The biggest benefit is having push notifications, modals, and a tag manager under one system. Installation was simple, and we didn’t need constant developer involvement. The drag-and-drop reports with detailed metrics make it easy to monitor performance. Review collected by and hosted on G2.com.

There are many advanced options (automation workflows, A/B testing, reporting), so it takes a little time to explore everything. Once you get used to it, though, it becomes very efficient. Review collected by and hosted on G2.com.

Ocamba unify my marketing in a way that would strike out the need to deal with the various platforms. The targeted push notifications in the Hood Engage application were particularly beneficial to me as a user to be able to send messages that would be of interest to certain users only. Review collected by and hosted on G2.com.

Ocamba feels like it is comprised of two different apps, Hood Engage and Adex, kind of fused together, rather than one homogenous entity. It feels somewhat awkward to move back and forth from one functionality to the other, and there seems to be weak linkage of data. Review collected by and hosted on G2.com.

I can follow the activity of users and then set up the relevant push notifications to bring back website visitors and app users. Overall it is a way to maintain my audience interested and get them back to my post or items. Review collected by and hosted on G2.com.

I have noticed that they are somewhat restrictive when it comes to my line of work. It doesn’t let me select users who abandoned their carts or viewed certain categories of products for my ads. Review collected by and hosted on G2.com.