--- title: Propel Reviews meta\_title: 'Propel Reviews 2026: Details, Pricing, & Features | G2' meta\_description: Filter 39 reviews by the users' company size, role or industry to find out how Propel works for a business like yours. aggregate\_rating: rating\_value: 4.4 review\_count: 39 scale: '5' date\_modified: '2026-08-07' parent\_category: name: Public Relations (PR) url: https://www.g2.com/categories/public-relations-pr ---

# Propel Reviews & Product Details

Claimed

###### Profile Status

This profile is currently managed by Propel but has limited features.  
  
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Propel PRM is reimagining earned media with its Public Relations Management technology. The PRM platform enables marketing and communication professionals to discover the right media to pitch their stories to, manage media relationships and campaigns, monitor coverage and share of voice of their brand, and easily measure business impact from earned media efforts. Propel has over 150 customers, including Real Chemistry, Textron, Insurify, and other leading brands and agencies. Launched in 2019, Propel is headquartered in Tel Aviv and has teams based in New York, London and Miami. Propel has raised $6 million in venture funding to date and is the fastest-growing PR technology in the world. For more information, visit www.propelmypr.com.

* * *

Seller
[Propel](https://www.g2.com/sellers/propel-91e07c46-eb34-4678-8432-11d871fb7572)
Discussions
[Propel Community](https://www.g2.com/products/propel-2022-11-17/discuss)
Solution Type

All-in-One

Overview by
Macy Volpe

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## Pricing

Pricing provided by Propel.

### Propel's Flexible Pricing

Contact Us

[
View More Pricing Information
](https://www.g2.com/products/propel-2022-11-17/pricing)

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## User Insights

Average based on 39 real user reviews.

[Log in to unlock pricing and user insights](/login)

 ![Timothy W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Timothy W.")
TW

Timothy W.

Principal & CEO

Small-Business (50 or fewer emp.)

5/4/2022

"By far the best communications platform I've used"

5/5

What do you like best about Propel?

The fact that Propel integrates directly with our Exchange server, allowing us to actually send "real", personal email pitches to journalists, makes a huge difference in the personal touch we try to foster with journalists. The ability to keep detailed notes on journalists and our pitching activities, to really make Propel into our own purpose-driven platform for our organization is amazing. The customer service is above and beyond as well. Review collected by and hosted on G2.com.

What do you dislike about Propel?

Honestly, there is nothing that I "dislike" about Propel. However, for media monitoring and reporting I still find myself subscribing to CoverageBook and Critical Mention. It would be great if in the future Propel could functionally replace those platforms as well. Review collected by and hosted on G2.com.

What problems is Propel solving and how is that benefiting you?

We are finally able to build our own tailored media relations database for our organization, and communicate with our press contacts in the most natural way possible - right through our standard Exchange / Outlook email. Our ability to quickly respond to news and get pitches out in a short amount of time really are thanks to Propel. Review collected by and hosted on G2.com.

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11/4/2022
Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Grace W.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Grace W.")
GW

Grace W.

Vice President

Mid-Market (51-1000 emp.)

4/14/2022

"Useful tool for PR agencies"

4/5

What do you like best about Propel?

Prior to using Propel, we had a custom build of Salesforce Lightning for managing our pitching. Propel is much better, as its built specifically for PR teams. We use the CRM as well as the reporting dashboard for clients. It's been useful to organize contacts, log coverage, and we can export the data to view all up trends across the agency. The team is also fairly responsive to requests. Review collected by and hosted on G2.com.

What do you dislike about Propel?

It can be somewhat buggy from time to time or take a while to load. Also, as they're a growing company, sometimes things change with little to no heads up. Still, they do their best to correct anything that has gone wrong. UI could be better. Review collected by and hosted on G2.com.

What problems is Propel solving and how is that benefiting you?

We're solving for pitching, which we can do through Gmail with Propel and view who has looked at our pitches, responded, etc. As well as logging and tagging coverage. We do not use their database (we have MuckRack) or any other monitoring tools they may have (we use Cision Next Gen). Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Public Relations and Communications](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Public Relations and Communications")
AP

Verified User in Public Relations and Communications

Small-Business (50 or fewer emp.)

6/1/2022

"A pleasant experience overall"

4/5

What do you like best about Propel?

I like that propel is pretty easy to navigate. You can pretty much find your way around without doing the tutorials but they are there if you need them. There are a good amount of journalists on there from a good variety of industries. Review collected by and hosted on G2.com.

What do you dislike about Propel?

I think that some of the processes are made to be useful but aren't quite there yet. For example, the double pitching criteria is helpful if you're the only one sending to those contacts but as an agency, we have a lot of people sending emails and so excluding double-pitched contacts from a list removes people that you may not have actually finished pitching.

The only other thing that can be difficult is searching for journalists/outlets using the categories option or the topic search. I find that some categories, such as parenting, aren't on the list but other more obscure ones are and I'm not entirely sure why. I know there are journalists on Propel who have parenting as a topic of interest so I'm not sure why it isn't available as a filter. I also find that the topic search often shows journalists/outlets who are completely outside of the industry that I am looking for which isn't really helpful. Review collected by and hosted on G2.com.

What problems is Propel solving and how is that benefiting you?

The biggest problem Propel solves is finding journalists with contact details to whom we can pitch. It is fairly quick and simple to use and means that we don't have to trawl the internet for contacts or contact them all individually, we can simply mail merge a pitch.

The open/response rate is very useful to track progress and results with different stories and is a good measurement tool. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: Seller invite

MT

Mike T.

Account Coordinator

Small-Business (50 or fewer emp.)

6/7/2022

"My experience/review of Propel"

4/5

What do you like best about Propel?

My experience/review of Propel comes from working with our Propel representative, (Kameron Pugh) she does a fantastic job and not only responds quickly but any request we ask her she immediately attends to. Review collected by and hosted on G2.com.

What do you dislike about Propel?

Sometimes when we are trying to pull media coverage for our clients it seems to miss too many articles/clips/etc. Also when clipping video coverage, the duration of the coverage is a bit too long, it would be amazing to get that shorten down to 30 seconds per clip. Review collected by and hosted on G2.com.

Recommendations to others considering Propel:

Continue what you are doing, you are doing a fantastic job just small changes would make this great program AMAZING! Review collected by and hosted on G2.com.

What problems is Propel solving and how is that benefiting you?

When it comes to tracking media coverage, Propel has added blogs which has helped since most of the coverage we get with our clients are mainly using blog like websites. Review collected by and hosted on G2.com.

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Validated ReviewerIncentivizedSource: Seller invite

 ![Verified User in Public Relations and Communications](/assets/icons/anonymous-avatar-purple-4ae1032bdb50ee5682003170c8184aee790d25958bd397abbd384ba52c596a7b.svg "Verified User in Public Relations and Communications")
UP

Verified User in Public Relations and Communications

Small-Business (50 or fewer emp.)

9/1/2022

"All-in-one PR solution"

3.5/5

What do you like best about Propel?

I l ike that everything is in one place with Propel. I can take notes, reach out to media and see getting all my reporting in one place. It's a nice CRM to have in my arsenal. The convenience is unmatched. Review collected by and hosted on G2.com.

What do you dislike about Propel?

I like that I can get reports but they are not comprehensive. Sometimes, they system doesn't pick up coverage and I have to use another software as a backup. I hope they're working to make the reporting more in-depth. Review collected by and hosted on G2.com.

What problems is Propel solving and how is that benefiting you?

A CRM that can handle my PR workload. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: G2 invite

 ![Kimberly J.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Kimberly J.")
KJ

Kimberly J.

Vice President

Public Relations and Communications

Mid-Market (51-1000 emp.)

4/14/2022

"Quality independent PR software"

4.5/5

What do you like best about Propel?

Propel's ability to report media relations activity and results across our large agency is extremely valuable. The client-facing dashboard also allows for transparency our clients like. I also like they Propel is independent (and not owned by Cision like the rest of the PR software world) and able to quickly enact customer feedback. Review collected by and hosted on G2.com.

What do you dislike about Propel?

Because Propel is a startup, there are some growing pains that have impacted us as a customer. Changes to the software have unexpectedly removed features that we used regularly which was frustrating, but the CS team quickly acted on remedying. Review collected by and hosted on G2.com.

What problems is Propel solving and how is that benefiting you?

Propel gives us cross-agency reporting we didn't have before, as well as client transparency. We've been able to pull insights that benefit our teams and clients. Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: Seller invite

 ![Maggie P.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Maggie P.")
MP

Maggie P.

Associate Director

Small-Business (50 or fewer emp.)

4/13/2022

"Get Propel: You'll Regret Not Using It"

5/5

What do you like best about Propel?

There's a lot to love about Propel and my top highlights include:

1) It brings everything into 1 platform (Google Sheets, MuckRack, Streak, etc)

2) You can link directly to your client's Google Analytics so you can see the business outcomes -- so for instance this article drove XX clicks and XX demos or sales

3) You can see who at the firm has the best relationship with the reporter

4) You can see team stats -- who gets the best conversion, who's pitched, how many people they've pitched, etc

5) You can set follow up reminders so you never forget to follow up

6) You'll never double pitch because the system knows that a particular person on the team has already pitched that reporter on the news Review collected by and hosted on G2.com.

What do you dislike about Propel?

I'm excited that they will be rolling out YouTube and Twitter influencers later this year. Review collected by and hosted on G2.com.

What problems is Propel solving and how is that benefiting you?

- A single dashboard to manage all media relations which is particularly helpful for an agency of our size (50+) Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

 ![Benjamin N.](/assets/transparent-ad5be28fbcd25b7b08d2cebe1d957125437fb5407d75ee717965ad22c8808791.gif "Benjamin N.")
BN

Benjamin N.

Account Executive

Mid-Market (51-1000 emp.)

4/20/2022

"A breath of fresh air for the world of PR"

5/5

What do you like best about Propel?

- Extremely intuitive

- User friendly

- Very fast support response time

- High quality instructional videos

- Ability to pitch from the platform Review collected by and hosted on G2.com.

What do you dislike about Propel?

- The database, while quite large, doesn't include all outlets and journalists

- Seldomly a journalist won't be found by name but can be found via other means Review collected by and hosted on G2.com.

Recommendations to others considering Propel:

- Work with the Support folks. No system is 100% perfect, however, Propel Support will work to correct / tweak information faster than any other PR platform I've worked with. Review collected by and hosted on G2.com.

What problems is Propel solving and how is that benefiting you?

- Aggregating our media lists in one spot

- Saving time through integrated pitching efforts

- Keeping up to date with reporter movements Review collected by and hosted on G2.com.

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Current UserValidated ReviewerIncentivizedSource: Seller invite

NO

Nadege O.

Business Development

Small-Business (50 or fewer emp.)

8/24/2022

"BEST CRM Solutions For Startups"

4/5

What do you like best about Propel?

Propel's streamlining process is very efficient in terms of productivity and project management. its integration with Salesforce is very easy, useful and help boost productivity. Review collected by and hosted on G2.com.

What do you dislike about Propel?

It's too expensive and training is needed to get everyone on board. There are some technical difficulties such as the inability to query from different objects. Review collected by and hosted on G2.com.

What problems is Propel solving and how is that benefiting you?

instead of using Excel file, Propel helps save time through its multi-functionality. It's a very secure cloud-based alternative to other popular CRMs tools such as Salesforce or Hubspot. Review collected by and hosted on G2.com.

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8/27/2022
Validated ReviewerIncentivizedSource: G2 invite

ML

Merrita L.

Senior Account Manager

Small-Business (50 or fewer emp.)

4/14/2022

"Easy to use, intuitive PR database"

4/5

What do you like best about Propel?

I love that Propel has the PRo in mind — we want to see data and analytics on our pitches. What subject lines are working, what pitch resulted in a response from a reporter, and ultimately converted to an article. Propel has all of those tracking tools built within which has proven to be so helpful! Review collected by and hosted on G2.com.

What do you dislike about Propel?

One thing I want to see improved is the Chrome extension —&nbsp;sometimes it makes my computer a bit slower. Review collected by and hosted on G2.com.

What problems is Propel solving and how is that benefiting you?

Like I mentioned above, the pitch tracking tool is super useful in learning what pitches stick with what reporters. It's also helpful to know we can track our clients' Google Analytics if they give us view access to it. All things that help prove our case for why PR is so important and what drives results. Review collected by and hosted on G2.com.

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Validated ReviewerSource: Organic

## Pricing Options

Pricing provided by Propel.

### Propel's Flexible Pricing

Contact Us

[
View More Pricing Information
](https://www.g2.com/products/propel-2022-11-17/pricing)

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##### 
##### Propel Features

Contact Management

Media Database

Record Management

Relationship Management

PR Management

Communications

Campaign Management

Engagement Tracking

Workflow Automation

Lead Scoring

Pitching

Campaign Scheduling

[
View More Features
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