It does what it says it does to a certain extent, but for us the juice wasn't worth the squeeze. Pros are recovering a few lost shoppers. Cons are platform costs and damage to your deliverability and domain reputation. We also found lower conversion and engagement and misleading attribution claims. Review collected by and hosted on G2.com.

Lower platform costs and be more truthful with attribution and what it can do to your deliverability and domain reputation. Review collected by and hosted on G2.com.

I find Retention.com's data aspect really valuable. We don't send through Retention.com but receive data from it, which majorly helps with our outreach. Getting a good return on investment is evident, with a clear difference in results when using Retention.com versus not using it. This is mainly due to having access to signals and data on the people we're prospecting. I know many who use Shopify and ecom platforms find it extremely useful, even though we don't use those, we still benefit a lot. The setup was really easy—just making an account and either using short codes or possibly a plugin—and once activated, it started collecting data right away without any disconnections. Review collected by and hosted on G2.com.

I don't have an e-commerce platform or use Shopify, so there are features in Retention.com that are geared towards those types of businesses. It's not that they don't work well for us, it's just that we're not fully using all the features that others might. Review collected by and hosted on G2.com.

Retention.com makes it easier to identify some anonymous website visitors without relying entirely on form fills. Setup is relatively straightforward, and once it’s running, contacts begin appearing with minimal ongoing effort. It integrates well with existing email and CRM tools, which makes it easier to test within an existing marketing workflow. Review collected by and hosted on G2.com.

The quality and usefulness of the contacts can vary depending on traffic source and industry. Not every identified contact is relevant or usable, so additional filtering is often required. Pricing may also feel high for smaller teams or those with lower traffic volumes, making it harder to justify without consistent results. Review collected by and hosted on G2.com.

I really like Retention.com's revenue-first dashboard because it organizes everything around what's making profit, not just what's being opened. It's an email platform that actually cares about the pipeline. The support and strategic guidance are also really helpful, as their team actively helps us think through flow strategy, test new ideas, and optimize based on what's working. It feels like having a strategist on the team. Review collected by and hosted on G2.com.

The onboarding process was quite long. Migrating flows and getting everything dialed in took longer than I expected but it wasn't a deal breaker or anything. The integrations and guided onboarding were helpful, but unfortunately, migrating existing flows took longer than expected, so maybe a 7/10. Review collected by and hosted on G2.com.

Grab emails from anonymous visitors in the US. Easy and effective. Review collected by and hosted on G2.com.

Pricing continues to go up, if the prices go too high then it won't make sense to use this tool. Review collected by and hosted on G2.com.

I love that Retention.com is very user-friendly and sort of affordable for what they offer. The integration is another highlight for me; it's so easy to connect it with my Shopify website, and the initial setup was very easy. Everything I tested worked amazingly. Review collected by and hosted on G2.com.

Nothing, it worked great for us. Review collected by and hosted on G2.com.

I appreciate Retention.com for its ability to turn anonymous contacts into good users. It helps us transform traffic that we would normally lose into real opportunities, allowing us to follow people who are actually interested. The initial setup was very easy. Review collected by and hosted on G2.com.

I would like clearer insights on which users are most likely to convert. Clearer dashboards that highlight which visitors are more likely to convert and are the most valuable. Review collected by and hosted on G2.com.

I use Retention.com mostly for e-commerce and keeping track of visitors. With it, I don't miss out on more revenue from people who almost buy. I like the smooth integration, and when we tried it first, we loved it. The initial setup was super easy. Review collected by and hosted on G2.com.

Sometimes contact quality is inconsistent. Review collected by and hosted on G2.com.

Love their new additions and products they offer. A lot more with AI and data as well Review collected by and hosted on G2.com.

Customer support teams need to be more attentive and proactive with optimizations for their clients. Review collected by and hosted on G2.com.

I like that Retention.com expands our addressable audience without extra traffic spend and solves the problem of us paying for traffic that leaves without identifying itself, so we can market to it again. Plus, the initial setup was easy for our team. Review collected by and hosted on G2.com.

Nothing. Review collected by and hosted on G2.com.