Integrate Reviews & Product Details

Integrate enables me as a B2B SaaS marketer to 'protect the integrity' of my marketing database, ensuring all contact records have clean and complete data. No other solution does this to my knowledge. Review collected by and hosted on G2.com.

The Integrate Events product is amazing when it works, but for many different reasons event organizers may choose to not make a badge scanning API available, and in those cases, Integrate Events is useless. Review collected by and hosted on G2.com.

Seamless management and controlled acces Review collected by and hosted on G2.com.

The platform is quite slow. It takes time to load at times. Review collected by and hosted on G2.com.

I like the ability to set up different campaigns with different target account lists for a more effective funnel. The Integrate platform aligns with my media buy. It helps me hold media partners accountable for lead count guarantees from my approved list of target accounts. If a partner tries to deliver a lead that is not on my approved list, it is declined. This makes my funnel prospects more concentrated and more effective for conversions. Additionally, when leads are delivered that do not match my target account list, we have a conversation about it. Most of the time, the partner teaches ME something about how the market has changed, usually company acquisitions, causing my target domain list to be out of date. This strategic dialogue between me, media partners and the Integrate team helps me provide qualitative feedback to my Marketing Ops team for necessary updates for our internal account targeting and reporting. Without Integrate, these back and forth discussions about email domain market updates would not happen. These are ongoing discussions that increase overall operational efficiency in our account targeting. Quarter over quarter, we keep learning and refining our target account strategy by partnering with Integrate. Review collected by and hosted on G2.com.

It is easy to make mistakes in the campaign set up through Integrate. It has been critical to pay for the Managed Service support through Integrate. It is also critical to partner with a media agency who is experienced with the Integrate platform and can provide consultative advice that aligns with your media plan and targeted business outcomes. The good news is that the Integrate platform campaign setup is very customizable. The bad news is that it is easy to make selections in the campaign setup process that drive actions you may not have intended. For example, if you have a target account list for your campaign, I do not recommend also selecting a vertical industry filter for the leads you want to accept. This will likely narrow your acceptable lead pool and could cause confusion with the media partner delivering the leads, stalling campaign delivery. I've also made the mistake of over-inflating the lead goal for a campaign to allow for over-delivery from the media partner. This makes it challenging to report out on the pacing of the campaign throughout the quarter. When you are setting up a campaign for the first time, it is vital to have a kick-off call with the following participants: you (the client), your media agency team (who is making the media buy), and the Integrate team (who is setting up the campaign for you in the platform, assuming you invested in the Managed Service offering). You might also include your Marketing Ops team to discuss the process for testing leads before campaign launch and weekly post-out report reconciliation with your marketing automation solution. This might sound like a lot of work. Trust me, the upfront attention to detail is time well spent. It brings the teams together to align on expectations. Front-end quality setup ensures back-end quality results and funnel conversions. Review collected by and hosted on G2.com.

With the help of Integrate, our business now has 100% of our media investment delivering marketable leads. With that, we received a 10% increase in lead quality, saved over 350 hours of time from manipulating and standardizing data, and lastly, our lead submission time went from 7+ days to just minutes. Review collected by and hosted on G2.com.

I wouldn't classify this as a dislike, but our business had a learning curve with our first contract getting an accurate idea of how many records we were going to process. We had overbought, but the Integrate team was very helpful when renewing our contract and level setting it to the right amount. Review collected by and hosted on G2.com.

The platform is user friendly, has automated processes for us, saving time which we can use elsewhere Review collected by and hosted on G2.com.

The platform is often buggy - freezes, times out. Have to log out, clear cache, and try again. Review collected by and hosted on G2.com.

The campaign's criteria are available all in one place. It's easy to review and accept the relevant campaigns and lead delivery just got easier. Review collected by and hosted on G2.com.

It takes time sometimes to process and gets slows down for some time. Review collected by and hosted on G2.com.

The platform has a user friend interface and provides meaningful insights. Review collected by and hosted on G2.com.

Sometimes the platform is a bit slow to load which can be annoying. Review collected by and hosted on G2.com.

The team is easy to work with, and allows us to expand our reach Review collected by and hosted on G2.com.

Hard to show full ROI without end-to-end reporting. Review collected by and hosted on G2.com.

I don't have to think about content syndication. Just hook the vendor up with the Integrate Team, and you're all good. Sure, you have to spend some time on the initial setup, but that's true with every mar tech tool of value. Seriously though, no more back and forth on field mapping and list uploads. So much time has been saved. Review collected by and hosted on G2.com.

It'd be cool to be able to hook up a publisher without having to reach out to the team at Integrate. Fortunately, they're super responsive and knowledgeable; it's not really a big deal. I'd also like to be able to fully manage content via Integrate. By that I mean the ability to upload content assets to Integrate and have publishers be able to download right from the platform for them to host. That way I wouldn't have to interact with the publishers at all, outside of initial contract. That's really the ideal end game, no more publisher interaction. Review collected by and hosted on G2.com.

integration including lead validation and qualification Review collected by and hosted on G2.com.

The price, its quite expensive but you can recover thay investment with results. Review collected by and hosted on G2.com.