---
title: dig Reviews
meta_title: 'dig Reviews 2026: Details, Pricing, & Features | G2'
meta_description: Filter reviews by the users' company size, role or industry to find
  out how dig works for a business like yours.
aggregate_rating:
  rating_value: 4.5
  review_count: 1
  scale: '5'
date_modified: '2026-06-22'
parent_category:
  name: Social Media Marketing
  url: https://www.g2.com/categories/social-media-marketing
---

# dig Reviews
**Vendor:** Dig International  
**Category:** [Social Media Analytics Software](https://www.g2.com/categories/social-media-analytics)  
**Average Rating:** 4.5/5.0  
**Total Reviews:** 1
## About dig
dig is a social video intelligence platform that analyzes video content across TikTok, Instagram Reels, YouTube, YouTube Shorts, and X. dig uses AI to read social video at scale, extracting hooks, messages, performance signals, formats, and emerging trends from millions of pieces of content. The platform turns unstructured social video into structured, searchable insight that marketing teams, news media, and social platforms can act on in hours instead of weeks. Marketing teams use dig for competitive research, category benchmarking, creator briefing, content strategy, ad inspiration, and trend detection. News media organizations use dig to surface breaking stories and emerging conversations on social video before the rest of the news cycle catches up. Social platforms including Reddit and X use dig to understand the video and content circulating on their own platforms at a scale that human review can't reach. Core capabilities include cross-platform social video search, AI-powered hook and message detection, video performance benchmarking against brands and categories, creator and trend discovery, custom tagging, saved searches, deck-ready insight summaries, and export to CSV, slides, and newsroom workflows. dig supports research across TikTok, Instagram Reels, YouTube Shorts, YouTube, and X. dig fits into the social media analytics, video analytics, social listening, market intelligence, and content marketing analytics categories on G2. The product is used by enterprise marketing teams, agencies, brand strategists, consumer insights teams, news media organizations, and social platforms.




## dig Reviews
  ### 1. Swift Data Analysis with AI Chat!

**Rating:** 4.5/5.0 stars

**Reviewed by:** Whitney P. | Enterprise (> 1000 emp.)

**Reviewed Date:** May 18, 2026

**What do you like best about dig?**

I love the chat feature, it makes it so much faster and easier to analyze large amounts of data/posts and glean themes. Switching to dig also provided us with better data access all in one place. Additionally, I found the initial setup of dig to be easy.

**What do you dislike about dig?**

Mainly just a few technical kinks or limitations that are already being worked on. Making the credits system easier to understand and estimate data usage.

**What problems is dig solving and how is that benefiting you?**

I use Dig for social listening and measuring marketing initiatives through earned media. It helps understand user sentiment and perceptions of our platform. The chat feature makes it faster and easier to analyze large data volumes and identify themes, with improved data access in one place.



- [View dig pricing details and edition comparison](https://www.g2.com/products/dig-international-dig/reviews?section=pricing&secure%5Bexpires_at%5D=2026-07-08+14%3A21%3A15+-0500&secure%5Bsession_id%5D=93d561c2-a1e5-4443-92a1-13a1e9b24367&secure%5Btoken%5D=af81afbc964167ccd4b0f495d73152e0b94fa53a98843b42416e93a61d42086c&format=llm_user)

## dig Features
**Social Analytics**
- Competitor Analysis
- Follower Analysis
- Post Performance
- Paid Campaign Tracking
- Hashtag Analytics
- Sentiment Analysis

**Reports & Dashboards**
- Report Customizability
- Report Exporting
- Scalability
- White Label

**Agentic AI - Social Media Analytics**
- Autonomous Task Execution
- Cross-system Integration
- Adaptive Learning
- Proactive Assistance
- Decision Making

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