Loyaltify is a cloud‑based loyalty and customer engagement platform that enables businesses to design, launch, and manage digital reward programs without building their own mobile app or backend infrastructure. Positioned in the customer and employee loyalty software category, Loyaltify mostly serves restaurants, cafés, bars, beauty salons, spas, fitness studios, car washes, adventure and outdoor experience companies, professional services, and e‑commerce merchants, but it can be utilized by any businesses that want to retain customers, reward repeat purchases, and collect actionable data.
Our platform issues digital cards that reside in Apple Wallet and Google Wallet, tracks spend or visit activity as points, stamps, or balance credits, and allows scheduled or automated promotional messages based on the milestones reached.
Core components include a rules engine for point accrual and tier upgrades, an embedded CRM to store member profiles, and an analytics dashboard that surfaces trends in acquisition, engagement, and lifetime value. Loyaltify integrates with point‑of‑sale, e‑commerce, and ERP systems through REST APIs and webhooks, allowing transactions and redemptions to sync in real time. Store managers can configure everything through a web interface, and forms and cards are provided in multiple languages to support geographically distributed stores.
Key capabilities prospective users should note:
- Multiple reward mechanics (points, stamps, prepaid balance, tier levels, coupons, discount cards, reward cards) configurable per store or brand
- Automated engagement via push notifications, email, and SMS for birthdays, referrals, and custom events
- Wallet‑pass distribution for Apple and Google devices, eliminating the need for a separate mobile application
- Built‑in CRM and segmentation that groups members by activity, tier, or custom fields for targeted campaigns
As a European company, we comply fully with GDPR data‑handling requirements, provide built‑in one‑click integrations, offer API‑level extensibility for custom connections, and support both monthly and annual licensing—each with a 14‑day trial period.