---
title: Profit.co Reviews
meta_title: 'Profit.co Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter 494 reviews by the users' company size, role or industry
  to find out how Profit.co works for a business like yours.
aggregate_rating:
  rating_value: 4.7
  review_count: 494
  scale: '5'
date_modified: '2026-07-17'
parent_category:
  name: Collaboration & Productivity
  url: https://www.g2.com/categories/collaboration-productivity
---

# Profit.co Reviews
**Vendor:** Profit.co  
**Category:** [Objectives and Key Results (OKR) Software](https://www.g2.com/categories/objectives-and-key-results-okr)  
**Average Rating:** 4.7/5.0  
**Total Reviews:** 494
## About Profit.co
Profit.co&#39;s&amp;nbsp;OKR software helps your organisation in executing your strategies using an OKR centric approach. Profit.co allows you to iterate faster using the Plan-Execute-Engage-Learn cycle every quarter. You can plan and align OKRs at the beginning of the quarter, track your execution with&amp;nbsp;weekly check-ins&amp;nbsp;and reviews, promote high levels of employee engagement using our collaborative features, and use the highly structured reflect and reset process for improving organizational learning. Since Profit.co is highly customizable, organisations of any size can get started with OKRs easily. Profit.co also has strategy tracking, task management, employee engagement, and employee development inbuilt. With real-time reports and dashboards, managers can view the progress of their teams and identify potential problems early. Profit.co integrates with Slack, Microsoft Teams, Jira, Salesforce, HubSpot, and several other popular business applications. On top of this, you can develop your custom integrations using Profit.co&#39;s Integration Engine improving adoption across the organization.



## Profit.co Pros & Cons
**What users like:**

- Users value the **ease of use** of Profit.co, which simplifies tracking and aligning objectives across departments. (36 reviews)
- Users commend the **responsive customer support** of Profit.co, ensuring smooth onboarding and ongoing assistance. (31 reviews)
- Users appreciate the **clarity of ownership and progress tracking** in OKR management, enhancing team alignment and goal achievement. (30 reviews)
- Users appreciate the **goal-setting capabilities** of Profit.co, enabling effective tracking and alignment with company objectives. (28 reviews)
- Users appreciate the **user-friendly interface and robust features** of Profit.co for effective business and performance management. (21 reviews)
- Users appreciate the **clear explanations and structured approach** of Profit.co, enhancing understanding and engagement with OKRs. (21 reviews)
- Users value the **progress tracking** feature for its effectiveness in linking tasks to Key Results and updating statuses. (21 reviews)
- Visibility (19 reviews)
- Intuitive (17 reviews)
- Tracking (17 reviews)

**What users dislike:**

- Users find the **learning curve steep** , struggling with complex UI and insufficient training on updates and functionalities. (18 reviews)
- Users note that the **missing features** in Profit.co hinder efficiency and complicate the overall user experience. (12 reviews)
- Users find the **navigation difficult** , especially during initial use, as the UI/UX could be more intuitive. (12 reviews)
- Users find the **navigation challenging** , particularly when starting out and adjusting to the software&#39;s features. (12 reviews)
- Users find the **limited customization** of Profit.co hinders adaptability and increases manual processes, impacting overall user experience. (10 reviews)
- Users find Profit.co&#39;s interface to be **not intuitive** , creating challenges in navigating and utilizing its features effectively. (9 reviews)
- Difficult Learning Curve (8 reviews)
- Poor Usability (8 reviews)
- Difficult Navigation (7 reviews)
- Inadequate Reporting (7 reviews)

## Profit.co Reviews
  ### 1. Practice and

**Rating:** 5.0/5.0 stars

**Reviewed by:** Fabio S. | supervisor de vendas, Enterprise (> 1000 emp.)

**Reviewed Date:** September 17, 2025

**What do you like best about Profit.co?**

practicality and ease to visualize the results

**What do you dislike about Profit.co?**

obligation to enter the data on a specific day

**What problems is Profit.co solving and how is that benefiting you?**

see the opportunities and seek methods to achieve

  ### 2. Key to your OKRs implementation

**Rating:** 5.0/5.0 stars

**Reviewed by:** Giovanni R. | Project Management Office Director, Mid-Market (51-1000 emp.)

**Reviewed Date:** December 04, 2024

**What do you like best about Profit.co?**

The tool is very user-friendly and intuitive, which made onboarding easier than most other productivity software options. Additionally, the online help available through the FAQs, webinars and other tutorials is easily accessible and solves most questions

**What do you dislike about Profit.co?**

End users can get confused with all its features, need a committed team to make it work.

**What problems is Profit.co solving and how is that benefiting you?**

Lack of alignment, lack of communication, and lack of transparency. People are now more accountable.

  ### 3. OKRs product by Profit.co is a good platform for strategic alignments

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 29, 2025

**What do you like best about Profit.co?**

Profit.co genuinely facilitates strategic alignment and the definition of tangible results, which makes it easier to measure progress. In addition, it provides opportunities to reassess the direction and make adjustments as needed.

**What do you dislike about Profit.co?**

While I understand that the platform can certainly support the product-based line of business, I am still trying to determine how it would benefit the services side, which depends heavily on the delivery of software projects.

**What problems is Profit.co solving and how is that benefiting you?**

Currently, I am not using the platform directly, but the process of defining OKRs does mirror the approach that Profit.co provides.

  ### 4. Good tool to implement and run OKRs in our organization

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Furniture | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 14, 2025

**What do you like best about Profit.co?**

Easy setup and use from administrtor point of view. Very flexible and good support by AI in setting up objectives and key results. Integration into MS TEAMS possible.

**What do you dislike about Profit.co?**

Can´t really think of anything. OKRs get complex if the organizaton has a certain size, but this ir more related to OKRs than the tool itself.

**What problems is Profit.co solving and how is that benefiting you?**

Challenge is to break down the strategy into workpackages for individuals. The tool helps to overcome this.

  ### 5. OKR tracker with a lot of options

**Rating:** 4.5/5.0 stars

**Reviewed by:** Rana O. | CS Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** August 20, 2025

**What do you like best about Profit.co?**

Organized and AI implemented that makes documenting and tracking easy.

**What do you dislike about Profit.co?**

A lot of analysis that needs to be explained more.

**What problems is Profit.co solving and how is that benefiting you?**

Placing all figures in one place with easy tracking.

  ### 6. Helpfull Software

**Rating:** 3.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Small-Business (50 or fewer emp.)

**Reviewed Date:** May 16, 2025

**What do you like best about Profit.co?**

What I like best about Profit.co is how it supports alignment, accountability, and visibility across the organization. From a People Ops perspective, it's especially helpful that OKRs and performance reviews are integrated in one platform — it streamlines our performance management cycle significantly.

I also really appreciate the weekly check-in tracking and reporting features. They make it much easier to monitor progress, identify blockers early, and support timely conversations between managers and team members. Overall, it helps create a culture of continuous feedback and improvement.

**What do you dislike about Profit.co?**

While Profit.co is a powerful tool, one area for improvement is its user experience — especially for first-time users. Some features are not immediately intuitive, and it can take time to learn where everything is or how certain workflows are configured.

**What problems is Profit.co solving and how is that benefiting you?**

. From a People Ops perspective, it's especially helpful that OKRs and performance reviews are integrated in one platform — it streamlines our performance management cycle.

  ### 7. Exceptional OKR Experience and User-Friendly Setup

**Rating:** 5.0/5.0 stars

**Reviewed by:** Vilas B.

**Reviewed Date:** November 06, 2025

**What do you like best about Profit.co?**

I really appreciate the facilitator Profit.co, which offer clear explanations.

**What do you dislike about Profit.co?**

Nothing

**What problems is Profit.co solving and how is that benefiting you?**

Profit.co provides a very good experience with OKRs, creating clarity and simplifying the process.

**Official Response from Janani Subramanian:**

> We’re glad to hear that the facilitator-led experience and clear explanations are helping simplify OKRs and create clarity for your team. It’s great to know you’re having a smooth and positive experience with Profit.co.

Look forward to continuing to work with you!

  ### 8. It is an easy system to use, that provides a very systematic approach to managing OKR journey

**Rating:** 5.0/5.0 stars

**Reviewed by:** Keefelakae M. | Executive Coordinator, Enterprise (> 1000 emp.)

**Reviewed Date:** August 20, 2025

**What do you like best about Profit.co?**

The ability to promote collaboration through Workspaces enables task management, fostering agility. Also, the introduction of AI in setting goals and performance management.

**What do you dislike about Profit.co?**

While using the systems, I have not picked anything that I disliked

**What problems is Profit.co solving and how is that benefiting you?**

Strategy Performance Monitoring, and as a Strategy Performance Lead, it made it easy to track the progress we are making against our Strategic Objectives

  ### 9. Excellent customer experience with Profit.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 15, 2025

**What do you like best about Profit.co?**

Most helpful has been the implementation of Profit and the training offered.

**What do you dislike about Profit.co?**

The learning curve of OKRs and how to best capture them for measurable results

**What problems is Profit.co solving and how is that benefiting you?**

OKRs are replacing Performance Reviews for our colleagues.  Colleagues will now be measured on their OKR status each quarter.

  ### 10. Comprehensive solution for performance review lifecycle

**Rating:** 4.0/5.0 stars

**Reviewed by:** Edson R. | Head of Corporate Strategy, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 12, 2025

**What do you like best about Profit.co?**

Great to manage performance review lifecycle, and very customizable to consider different inputs (self-assessment, peer review, manager's review, OKRs) and assign weights to them. Profit's team is quick to reply to our messages.

**What do you dislike about Profit.co?**

Integrations with other platforms are limited. It lacks bulk import feature for OKRs.

**What problems is Profit.co solving and how is that benefiting you?**

It has helped us centralize performance results reporting. So far it has worked for managing a 100+ workforce.

  ### 11. The course duration waw good with necessary points covered.

**Rating:** 5.0/5.0 stars

**Reviewed by:** K Vijaya K. | Manager, Global Customer  Implementation., Small-Business (50 or fewer emp.)

**Reviewed Date:** September 29, 2025

**What do you like best about Profit.co?**

The different way of looking at how we can improve things as a company.

**What do you dislike about Profit.co?**

Nothing, all the details were covered and i do not think of any.

**What problems is Profit.co solving and how is that benefiting you?**

Problem os meeting KRA's.

  ### 12. Profit is a great management tool.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Josue M. | Organizational Development Specialist, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 06, 2025

**What do you like best about Profit.co?**

It helps us manage resources, detect opportunities for the company, and visualize it. What I like most is its precision and detail to control projects and initiatives, and the visualization of metrics is another advantage.

**What do you dislike about Profit.co?**

I would like more detailed training on the tool and its functions, and I don't know how much communication it has with other tools in the organization.

**What problems is Profit.co solving and how is that benefiting you?**

Having a single interface where we can all see the progress of the initiatives together and that allows us to be aligned with the organization's OKRs.

  ### 13. Good way to represent performance

**Rating:** 4.5/5.0 stars

**Reviewed by:** Shubhendu B. | GM Finance, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 11, 2025

**What do you like best about Profit.co?**

Its a smart way to measure individual and organization performance

**What do you dislike about Profit.co?**

Too much of manual involvement. Sometimes it's hard to figure out the exact requirement and populate the information.

**What problems is Profit.co solving and how is that benefiting you?**

To measure the individual and organization performance.

  ### 14. Profit.co user adoption was very fast

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 28, 2025

**What do you like best about Profit.co?**

Easy implementation process and very strong user adoption because the solution is so intuitive. The customer support was also a key piece in the process.

**What do you dislike about Profit.co?**

The reporting capabilities need some improvements but they have a very interesting roadmap on that topic.

**What problems is Profit.co solving and how is that benefiting you?**

We were in need of a centralized tool to run our OKR process that would reduce the amount of time we were spending in managing the process and in reporting results to the top management.

  ### 15. Profit.co very flexible and the team is very responsive; Ramped up our OKR program quickly

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Commercial Real Estate | Mid-Market (51-1000 emp.)

**Reviewed Date:** September 06, 2025

**What do you like best about Profit.co?**

Very detailed and flexible structure, which allows customizing the functionality to the specific requirements of an organization.

**What do you dislike about Profit.co?**

So much flexibility and options can overwhelm users; organizations need to proactively assess the easiest ways to manage the process that is most effective for their teams and configure Profit accordingly

**What problems is Profit.co solving and how is that benefiting you?**

Creating a shared view of operational priorities and progress toward those priorities throughout the year.

  ### 16. A Great Tool for Streamlining OKR Management

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shantanu B. | HR Operations - Human Resources, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 28, 2025

**What do you like best about Profit.co?**

It helps us quickly track and manage OKRs across all departments. It helps with alignment and visibility. The platform is simple to use.

**What do you dislike about Profit.co?**

The initial setup took time, especially aligning all departments to the OKR framework.

**What problems is Profit.co solving and how is that benefiting you?**

It’s solving the challenge of tracking objectives across multiple teams spread globally. It helped
everyone to align and focus on the right goals. Saved us time and improved team performance.

  ### 17. A Great Tool for Goal Transparency

**Rating:** 5.0/5.0 stars

**Reviewed by:** Devansh S. | Assistant Manager HR, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 28, 2025

**What do you like best about Profit.co?**

I love how transparent and clear the system is. We can track progress anytime and adjust our focus based on data.

**What do you dislike about Profit.co?**

The setup process requires some time and effort. Our folks had to get used to the tool.

**What problems is Profit.co solving and how is that benefiting you?**

It’s solving the challenge of managing goals in a scalable way while making sure all employees know how they contribute to the bigger picture.

  ### 18. My experience at Profit

**Rating:** 4.5/5.0 stars

**Reviewed by:** Daniel Emiliano G. | People Human Resources Business Partner, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 22, 2024

**What do you like best about Profit.co?**

The company seeks to customize the tool according to your values, competencies, goals, and objectives. They adapt to your needs and develop the necessary modules or connections to evaluate what is truly important to you. The support they provide is quick, and they are available despite being in a different country. The communication is very efficient.

**What do you dislike about Profit.co?**

Could improve the customization of the recognition module, I think this module is very simple, I would like us to be able to choose more parameters for the use of this module.

**What problems is Profit.co solving and how is that benefiting you?**

I centralize my daily tasks in this tool, as well as those I handle with the team. Additionally, we have all our meetings through this tool and we can keep great track of each point in every session since it allows you to create templates and saves everything you covered in each session.

  ### 19. Intuitive tool with great support

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Computer Software | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 28, 2025

**What do you like best about Profit.co?**

Reporting features, easy and intuitive check-in process, great customer support

**What do you dislike about Profit.co?**

Minor visualization issues: some presentations could be more customizable; complete KRs are hidden in a banner;  past KRs show up in a banner below the current KRs creating some unnecessary confusion, especially when complete KRs from curretn period are in the same banner

**What problems is Profit.co solving and how is that benefiting you?**

It is creating a centralized tool to track OKRs, with easy check-ins and reporting features

  ### 20. Good product with good service, which we are currently using for OKR

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Plastics | Mid-Market (51-1000 emp.)

**Reviewed Date:** August 19, 2025

**What do you like best about Profit.co?**

We use Profit.co to map our OKR. This reflects our target image by 90%, is structured, and is supported by our management and employees. It is user-friendly and easy to handle.

**What do you dislike about Profit.co?**

The calculation of the confidence level is not optimal for us, as all our OKRs are orange/red due to the calculation logic.

**What problems is Profit.co solving and how is that benefiting you?**

Profit.co is always very helpful when it comes to solving problems/questions.

  ### 21. Good platform for OKR management and performance evaluation

**Rating:** 4.0/5.0 stars

**Reviewed by:** Adolfo Israel R. | Jr Cybersecurity Engineer, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 20, 2024

**What do you like best about Profit.co?**

What I value most about Profit.co is how intuitive the platform is for managing my OKRs. It allows me to share my objectives with colleagues from other areas, which makes it easier to update progress, achieving clear alignment towards the company's overall goals. Additionally, it optimizes the performance evaluation process and the tracking of the organization's members' performance.

**What do you dislike about Profit.co?**

What I liked least about Profit.co is the function to visualize the OKRs of all company members through the Canva visualization type. Although the idea is good for understanding how the different OKRs are related, it sometimes becomes complicated to correctly observe all the OKRs related, although it could probably be caused by an error on our part in aligning the OKRs. Perhaps, a recommended feature would be that the alignment of OKRs could be done directly in the Canva visualization in a more graphical way by simply dragging and dropping an arrow.

**What problems is Profit.co solving and how is that benefiting you?**

Profit helps to have a better management of OKRs and performance evaluation.

  ### 22. Keeping IT Together with a Focus

**Rating:** 5.0/5.0 stars

**Reviewed by:** Clara D. | Founder and President, Mid-Market (51-1000 emp.)

**Reviewed Date:** May 30, 2025

**What do you like best about Profit.co?**

It helps in keeping the fluff out of the operations and track what matters the most!
One Direction as a team
Challenges to keep elevating ourselves from one quarter to the other.

**What do you dislike about Profit.co?**

The tool could be more elastic, and dependency on Profit.co expert multiple times.

**What problems is Profit.co solving and how is that benefiting you?**

With a large team and solution selling it helps us to keep everyone together.

  ### 23. Using profit to set my OKRs

**Rating:** 4.0/5.0 stars

**Reviewed by:** Jose F. | Analista de TI, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 17, 2025

**What do you like best about Profit.co?**

It is very versatile as a user and the use we give it to set our objectives as an area and at an organizational level.

**What do you dislike about Profit.co?**

I don't like that in some settings you have to refresh the page to check if it was saved or not.

**What problems is Profit.co solving and how is that benefiting you?**

For now we don't have any problems, it helps us to set the objectives.

  ### 24. the overall process of OKR looks practcable and improve efficiency

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Non-Profit Organization Management | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 29, 2025

**What do you like best about Profit.co?**

yet to use it but liked the OKR model and  hope to be productive

**What do you dislike about Profit.co?**

Yet to use it, once i start practically using it would be able to give this feedback

**What problems is Profit.co solving and how is that benefiting you?**

the overall performance management and efficiency

  ### 25. Perfect for Team Alignment and Performance Tracking

**Rating:** 5.0/5.0 stars

**Reviewed by:** Khushbu K. | Learning and Development Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 28, 2025

**What do you like best about Profit.co?**

The clear dashboards provide data insights into our progress for the whole team.

**What do you dislike about Profit.co?**

Sometimes, it takes a while to set up all the integrations.

**What problems is Profit.co solving and how is that benefiting you?**

It’s helping us align our team’s objectives and streamline performance reviews, making our
processes more efficient and data-driven.

  ### 26. Profitco

**Rating:** 5.0/5.0 stars

**Reviewed by:** Mekala J. | Senior Human Resources Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 16, 2025

**What do you like best about Profit.co?**

Structured Process and Customer Supports

**What do you dislike about Profit.co?**

Difficult to navigate for the initial few days

**What problems is Profit.co solving and how is that benefiting you?**

It makes my job easier in tracking Goals and results. It helps me to stay at a focused work plans.

  ### 27. OKRs+, Profit.co has met our needs and more.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Greg R. | Manager / Senior Process Engineer, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 08, 2024

**What do you like best about Profit.co?**

Solid application that is easy to use, easy to configure, has a wide range of functionality and great service.

**What do you dislike about Profit.co?**

Our team has stumbled on some minor nice-to-have functionalities that seem to be missing, but they're not gamechangers. The services team is open to discussing how to work around the issue and often take the feedback when making future updates.

**What problems is Profit.co solving and how is that benefiting you?**

We're in the process of roling out the Profit.co Performance Review Application. They've been helpful in talking through application limitations and helping to mitigate impact. They are also actively working on integrating in new features into upcoming upgrades that should streamline future review workflows.

  ### 28. Control and estrategy

**Rating:** 5.0/5.0 stars

**Reviewed by:** Miguel Angel M. | CEO, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 25, 2024

**What do you like best about Profit.co?**

The dasboards and the graphic design of the objective that are reached

**What do you dislike about Profit.co?**

some metrics can't be calculated by the software

**What problems is Profit.co solving and how is that benefiting you?**

The control over the team objectives

  ### 29. OKR Coaching

**Rating:** 4.5/5.0 stars

**Reviewed by:** Bhushan K. | Co-Founder, Mid-Market (51-1000 emp.)

**Reviewed Date:** June 28, 2025

**What do you like best about Profit.co?**

Punctuality and in-depth knowledge of the subject

**What do you dislike about Profit.co?**

Didn't provided clarity about their services

**What problems is Profit.co solving and how is that benefiting you?**

Helping us to align our goals with outputs

  ### 30. They Create OKR Champion

**Rating:** 4.0/5.0 stars

**Reviewed by:** Santosh P. | Associate Director of Engineering, Banking, Enterprise (> 1000 emp.)

**Reviewed Date:** October 03, 2024

**What do you like best about Profit.co?**

After the training, I feel more confident in my ability to plan and guide my team toward achieving company goals. It has helped us break down complex tasks into smaller, manageable steps. I can now create individual goals for my team and link them to departmental or company-wide OKRs. This allows me to track the progress of my team's work and departmental goals more effectively. We can also conduct regular check-ins to ensure tasks are on track.

**What do you dislike about Profit.co?**

I haven't found much, but what I have found the UI is a bit complex. Sometimes, I struggle to locate important links. It would be helpful if there were a user dashboard where I could save my essential links for easy access.

**What problems is Profit.co solving and how is that benefiting you?**

Profit.co helps connect individual and team goals with broader company objectives (OKRs) through a centralized platform. This ensures everyone is working towards the same overarching goals. By breaking down complex tasks into smaller, measurable steps, Profit.co provides clarity on priorities and helps teams focus on what truly matters.

With a clear roadmap and better understanding of how your work contributes to company goals, you'll feel more confident in your direction and your ability to achieve results. Breaking down tasks and tracking progress helps you stay focused and efficient. This allows you to get more done in less time.

  ### 31. A very useful tool to keep track of company OKRs and Perforance reviews

**Rating:** 4.0/5.0 stars

**Reviewed by:** alejandro v. | Sales & Customer Success Director, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 01, 2024

**What do you like best about Profit.co?**

As part of the Infosel management team, Profit has been a very useful tool for me, as it allows me to have a clear view of my team's progress toward our objectives and their contribution to the company's overall goals. The way Profit manages objectives at different levels of the organization enables effective tracking in interaction with other business areas and Infosel's general objectives. Additionally, the executive reports are important for the presentations made to senior management.
desarrollo de Infosel como empresa
Another aspect I frequently use on the platform is the periodic performance evaluations, which allow us to tailor the key evaluation points to the company's needs. The series of steps established by the tool for the evaluation process are well-defined to achieve accurate results (self-evaluation, 360-degree feedback, leader assessments, etc.). At Infosel, the tool is used to make decisions regarding personnel training needs, focus on low performers, and support top performers, which contributes to the development of Infosel as a company.

**What do you dislike about Profit.co?**

I think the user experience could be improved; at times, it can be challenging to define some parameters required for the OKRs, and the navigation could be more intuitive.
I also don't know what options I have for receiving customer support, as I have never used it.

**What problems is Profit.co solving and how is that benefiting you?**

As I mentioned earlier, Profit is used significantly in managing performance and objectives, and it provides important information for the company's strategic decisions.

**Official Response from Janani Subramanian:**

> Thank you for sharing your detailed experience! We're glad to hear that Profit.co has been a valuable tool for tracking your team's progress, managing objectives, and supporting performance evaluations at Infosel. Your feedback on improving the user experience and navigation is much appreciated, and we’ll work on enhancing that. If you ever need assistance, feel free to reach out to our 24/7 live support or contact us at support@profit.co—we're here to help!

  ### 32. Collaboration has never been better!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Julien B. | Chief of Staff, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 11, 2024

**What do you like best about Profit.co?**

The software is user-friendly, set up was relatively easy and quick, and the support has been stellar. It has forced our leadership team to focus on executing organizational goals.

**What do you dislike about Profit.co?**

If I had to pick something it would be that the reporting function be more customizable.

**What problems is Profit.co solving and how is that benefiting you?**

Consistent visability and execution of organizational goals has increased with the implementation of the software. It forces our teams to take accountability for ensuring our corporate and their department goals are met for the fiscal year. It's easier to hold other team members accountable with the visibility.

  ### 33. Simple, Effective, and efficient

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Marketing and Advertising | Small-Business (50 or fewer emp.)

**Reviewed Date:** July 14, 2025

**What do you like best about Profit.co?**

Simplicity and ease to use, great tool to have alignmnet across multi-functions and team leads. also great to track goals and dependencies

**What do you dislike about Profit.co?**

The tool can also feel like a project management tool.. and sometimes less OKR/MBO tracking

**What problems is Profit.co solving and how is that benefiting you?**

Overall Goal planning, team alignment, functional dependencies, and tracking

  ### 34. Structure your goals, and do something about it!

**Rating:** 4.0/5.0 stars

**Reviewed by:** Robert S. | VP, Hospital Services, Mid-Market (51-1000 emp.)

**Reviewed Date:** October 29, 2024

**What do you like best about Profit.co?**

Profit.co allows organizations to put thier vision into view.  With so many moving targets playing into an organizations success, Profit.co helps to structure and align goals in a sensible way.  Whether its used to track progress for  individual, team, or organizational goals, the platform provides clear visibility to the broader team allowing for input and transparency while holding all involved accountable.
Profit.co customer service team is an A+ as their response times and avability to help teach users how best to use the platform to best meet their needs is spectacular!

**What do you dislike about Profit.co?**

Requires some learning and understanding of OKR framework within an organization.  Some user training is necessary to maneuver and understand the platform.

**What problems is Profit.co solving and how is that benefiting you?**

Profit.co solves the lack of visibility and accountability issues among organizations by keep Objectives and Key Results in constant view.

  ### 35. Profit.co has provided our team an excellent way to align on strategic objectives and key results.

**Rating:** 5.0/5.0 stars

**Reviewed by:** Verified User in Higher Education | Mid-Market (51-1000 emp.)

**Reviewed Date:** May 14, 2025

**What do you like best about Profit.co?**

Ability to see goals across the organization

**What do you dislike about Profit.co?**

this tool should be strategically considered before jumping in

**What problems is Profit.co solving and how is that benefiting you?**

Alignment across the organization to make sure we are all on the same track

  ### 36. User friendly software

**Rating:** 5.0/5.0 stars

**Reviewed by:** Beatriz B. | Project Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** November 21, 2024

**What do you like best about Profit.co?**

The software is easy to get familiar with, and they have overall good customer service. They'll look for ways to listen to your needs.

**What do you dislike about Profit.co?**

There can sometimes be small bugs but they get fixed soon enough. Sometimes it's difficult to remember all the different customization options.

**What problems is Profit.co solving and how is that benefiting you?**

It allows us to focus on the company's goals at different levels. It maintains people engaged and provides transparency as to the contribution of each department to company's OKRs.

  ### 37. A very comprehensive tool, but complex for beginners.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Daniel T. | Product Owner, Mid-Market (51-1000 emp.)

**Reviewed Date:** September 25, 2024

**What do you like best about Profit.co?**

It is a very comprehensive tool, the tracking is precise, the integrations make its use even more agile, and the customization of OKRs is fantastic. It allows you to conduct surveys and evaluations in a simple, quick, and customizable way.

**What do you dislike about Profit.co?**

Like any complex tool, the learning curve is broad and even basic use takes some time to learn. The interface can be intimidating and challenging for a beginner user.

**What problems is Profit.co solving and how is that benefiting you?**

My company needed a tool to keep track and follow up on OKRs, as well as to conduct evaluations of the employees. With Profit, both tasks can be done satisfactorily and easily.

  ### 38. Benefits profit

**Rating:** 4.0/5.0 stars

**Reviewed by:** ANGIE1 H. | Auxiliar de facturacion., Small-Business (50 or fewer emp.)

**Reviewed Date:** March 19, 2025

**What do you like best about Profit.co?**

Advantages of profit can be integrated with other applications, track KPIs, assign and establish tasks with a team or individually.

**What do you dislike about Profit.co?**

The process of setting the goal and do not allow copying the task is repetitive.

**What problems is Profit.co solving and how is that benefiting you?**

Manage tasks in the billing area and have control over the process it is in, such as the compliance date.

  ### 39. It is really useful for tracking and achieving goals.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Daniela  G. | Ejecutiva Comercial, Small-Business (50 or fewer emp.)

**Reviewed Date:** September 10, 2024

**What do you like best about Profit.co?**

I like the way it adapted to my daily routine, ensuring I don't lose focus on my goals and don't forget any important activities along the way.

**What do you dislike about Profit.co?**

Not all of us have the same knowledge of OKR, and for those of us who are not familiar, it becomes difficult. Moreover, everything they send about improvements is in English, and not everyone on the team is ready to understand it this way.

**What problems is Profit.co solving and how is that benefiting you?**

It is difficult for the team to focus on the important things that need to be done to achieve the objectives. This tool allows us to see if the path we chose is the right one.

  ### 40. PROFIT Application

**Rating:** 5.0/5.0 stars

**Reviewed by:** Emilzo L. | Auxliar de facturación y cartera, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 19, 2025

**What do you like best about Profit.co?**

It is easy to access and use, it helps me keep track of my tasks. I highlight the fact that it provides reminders of activities.

**What do you dislike about Profit.co?**

For the moment, nothing about Profit.co has displeased me.

**What problems is Profit.co solving and how is that benefiting you?**

It is ideal for improving productivity and the strategic focus of my tasks.

  ### 41. It is a robust software and their customer service is very good.

**Rating:** 4.0/5.0 stars

**Reviewed by:** Verified User in Information Technology and Services | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 06, 2024

**What do you like best about Profit.co?**

Profit includes several modules that allow the consolidation of various personnel management processes, objectives, surveys, tasks, and recognitions in a single system. Executives always seek to help and resolve any necessary doubts. Its integrations with Jira are a plus.

**What do you dislike about Profit.co?**

Being such a robust platform with many options, it becomes complicated to find some settings and at the same time a bit confusing to understand how a change would be applied. I would like for the Performance section to include a part of the process where the collaborator can evaluate their leader and have a 360. The integration with Jira often fails whenever there is a change or update to the OKRs module.

**What problems is Profit.co solving and how is that benefiting you?**

Integrate the option of collaborator evaluation to Leader in the performance module. Integration with Jira, it used to be simpler to integrate, now the process is confusing.

**Official Response from Greydi Barros:**

> Hello!

Thank you for sharing your review about Profit.co on G2. We are glad to know that you value the robustness of our software and the quality of our customer service. We appreciate your suggestions about the Performance section and will work to simplify the configurations. We apologize for the issues with the Jira integration and are committed to improving its stability.

We appreciate your feedback and remain at your disposal for any questions or assistance you may need.

Best regards,

  ### 42. Time management

**Rating:** 5.0/5.0 stars

**Reviewed by:** Andres P. | Auxiliar de facturación y cartera, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 19, 2025

**What do you like best about Profit.co?**

It is a sustainable application that measures performance, facilitates, and helps identify growth in specific areas.

**What do you dislike about Profit.co?**

It can be complex for small businesses.

**What problems is Profit.co solving and how is that benefiting you?**

Manage my time, this tool has helped me to be more efficient and to have greater control over my activities.

  ### 43. Review of Profit.co

**Rating:** 5.0/5.0 stars

**Reviewed by:** Steve O. | COO, Small-Business (50 or fewer emp.)

**Reviewed Date:** November 01, 2024

**What do you like best about Profit.co?**

The ability to document OKRs and track employee progress along with the integration of peer reviews and management reviews.  I also really like the ability to export the OKRs to a power point.  The presentation is very professional and easy for upper management to consume the data.

**What do you dislike about Profit.co?**

Not a dislike, but we are looking to use one tool for all project and task management as well as workflows.

**What problems is Profit.co solving and how is that benefiting you?**

Transparency for clear and actionable goals.

  ### 44. Effective & Lucid

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shreyas S. | Deputy General Manager, Mid-Market (51-1000 emp.)

**Reviewed Date:** April 01, 2025

**What do you like best about Profit.co?**

The facilitators were eloquent in their program delivery and gave a very simple and lucid explanation about OKRs.

**What do you dislike about Profit.co?**

Nothing to dislike about the OKR program.

**What problems is Profit.co solving and how is that benefiting you?**

Their certified OKR champions program has been very well articulated.

  ### 45. Excellent sessions about the entire OKR journey

**Rating:** 5.0/5.0 stars

**Reviewed by:** Shikhar G. | Tech Lead Engineer (Data Engineering), Enterprise (> 1000 emp.)

**Reviewed Date:** October 08, 2024

**What do you like best about Profit.co?**

* Extremely detailed sessions, with the contents well structured and well explained using examples and case studies.
* Interactive quizzes and relatable excercises to help us implement the learnings from the session.
* There were sessions dedicated to case studies and exercises to help us apply the learnings to real life scenarios.

**What do you dislike about Profit.co?**

More focus on the OKR for companies that are our size or domain can make the content even more relatable.

**What problems is Profit.co solving and how is that benefiting you?**

To power the entire OKR journey for the organization.

**Official Response from Janani Subramanian:**

> Thank you for your feedback! We're glad you found the detailed sessions, case studies, and exercises helpful in applying OKRs to real scenarios. We appreciate your suggestion about focusing more on OKRs for companies of your size and domain. We will do the needful to take it forward. We're excited to continue supporting your organization’s OKR journey!

  ### 46. Transformative OKR Training and Comprehensive Tools

**Rating:** 4.5/5.0 stars

**Reviewed by:** Steve B. | Director of IT Strategic Portfolio Management, Enterprise (> 1000 emp.)

**Reviewed Date:** September 27, 2024

**What do you like best about Profit.co?**

I recently completed an OKR training with Profit.co and was thoroughly impressed by the experience. The training was highly informative and tailored to our business needs, making complex concepts easy to grasp. Profit.co’s platform is intuitive and offers a comprehensive suite of tools that streamline goal-setting, tracking, and performance management. The seamless integration with other software like MS Teams and the excellent customer support further enhance the overall experience. Profit.co has significantly improved our ability to align and achieve our strategic objectives. Highly recommend!

**What do you dislike about Profit.co?**

While Profit.co offers a robust set of features, the extensive customization options can sometimes be overwhelming for new users. A more guided setup process could help mitigate this.

**What problems is Profit.co solving and how is that benefiting you?**

A way to effectively and accurately write OKRs for my organizatoin.

**Official Response from Janani Subramanian:**

> Thank you for your feedback! We're glad to hear you found the OKR training and platform helpful in aligning your business goals. We appreciate your note on customization being a bit overwhelming at first. Thank you for letting us know about this aspect. We are constantly working to improve the customer experience. It's great to know Profit.co is helping you write OKRs effectively—feel free to reach out if you need any further support!

  ### 47. Great

**Rating:** 2.5/5.0 stars

**Reviewed by:** Verified User in Food & Beverages | Mid-Market (51-1000 emp.)

**Reviewed Date:** June 28, 2025

**What do you like best about Profit.co?**

All what we learned today and the documents shared through the email was helpful

**What do you dislike about Profit.co?**

Nothing as such as of yet from today’s session

**What problems is Profit.co solving and how is that benefiting you?**

Increasing knowledge

  ### 48. It was nice session to learn new things

**Rating:** 4.5/5.0 stars

**Reviewed by:** Shubhankar G. | Assistant Manager HR, Mid-Market (51-1000 emp.)

**Reviewed Date:** March 27, 2025

**What do you like best about Profit.co?**

Teaching way is good & in detail with doubts clearing session.

**What do you dislike about Profit.co?**

Doubts clearing session with every topics.

**What problems is Profit.co solving and how is that benefiting you?**

Helping in decision making.

  ### 49. Quick start-up and very responsive customer service

**Rating:** 4.5/5.0 stars

**Reviewed by:** Verified User in Pharmaceuticals | Small-Business (50 or fewer emp.)

**Reviewed Date:** August 26, 2024

**What do you like best about Profit.co?**

The system has has been almost effortless to implement, with excellent customer support to help you through any questions or make start-up simpler.  The support is not only responsive, but it is proactive.  Even though the system has a broad range of features, some of which we have not yet explored, it is pretty easy for new users to jump in and get started.  Having Profit.co has made OKR tracking much faster and easier.

**What do you dislike about Profit.co?**

Though it is evolving continually, reporting can sometimes be a challenge especially if you do not strictly follow the OKR methodology. Profit.co has already taken our suggestions into account and will, no doubt, continue to improve reporting.  Due to their great customer support, they have frequently been able to offer workarounds.

**What problems is Profit.co solving and how is that benefiting you?**

Documenting, cascading, monitoring and reporting on our OKRs

**Official Response from Janani Subramanian:**

> Thank you for your positive feedback! We’re glad you found the implementation easy and our support team helpful. We’re appreciate your suggestions on reporting. If you need further assistance, please let us know!

  ### 50. Good efforts

**Rating:** 3.5/5.0 stars

**Reviewed by:** Verified User in Construction | Mid-Market (51-1000 emp.)

**Reviewed Date:** March 24, 2025

**What do you like best about Profit.co?**

Easy access to customers and good follow-up with them

**What do you dislike about Profit.co?**

The need to add examples in the same field of our work with explanation

**What problems is Profit.co solving and how is that benefiting you?**

gave me information I didn't know.


## Profit.co Discussions
  - [Is there an OKR software in Arabic as well?](https://www.g2.com/discussions/27468-is-there-an-okr-software-in-arabic-as-well) - 1 comment, 1 upvote

- [View Profit.co pricing details and edition comparison](https://www.g2.com/products/profit-co/reviews?page=2&section=pricing&secure%5Bexpires_at%5D=2026-08-02+02%3A57%3A21+-0500&secure%5Bsession_id%5D=e008c96d-60c3-4fc5-8adf-3cde7826ab8a&secure%5Btoken%5D=4c7e8d878bbf300bbe78b25a5a6fa8c7244d6c6131e15fc418092f46739aa86c&format=llm_user)
## Profit.co Integrations
  - [Jira](https://www.g2.com/products/jira/reviews)
  - [Microsoft 365](https://www.g2.com/products/microsoft365/reviews)
  - [Microsoft Planner](https://www.g2.com/products/microsoft-planner/reviews)
  - [Microsoft Power BI](https://www.g2.com/products/microsoft-microsoft-power-bi/reviews)
  - [Microsoft Teams](https://www.g2.com/products/microsoft-teams/reviews)
  - [monday AI Work Platform](https://www.g2.com/products/monday-com/reviews)

## Profit.co Features
**Portfolio Management**
- Portfolio Types
- Planning
- Alignment
- Portfolio Mix

**Prepare**
- Strategy Map
- Strategy Model
- Rules
- Frameworks

**Communication**
- Feedback
- Confidence Levels
- Messaging Integrations
- Onboarding

**Task Creation**
- Creation & Assignment
- Due Dates
- Drag & Drop
- Mass Updates

**Earned Value**
- Baseline
- Calculations
- Best Practices

**Performance reviews**
- 360 Reviews
- Customizable Forms
- Review Status Tracking

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Strategic Planning - Strategic Portfolio Management**
- Objectives
- Roadmaps
- Demand management
- Resource Planning
- Planning
- Simulation
- Prioritization
- Alignment

**Project Management**
- Dependencies
- Priorities
- Lean Management

**Plan **
- Vision Statement
- Goals
- Collaboration
- Cascade Planning

**Goal Creation**
- Team OKR
- Individual OKR
- Mind Mapping
- Action Item Creation

**Platform Basics**
- Performance Benchmarking
- Reporting & Dashboards
- Interoperability

**Task Management**
- Task Prioritization
- To-Do Lists
- Dependencies
- Recurring Tasks

**Performance**
- Data Import
- Planned Value
- KPIs
- Variance Analysis

**Goals**
- Goal-Setting
- Company Goals And OKRs

**Strategic Management - Strategic Portfolio Management**
- Visiblity
- Tracking
- Risk Management
- Implementation
- Change Management
- Optimization
- Strategy Model
- Frameworks

**Resource Management**
- Definition
- Allocation
- Optimization

**Optimize**
- Progress Tracking
- KPIs
- OKR

**Platform Content**
- Employee Pulse Surveys
- Survey Customization
- Goal and Challenge Creation
- Science-based templates

**Integration**
- Project Management
- PPM
- Finance

**Feedback**
- Continuous Feedback
- Requesting Feedback
- 1-On-1 Meetings
- Public Praise

**Generative AI**
- AI Text Generation
- AI Text Summarization

**Data Analysis - Strategic Portfolio Management**
- ESG Impact
- Financial Performance
- Forecasting

**Agentic AI - Objectives and Key Results (OKR)**
- Natural Language Interaction
- Proactive Assistance

**Data & Analytics**
- Data Consolidation
- Visualizations
- Performance
- Risk Analysis

**Platform Additional Functionality**
- Employee Segmenting
- Goal and Challenge Creation
- Peer Recognition
- Social Feedback Portal

**Data**
- Dashboards And Reports
- Historical Data

**Execute**
- Performance
- Communication
- Alignment
- Performance

**Artificial Intelligence - Strategic Portfolio Management**
- Process Intelligence
- Predictive Insights
- Virtual Agents

**Platform**
- Customization 
- Integration APIs
- Internationalization
- User, Role, and Access Management
- Dashboards

**Strategy - Project and Portfolio Management**
- Simulation
- Tracking
- Planning
- Objectives
- Visiblity
- Alignment
- Risk Management
- Implementation
- Optimization
- Prioritization

**Agentic AI - Performance Management**
- Multi-step Planning
- Natural Language Interaction

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