[
RB2B Reviews
](https://www.g2.com/products/rb2b/reviews)

[
RB2B Reviews
](https://www.g2.com/products/rb2b/reviews)

# RB2B Pricing Overview

[Editedit](https://my.g2.com/rb2b/pricings)

## RB2B Pricing Key Insights

Last updated on Jul 28, 2026

* * *

Information about RB2B pricing, plan availability, and costs is not listed on G2 by the vendor. Buyers typically need to engage directly with the vendor to understand pricing options. Final cost negotiations to purchase RB2B must be conducted with the seller.

* * *

Rated 4.5 / 5

\*Pricing information is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations must be conducted with the seller.

Small-Business

$$$$

##### 26% more expensive

than the avg. Visitor Identification product

[Read Small-Business Reviews](https://www.g2.com/products/rb2b/reviews?filters%5Bcompany_segment%5D%5B%5D=179)

Mid-Market

$$$$

##### 48% more expensive

than the avg. Visitor Identification product

[Read Mid-Market Reviews](https://www.g2.com/products/rb2b/reviews?filters%5Bcompany_segment%5D%5B%5D=180)

Pricing information for RB2B is supplied by the software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase RB2B must be conducted with the seller.
Pricing information was last updated on February 12, 2024

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## Pricing Insights

Averages based on real user reviews.

### Time to Implement

\<1 month

### Return on Investment

5 months

### Average Discount

7%

### Perceived Cost

$$$$$

## RB2B Pricing FAQs

Generated using AI

Who is RB2B pricing best suited for?

RB2B's pricing is best suited for small businesses and mid-market B2B companies, particularly in computer software, marketing and advertising, IT services, and logistics, based on G2 reviewer demographics. The free tier fits solo founders, early-stage startups, and lean sales teams testing visitor identification with modest traffic. G2 reviewers from small businesses consistently extract strong ROI from even the free plan. RB2B's paid plans suit growth-stage B2B teams running active outbound sequences who need email addresses and CRM workflow integration. Enterprise reviewers appear on G2 but note the pricing model lacks middle-ground options, and non-profits flag the absence of discounted tiers as a barrier.

What are the key differences between the free and paid versions of RB2B?

RB2B's free tier provides 200 monthly credits delivering LinkedIn profile identification via Slack, but excludes email addresses, advanced ICP filtering, and deeper CRM integrations. G2 reviewers confirm the free plan is sufficient for low-traffic sites and early evaluation, with one reviewer noting the free tier rivals Apollo.io's free offering in value. RB2B's paid plans unlock email addresses, higher credit volumes, HubSpot, Clay, and Apollo integrations, and ICP filtering by job title, industry, and company size. G2 reviewers note paid tiers also include more robust Slack alert customization and access to UTM and page-level data, though Salesforce and Zoho CRM integrations remain limited even on paid plans.

Is RB2B considered good value for its pricing?

G2 reviewers are broadly positive about RB2B's value, with the free tier drawing particular praise. The free plan delivers 200 monthly credits with LinkedIn profile identification pushed to Slack, which multiple G2 reviewers describe as genuinely useful for early-stage lead generation. However, pricing of RB2B at paid tiers draws consistent criticism: several G2 reviewers flag a steep jump from free to paid, with one noting costs rise from roughly $100/month for 200 credits to ~$400/month for 700 credits. Reviewers in IT, software, and marketing who close deals directly from visitor data rate RB2B's pricing as justified, while solo founders and smaller teams flag it as expensive relative to identification rates of 20-40%.

## Top-Rated Alternatives

[

 ![Warmly](https://images.g2crowd.com/uploads/product/hd_favicon/61003edf2794c78d3dc0be02bfb0c530/warmly-warmly.svg "Warmly")

Warmly

4.5/5(250)

](https://www.g2.com/products/warmly-warmly/reviews)

[

 ![Lead Forensics](https://images.g2crowd.com/uploads/product/hd_favicon/49ed9d567cb7c6545edeb2ef2826bb44/lead-forensics.svg "Lead Forensics")

Lead Forensics

4.4/5(1,161)

](https://www.g2.com/products/lead-forensics/reviews)

[

 ![Snitcher](https://images.g2crowd.com/uploads/product/hd_favicon/3a9c441be83a2a15be14a8bc9b47a8ae/snitcher.svg "Snitcher")

Snitcher

4.8/5(237)

](https://www.g2.com/products/snitcher/reviews)

[
View All Alternatives
](https://www.g2.com/products/rb2b/competitors/alternatives)

## RB2B Alternatives Pricing

The following is a quick overview of editions offered by other [Visitor Identification Software](https://www.g2.com/categories/visitor-identification)

| Product | Price | Features |
| --- | --- | --- |
| ![Warmly](https://images.g2crowd.com/uploads/product/image/small_square/small_square_b7810de8c2f5364d3a432c6220020097/warmly-warmly%282%29.png)[Warmly](https://www.g2.com/products/warmly-warmly/reviews) TAM Agent | Starting at $15,000.0050000 Credits Per Year | Orchestrate your market 1st, 2nd, 3rd party signals AI ICP Tiering Buying Committee Identification ML Intent Scoring Full enrichment: email, LinkedIn, phone Dynamic audiences Push to CRM + LinkedIn Ads |
| ![Snitcher](https://images.g2crowd.com/uploads/product/image/small_square/small_square_845769008cbffdb8b61a78828a0d3928/snitcher.png)[Snitcher](https://www.g2.com/products/snitcher/reviews) Free | Free Trial | Perfect for solo users and small teams looking to uncover the companies visiting their website. 👥 Unlimited users 💼 Company & contact profiles 🕵️‍♂️ Detailed session information 📊 Google Analytics enricher 🚨 Real-time Slack alerts 📙 Technologies used ❌ Data for 14 days only |
| ![6sense Revenue Marketing](https://images.g2crowd.com/uploads/product/image/small_square/small_square_4fac05402fe43361a53e62b04e561fd1/6sense-revenue-marketing.png)[6sense Revenue Marketing](https://www.g2.com/products/6sense-revenue-marketing/reviews) 6sense Revenue Marketing Subscription | Contact Us1 Packages are customized based on elements such as the depth of AI and intent data required, data and credit usage, user access, and the level of orchestration across sales and marketing teams, with both entry-level and advanced offerings available. | 6sense is priced using a flexible, subscription-based model designed to scale with an organization’s go-to-market maturity and needs. Packages are customized based on elements such as the depth of AI and intent data required, data and credit usage, user access, and the level of orchestration across sales and marketing teams, with both entry-level and advanced offerings available. This tailored approach allows organizations to align their investment with expected value and business impact rather than a one-size-fits-all package. Contact us for more information |

Various alternatives pricing & plans

Pricing information for the above various RB2B alternatives is supplied by the respective software provider or retrieved from publicly accessible pricing materials. Final cost negotiations to purchase any of these products must be conducted with the seller.

## RB2B Pricing Reviews
(2)

  

 ![Joey D.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Joey D.")
JD

Joey D.

Marketing Manager

Mid-Market (51-1000 emp.)

10/15/2025

"Effortless Setup, Powerful Lead Insights"

5/5

What do you like best about RB2B?

I appreciate RB2B's seamless setup process which was incredibly straightforward, allowing us to easily add the code to our site and integrate with existing tools. The software's ability to provide intent signals by identifying site visitors is invaluable, helping us understand who's interested in our services. The integration with Slack, HubSpot, and Apollo ensures that identified leads are efficiently passed into the right channels. I also find the pricing fair and the overall performance satisfying, which makes me happily subscribed. Review collected by and hosted on G2.com.

What do you dislike about RB2B?

We don't see anything missing from the platform right now. Review collected by and hosted on G2.com.

What problems is RB2B solving and how is that benefiting you?

RB2B helps us understand site visitors, providing intent signals for leads and spot potential new ones. It integrates with tools like Slack, HubSpot, and Apollo, aiding our BD efforts and lead conversion. Review collected by and hosted on G2.com.

Show More

Validated ReviewerSource: Organic

  

 ![Lori B.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Lori B.")
LB

Lori B.

Creative Marketing Director

Marketing and Advertising

Small-Business (50 or fewer emp.)

4/23/2024

"Found value with RB2B"

4/5

What do you like best about RB2B?

Simple user interface and easy to get data. Review collected by and hosted on G2.com.

What do you dislike about RB2B?

Wish there were more software integrations. Review collected by and hosted on G2.com.

What problems is RB2B solving and how is that benefiting you?

Identify website visitors by name. Review collected by and hosted on G2.com.

Show More

12/29/2025
Validated ReviewerSource: Organic

RB2B Comparisons

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_b7810de8c2f5364d3a432c6220020097/warmly-warmly%282%29.png "Product Avatar Image")

Warmly

4.5/5(250)

[
Compare Now
](https://www.g2.com/compare/rb2b-vs-warmly-warmly)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_845769008cbffdb8b61a78828a0d3928/snitcher.png "Product Avatar Image")

Snitcher

4.8/5(237)

[
Compare Now
](https://www.g2.com/compare/rb2b-vs-snitcher)

 ![Product Avatar Image](https://images.g2crowd.com/uploads/product/image/small_square/small_square_c1d45b3c512c2ae480a9af0a7be6ab62/lead-forensics.png "Product Avatar Image")

Lead Forensics

4.4/5(1,161)

[
Compare Now
](https://www.g2.com/compare/lead-forensics-vs-rb2b)

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[Visitor Identification](https://www.g2.com/categories/visitor-identification)

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