Omniconvert Explore is an advanced experimentation tool designed to assist agencies, development and product teams, as well as marketers who may have limited IT support. This software solution empowers users to launch experiments that can enhance decision-making and optimize user experiences across various digital platforms. By providing a comprehensive suite of features, Omniconvert Explore caters to a diverse audience looking to leverage data-driven insights for improved performance.
The software enables users to design and run A/B tests, personalize on-site experiences, collect customer feedback, and segment audiences, all from one interface. Omniconvert Explore is used by e-commerce managers, CRO specialists, and digital marketers to identify friction points in the buying journey, test improvement ideas, and implement validated changes without relying heavily on developers.
Typical use cases include:
- improving add-to-cart rates
- reducing checkout abandonment
- increasing average order value through personalization and experimentation.
Omniconvert Explore integrates with major e-commerce platforms such as Shopify, Magento, WooCommerce, and custom online stores.
Key capabilities:
-Visual A/B and split testing tools for website elements and user flows
- Audience segmentation based on behavior, traffic source, and attributes
- On-site personalization with dynamic content and recommendations
- Integrated survey and feedback widgets to capture customer insights
- Real-time performance tracking and experiment analytics
- Integrations with analytics, CRM, and marketing platforms
By combining testing, personalization, and customer research in a single tool, Omniconvert Explore helps teams make objective, measurable improvements to the user experience. It is designed to support data-driven decision making and continuous experimentation across e-commerce touchpoints.
Why Users Choose Omniconvert
E-commerce and CRO professionals choose Omniconvert Explore because it unifies A/B testing, on-site personalization, and customer feedback tools into a single workspace. This helps teams move faster from insight to action and validate ideas through experimentation. Users report that Omniconvert Explore’s visual editor, audience segmentation, and reporting dashboards make it easy to design experiments and track performance without extensive technical setup. The platform’s integrations with major e-commerce systems and analytics tools allow for consistent measurement across marketing and user experience initiatives.