Intuit Mailchimp All-in-One Marketing Platform Reviews & Product Details

The email builder is straightforward to use, audience segmentation works well, and the automation features save me a lot of manual effort. I also appreciate that the campaign reports are clear and easy to understand, so it’s quick to see what’s working and make improvements to future campaigns. Review collected by and hosted on G2.com.

The reporting filters could be more flexible, and some of the more advanced features take a bit of time to learn and get comfortable with. Review collected by and hosted on G2.com.

MailChimp is a helpful tool for creating, editing and/or updating simple landing pages for content marketing as well as customer onboarding processes. The landing pages are one of my favorite features of MailChimp, with simple editing, design and layout options. Review collected by and hosted on G2.com.

I don't like that Mailchimp shut down its TinyLetter platform without providing users with advance notice as well as ample time to export email lists and newsletter archives. Review collected by and hosted on G2.com.

I really like how Intuit Mailchimp All-in-One Marketing Platform keeps everything in one place, making it easier to manage and analyze data, which is critical for making informed decisions for our clients. It's easy to use, and I appreciate the onboarding service they provide; that's been a nice touch. I'm also fond of the landing pages feature, which is perfect for creating signup pages and the like. Our experience with the SMS feature has been pretty positive too. Overall, we enjoy many of their features and find them beneficial for our marketing needs. Review collected by and hosted on G2.com.

There are some issues when we're dealing with clients that use Square payment processing for in-person payments and when they make online payments or sales through emails. The data doesn't connect into a single customer profile, making it hard to evaluate the overall spend for that person as a whole. Having that all together would be really nice. Review collected by and hosted on G2.com.

I really like the automations in Intuit Mailchimp All-in-One Marketing Platform. It simplifies and automates what I can do with new sign-ups or triggered events like Shopify sales. This is crucial in introducing myself and communicating with new fans efficiently. The integrations with Shopify and other systems also stand out, enhancing my workflow. I've been using Mailchimp for a long time, and the easy setup has been a plus since I've grown with the platform as it's evolved. Review collected by and hosted on G2.com.

Really, the only thing that I don't like about Intuit Mailchimp All-in-One Marketing Platform is the cost based on contacts. Once I got above 500 contacts, the cost of the platform more than doubled. So far, I am justifying the cost, and I accept it as a part of my business expenses, but I wish it was not so expensive. And the fact that SMS is an additional cost on top of that has made it prohibitive. Review collected by and hosted on G2.com.

I like how Mailchimp has helped me organize and bring more order to our company communications.

With it, I can run newsletters for both clients and staff in a very easy and effective way.

The performance is great: I can send my content and the emails are delivered within minutes, which makes it a very useful tool. Review collected by and hosted on G2.com.

It definitely takes work and time to set up a custom template. Yes, you can always choose a pre-made template, but to keep my branding consistent I created my own, and it was challenging. Luckily, I only had to do it once, and the template was saved so I can reuse it in my emails. Review collected by and hosted on G2.com.

I like how easy it is to manage email campaigns and marketing in one place. The interface is simple and the automation tools are really helpful. Review collected by and hosted on G2.com.

Some of the more advanced features can take a little time to fully understand and get comfortable with. Pricing can also start to feel a bit high as your contact list grows, especially as you scale up. Review collected by and hosted on G2.com.

Mailchimp’s intuitive email builder makes it easy to create polished, professional communications without needing graphic design experience. The platform is highly user-friendly, with a minimal learning curve that makes getting started quick and approachable for new users.

I also appreciate the wide range of third-party integrations available. In addition to working seamlessly with other products in the Intuit ecosystem, it integrates with OnePageCRM, which has helped us keep our client list organized and up to date.

As a small business, the pricing is another major advantage. It is affordable at the entry level while still offering room to scale as your needs and budget grow over time. Review collected by and hosted on G2.com.

I wish some of the features weren’t locked behind a higher paid tier. I understand that’s how business works—if you want more, you usually have to pay more—but I really wish optimized send time were available at the lowest tier. I also feel that unless you’re paying for the highest tier, support is lacking. Most of the time I prefer reaching out to Support via email, but without phone support, urgent issues can end up going days without a resolution. Review collected by and hosted on G2.com.

I really like Intuit Mailchimp's UI/UX; it's clean, intuitive, and easy to use. The integrations with other tools make the workflow more efficient, and overall performance is consistent, with useful data for tracking results. From a pricing/ROI standpoint, it provides excellent value for the functionality offered. The assistance and onboarding process is straightforward, particularly for new users. Review collected by and hosted on G2.com.

There's is no more disliking part but I would say the pricing part is little expensive, and also the reporting and analytics things can be more informational than it is now. Review collected by and hosted on G2.com.

What I liked most was the idea of having multiple marketing tools in one place. The platform offers campaign management, audience/contact management, landing pages, automations, and SMS marketing, which is why we chose it in the first place. The dashboard and campaign list were fairly easy to navigate, and I liked that I could see the status of campaigns and automations in one place. The concept of building keyword-based SMS automations was also appealing because it could have allowed us to grow our email marketing list. Unfortunatly, while I liked the idea of the platform and what it appeared to offer, the expeience did not meet expectations. The SMS keyword automation did not work consistently for text to join, and the support experience made it difficult and did not resolve the issue or offer a resolution. So what I liked most was the potential of the platform, but the execution did not work for our needs. Review collected by and hosted on G2.com.

The biggest thing that did not work well for us was the SMS keyword automation. We switched form Clearstream which worked flawlessly. We were trying to use Mailchimp to help us grow from SMS campaigns only into email marketing. We do not currently have an email list cultivated, so our goal was to use the text to join SMS keyword automation to grow our email list. We do this through giveaways. Unfortunately, the keyword SMS flow did not work consistently. We tested with multiple phone numbers. Originally two of the phone numbers were already in our general audience from our contact import. After archiving all imported contacts, the two phone numbers texted the keyword again and they finally got the automated response. Two phone numbers that have never been imported into mailchimp tried and never recieved a response, their numbers never showed up in mailchimp as sending the keyword to our assigned mailchimp phone number for our sms platform. Support said they would have to be manually added then send the text with keyword for them to be added to the list. Which defeats the text to join keyword automation. So, we are unable to launch the program, we are unable to be refunded because their platform does not preform as expected by Mailchimp or the consumer (ME). Review collected by and hosted on G2.com.

What I like best about MailChimp is its institutional interface and comprehensive marketing toolkit. It combines e-mail marketing, audience management, automation, analytics, and campaign creation in one platform. Making it easy to manage marketing activities efficiently, the template reporting features and integration also can help streamline campaign management and improve engagement. Review collected by and hosted on G2.com.

While MailChimp offers a wide range of features, some advanced tools are locked behind higher priced plans. The interface can feel overwhelming for new users and certain automation and audiences’ management features. Learning curve pricing can also become expensive as contact list grows. Review collected by and hosted on G2.com.