--- title: ReferralMaker Reviews meta_title: 'ReferralMaker Reviews 2026: Details, Pricing, & Features | G2' meta_description: Filter 35 reviews by the users' company size, role or industry to find out how ReferralMaker works for a business like yours. aggregate_rating: rating_value: 4.7 review_count: 35 scale: '5' date_modified: '2026-06-15' parent_category: name: Real Estate url: https://www.g2.com/categories/real-estate --- # ReferralMaker Reviews **Vendor:** Buffini & Company **Category:** [Real Estate CRM Software](https://www.g2.com/categories/real-estate-crm) **Average Rating:** 4.7/5.0 **Total Reviews:** 35 ## About ReferralMaker Lead Generation in the Palm of Your Hand! Get organized once and for all, stay on top of admin and marketing. Referral Maker® CRM is your partner in business and productivity. All you have to do to reach your financial and business goals is: - Input your business and income goals. - Add your contacts and rank your relationships. - Get a personalized activity plan that is based on your input and goals. - Follow your daily activity plan to win the day. Our intuitive app puts your entire database on your mobile device, so you stay connected to the people who want to refer to you: - Access your contacts, calendar and daily action plan on the go. - Integrates with your phone's contact list so that you can make calls and send messages or videos\* right from the app. - Mapping technology lets you know who’s around so that you can Pop-By clients in the area. ## ReferralMaker Reviews ### 1. Best software for the realtors on a go! **Rating:** 5.0/5.0 stars **Reviewed by:** Alia S. | R, Small-Business (50 or fewer emp.) **Reviewed Date:** May 27, 2022 **What do you like best about ReferralMaker?** I absolutely love using Referral Maker CRM on a daily basis. It helps me to stay organized, easily setting up my goals, following up with the clients and doing my email marketing. Its easy to use, mobile friendly and has everything I need to stay on point with my leads. **What do you dislike about ReferralMaker?** I dont see any disadvantages, I am currently upgrading to Referral Maker PRO to boost my marketing. **Recommendations to others considering ReferralMaker:** I absolutely recommend it to all the realtors who want to be on track and stay organized. **What problems is ReferralMaker solving and how is that benefiting you?** Its great for organizing my leads, setting up daily, monthly and tearly goals, I have a clear understanding of my weekly goals and nothing gets left behind. It's very easy to get distracted cause realtor lofe is very hectic. I love how all my contacts are in one place, plus you get reminders to follow up with the clients. It's great to have such an easy to use CRM ### 2. My Personal Experience with Referral Maker Pro **Rating:** 5.0/5.0 stars **Reviewed by:** Thomas G. | Realtor® **Reviewed Date:** September 01, 2021 **What do you like best about ReferralMaker?** Referral Maker helps me manage my business for the past 4 years. From marketing to meeting reminders, there is a calendar, tracking of client business experiences (family members, birthdays, wedding dates, etc.), to group and individual emails. I am also able to network with other agents around the country, send referrals to them, and vice versa. It reminds me of who I need to contact according to client ratings that I input into the system and manages the number of weekly to monthly contacts and types of contacts I need to make to reach my business goals. The mapping feature in the app allows me to know which of my clients are nearby so I can stop in and say, 'Hello!" This is a great tool for desktop, laptop, and mobile phones. **What do you dislike about ReferralMaker?** When you don't know what you dislike, there should be nothing to say. I have no dislikes with this tool. Customer service is great! I have no complaints. **What problems is ReferralMaker solving and how is that benefiting you?** Business management concerning tasks I set to complete to achieve/supersede my real estate goals and objectives as a licensed agent. ### 3. Exceptional CRM **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.) **Reviewed Date:** May 27, 2022 **What do you like best about ReferralMaker?** ReferralMaker CRM makes keeping track of my pop-bys simple and clear. **What do you dislike about ReferralMaker?** I have no dislikes about ReferralMaker. It's very helpful! **What problems is ReferralMaker solving and how is that benefiting you?** ReferralMaker helps me with my business goals and organization. ### 4. ReferralMaker is a great program. **Rating:** 4.0/5.0 stars **Reviewed by:** Vickie G. | REALTOR®, Small-Business (50 or fewer emp.) **Reviewed Date:** November 02, 2021 **What do you like best about ReferralMaker?** Business Section. Monthly items of Value **What do you dislike about ReferralMaker?** Not enough buttons for things like email, text for easy input. It takes a couple of screens to get there. **What problems is ReferralMaker solving and how is that benefiting you?** None at this time. ### 5. Good CRM with Pop by’s **Rating:** 5.0/5.0 stars **Reviewed by:** Rahul A. | R, Small-Business (50 or fewer emp.) **Reviewed Date:** August 24, 2021 **What do you like best about ReferralMaker?** Easy to keep track of calls, pop by's and referrals **What do you dislike about ReferralMaker?** Limited mobile functionality for the app **Recommendations to others considering ReferralMaker:** Must have for realtors **What problems is ReferralMaker solving and how is that benefiting you?** CRM ### 6. Makes it Easy to Keep Customers Organized **Rating:** 4.0/5.0 stars **Reviewed by:** Peter B. | Broker, Mid-Market (51-1000 emp.) **Reviewed Date:** October 26, 2017 **What do you like best about ReferralMaker?** It really does a great job of organizing my database **What do you dislike about ReferralMaker?** It isn't exactly user friendly. The learning curve is long. **Recommendations to others considering ReferralMaker:** Take the time to learn how to use this product. It's definitely worth your time and effort. **What problems is ReferralMaker solving and how is that benefiting you?** It organizes my client database very well. ### 7. Very User Friendly **Rating:** 5.0/5.0 stars **Reviewed by:** Rebecca M. | Realtor, Small-Business (50 or fewer emp.) **Reviewed Date:** September 24, 2019 **What do you like best about ReferralMaker?** I feel that ReferralMaker is very user friendly and keeps me on track with my goals. I love that Referral Maker helps me map out my goals and track my progress. **What do you dislike about ReferralMaker?** There is really nothing I dislike. This has been the most user-friendly program I've experienced. **Recommendations to others considering ReferralMaker:** This is the most user-friendly CRM I have ever used. I recommend this to all agents looking for a great way to manage contacts. **What problems is ReferralMaker solving and how is that benefiting you?** I'm actually keeping track of my contacts and my database is now my DATABANK. :-) ### 8. Possibly one of the BEST CRM's I have used **Rating:** 5.0/5.0 stars **Reviewed by:** Tuesday Johnston F. | Realtor®, Real Estate, Small-Business (50 or fewer emp.) **Reviewed Date:** February 12, 2019 **What do you like best about ReferralMaker?** Buffini and Company have gotten this right. I have used several CRM's and they all have major faults. this one is very user-friendly. It practically plug in, play, and go. They have great online staff support. They are not pushy to get you to BUY other products. they have great content and whenever there was an issue there was someone on the other line ready to help **What do you dislike about ReferralMaker?** It is a bit pricey for a new salesperson to afford. While the content makes up for it some that are just starting out can not afford this. Also, There should be a better spot for analytics. I want to know more about who I am dealing with. If it was able to tie in y our website and google search engine to tell you if you are being looked up and by what demographic that would kill the game **What problems is ReferralMaker solving and how is that benefiting you?** keeping all of my contacts in one spot, being able to plan ahead my marketing. keeping my clients categorized is amazing and helpful. It allows me to know who is a cold lead and who is not. I like to work cold leads so this helps me to focus on just that. ### 9. Keep Track of Contacts **Rating:** 2.5/5.0 stars **Reviewed by:** Verified User in Law Practice | Small-Business (50 or fewer emp.) **Reviewed Date:** October 01, 2019 **What do you like best about ReferralMaker?** We use this mainly for keeping track of contacts and their personal information, such as birthdays, addresses and phone numbers. We also have used it to send newsletters. **What do you dislike about ReferralMaker?** I wish Referral maker was integrated with Qualia and could just pull information over into its database. **What problems is ReferralMaker solving and how is that benefiting you?** We send birthday cards every month and Referral Maker makes a list of all the birthdays each month which is very helpful. ### 10. Buffini is Incredible **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.) **Reviewed Date:** November 28, 2018 **What do you like best about ReferralMaker?** The ease of use on this website is outstanding. The website is so organized and easy to learn. They have so many tools to help with my daily activities. They always have very interesting items of value to send our clients. It schedules different forms of communication to our clients. It even tracks all our prospective clients and past sells along with commissions earned. **What do you dislike about ReferralMaker?** Sometimes not all of the birthday activities generate. I find I have to double check these to not miss one. **What problems is ReferralMaker solving and how is that benefiting you?** This maintains my boss's center of influence as well as current and past sales. It is a big way I keep organized day to day. ### 11. Best CRM **Rating:** 5.0/5.0 stars **Reviewed by:** Megan G. | Realtor, Real Estate, Small-Business (50 or fewer emp.) **Reviewed Date:** January 27, 2019 **What do you like best about ReferralMaker?** I like that is is easy to use, but complex enough to do what you need. **What do you dislike about ReferralMaker?** Campaigns are a little challenging to use, but all in all I am happy with them. **What problems is ReferralMaker solving and how is that benefiting you?** Overall business growth. ### 12. It has everything! **Rating:** 5.0/5.0 stars **Reviewed by:** James R. | Buyer's Agent with Reid Group, Real Estate, Enterprise (> 1000 emp.) **Reviewed Date:** January 23, 2018 **What do you like best about ReferralMaker?** I like how simple it is to add to your database. I like how comprehensive you can make each client's profile. I like how it matches potential buyers to your listings. I like how it auto populates the best people to call and makes sure that no body gets missed. I like how it tracks everything for you. **What do you dislike about ReferralMaker?** I wish it would autopopulate based on MRIS numbers and public records. I wish that you could easily print right from the system without exporting every time. **Recommendations to others considering ReferralMaker:** I'd definitely recommend it. You don't need to be in the coaching program to use this great resource! Its top of the line as far as tracking and lead management goes. **What problems is ReferralMaker solving and how is that benefiting you?** Keeping track of my business with lead and lag indicators. Helps with setting goals and seeing them accomplished. Keeps all of my data right in front of me and allows me to set up follow up appointments. In the end, I've received a number of referrals and have kept in touch with people who eventually became clients. ### 13. So Conveinant and Easy to use **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.) **Reviewed Date:** December 14, 2018 **What do you like best about ReferralMaker?** The organization of clients is spot on. IOV is always timed perfectly. **What do you dislike about ReferralMaker?** Sometimes clients get switched around or doubled up. **What problems is ReferralMaker solving and how is that benefiting you?** staying in touch with all my favorite people ### 14. Referral Maker Review **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.) **Reviewed Date:** July 28, 2018 **What do you like best about ReferralMaker?** Referral Maker is great when you are trying to keep track of who you have spoken with and reminders to contact them again. **What do you dislike about ReferralMaker?** The importing process sometimes messes up, and whenever you edit anything there is a save button you have to scroll down to click. **What problems is ReferralMaker solving and how is that benefiting you?** I am able to get through my prospecting and determine who should be called next. ### 15. Love it! **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.) **Reviewed Date:** January 08, 2018 **What do you like best about ReferralMaker?** Referral Maker is so easy to use. It shows what interactions I’ve had with clients and suggests interactions if I haven’t touched base with them in a while. **What do you dislike about ReferralMaker?** I love all of it. There are some great features that I didn’t know about until I worked with a coach. **Recommendations to others considering ReferralMaker:** You won’t regret using it. **What problems is ReferralMaker solving and how is that benefiting you?** The old CRM that I had was too confusing. This is very easy and straight to the point. I have been keeping in touch with my clients on a more consistent basis which willlead to more business. ### 16. Great for experienced agents **Rating:** 4.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.) **Reviewed Date:** April 26, 2018 **What do you like best about ReferralMaker?** The marketing features: primarily, the email campaign and how it ties in with the flyers **What do you dislike about ReferralMaker?** Some features aren’t needed/it’s too much for some agents to use. I wouldn’t recommend for new agents. **What problems is ReferralMaker solving and how is that benefiting you?** Easy all-in-one integrated email and paper marketing with CRM functionality ### 17. Great product user friendly **Rating:** 4.5/5.0 stars **Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.) **Reviewed Date:** October 27, 2017 **What do you like best about ReferralMaker?** Great product easy to use. Ability to store all contact info in one easy to use spot **What do you dislike about ReferralMaker?** Should be able to link to an email to get reminders **What problems is ReferralMaker solving and how is that benefiting you?** Manages my monthly marketing and allows me to easily keep in touch with clients ### 18. A Complete CRM for Real Estate Professionals **Rating:** 5.0/5.0 stars **Reviewed by:** Praful T. | Real Estate Consultant at LAER Realty Partners, Enterprise (> 1000 emp.) **Reviewed Date:** November 09, 2016 **What do you like best about ReferralMaker?** It 'prompts' you everything you need to do to be successful in your business! The simplest CRM and in a real sense, 'relationship management' system. **What do you dislike about ReferralMaker?** Wish it was connected to my MLS - and I could send listings to my clients. However, there are many tools for that - and is useful only 'during' the transaction. ReferralMaker CRM - is a list of 'long term' relationship. **Recommendations to others considering ReferralMaker:** One thing that I want to see is - sending 'video emails'. (I know there are many other tools available for this. However, if it is included as a part of this, this becomes a complete system.) **What problems is ReferralMaker solving and how is that benefiting you?** Recently, I was doing my 'pop-bys'. My clients are all over Eastern Massachusetts - so it's a lot of driving for me. At one of the stops, I used the feature 'NEAR ME' to find out if I am missing any client a pop-by! Well, I was! I stopped by at this client's place and I have potential client for 2018! ### 19. This CRM is very visual to keep track of my activity and keeps me accountable of my progress. **Rating:** 5.0/5.0 stars **Reviewed by:** Randall K. | REALTOR® GRI, Real Estate, Small-Business (50 or fewer emp.) **Reviewed Date:** November 08, 2016 **What do you like best about ReferralMaker?** I love that this CRM is very powerful, but very simple to use. If you like accountability, especially with your Coach, this system is a winner. If you don't like accountability, use it anyway and challenge yourself! **What do you dislike about ReferralMaker?** That's not easy to answer, so I dislike having to dislike anything on this CRM. **Recommendations to others considering ReferralMaker:** The obvious action if you do not have a CRM, is to try the Buffini ReferralMaker. (There is a 30-day free trial and it is so easy to upload exisitng Contacts from other systems). **What problems is ReferralMaker solving and how is that benefiting you?** Just starting to use the basic winning the day and week. Like I said, I like the visual part of this system and the 'Dashboard' shows my progress. As long as I keep up with my Daily activities, I know I will win the week. So, my business challenge is that simple, do the daily activities and it should build consistency. I'm just starting to be consistent. Ask me in three months how I am doing? ### 20. Intuitive product with a great companion phone app **Rating:** 5.0/5.0 stars **Reviewed by:** Tina T. | Small-Business (50 or fewer emp.) **Reviewed Date:** November 13, 2016 **What do you like best about ReferralMaker?** This CRM is customized to my industry. There are several available to me, but ReferralMaker is the best-priced and has the features I need to run a referral-based business. **What do you dislike about ReferralMaker?** There isn't a feature that allows me to enter contacts that I don't want to market to, but want to keep their addresses handy. Contacts must be "graded" as to lead quality. It would be nice to have a separate "grade" for people like my family members who I want to keep mailing info for, but don't want to send marketing info to, without dumping them in the lowest lead quality grade. **Recommendations to others considering ReferralMaker:** Customer support is first rate. **What problems is ReferralMaker solving and how is that benefiting you?** ReferralMaker tells me exactly who I need to contact and when. The mobile app tells me when I'm in the general vicinity of my clients so I can stop by their home or business. ### 21. ReferralMaker is a must have...short time on set up ~ easy to use & update ~ outlines daily WIN's! **Rating:** 4.5/5.0 stars **Reviewed by:** Michael Paul B. | REALTOR - mentor, Real Estate, Small-Business (50 or fewer emp.) **Reviewed Date:** November 08, 2016 **What do you like best about ReferralMaker?** easy to set up, ease of use, schedule your COMPLETE daily outline of What's Important Now...very SOLID platform! It take the guess work out of running your real estate business. **What do you dislike about ReferralMaker?** would like to see a texting feature added ASAP, Would it be possible to include an automated client name in subject field for all emails sent out of the referral maker? Example from our current eReport: Subject: Michael - Curious: How to Stage Your Home to Sell **Recommendations to others considering ReferralMaker:** Try it for 90 days and if you don't like it...you didn't work it! **What problems is ReferralMaker solving and how is that benefiting you?** There is NO guess work left...the system outlines just about everything needed to hit your daily, weekly, monthly, and annual goals. Helps with accurate projection & fine tuning future business. Continually hammering the fundamentals and connecting deeper with the clients and so much more. ### 22. Broad use and user friendly **Rating:** 4.5/5.0 stars **Reviewed by:** J. Paul M. | Realtor®, Real Estate, Small-Business (50 or fewer emp.) **Reviewed Date:** November 09, 2016 **What do you like best about ReferralMaker?** Referral maker is a great CRM in itself, with the ability to keep track of clients, details, conversations, etc. But it's use is much broader than that. You can track real estate business goals, transactions, etc. If you're following Brian Buffini's principles, it's much easier to stick with this CRM. **What do you dislike about ReferralMaker?** Cost is okay, but seems a little steep compared to other CRMs. It's a pretty closed system...not much ability to integrate with other resources and tools. **What problems is ReferralMaker solving and how is that benefiting you?** When in doubt, this system lets you know that you need to get back in touch with your clients, and it's specific on which ones. It helps you realize when you really need to reach back out to someone. ### 23. Best CRM in real estate! **Rating:** 5.0/5.0 stars **Reviewed by:** Russ A. | REALTOR, Real Estate, Enterprise (> 1000 emp.) **Reviewed Date:** November 08, 2016 **What do you like best about ReferralMaker?** Best in the business! User friendly and an excellent way to "work" a database! Set goals, manage transactions, keep tabs on clients in a very deep & relational way! Great "win the day" and "win the week" formulas! View your pipeline and potential business in an easy to use web-based CRM! I use it and highly recommend for any business owner! **What do you dislike about ReferralMaker?** I would like to see a team version so that team members could have limited access to database, goals, transactions, and finances. **Recommendations to others considering ReferralMaker:** If you're working by referral, you should seriously consider this CRM! **What problems is ReferralMaker solving and how is that benefiting you?** My database is just a click away-phone app, tablet or computer! ### 24. Success made simple **Rating:** 5.0/5.0 stars **Reviewed by:** Sean H. | Broker, Real Estate, Mid-Market (51-1000 emp.) **Reviewed Date:** November 09, 2016 **What do you like best about ReferralMaker?** I've used many CRMs and like many people I would be drawn to all a product could do and in that was the issue...too much. Referral Maker makes it easy...who to call, write and pop by to see each and every day based on my goals and my profile. **What do you dislike about ReferralMaker?** Some outside vendors aren't integrated into this...YET. The company does a wonderful job of taking input, evaluating whether it is consistent with the working by referral goal, and if so does a top quality job before releasing it. **Recommendations to others considering ReferralMaker:** Slam dunk decision **What problems is ReferralMaker solving and how is that benefiting you?** RM solves the single most important question each and every day...what do I do today? ### 25. Best Client follow up CRM **Rating:** 5.0/5.0 stars **Reviewed by:** Robert M. | Realtor-Associate, Real Estate, Small-Business (50 or fewer emp.) **Reviewed Date:** November 10, 2016 **What do you like best about ReferralMaker?** Business management of day to day task to needed to achieve goals and quick transaction and income flow charting. Enhances the ability to work by referral. **What do you dislike about ReferralMaker?** It is not set up to handle a team of agents. **Recommendations to others considering ReferralMaker:** If you want to build a referral based business you should try this software. **What problems is ReferralMaker solving and how is that benefiting you?** Tracking and monitoring to improve performance. ### 26. Very easy to use but does what I need it to do **Rating:** 5.0/5.0 stars **Reviewed by:** Shawn D. | Agent, Real Estate, Small-Business (50 or fewer emp.) **Reviewed Date:** November 08, 2016 **What do you like best about ReferralMaker?** Ease of use, keeps my goals in front on me all the time. Tells me what needs to be done to achieve my goals. **What do you dislike about ReferralMaker?** I wish it had a drip campaign you could use **Recommendations to others considering ReferralMaker:** Give it a try, I know you will like it. **What problems is ReferralMaker solving and how is that benefiting you?** Shows my goals so I always know what I am working towards ### 27. CRM **Rating:** 5.0/5.0 stars **Reviewed by:** Charles R. | Associate Broker, Real Estate, Small-Business (50 or fewer emp.) **Reviewed Date:** November 09, 2016 **What do you like best about ReferralMaker?** That it keep track of your goals and your business gold **What do you dislike about ReferralMaker?** that your online leads are not treated like your relationship leads **Recommendations to others considering ReferralMaker:** I would truely recommend this to every real estate agent. I already have recommended it to everyone in my office **What problems is ReferralMaker solving and how is that benefiting you?** Goals That if you see what you are working for its alot easier ### 28. Brian Buffini Referral Maker **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Small-Business (50 or fewer emp.) **Reviewed Date:** November 08, 2016 **What do you like best about ReferralMaker?** Keeps me on track and timely. Super easy to navigate. I love the mobile app very much as well. So nice to know where I stand as to referrals and follow up in one easy glance. Highly recommend Referral Maker! **What do you dislike about ReferralMaker?** Keeps me just a little bit uncomfortable which is a good thing really! **What problems is ReferralMaker solving and how is that benefiting you?** Follow up and tracking. One of the greatest benefits is the tracking. So much more systematized and easy to follow. ### 29. Great CRM! **Rating:** 4.0/5.0 stars **Reviewed by:** Pennie A. | Realtor, Real Estate, Small-Business (50 or fewer emp.) **Reviewed Date:** November 09, 2016 **What do you like best about ReferralMaker?** This product not only allows me to organize my contacts by category, but it allows me to automatically know who needs to be called, sent notes, have a meeting with and much more! **What do you dislike about ReferralMaker?** Any issues I have had are resolved through support or upgrades to the program. **What problems is ReferralMaker solving and how is that benefiting you?** I keep in contact with all my clients and can set my own goals ### 30. Wonderful tool! **Rating:** 4.0/5.0 stars **Reviewed by:** Dale S. | Principal Real Estate Broker, Realtor and Property Manager, Real Estate, Small-Business (50 or fewer emp.) **Reviewed Date:** November 09, 2016 **What do you like best about ReferralMaker?** The business tracking (income and expenses) and deals completed, pending and active. **What do you dislike about ReferralMaker?** The "marketing e-mail and letter" editor is cumbersome, but it gets the job done. **Recommendations to others considering ReferralMaker:** Be prepared to use it on a daily basis ... don't try to "catch up" on the tasks and the tracking. **What problems is ReferralMaker solving and how is that benefiting you?** Increasing our business. ### 31. A great CRM for Realtors **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.) **Reviewed Date:** November 08, 2016 **What do you like best about ReferralMaker?** I like how my clients are categorized. I know who to call and when. **What do you dislike about ReferralMaker?** I'd like to see a task list added for each transaction. **Recommendations to others considering ReferralMaker:** check it out **What problems is ReferralMaker solving and how is that benefiting you?** I'm able to.prioritize my calls for maximum efficiency. ### 32. Love my ReferralMaker **Rating:** 5.0/5.0 stars **Reviewed by:** Jack Cekovic, O. | Sales Representative, Real Estate, Enterprise (> 1000 emp.) **Reviewed Date:** November 09, 2016 **What do you like best about ReferralMaker?** It is really easy to use, interface is very pleasant. **What do you dislike about ReferralMaker?** There is really nothing to dislike about it. **What problems is ReferralMaker solving and how is that benefiting you?** Keeps me connected with my sphere ### 33. A must or Past Client follow up management **Rating:** 5.0/5.0 stars **Reviewed by:** Kristina N. | Administration, Real Estate, Small-Business (50 or fewer emp.) **Reviewed Date:** May 11, 2016 **What do you like best about ReferralMaker?** If you are a Buffini believer, this is a must have! It is a great database manager, and it follows the methods that Buffini preaches. It also has all of the other features of Buffini and Co built in so it is easy to send out IOV straight to your people. **What do you dislike about ReferralMaker?** There are a few features that I do use and kind of get in the way. Because there are so many things I could add to each contact, I waste time sifting through the ones I do not want to fill out. **What problems is ReferralMaker solving and how is that benefiting you?** Keeping in touch with all leads and past clients thereby increasing my chance of these clients referring business my way. ### 34. Referral Maker is easy to use, comprehensive, and in minutes each day can help you achieve your goal **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Enterprise (> 1000 emp.) **Reviewed Date:** November 08, 2016 **What do you like best about ReferralMaker?** Seeing my active, closed and the business in my pipeline! **What do you dislike about ReferralMaker?** Sometimes I have difficulty with the mobile version - but a phone upgrade will likely solve that problem **Recommendations to others considering ReferralMaker:** Designed with your needs in mind. Expertly crafted to increase your sales! **What problems is ReferralMaker solving and how is that benefiting you?** Closer contact with my database leading to increased sales in 2017 ### 35. Absolutely LOVE CRM **Rating:** 5.0/5.0 stars **Reviewed by:** Verified User in Real Estate | Mid-Market (51-1000 emp.) **Reviewed Date:** November 09, 2016 **What do you like best about ReferralMaker?** Constant approach on what contacts I make & what new contact it creates!!! **What do you dislike about ReferralMaker?** No dislikes of the program except my remembering to enter it all. **What problems is ReferralMaker solving and how is that benefiting you?** Remembering to reach out to ALL of my database! Which has resulted in multiple referrals. ## ReferralMaker Discussions - [How much does Referral Maker cost?](https://www.g2.com/discussions/how-much-does-referral-maker-cost) - 1 comment - [Is buffini CRM worth?](https://www.g2.com/discussions/is-buffini-crm-worth) - 1 comment - [What CRM does Brian Buffini use?](https://www.g2.com/discussions/what-crm-does-brian-buffini-use) - 1 comment - [How do you use a referral maker?](https://www.g2.com/discussions/how-do-you-use-a-referral-maker) - 2 comments - [View ReferralMaker pricing details and edition comparison](https://www.g2.com/products/referralmaker/reviews?section=pricing&secure%5Bexpires_at%5D=2026-06-30+11%3A22%3A22+-0500&secure%5Bsession_id%5D=8f95f71e-49e7-4729-8f3e-9d54c353550d&secure%5Btoken%5D=f50a80788ebb2002d8309a3076c33a37feea8b015f7f9b617fa13d3313a9f5f1&format=llm_user) ## ReferralMaker Features **Client Management** - Lead Scoring - Contact Management - Lead Generation **Task Management** - Marketing Automation - Document Management - Third-Party Integration **Platform Features** - Contact & Account Management - Opportunity & Pipeline Management - Task / Activity Management - Email Marketing - Transaction Management - Lead Management - Forecasting & Reporting - Dashboards **Agentic AI - Real Estate CRM** - Autonomous Task Execution - Multi-step Planning - Cross-system Integration - Proactive Assistance - Natural Language Interaction - Decision Making ## Top ReferralMaker Alternatives - [BoomTown](https://www.g2.com/products/boomtown/reviews) - 4.7/5.0 (564 reviews) - [Follow Up Boss](https://www.g2.com/products/follow-up-boss/reviews) - 4.6/5.0 (114 reviews) - [Top Producer](https://www.g2.com/products/top-producer/reviews) - 3.1/5.0 (122 reviews)