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# Muck Rack vs Propel Comparison - What are their main differences?

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Muck RackPropel[+ Add Product](#)

Pricing

**Muck Rack**

**Contact Vendor for Pricing** Per Feature Per Year · Basic

**Propel**

**Contact Vendor for Pricing** · Basic

**Pricing Insights**
from reviews

Perceived Cost

**Muck Rack**
$$$$$

**Propel**
Not enough reviews yet

Average Discount

**Muck Rack**
10%

**Propel**
Not enough reviews yet

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Time to Implement

**Muck Rack** 6 months
Based on 100 responses

**Propel** 6 months
Based on 100 responses

Return on Investment

**Muck Rack** 6 months
Based on 100 responses

**Propel** 6 months
Based on 100 responses

 ![Muck Rack](https://images.g2crowd.com/uploads/product/hd_favicon/d8da081f32df98b70340b5607b684c17/muck-rack.svg "Muck Rack")

 ![Propel](https://images.g2crowd.com/uploads/product/hd_favicon/7d5a7622845fe706e30df22944d54fa0/propel-2022-11-17.svg "Propel")

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**Pros & Cons**
from reviews

**Muck Rack**

Ease of Use (72)

Database Quality (51)

Limited Functionality (23)

Data Inaccuracy (22)

**Propel**

Customer Support (2)

Customization (2)

Customization Issues (1)

Difficult Navigation (1)

Screenshots

**Muck Rack**
 ![Muck Rack screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/169227/Journalists.png)

**Propel**
 ![Propel screenshot](https://images.g2crowd.com/cdn-cgi/image/width=600,height=600,fit=scale-down,format=auto,onerror=redirect,/https://images.g2crowd.com/uploads/attachment/file/1207543/Account-summary-pt-1.png)

**Ratings**
from reviews

Meets Requirements

**Muck Rack**

**8.8** /10

Based on 393 responses

**Propel**

**8.4** /10

Based on 29 responses

Ease of Use

**Muck Rack**

**8.7** /10

Based on 398 responses

**Propel**

**8.6** /10

Based on 29 responses

Ease of Setup

**Muck Rack**

**8.8** /10

Based on 274 responses

**Propel**

**8.2** /10

Based on 10 responses

Ease of Admin

**Muck Rack**

**8.8** /10

Based on 129 responses

**Propel**

**8.0** /10

Based on 9 responses

Quality of Support

**Muck Rack**

**9.1** /10

Based on 368 responses

**Propel**

**9.0** /10

Based on 30 responses

Has the product been a good partner in doing business?

**Muck Rack**

**9.1** /10

Based on 132 responses

**Propel**

**9.2** /10

Based on 10 responses

Product Direction (% positive)

**Muck Rack**

**8.9** /10

Based on 361 responses

**Propel**

**9.5** /10

Based on 25 responses

**Features**
ratings from reviews

PR CRM

**8.8** /10

Based on 85 responses

**8.7** /10

Based on 18 responses

Media Monitoring

**7.2** /10

Based on 255 responses

**7.8** /10

Based on 10 responses

Social Media Listening Tools

**8.7** /10

Based on 19 responses

**8.0** /10

Based on 6 responses

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Media and Influencer Targeting

**6.8** /10

Based on 224 responses

**8.1** /10

Based on 9 responses

Press Release Distribution

**7.1** /10

Based on 19 responses

Not enough data

PR Analytics

**5.4** /10

Based on 36 responses

Not enough data

Answer Engine Optimization (AEO)

**8.6** /10

Based on 12 responses

Not enough data

User Insights

**Reviewers' Company Size**

Small-Business(50 or fewer emp.)
57.5%

Mid-Market(51-1000 emp.)
29.7%

Enterprise(\> 1000 emp.)
12.8%

Small-Business(50 or fewer emp.)
57.5%

Mid-Market(51-1000 emp.)
29.7%

Enterprise(\> 1000 emp.)
12.8%

Small-Business(50 or fewer emp.)
79.5%

Mid-Market(51-1000 emp.)
17.9%

Enterprise(\> 1000 emp.)
2.6%

Small-Business(50 or fewer emp.)
79.5%

Mid-Market(51-1000 emp.)
17.9%

Enterprise(\> 1000 emp.)
2.6%

**Reviewers' Industry**

[![Muck Rack](https://images.g2crowd.com/uploads/product/hd_favicon/d8da081f32df98b70340b5607b684c17/muck-rack.svg "Muck Rack")](https://www.g2.com/products/muck-rack/reviews)
Muck Rack

Public Relations and Communications
48.3%

Marketing and Advertising
5.6%

Non-Profit Organization Management
4.5%

Entertainment
3.9%

Information Technology and Services
3.7%

Other
34.1%

[![Propel](https://images.g2crowd.com/uploads/product/hd_favicon/7d5a7622845fe706e30df22944d54fa0/propel-2022-11-17.svg "Propel")](https://www.g2.com/products/propel-2022-11-17/reviews)
Propel

Public Relations and Communications
56.4%

Marketing and Advertising
10.3%

Information Technology and Services
5.1%

Education Management
5.1%

Computer Software
5.1%

Other
17.9%

Alternatives

**Muck Rack Alternatives**

 ![Agility PR Solutions](https://images.g2crowd.com/uploads/product/hd_favicon/083df72d2eed04c202b2830397dffbc6/agility-pr-solutions.svg "Agility PR Solutions")

[
Agility PR Solutions
](/products/agility-pr-solutions/reviews)

 ![Meltwater](https://images.g2crowd.com/uploads/product/hd_favicon/1520621978/meltwater.svg "Meltwater")

[
Meltwater
](/products/meltwater/reviews)

 ![CisionOne](https://images.g2crowd.com/uploads/product/hd_favicon/b4ca5ad21171e3bb86489ac76b227c9b/cisionone.svg "CisionOne")

[
CisionOne
](/products/cisionone/reviews)

 ![Prowly](https://images.g2crowd.com/uploads/product/hd_favicon/cd93f46bf16fc443ff8cc018bb04228c/prowly.svg "Prowly")

[
Prowly
](/products/prowly/reviews)

**Propel Alternatives**

 ![CisionOne](https://images.g2crowd.com/uploads/product/hd_favicon/b4ca5ad21171e3bb86489ac76b227c9b/cisionone.svg "CisionOne")

[
CisionOne
](/products/cisionone/reviews)

 ![Agility PR Solutions](https://images.g2crowd.com/uploads/product/hd_favicon/083df72d2eed04c202b2830397dffbc6/agility-pr-solutions.svg "Agility PR Solutions")

[
Agility PR Solutions
](/products/agility-pr-solutions/reviews)

 ![Meltwater](https://images.g2crowd.com/uploads/product/hd_favicon/1520621978/meltwater.svg "Meltwater")

[
Meltwater
](/products/meltwater/reviews)

 ![PR Newswire](https://images.g2crowd.com/uploads/product/hd_favicon/2354270f30b532434d0589e6d66f2592/pr-newswire.svg "PR Newswire")

[
PR Newswire
](/products/pr-newswire/reviews)

## Muck Rack vs Propel FAQs

Generated using AI

Last updated: November 14, 2026

### What is the difference between Muck Rack vs Propel?

Muck Rack stands out for its journalist database and monitoring, while Propel emphasizes PR workflow tools and adds newsroom features.

| Dimension | [Muck Rack](https://www.g2.com/products/muck-rack/reviews) | [Propel](https://www.g2.com/products/propel-2022-11-17/reviews) |
| --- | --- | --- |
| G2 Rating (reviews) | 4.5/5 (500+ reviews) | 4.4/5 (30+ reviews) |
| Largest Segment | Small-Business | Small-Business |
| Ease of Setup score | 8.8/10 | 8.2/10 |
| Quality of Support score | 9.1/10 | 9.0/10 |
| Top Reviewer-Cited Strength | Ease of Use, 70+ mentions | Customer Support, fewer than 10 mentions |

### What are the best alternatives to Muck Rack and Propel?

The top alternatives to Muck Rack and Propel are Agility PR Solutions, Meltwater, and CisionOne.

| Product | G2 Rating (reviews) | Largest Segment | Pricing Insight | Top Reviewer-Cited Strength |
| --- | --- | --- | --- | --- |
| [Muck Rack](https://www.g2.com/products/muck-rack/reviews) | 4.5/5 (500+ reviews) | Small-Business | Recent reviewers describe it as expensive. | Media lists, journalist research, and monitoring |
| [Propel](https://www.g2.com/products/propel-2022-11-17/reviews) | 4.4/5 (30+ reviews) | Small-Business | A recent startup reviewer praised its value for the price. | AI-assisted journalist discovery and pitching |
| [Agility PR Solutions](https://www.g2.com/products/agility-pr-solutions/reviews) | 4.1/5 (400+ reviews) | Small-Business | — | — |
| [Meltwater](https://www.g2.com/products/meltwater/reviews) | 4.1/5 (2.6k+ reviews) | Mid-Market | — | — |
| [CisionOne](https://www.g2.com/products/cisionone/reviews) | 3.9/5 (1.3k+ reviews) | Small-Business | — | — |

### Which Media Monitoring features should I prioritize when comparing Muck Rack and Propel?

Prioritize journalist discovery, monitoring coverage, reporting, pitching workflow, and administration when evaluating Muck Rack and Propel.

### What are the pros and cons of Muck Rack vs Propel?

Muck Rack’s headline strength is journalist discovery and media monitoring; Propel’s is an integrated PR pitching workflow.

### Is Muck Rack or Propel better for small businesses?

Muck Rack and Propel are tied as small-business fits because both list Small-Business as their largest reviewer segment.

### Which Media Monitoring platform has better integrations?

Muck Rack and Propel are at parity on integration evidence, with reviewers describing useful email and workflow connections for both.

- **Muck Rack:** Recent reviewers praise its Slack integration and email-based pitching workflow.
- **Propel:** Recent reviewers highlight Gmail and Outlook plugins, including pitch tracking from email.

### How do Muck Rack and Propel compare on customer support?

Muck Rack and Propel are at parity on Quality of Support, scoring 9.1/10 and 9.0/10, respectively.

- **Muck Rack:** Recent reviewers describe responsive support, prompt contact updates, and help refining complex searches; others want more human interaction and deeper guidance on newer AI tools.
- **Propel:** Recent reviewers praise quick, helpful, human customer support and responsiveness to requests.

### Which is easier to implement, Muck Rack or Propel?

Muck Rack is easier to implement, scoring 8.8/10 on Ease of Setup versus Propel’s 8.2/10.

- **Muck Rack:** Recent reviewers describe initial setup as easy, including connecting email and creating an account; setup scores 0.8 points higher than Propel.
- **Propel:** Recent reviewers call implementation a breeze and the interface intuitive, while one reviewer notes that team training can be needed.

### Which product has better Monitoring?

Monitoring is the focus feature across Muck Rack and Propel reviews.

- **Muck Rack:** Reviewers value coverage alerts, broadcast alerts, and coverage reports; monitoring is a recurring concern, with 10+ all-time mentions of limited media monitoring and 100+ of incomplete media coverage.
- **Propel:** Reviewers describe media monitoring and reporting as useful parts of its PR workflow, while noting that filtering and dashboard customization could improve.