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# Follow Up Boss vs ReferralMaker Comparison - What are their main differences?

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Follow Up BossReferralMaker[+ Add Product](#)

Pricing

**Follow Up Boss**
Free Trial

**49** Per User / Per Month · Start

**$69** Per User / Per Month · Grow

**$99** Per User / Per Month · Dominate

**Contact Us** · Platform

Show more

**ReferralMaker**
Free Trial

**$49.00** other Per Month · Basic

**Pricing Insights**
from reviews

Perceived Cost

**Follow Up Boss**
$$$$$

**ReferralMaker**
$$$$$

Average Discount

**Follow Up Boss**
10%

**ReferralMaker**
Not enough reviews yet

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Time to Implement

**Follow Up Boss** 6 months
Based on 100 responses

**ReferralMaker** 6 months
Based on 100 responses

Return on Investment

**Follow Up Boss** 6 months
Based on 100 responses

**ReferralMaker** 6 months
Based on 100 responses

 ![Follow Up Boss](https://images.g2crowd.com/uploads/product/hd_favicon/3b657b9ef5be98d5022f8dbf991d48a4/follow-up-boss.svg "Follow Up Boss")

 ![ReferralMaker](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_5f8397535a7f63980476372b0c32d968/referralmaker.png "ReferralMaker")

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**Pros & Cons**
from reviews

**Follow Up Boss**
[
Ease of Use (6)
](https://www.g2.com/products/follow-up-boss/reviews?filters%5Bsentiment_snippet%5D=1144576&qs=pros-and-cons#reviews)[
Customer Support (5)
](https://www.g2.com/products/follow-up-boss/reviews?filters%5Bsentiment_snippet%5D=1145573&qs=pros-and-cons#reviews)[
Learning Difficulty (1)
](https://www.g2.com/products/follow-up-boss/reviews?filters%5Bsentiment_snippet%5D=2270381&qs=pros-and-cons#reviews)[
Search Functionality (1)
](https://www.g2.com/products/follow-up-boss/reviews?filters%5Bsentiment_snippet%5D=2357786&qs=pros-and-cons#reviews)

**ReferralMaker**
Not enough data

Integrations

**Follow Up Boss**
[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_9c890af3b73a48996ec287585d5b01c1/boldtrail.jpg "Product Avatar Image")

BoldTrail

](https://www.g2.com/products/boldtrail/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_01989a800c1b1f88238e5d5dbf33afd3/lofty-lofty.jpg "Product Avatar Image")

Lofty

](https://www.g2.com/products/lofty-lofty/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_4082696c7eeccee1325fc976790a1f4c/realtor-com.jpg "Product Avatar Image")

Realtor.com

](https://www.g2.com/products/realtor-com/reviews)[

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/large_detail/large_detail_db4c97d6a091779bee99b5765660281e/zapier.png "Product Avatar Image")

Zapier

](https://www.g2.com/products/zapier/reviews)[
View all
](https://www.g2.com/products/follow-up-boss/integrations)

**ReferralMaker**
Not enough data

Screenshots

**Follow Up Boss**
 ![Follow Up Boss screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/62755/expirable-direct-uploads_2Fb76629d8-6689-4124-8caf-edd177fc5c77_2FImage_2017-05-18_at_9.06.32_AM.png)

**ReferralMaker**
 ![ReferralMaker screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/34101/ReferralMaker_Screenshot1.png)

**Ratings**
from reviews

Meets Requirements

**Follow Up Boss**

**9.0** /10

Based on 94 responses

**ReferralMaker**

**9.3** /10

Based on 30 responses

Ease of Use

**Follow Up Boss**

**9.0** /10

Based on 97 responses

**ReferralMaker**

**8.9** /10

Based on 30 responses

Ease of Setup

**Follow Up Boss**

**9.0** /10

Based on 53 responses

**ReferralMaker** Not enough data

Ease of Admin

**Follow Up Boss**

**9.1** /10

Based on 49 responses

**ReferralMaker** Not enough data

Quality of Support

**Follow Up Boss**

**9.1** /10

Based on 93 responses

**ReferralMaker**

**9.4** /10

Based on 30 responses

Has the product been a good partner in doing business?

**Follow Up Boss**

**9.2** /10

Based on 48 responses

**ReferralMaker** Not enough data

Product Direction (% positive)

**Follow Up Boss**

**9.0** /10

Based on 91 responses

**ReferralMaker**

**9.2** /10

Based on 29 responses

**Features**
ratings from reviews

Real Estate CRM

**8.6** /10

Based on 83 responses

**9.0** /10

Based on 27 responses

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
80.4%

Mid-Market(51-1000 emp.)
15.2%

Enterprise(\> 1000 emp.)
4.5%

Small-Business(50 or fewer emp.)
80.4%

Mid-Market(51-1000 emp.)
15.2%

Enterprise(\> 1000 emp.)
4.5%

Small-Business(50 or fewer emp.)
63.6%

Mid-Market(51-1000 emp.)
18.2%

Enterprise(\> 1000 emp.)
18.2%

Small-Business(50 or fewer emp.)
63.6%

Mid-Market(51-1000 emp.)
18.2%

Enterprise(\> 1000 emp.)
18.2%

**Reviewers' Industry**

[![Follow Up Boss](https://images.g2crowd.com/uploads/product/hd_favicon/3b657b9ef5be98d5022f8dbf991d48a4/follow-up-boss.svg "Follow Up Boss")](https://www.g2.com/products/follow-up-boss/reviews)
Follow Up Boss

Real Estate
89.2%

Non-Profit Organization Management
1.8%

Marketing and Advertising
1.8%

Commercial Real Estate
1.8%

Consulting
0.9%

Other
4.5%

[![ReferralMaker](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_5f8397535a7f63980476372b0c32d968/referralmaker.png "ReferralMaker")](https://www.g2.com/products/referralmaker/reviews)
ReferralMaker

Real Estate
97.0%

Law Practice
3.0%

Other
0.0%

Alternatives

**Follow Up Boss Alternatives**

 ![BoldTrail](https://images.g2crowd.com/uploads/product/hd_favicon/b71973d9927a9b53d75dd2552a695b57/boldtrail.svg "BoldTrail")

[
BoldTrail
](/products/boldtrail/reviews)

 ![BoomTown](https://images.g2crowd.com/uploads/product/hd_favicon/a67663e645f1efaf8d7e4be6796efabe/boomtown.svg "BoomTown")

[
BoomTown
](/products/boomtown/reviews)

 ![Lofty](https://images.g2crowd.com/uploads/product/hd_favicon/550d9faf4aef52144ad95f4b035a8555/lofty-lofty.svg "Lofty")

[
Lofty
](/products/lofty-lofty/reviews)

 ![IXACT Contact Real Estate CRM](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_ba32f15f305ca80d86e6306ce3f61b19/ixact-contact-real-estate-crm.jpg "IXACT Contact Real Estate CRM")

[
IXACT Contact Real Estate CRM
](/products/ixact-contact-real-estate-crm/reviews)

**ReferralMaker Alternatives**

 ![BoomTown](https://images.g2crowd.com/uploads/product/hd_favicon/a67663e645f1efaf8d7e4be6796efabe/boomtown.svg "BoomTown")

[
BoomTown
](/products/boomtown/reviews)

 ![Top Producer](https://images.g2crowd.com/uploads/product/hd_favicon/77702fb07524b0c98df9820d16b27a43/top-producer.svg "Top Producer")

[
Top Producer
](/products/top-producer/reviews)

 ![BoldTrail](https://images.g2crowd.com/uploads/product/hd_favicon/b71973d9927a9b53d75dd2552a695b57/boldtrail.svg "BoldTrail")

[
BoldTrail
](/products/boldtrail/reviews)

 ![RealtyJuggler](https://images.g2crowd.com/uploads/product/image/thumb_square/thumb_square_44ab332bc21f5f0917a02b9681c69584/realtyjuggler.png "RealtyJuggler")

[
RealtyJuggler
](/products/realtyjuggler/reviews)

## Follow Up Boss vs ReferralMaker FAQs

Generated using AI

Last updated: August 14, 2026

### What is the difference between ReferralMaker vs Follow Up Boss?

ReferralMaker and Follow Up Boss differ most clearly in integrations and feature breadth, with Follow Up Boss offering broader integrations and additional listing management features.

| [ReferralMaker](https://www.g2.com/products/referralmaker/reviews) | [Follow Up Boss](https://www.g2.com/products/follow-up-boss/reviews) |
| --- | --- |
| 4.7/5 (35 reviews) | 4.6/5 (117 reviews) |
| Small-Business | Small-Business |
| — | 9.0 |
| 9.4 | 9.1 |
| Prompts daily tasks and relationship management | Integrations with major platforms and automation |

### How do the pricing models of ReferralMaker and Follow Up Boss compare?

ReferralMaker is rated higher for value, with reviewers expressing greater satisfaction with its price compared to Follow Up Boss.

- **ReferralMaker:** Reviewers note that while ReferralMaker can feel pricey for new agents, its features and content justify the cost for those focused on referral-based business.
- **Follow Up Boss:** In recent reviews, several reviewers mention that Follow Up Boss is considered premium and worth the investment for growing teams, but smaller teams or solo agents may find it expensive compared to other options.
- **Switching reasons:** Reviewers switching to Follow Up Boss cite its integrations, automation, and reporting features as key drivers, despite higher perceived cost.

### What are the best alternatives to ReferralMaker and Follow Up Boss?

The best alternatives to ReferralMaker and Follow Up Boss are BoldTrail, BoomTown, and Top Producer.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [ReferralMaker](https://www.g2.com/products/referralmaker/reviews) | 4.7/5 (35) | Small-Business | Priced higher for new agents, but valued for referral-focused features | Prompts daily tasks and relationship management |
| [Follow Up Boss](https://www.g2.com/products/follow-up-boss/reviews) | 4.6/5 (117) | Small-Business | Premium pricing, considered worth it for teams needing integrations and automation | Integrations and automation for lead management |
| [BoldTrail](https://www.g2.com/products/boldtrail/reviews) | 4.5/5 (1554) | Small-Business | — | — |
| [BoomTown](https://www.g2.com/products/boomtown/reviews) | 4.7/5 (588) | Small-Business | — | — |
| [Top Producer](https://www.g2.com/products/top-producer/reviews) | 3.1/5 (124) | Small-Business | — | — |

### Which Real Estate CRM features should I prioritize when comparing ReferralMaker and Follow Up Boss?

Buyers comparing ReferralMaker and Follow Up Boss should prioritize integrations, automation, listing management, ease of use, and customer support.

- **Integrations:** Follow Up Boss is cited for integrations in 5 all-time reviews, with specific mentions of Zapier, BoldTrail, and Zillow; ReferralMaker reviewers note limited integration options.
- **Automation:** Follow Up Boss is mentioned for automation in 3 all-time reviews; ReferralMaker reviewers do not cite automation as a core strength.
- **Listing Management:** Follow Up Boss offers listing management and CMA management features not present in ReferralMaker.
- **Ease of Use:** Follow Up Boss scores 9.0, ReferralMaker 8.9 on Ease of Use.
- **Customer Support:** ReferralMaker scores 9.4, Follow Up Boss 9.1 on Quality of Support.

### What are the pros and cons of ReferralMaker vs Follow Up Boss?

ReferralMaker's headline strength is relationship management and daily task prompting, while Follow Up Boss stands out for integrations and automation.

- **ReferralMaker strengths:** Prompts daily tasks, supports relationship-based selling, and is praised for organization and goal tracking.
- **ReferralMaker trade-offs:** Reviewers note limited integrations, a learning curve for new users, and higher perceived cost for new agents.
- **Follow Up Boss strengths:** Integrations (5 all-time mentions), automation (3 all-time mentions), ease of use (6 all-time mentions), and strong customer support (5 all-time mentions).
- **Follow Up Boss trade-offs:** Reviewers mention a learning curve for advanced features, premium pricing for small teams, and lack of built-in transaction management.

### Is ReferralMaker or Follow Up Boss better for small businesses?

Both ReferralMaker and Follow Up Boss are primarily used by small businesses, but Follow Up Boss receives more recent praise for ease of setup and team onboarding.

- **ReferralMaker:** Small-Business is the largest segment, with reviewers highlighting its value for relationship-focused agents and solo practitioners.
- **Follow Up Boss:** Small-Business is the largest segment, with reviewers noting its suitability for small teams and its easy onboarding process.

### Which Real Estate CRM platform has better integrations?

Follow Up Boss is favored by reviewers for integrations, with multiple third-party tools cited and higher mention counts.

- **ReferralMaker:** Reviewers mention a desire for more integrations, specifically with MLS and Qualia, but do not cite current integration strengths.
- **Follow Up Boss:** Integrations are cited in 5 all-time reviews, with specific mentions of Zapier, BoldTrail, and Zillow.

### How do ReferralMaker and Follow Up Boss compare on customer support?

ReferralMaker and Follow Up Boss are rated nearly equal on Quality of Support, with ReferralMaker at 9.4 and Follow Up Boss at 9.1, indicating parity.

- **ReferralMaker:** Reviewers consistently praise customer service, describing it as responsive and helpful, with multiple mentions of strong support experiences.
- **Follow Up Boss:** Reviewers highlight responsive support, onboarding assistance, and ongoing training, with 5 all-time mentions of customer support as a strength.

### Which is easier to implement, ReferralMaker or Follow Up Boss?

Follow Up Boss is rated 9.0 for Ease of Setup, while ReferralMaker has no score, but both receive positive reviewer sentiment for implementation experiences.

- **ReferralMaker:** Reviewers describe setup as straightforward, with several noting ease of use after initial onboarding and positive experiences with support during implementation.
- **Follow Up Boss:** Reviewers frequently cite easy setup, onboarding support, and a user-friendly interface, with 3 all-time mentions of easy setup as a strength.

### Which product has better Transaction Management?

Follow Up Boss is more frequently cited for transaction management, but lacks built-in transaction management features, while ReferralMaker supports transaction tracking as part of its business management tools.

- **ReferralMaker:** Reviewers mention transaction tracking and business management as core benefits, with features supporting deal and income tracking.
- **Follow Up Boss:** Reviewers note that transaction management is not built-in and often requires additional tools or integrations, but the platform is used to monitor deal progress and communications.

## Follow Up Boss vs ReferralMaker

- Reviewers felt that ReferralMaker meets the needs of their business better than Follow Up Boss.
- When comparing quality of ongoing product support, reviewers felt that ReferralMaker is the preferred option.
- For feature updates and roadmaps, our reviewers preferred the direction of ReferralMaker over Follow Up Boss.