is to use the Agentforce 360 Platform. Having everything in one place with the Agentforce app and Salesforce Go really simplifies the setup process. I also appreciate the new features and newly introduced actions, especially for field service, as they help us continuously improvise our designs.

**What do you dislike about Salesforce Platform?**

It's hard to remember, but sometimes the preview works, yet when I publish, it says the agent is not active.

**What problems is Salesforce Platform solving and how is that benefiting you?**

I use Agentforce 360 Platform to develop new apps, evolving our designs with new features, especially in field service. It's easy to use with centralized setup using the Agentforce app and Salesforce Go.

  ### 32. Accelerates Sales by Identifying Key Leads and Driving Objectives

**Rating:** 4.5/5.0 stars

**Reviewed by:** Mariah W. | Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 15, 2026

**What do you like best about Salesforce Platform?**

Being able to accelerate sales by identifying key leads and executing on objectives

**What do you dislike about Salesforce Platform?**

The difficulty in customizing a solution to my organizations individual needs

**What problems is Salesforce Platform solving and how is that benefiting you?**

Organizing data to save time

  ### 33. Great for Exploring Features, but a Bit Tricky for First-Time Users

**Rating:** 3.5/5.0 stars

**Reviewed by:** Nolan K. | Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 15, 2026

**What do you like best about Salesforce Platform?**

It provides a good way to learn about the different features of the product.

**What do you dislike about Salesforce Platform?**

Not easy to figure out for first time users

**What problems is Salesforce Platform solving and how is that benefiting you?**

Inability to learn from different sources

  ### 34. Efficient Pipeline Management Made Easy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Christi A. | Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 15, 2026

**What do you like best about Salesforce Platform?**

Being able to manage your pipeline efficiently

**What do you dislike about Salesforce Platform?**

The internal red tape we must go through to be able to use some of the services

**What problems is Salesforce Platform solving and how is that benefiting you?**

Being able to manage portfolio

  ### 35. Great Platform That Solves Our CRM Problems

**Rating:** 5.0/5.0 stars

**Reviewed by:** Sedat L. | Client Delivery Manager, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 15, 2026

**What do you like best about Salesforce Platform?**

Great platform and solves all our crm Problems

**What do you dislike about Salesforce Platform?**

Everything is great and meets our expectations

**What problems is Salesforce Platform solving and how is that benefiting you?**

Our business relies on a CRM, and it solves all of our CRM needs.

  ### 36. All Your Data in One Place

**Rating:** 4.0/5.0 stars

**Reviewed by:** Allison R. | Business Owner, Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 15, 2026

**What do you like best about Salesforce Platform?**

You have the ability to keep all your data in one place

**What do you dislike about Salesforce Platform?**

Sometimes it’s harder to find settings for what you need

**What problems is Salesforce Platform solving and how is that benefiting you?**

Keeping all my data in one place

  ### 37. Easy-to-Use GUI, Smooth Overall Experience

**Rating:** 3.5/5.0 stars

**Reviewed by:** Lauren W. | Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 15, 2026

**What do you like best about Salesforce Platform?**

The ease of the GUI is by far the easiest for end users

**What do you dislike about Salesforce Platform?**

Configuration can sometimes be a challenge and less intuitive

**What problems is Salesforce Platform solving and how is that benefiting you?**

Collaboration beyond office and even geolocation constraints

  ### 38. User-Friendly Experience

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jason S. | Senior Sales Analyst, Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 17, 2026

**What do you like best about Salesforce Platform?**

User friendliness and ease of using the platform

**What do you dislike about Salesforce Platform?**

Some parts of it are too costly at times

**What problems is Salesforce Platform solving and how is that benefiting you?**

It allows us to view our company’s data in easy ways

  ### 39. A necessity for nonprofits

**Rating:** 4.0/5.0 stars

**Reviewed by:** Avalee C. | Director, Service Center Support, Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 15, 2026

**What do you like best about Salesforce Platform?**

I like that I can have all my data in one place

**What do you dislike about Salesforce Platform?**

Cost. Complexity. Learning curve for staff.

**What problems is Salesforce Platform solving and how is that benefiting you?**

It gives me a 360 look at all of my data.

  ### 40. A Daily Essential I Love Using

**Rating:** 4.5/5.0 stars

**Reviewed by:** Laura K. | Senior Manager, Sales Operations and Effectiveness, Mid-Market (51-1000 emp.)

**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 15, 2026

**What do you like best about Salesforce Platform?**

Use it everyday, it’s the backbone of our sales organization

**What do you dislike about Salesforce Platform?**

Tough to make updates, get excited about new features but hard to implement

**What problems is Salesforce Platform solving and how is that benefiting you?**

Helping us track our sales pipeline

  ### 41. Powerful Integrations and Reporting Capabilities

**Rating:** 4.0/5.0 stars

**Reviewed by:** Alexandra H. | ABM specialist, Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through LinkedIn

**Source: Organic Review from User Profile:** Invitation from G2. This reviewer was not provided any incentive by G2 for completing this review.

**Reviewed Date:** September 19, 2026

**What do you like best about Salesforce Platform?**

Integration with many platforms and reporting capabilities

**What do you dislike about Salesforce Platform?**

Antiquated UX, rigid reporting structure and graphing capabilities

**What problems is Salesforce Platform solving and how is that benefiting you?**

List uploads and account tiering, notes and activities on leads and accounts

  ### 42. Structured Salesforce Learning with Trailhead and Udemy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Bertha C. | Practice Lead II - Quality Engineering, Enterprise (> 1000 emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 10, 2026

**What do you like best about Salesforce Platform?**

Learning and mastering the Salesforce platform include structured courses, Trailhead and Udemy

**What do you dislike about Salesforce Platform?**

Way too many courses for new learners and sometimes difficult to navigate

**What problems is Salesforce Platform solving and how is that benefiting you?**

Trailhead. Online learning platform offering self-paced modules

  ### 43. Powerful, Secure App Building Made Easy on Salesforce

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Consulting | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 15, 2026

**What do you like best about Salesforce Platform?**

Salesforce platform is one of the best grounds to build any app for any business purpose with ease. The security is provided at granular level and with the help of configuration, you can build tools in no time.

**What do you dislike about Salesforce Platform?**

I feel the platform only supporting APEX language is a limitation and it should offer headless way.

**What problems is Salesforce Platform solving and how is that benefiting you?**

It offers capabilities to build tools with no-code or low code.

  ### 44. Streamlined Client Management and Effortless Integration

**Rating:** 4.5/5.0 stars

**Reviewed by:** Jhonadane U. | Training and Development Content Moderator, Financial Services, Mid-Market (51-1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through LinkedIn

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**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** October 28, 2025

**What do you like best about Salesforce Platform?**

I appreciate the user-friendly nature of the Salesforce Platform, which is clear from the straightforward field definitions and the availability of tutorials and training when I started using it. The platform’s ease of use is significant, as it simplifies the process of continuously entering and updating client information and generating necessary reports efficiently. I really like the robust integration capabilities of Salesforce Platform, especially how it manages to seamlessly integrate with other software like Hodu and Zoho Desk. This ease of integration allows for effortless management of client interactions from various platforms, with Salesforce serving as an effective foundational tool. I find the ability to archive and unarchive client information particularly beneficial, ensuring data is always accessible when needed. Furthermore, the background integration enhances the workflow significantly, making navigation through the platform smooth and efficient. The Salesforce Platform’s comprehensive features and usability play a crucial role in its continued use within my company.

**What do you dislike about Salesforce Platform?**

There is nothing that I really dislike in Salesforce.

**What problems is Salesforce Platform solving and how is that benefiting you?**

I use Salesforce Platform for its ease of use and integration, allowing continuous updates and report generation. It simplifies managing client information and integrates seamlessly with other tools like Hodu and Zoho Desk, which streamlines client interactions and support.

  ### 45. Reliable System of Record for Customer Data

**Rating:** 4.5/5.0 stars

**Reviewed by:** Vivek G. | Customer Training Solutions Architect, Information Technology and Services, Enterprise (> 1000 emp.)

**Current User:** The reviewer uploaded a screenshot or submitted the review in-app verifying them as current user.

**Validated Reviewer:** Validated through Google One Tap using a business email account

**Incentivized:** This reviewer was offered a nominal gift card as thank you for completing this review.

**Source: G2 invite:** Invitation from G2. This reviewer was offered a nominal gift card as thank you for completing this review.

**Reviewed Date:** January 19, 2026

**What do you like best about Salesforce Platform?**

Salesforce provides a highly flexible and scalable platform that serves as a strong system of record. It allows teams to customize data models, automate processes, and integrate easily with tools like Gainsight, enabling better visibility, consistency, and decision making across customer facing teams.

**What do you dislike about Salesforce Platform?**

Salesforce can become complex and expensive as usage grows. The learning curve for new users is also relatively high.

**What problems is Salesforce Platform solving and how is that benefiting you?**

Salesforce centralizes customer and revenue data for our team, giving us a reliable system of record. This helps us maintain consistent processes, enables accurate reporting, and allows our team to use Gainsight effectively for customer health, automation, and insights, leading to better alignment and more informed decisions.

  ### 46. Powerful App Connections and Customization, but AI Bugs and Tech Debt Risks

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Financial Services | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 15, 2026

**What do you like best about Salesforce Platform?**

There are many ways to connect apps on appexchange or customize with flows or apex, etc

**What do you dislike about Salesforce Platform?**

Ai seems to be pushed heavily and very quickly while still being buggy, sometimes not loading, or giving false answers. Additionally, it is easy to accrue tech debt if you are not careful across releases

**What problems is Salesforce Platform solving and how is that benefiting you?**

It is our primary crm and we host our customer facing portal from the site

  ### 47. Highly Configurable and Easy to Scale

**Rating:** 5.0/5.0 stars

**Reviewed by:** Pranay S. | Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: Seller invite:** Invitation from a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 16, 2026

**What do you like best about Salesforce Platform?**

The ability to configure and scale as per business requirements

**What do you dislike about Salesforce Platform?**

Nothing much as such. The platform is great and innovation too

**What problems is Salesforce Platform solving and how is that benefiting you?**

Helping the business to build required processes

  ### 48. Rapid Enterprise App Delivery with Seamless Low-Code and Pro-Code Tools

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**AI Translated:** This review has been translated from English using AI.

**Reviewed Date:** September 13, 2026

At G2, we prefer fresh reviews and we like to follow up with reviewers. They may not have updated their review text, but have updated their review.

**What do you like best about Salesforce Platform?**

It enables rapid development and deployment of enterprise-grade custom applications by seamlessly combining low-code (Flow) and pro-code (Apex/LWC) tools without managing server infrastructure.

**What do you dislike about Salesforce Platform?**

While highly versatile, navigating platform-specific governor limits, setting up proper CI/CD pipelines, and managing complex Sandbox refresh cycles require specialized expertise.

**What problems is Salesforce Platform solving and how is that benefiting you?**

It drastically reduces application development cycles and infrastructure maintenance costs, allowing teams to deliver secure, custom business applications at record speed.

  ### 49. Flexible and Powerful, but Complex to Configure Across Teams

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

This reviewer's identity has been verified by our review moderation team. They have asked not to show their 
name, job title, or picture.


**Validated Reviewer:** Validated through LinkedIn

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 15, 2026

**What do you like best about Salesforce Platform?**

I like Salesforce Platform because it provides a flexible foundation for connecting data, automating processes, and building solutions that improve productivity and efficiency.

**What do you dislike about Salesforce Platform?**

The platform can feel complex to configure and navigate, especially when managing multiple features, workflows, and integrations across different teams.

**What problems is Salesforce Platform solving and how is that benefiting you?**

Salesforce Platform helps centralize data, automate workflows, and connect business processes. This improves visibility, reduces manual work, and helps teams work more efficiently.

  ### 50. Great for Personalizing Needs Beyond Out-of-the-Box Options

**Rating:** 5.0/5.0 stars

**Reviewed by:** Daniel R. | IT Consultant, Small-Business (50 or fewer emp.)

**Validated Reviewer:** Validated through a business email account added to their profile

**Incentivized:** This reviewer was offered a nominal incentive as thanks for completing this review.

**Source: G2 invite on behalf of seller:** Invitation from G2 on behalf of a seller or affiliate. This reviewer was offered a nominal incentive as thanks for completing this review.

**Reviewed Date:** September 16, 2026

**What do you like best about Salesforce Platform?**

Use to personalize needs that can't be met with standard out-of-the-box options

**What do you dislike about Salesforce Platform?**

It may be more detached from the core access

**What problems is Salesforce Platform solving and how is that benefiting you?**

Partners interact with a personalized view


## Salesforce Platform Discussions
  - [What are the essential Salesforce Platform features a beginner should learn to improve customer relationship management?](https://www.g2.com/discussions/what-are-the-essential-salesforce-platform-features-a-beginner-should-learn-to-improve-customer-relationship-management) - 5 comments, 2 upvotes
  - [What is Salesforce Mobile used for?](https://www.g2.com/discussions/what-is-salesforce-mobile-used-for) - 1 comment, 1 upvote
  - [What all functionalities can be used via Salesforce?](https://www.g2.com/discussions/what-all-functionalities-can-be-used-via-salesforce) - 2 comments, 1 upvote
  - [How do I create a test environment in Salesforce?](https://www.g2.com/discussions/how-do-i-create-a-test-environment-in-salesforce) - 1 comment, 1 upvote
  - [What is the Salesforce Mobile App?](https://www.g2.com/discussions/what-is-the-salesforce-mobile-app) - 2 comments, 1 upvote

- [View Salesforce Platform pricing details and edition comparison](https://www.g2.com/products/agentforce-360-platform-formerly-salesforce-platform/reviews?open_modal_url=%2Fde%2Fproducts%2Fagentforce-360-platform-formerly-salesforce-platform%2Fwishlists%3Fhost_path%3D%252Fproducts%252Fagentforce-360-platform-formerly-salesforce-platform%252Freviews%26source%3Dpdp_avatar&page=10&section=pricing&secure%5Bexpires_at%5D=2026-09-28+17%3A41%3A51+-0500&secure%5Bsession_id%5D=77e8837b-8726-4d85-84e9-4ed794ec8ce1&secure%5Btoken%5D=29e0e41debcdf20a13f4238fcec7608d79e617f5a12ebe8b06055e09b83cace2&format=llm_user)

## Salesforce Platform Features
**Additional Functionality**
- Continuous Integration
- Drag & Drop
- Backup and Recovery
- Multiple Programming Languages Supported
- Continuous Deployment
- Code Development
- For No-Code Development
- Version Control
- Configurable Workflow
- Graphical User Interface
- For Low-Code Development
- Activity Dashboard
- Generative AI
- UI Prototyping
- Source Control
- Software Development
- API
- Data Import/Export
- Web App Development
- Custom Development
- Code Repository Integration
- Data Security
- Mobile Development
- Access Controls/Permissions
- Collaboration Tools
- Application Security
- Alerts/Notifications
- Automated Testing
- Integrated Development Environment
- Offline Access
- Debugging
- AI Copilot
- Reporting/Analytics
- Compatibility Testing
- Pre-built Templates
- Third-Party Integrations
- Data Modeling
- Customizable Branding
- Data Visualization
- Code Editing

**Additional Functionality**
- Fraud Detection
- PCI Compliance
- Application Management
- Audit Management
- Single Sign On
- Secure Data Storage
- SSL Security
- Privileged Account Management
- Reporting & Statistics
- Two-Factor Authentication
- Member Accounts
- HIPAA Compliant
- AI Copilot
- Self-Service Access Request
- User Provisioning
- Audit Trail
- Third-Party Integrations
- Real-Time Notifications
- Active Directory Integration
- Authentication
- Compliance Management
- Workflow Management
- Access Controls/Permissions
- Access Management
- Secure Login
- Customizable Branding
- Real-Time Monitoring
- Security Auditing
- Policy Management
- Data Synchronization
- Collaboration Tools
- API
- Unified Directory
- Multi-Factor Authentication
- Biometrics
- Activity Dashboard
- Generative AI
- Credential Management
- Event Logs
- Real-Time Analytics
- Password Management
- Access Certification
- Self Service Portal
- Mobile Access

**Data Masking**
- Sensitive Fields
- Dynamic Masking
- Static Masking
- Consistent Masking
- Random Masking

**Administration**
- Application Deployment
- Native Deployment
- Data Security
- Access Control
- Scalability
- Lifecycle Management

**Administration**
- Policy, User, and Role Management
- Approval Workflows
- Automated Provisioning
- Bulk Changes
- Centralized Management
- Self-Service Access Requests
- Configurable Workflow
- User Management
- User Session Management
- Password Management
- Workflow Management
- Policy Management
- Access Management
- Endpoint Management

**Functionality**
- Data Migration
- Data Variety
- Alerts and Logging
- Data Replication

**Functionality**
- Dashboard
- Reporting
- Integrations
- End-user management
- Audit trails
- APIs
- Mobile SDK
- Customizable design
- Server-side storage

**Functionality**
- Self-registration and self-service
- Authentication
- Scalability
- Consent and preference management
- Customer data linking
- Access Management
- Two-Factor Authentication

**Functionality**
- User provisioning
- Password manager
- Single Sign-on
- Enforces policies
- Authentication
- Multi-factor authentication
- Two-Factor Authentication

**Management**
- Configuration Management
- Access Control
- Orchestration
- Portfolio Management
- Workflow Management
- Timeline Management
- Testing Management
- Change Management
- Issue Management
- Compliance Management
- Policy Management
- User Management
- Application Management
- Task Management
- Project Management
- Release Management
- Audit Management

**Functionality**
- App complexity
- App Variety
- Customized Branding
- Application Templates

**Functionality**
- Ease of Use
- File Management
- Multi-Language Support
- Customization
- Straight-Out-the-Box Functionality
- Help Guides
- Patching & Updates
- Workflow Management
- Change Management
- Deployment Management
- Performance Management
- Compliance Management
- Lifecycle Management
- Task Management
- Document Management
- Database Support

**Agentic AI - Software Testing**
- Autonomous Task Execution
- Natural Language Interaction
- Proactive Assistance

**Application Design**
- UI Code Extending
- Programming Code Extending
- Customized Branding
- Application Templates
- Configurable Workflow
- Rules-Based Workflow
- Project Workflow
- Customizable Templates

**Development**
- Application Deployment
- Custom Development
- Development Environment
- Multiple Programming Languages Supported
- Testing
- Integrated Development Environment
- Collaboration Tools
- Social Media Integration
- Agile Methodologies
- Software Development

**User Interface Design**
- WYSIWYG Editor
- Customized Branding
- App Templates
- Workflow Management
- Task Management
- Configurable Workflow
- Deployment Management
- Integrations Management

**Compliance**
- Access Management
- At-Risk Analysis
- DLP Configuration
- Sensitive Data Compliance

**Automation**
- Workflow Automation
- Workflow Mapping
- Real-Time Updates

**Functionality**
- Multi-Factor Authentication
- Single Sign-On
- BYOD support
- Password Vault
- Centralized management
- Role-based security
- Live notifications
- Live session recording & playback
- Hide passwords
- Temporary, time-limited privilege
- Compliance Management
- Remote Monitoring & Management
- Credential Management
- Incident Management
- Alerts/Notifications
- Real-Time Notifications
- Network Security
- Multi-Factor Authentication

**Management**
- Backup and Recovery
- Integration Variety
- Access and Security
- Real time Monitoring

** Type**
- Cloud-solution

**Functionality**
- Automation
- Integrations
- Extensibility
- Continuous Integration
- Third-Party Integrations

**Data Control**
- Data Migration
- Data Synchronization
- Data Security
- Real-Time Data

**AI Authentication Risk Management - Customer Identity and Access Management (CIAM)**
- Adaptive MFA
- Anomaly Detection
- Fraudulent Login Detection
- Adaptive Authentication Policies
- Risk-Based Authentication

**Data Control**
- Data Migration
- Data Synchronization
- Data Security
- Real-Time Data
- Data Aggregation and Publishing

**Database**
- Database Management
- Analytics
- Auto Scaling
- Backup / Recovery
- Storage
- Project Management
- Email Management
- Design Management
- Lifecycle Management
- Deployment Management
- Workflow Management
- Application Management
- Purchase Order Management
- HR Management
- User Management

**Data Control**
- Data Migration
- Data Synchronization
- Data Security

**Administration**
- Database Management
- Deduplication 
- Backup
- API / integrations

**Development**
- Application Templates
- UI Code Extending
- WYSIWYG Editor
- Collaborative Development

**Monitoring**
- Audit Logging
- Activity Logging
- Anomaly Detection

** Reporting**
- Activity Tracking
- Reporting
- Access & Permission Change Reporting
- Compliance & Audit Trail Export
- Ad hoc Reporting
- Role-Based Permissions
- Real-Time Reporting

**Security**
- Data Protection

**Processes**
- Pipeline Control
- Workflow Visualization
- Continuous Deployment
- Prioritization
- Version Control
- Rules-Based Workflow
- Approval Workflow
- Configurable Workflow

**Agentic AI - Drag and Drop App Builder**
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance

**AI Biometric & Behavioral Analysis - Customer Identity and Access Management (CIAM)**
- Behavioral Biometric Analysis
- Liveness Detection

**Additional Functionality**
- Role-Based Permissions
- Real-Time Updates
- Graphical User Interface
- No-Code
- Real-Time Reporting
- Data Visualization
- Customizable Fields
- Charting
- Integrated Development Environment
- Customizable Forms
- Generative AI
- API
- Reporting & Statistics
- Agile Methodologies
- Web Forms
- Custom Development
- Offline Access
- Customizable Reports
- Visual Modeling
- Access Controls/Permissions
- Authentication
- Search/Filter
- Alerts/Notifications
- Activity Dashboard
- AI Copilot
- Secure Data Storage
- Collaboration Tools
- Approval Process Control
- Web/Mobile App Development
- Data Import/Export
- Version Control
- Real-Time Notifications

**Additional Functionality**
- Single Sign On
- Search/Filter
- Real-Time Reporting
- Data Import/Export
- Reporting/Analytics
- AI Copilot
- Commenting/Notes
- Data Extraction
- SSL Security
- Performance Metrics
- Status Tracking
- Real-Time Monitoring
- Troubleshooting Reports
- API
- Issue Tracking
- Projections
- Real-Time Data
- Event Logs
- Collaboration Tools
- Generative AI
- Role-Based Permissions
- Monitoring
- Activity Dashboard
- Authentication
- KPI Monitoring
- Activity Tracking
- Real-Time Notifications
- Dashboard

**Publishing**
- Application Deployment
- Platform Compatability
- Lifecycle Management
- Mobile Access
- Deployment Management
- Project Management
- Integrations Management
- Template Management
- Application Management
- Document Management
- Workflow Management
- Iteration Management
- Requirements Management
- Calendar Management
- Task Management
- Forms Management

**Infrastructure**
- Networking
- Virtual Machines
- Security
- Activity Tracking

**Publishing**
- Application Deployment
- Platform Compatibility
- Lifecycle Management
- Mobile Access

**Security **
- Multi-Factor Authentication
- Data Transport
- Data Types
- Security Tools

**Reporting**
- Audit log
- Reporting
- Event Logs

**Agentic AI - Low-Code Development Platforms**
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance

**Agentic AI - No-Code Development Platforms**
- Adaptive Learning
- Natural Language Interaction
- Proactive Assistance

**Agentic AI - Cloud Migration**
- Autonomous Task Execution
- Multi-step Planning
- Decision Making

**Authentication & Authorization - Identity and Access Management (IAM)**
- Adaptive & Contextual Access Control

**AI Context-Aware Security Controls - Customer Identity and Access Management (CIAM)**
- Account Recovery Assistants
- Constraint Enforcement

**Additional Functionality**
- Role-Based Permissions
- Real-Time Updates
- Graphical User Interface
- No-Code
- Real-Time Reporting
- Data Visualization
- Customizable Fields
- Charting
- Integrated Development Environment
- Customizable Forms
- Generative AI
- API
- Reporting & Statistics
- Agile Methodologies
- Web Forms
- Custom Development
- Offline Access
- Customizable Reports
- Visual Modeling
- Access Controls/Permissions
- Authentication
- Search/Filter
- Alerts/Notifications
- Activity Dashboard
- AI Copilot
- Secure Data Storage
- Collaboration Tools
- Approval Process Control
- Web/Mobile App Development
- Data Import/Export
- Version Control
- Real-Time Notifications
- Drag & Drop
- For No-Code Development
- Performance Metrics
- Pre-Built Modules

**Additional Functionality**
- Custom Development
- Audit Trail
- AI-assisted Development
- Collaborative Development
- Document Storage
- Approval Process Control
- Alerts/Notifications
- CRM
- Access Controls/Permissions
- Third-Party Integrations
- Drag & Drop
- Reporting & Statistics
- Monitoring
- Real-Time Reporting
- Customizable Reports
- Performance Monitoring
- Version Control
- Database Support
- Data Import/Export
- Graphical Workflow Editor
- Visual Modeling
- Business Process Automation
- AI Copilot
- Activity Dashboard
- API
- Data Visualization
- Generative AI
- Customizable Forms
- Customizable Fields
- Web/Mobile App Development

**Additional Functionality**
- Real-Time Notifications
- Access Certification
- Behavioral Analytics
- Self Service Portal
- Generative AI
- Multiple Authentication Methods
- User Provisioning
- Data Security
- Reporting/Analytics
- Single Sign On
- Automatic User/Device Recognition
- Unified Directory
- Self-Service Access Request
- AI Copilot

**Additional Functionality**
- Role-Based Permissions
- Audit Trail
- Approval Process Control
- Security Auditing
- Activity Tracking
- Data Verification
- Reporting/Analytics
- Activity Dashboard
- Secure Data Storage
- Third-Party Integrations
- Access Controls/Permissions
- HIPAA Compliant
- Behavioral Analytics
- Application Access Control
- Multiple User Accounts
- PCI Compliance
- API
- User Activity Monitoring
- Device Auto Discovery
- Generative AI
- Network Monitoring
- AI Copilot
- Real-Time Monitoring
- Threat Intelligence

**Additional Functionality**
- Access Controls/Permissions
- Customizable Forms
- Monitoring
- Customizable Templates
- Cloud Computing
- Generative AI
- Version Control
- Customizable Reports
- Approval Process Control
- Real-Time Reporting
- Web Forms
- Inventory Tracking
- ERP integration
- CRM
- Customizable Fields
- Data Connectors
- Third-Party Integrations
- Active Directory Integration
- Graphical User Interface
- Real-Time Data
- For Developers
- Reporting & Statistics
- Single Sign On
- Mobile Access
- Accounting Integration
- Drag & Drop
- AI Copilot
- API
- Configurable Workflow
- Activity Dashboard
- Projections

**Administration & Governance - Identity and Access Management (IAM)**
- Identity Lifecycle Management
- Self‑Service Account Management
- Member Accounts
- User Management
- Multiple User Accounts

**Generative AI - Identity and Access Management (IAM)**
- AI‑Driven Access Anomaly Detection
- Automated Policy Tuning
- Predictive Role Recommendations

**Additional Functionality**
- Secure Data Storage
- User Defined Attributes
- Third-Party Integrations
- Reporting/Analytics
- Audit Trail
- Automated Scheduling
- Active Directory Integration
- Secure Login
- Real-Time Notifications
- Event Logs
- Activity Dashboard
- Generative AI
- Risk Assessment
- Self Service Portal
- Data Verification
- Customizable Templates
- Biometrics
- Security Auditing
- AI Copilot
- Real-Time Data
- Reporting & Statistics
- Monitoring
- HIPAA Compliant
- Real-Time Monitoring
- Customizable Reports
- Risk Analysis

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