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Verisk Marketing Solutions Reviews & Product Details

Verisk Marketing Solutions is a strategic partner providing foundational data and insights to help brands achieve predictable, profitable, personalized, and privacy-compliant consumer interactions across all stages of the customer funnel. Our award-winning identity resolution and enrichment solutions—coupled with shopping behavior data delivering millions of signals per day—empower brands to craft informed lead management decisions in real time, while maximizing ROI from their campaigns with more precise targeting and propensity capabilities.

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Verisk

Discussions

Verisk Marketing Solutions Community

Overview by

Andrew Plisco

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SO

Sanket O.

QA

Enterprise (> 1000 emp.)

8/9/2025

"Platform that helps to be compliant"

3.5/5

What do you like best about Verisk Marketing Solutions?

Its ability to generate insights, and making the system compliant, and they have strong user base Review collected by and hosted on G2.com.

What do you dislike about Verisk Marketing Solutions?

The UI of the dashboards could be a little better, though it gets the job done Review collected by and hosted on G2.com.

PN

Pratik N.

SDR

Mid-Market (51-1000 emp.)

4/16/2025

"Hassle free experience with Marketing solution"

5/5

What do you like best about Verisk Marketing Solutions?

Their Real-Time Compliance Tools features is the most wonderful feature. Review collected by and hosted on G2.com.

What do you dislike about Verisk Marketing Solutions?

Nothing so far I mean everything in the tool is useful for what I work for. Review collected by and hosted on G2.com.

MS

Meghan S.

Marketing Operations and Reputation Management

Mid-Market (51-1000 emp.)

3/3/2023

"Wonderful company and so willing to help"

5/5

What do you like best about Verisk Marketing Solutions?

What I enjoy most about working with Jornaya is the ability to access the data that we need easily. When we may need help getting information, my team lead is quick to respond and get the files over to me within a few days! Review collected by and hosted on G2.com.

What do you dislike about Verisk Marketing Solutions?

I have no negative feedback at this time. Review collected by and hosted on G2.com.

HH

Hannah H.

Project Manager

Small-Business (50 or fewer emp.)

3/26/2021

"Infutor Helps Us Market To Our Clients' Target Audience"

4/5

What do you like best about Verisk Marketing Solutions?

We use Infutor to purchase data or get intender data for our agency. This data helps us then market for dealers that sign on with us. I like that it is easy to order and get counts. The filters they provide help ensure we get the most accurate data that we need. Review collected by and hosted on G2.com.

What do you dislike about Verisk Marketing Solutions?

The interface, while easy to select filters, is not the best. I wish I could go back and see when an order was placed. I have tried to find when we last ordered data, but with my dashboard, I am unable to see when orders were places or when I ran a count. This would help me know how long ago I ordered data and when I need to order again for clients. Review collected by and hosted on G2.com.

Recommendations to others considering Verisk Marketing Solutions:

Infutor is a fantastic resource for a great price. Our company uses it to make sure we market successfully for our clients. Review collected by and hosted on G2.com.

What problems is Verisk Marketing Solutions solving and how is that benefiting you?

We use Infutor to order brand and intender data for our clients that we then market to. This data is incredibly helpful and also helps us now how many people are in a dealer's radius to let us know if we will be successful in their area. Review collected by and hosted on G2.com.

JG

Jonathan G.

Director of Digital Marketing

Marketing and Advertising

Small-Business (50 or fewer emp.)

12/12/2017

"Effective Customer Journey Tracking"

4/5

What do you like best about Verisk Marketing Solutions?

LeadID was easy to set up - in our forms, our database and with the client. It was a requirement of the client but only took a few minutes and a few emails to get everything in place. Review collected by and hosted on G2.com.

What do you dislike about Verisk Marketing Solutions?

As easy as it was to set up - it still involved multiple people to implement. I worked with a DB admin and two different front-end developers. Then there was testing with the client. It would be great if some of this could be consolidated. Review collected by and hosted on G2.com.

Recommendations to others considering Verisk Marketing Solutions:

excellent option to layer into lead validation strategy Review collected by and hosted on G2.com.

What problems is Verisk Marketing Solutions solving and how is that benefiting you?

LeadID provides verification and clarity into the user experience. It helps our advertisers validate leads. It also allows us to demonstrate that we are a credible/reliable lead source. Review collected by and hosted on G2.com.