Bloomerang CRM Reviews & Product Details

Donors aren't one-dimensional. They show up for your cause in different ways, sending signs of commitment that are easy to miss unless something's watching for them. That's why Bloomerang CRM, donor management software built for nonprofits, is different: every morning starts with recommended actions, so your next appeal lands, the donor who's quietly drifting doesn't slip away, and you make the bigger ask with the confidence to land it. Behind every recommendation is a full picture of that donor: their giving history, their engagement, and where they stand right now. Built-in intelligence from Penny, Bloomerang's AI fundraising partner, helps you interpret insights and guide next steps, while Engagement and Generosity Scores surface the right supporters at the right time. You don't have to go looking for it. It's already on your dashboard or your phone, wherever you're working, so the right relationship is never buried under someone else's spreadsheet. Bloomerang CRM is the foundation of the Bloomerang Giving Platform, the intelligent giving platform that connects fundraising, donor management, and volunteer engagement in one easy-to-use place. Every gift, interaction, and volunteer hour comes together, so your whole team works from the same picture of every supporter, instead of piecing it together across systems. The payoff is more confidence in every ask and more momentum in every relationship. Segmentation and follow-up happen automatically, so building your year-end appeal starts from momentum, not from scratch. The results show up in the data: the top 20% of nonprofits using Bloomerang CRM see an average donor retention rate of 64%, which is 1.5x the industry average of 43%. Bloomerang CRM helps you move faster and raise more, backed by 17 years of fundraising data and results from more than 24,000 nonprofits.

Seller

Bloomerang Giving Platform

Discussions

Bloomerang CRM Community

Languages Supported

English

Solution Type

All-in-One

Overview by

Marissa Johnson

Value at a Glance

Averages based on real user reviews.

Time to Implement

2 months

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Bloomerang CRM Integrations

(15)

Verified by Bloomerang CRM

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Jen K.

Development Manager

Small-Business (50 or fewer emp.)

3/16/2026

"All Donor and Event Tracking in One Place"

4/5

What do you like best about Bloomerang CRM?

All of our donor information, event information, and tracking in one spot. Review collected by and hosted on G2.com.

What do you dislike about Bloomerang CRM?

Reports are not intuitive.

You cannot import a PDF for something like a newsletter. The system is NOT meant to be a graphics program and is very frustrating. Review collected by and hosted on G2.com.

What problems is Bloomerang CRM solving and how is that benefiting you?

Our donors used to be on a giant spreadsheet and did not track how much was donated or when, or what events people attended. Half our donor info was in that spreadsheet and then accounting had the other half. It was a nightmare. This year we have raised over $500,000 because we have all that info in one place. We can run mail and email campaigns-- we can do our newsletter directly from the same system. Review collected by and hosted on G2.com.

Response from Marissa Johnson of Bloomerang CRM

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Thank you for sharing your experience, Jen! We’re thrilled to hear that having all your donor and event information in one place has made such a meaningful difference for your organization. Moving from scattered spreadsheets to a centralized system can be a game changer, and it’s amazing to hear about your fundraising success this year! We'd be happy to learn more about your feedback regarding report and newsletter functionality by you submitting or upvoting a suggestion on the Bloomerang Features Portal. We’re grateful to support your campaigns, communications, and continued growth — thank you for being part of the Bloomerang community!

Verified User in Non-Profit Organization Management

Small-Business (50 or fewer emp.)

9/28/2026

"Modern, Intuitive CRM That Keeps Getting Better"

5/5

What do you like best about Bloomerang CRM?

Modern features. New features are always coming out as the CRM evolves and meets the needs of its customers. Easy to use and intuitive. Review collected by and hosted on G2.com.

What do you dislike about Bloomerang CRM?

Some features were recently updated and I haven't gotten used to them yet. Review collected by and hosted on G2.com.

Response from Marissa Johnson of Bloomerang CRM

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Thank you for sharing your review! We're delighted Bloomerang CRM's modern, evolving features are making it easy to keep donor records, households, and engagement tracking organized in one place. We know adjusting to a few recently updated features takes some time, and we encourage you to check out our Help Center, Bloomerang Learning modules, or group training options to stay up to date on the latest features! Feedback on specific changes can also be shared by submitting or upvoting a suggestion on the Bloomerang Features Portal. Happy fundraising!

See how Bloomerang CRM improved

Rick F.

President/Founder

Small-Business (50 or fewer emp.)

3/17/2026

"Essential for Donor Management, But Room for Improvement"

4/5

What do you like best about Bloomerang CRM?

I find Bloomerang CRM fairly easy to use even though it took a little bit to get used to the interface, but once you understand it, it's fairly consistent. I certainly like the fact that I can email directly from it and also track interactions with my donors, which is one of the pluses. It has a lot of good features. The dashboard helps create quick looks at things, and I definitely like being able to email directly from it versus using a third-party email program. This includes both individual emails and different kinds of group emails with segmented emails. Review collected by and hosted on G2.com.

What do you dislike about Bloomerang CRM?

As great as an email system is, the letter system is not good. When you wanna create an actual printed type letter, that's quite a bit more of a nightmare in terms of how that interface works. And it's very, very difficult to place graphics, quite a bit of a challenge sometimes to get the right correct kind of output. Like, if you're using a windowed envelope kind of a thing, getting the address and the exact right spot. A lot more difficult with letters. The letter section, portion of Bloomerang definitely needs to be improved. Review collected by and hosted on G2.com.

Response from Marissa Johnson of Bloomerang CRM

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Hi Rick, thank you for sharing your experience! We’re glad to hear that Bloomerang has helped you manage donor relationships more effectively and that features like email, interaction tracking, and dashboards are supporting your day-to-day work. It’s great to know the platform has made it easier compared to spreadsheets or manual processes. Feedback regarding the letter builder and printed communication tools can also be shared by submitting or upvoting a suggestion on the Bloomerang Features Portal. We appreciate you being part of our community and hearing about your successes with Bloomerang!

Eve R.

Development Manager

Mental Health Care

Mid-Market (51-1000 emp.)

7/14/2026

"Mostly Intuitive CRM That’s Easy to Use"

4/5

What do you like best about Bloomerang CRM?

Mostly easy/intuitive to use - not perfect, but better than other CRMs I've used Review collected by and hosted on G2.com.

What do you dislike about Bloomerang CRM?

Some of the things we had to add our own categories for seem like they should already be included - volunteer and relationship related for the most part Review collected by and hosted on G2.com.

Response from Marissa Johnson of Bloomerang CRM

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Thank you for sharing your review, Eve—we're glad to hear Bloomerang CRM has been more intuitive and easier to use than other CRMs you've tried, even as you're still getting fully set up. We appreciate your feedback regarding default categories for volunteer and relationship tracking, and that can also be shared by submitting or upvoting a suggestion on the Bloomerang Features Portal. Thank you again for your candid feedback to help us improve, and happy fundraising!

Jennifer R.

Director of Fund Development / Asst Director

Small-Business (50 or fewer emp.)

12/22/2025

"Effortless Information Access and Outstanding Support with Bloomerang"

4/5

What do you like best about Bloomerang CRM?

Bloomerang makes finding information easy, and the Journey Automation is extremely helpful. I like that you have easy access to helpful information if you are learning how to use it. We also like the easy format of creating forms and using those online, and the option for donors to pay for the processing fee, which is one big reason we moved over to Bloomerang Fundraising. The customer support is also very good and quick to respond. We have been using Bloomerang CRM for many years, and it is a great product. Would recommend to a colleague. Review collected by and hosted on G2.com.

What do you dislike about Bloomerang CRM?

I don't really have anything I dislike about Bloomerang. I am still learning it but it is easy to learn and the more I use it, the more I like it. If I have a question or an issue, customer support is quick to respond. Review collected by and hosted on G2.com.

Response from Marissa Johnson of Bloomerang CRM

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Thank you for your thoughtful review, Jennifer! We’re so glad to hear that Bloomerang makes it easy to stay organized and that features like Journey Automations, forms, and donor-covered processing fees have been valuable for your team. It’s great to know the option for donors to cover processing fees played a role in your move to Bloomerang Fundraising and that those tools are supporting your work effectively. We're also thrilled that our learning resources and responsive support have helped as you continue to grow more comfortable with the platform. Happy fundraising!

Verified User

Small-Business (50 or fewer emp.)

5/11/2026

"Seamless Donor Management & Reporting, Room for Email Improvement"

4/5

What do you like best about Bloomerang CRM?

I use Bloomerang CRM for managing our donor database at my non-profit. I appreciate the seamless integration from donor payments to tracking through the donor forms connection. The reporting function is my favorite; it's helpful to tally our standing in the fiscal year, share progress with Board members, and identify areas for improvement with real data. I have reports that automatically send to groups weekly or monthly, saving me the effort of manually running and sending recurring status reports. I like that I can run reports on almost anything in the database to compare this year with previous years and that I can add custom categories to track in reports. The customization and detail of the reports allow me to tell a narrative. Additionally, we use Bloomerang Fundraising and love its compatibility with Bloomerang CRM. Review collected by and hosted on G2.com.

What do you dislike about Bloomerang CRM?

I think the email feature could be a little more robust, so its designs are as customizable as the reporting functions. Also, many times donors do not receive our emails due to filters on mass emails. I wish that could be improved so the emails actually get into people's inboxes instead of getting stuck in spam. Review collected by and hosted on G2.com.

Response from Marissa Johnson of Bloomerang CRM

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Thank you for the kind review, Jordan—we're so glad Bloomerang CRM's automated reporting and connection to your fundraising data are making it easier to track donors and stay on top of engagement throughout the year. Feedback regarding integrations and emails can also be shared by submitting or upvoting a suggestion on the Bloomerang Features Portal. Happy fundraising!

Carol Z.

Small-Business (50 or fewer emp.)

3/2/2026

"Easy Donation Management with Stellar Support"

5/5

What do you like best about Bloomerang CRM?

I use Bloomerang CRM for all donor management and the fundraising pages for our team's efforts. It's very user-friendly, which is crucial since development is a single-person operation and things have to be done quickly. I like how entering donations is simple and the support staff is excellent and readily available. The program integration is useful, as I need to integrate with HubSpot for emails to easily see what appeals my donors have received. Bloomerang's constituent setup makes it easy to create new donors, add gifts, and edit profiles. The initial setup was relatively easy because Bloomerang did most of the work. Review collected by and hosted on G2.com.

What do you dislike about Bloomerang CRM?

Householding is not often easy and somewhat confusing. It is awkward for email exports to HubSpot with different emails for the same household. Review collected by and hosted on G2.com.

What problems is Bloomerang CRM solving and how is that benefiting you?

I use Bloomerang CRM for donor management and fundraising pages. It's user-friendly, helps segment and report on multiple variants, simplifies entering donations, and integrates with other tools. The excellent support staff and easy setup for new donors are essential for our single-person development team. Review collected by and hosted on G2.com.

Response from Marissa Johnson of Bloomerang CRM

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Hi Carol, thank you for sharing your review! We’re glad to hear that Bloomerang’s user-friendly tools, integrations, and reporting capabilities are helping you efficiently manage donor relationships and fundraising as a one-person development team. It’s also wonderful to know that our support team and onboarding process helped make getting started smooth. Feedback regarding householding & HubSpot can also be shared by submitting or upvoting a suggestion on the Bloomerang Features Portal. Happy fundraising!

Amy H.

Development Manager

Small-Business (50 or fewer emp.)

12/9/2025

"Robust, User-Friendly, and Feature-Packed Solution"

4.5/5

What do you like best about Bloomerang CRM?

I really love Bloomerang. It's really robust and has a lot of features. It's very user friendly when you're just getting started, but as you use it more and learn it, it's even better. I can make a report for my Executive Director in a snap. I love the new Journey Automations. We're only using the one for new donors now, but I'm sure we'll add more in the future.

It also integrates really well with other things. Until recently, we were using Mailchimp, and the emails from there would merge into Bloomerang without me having to do anything.

I use Bloomerang every day. Review collected by and hosted on G2.com.

What do you dislike about Bloomerang CRM?

Because it's so robust, it can take a while to learn all of the features. Review collected by and hosted on G2.com.

Response from Marissa Johnson of Bloomerang CRM

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Hi Amy, thank you so much for taking the time to share such a thoughtful review! We’re thrilled to hear how much you’re enjoying Bloomerang's customizable reporting, Journey Automations, and seamless integrations. It’s wonderful to know the platform is becoming even more powerful for you as you continue to use it!

We also appreciate your note about the learning curve. Because Bloomerang is designed to be robust, it can take time to uncover everything it can do. To support you as you explore more features, we offer a variety of learning resources, including our Help Center, group trainings, and webinars, to help users build confidence at their own pace.

We’re grateful to be your organization’s hub for donor data, communications, events, and fundraising. Thank you for being part of the Bloomerang community!

Verified User in Non-Profit Organization Management

Small-Business (50 or fewer emp.)

7/20/2026

"Extremely Helpful Database Organization, Reporting, and Incredible Support"

4/5

What do you like best about Bloomerang CRM?

The organization of the database is extremely helpful - such as group classifications and profiling. I like the reporting options and the ability to format communications into the system. The on boarding and customer support from Jacob has been incredible! He's extremely knowledgeable, and communicates everything so easy. Pricing is fair. Review collected by and hosted on G2.com.

What do you dislike about Bloomerang CRM?

I dislike the ability to change a standard form for events -- adding in custom notes. Review collected by and hosted on G2.com.

Response from Marissa Johnson of Bloomerang CRM

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Thank you for sharing your review! We're thrilled to hear that Bloomerang CRM's database organization, from group classifications to profiling, along with the reporting options and communication formatting, has been so helpful for your team. It's especially great to know Jacob's onboarding and support made such a positive impression with his knowledge and clear communication, and that you've found our pricing fair. Thanks for being part of the Bloomerang community!

Verified User in Veterinary

Small-Business (50 or fewer emp.)

7/17/2026

"Flexible, Customizable, and Built to Scale"

5/5

What do you like best about Bloomerang CRM?

I enjoy its flexibility. We can add fields as we need them, and of course it has so much capacity. I believe it is, as a dependable CRM is worth is weight in gold I believe it is, as a dependable CRM is worth is weight in gold Review collected by and hosted on G2.com.

What do you dislike about Bloomerang CRM?

I have yet to master developing a report, but that is more on me than Bloomerang. Review collected by and hosted on G2.com.

Response from Marissa Johnson of Bloomerang CRM

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Thank you for sharing this—we're delighted to hear that Bloomerang CRM's flexibility, especially the ability to add custom fields as your needs grow, has made it feel like such a dependable, valuable part of your work. Knowing the platform has the capacity to grow alongside your organization is exactly the kind of feedback we love to hear. Hopefully our Help Center (https://help.bloomerang.com/en/articles/12632885-report-basics-manage-report-results) or Group Trainings (https://bloomerang.com/group-trainings) can help you master your report building skills! Thanks for being part of the Bloomerang community!

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What is Bloomerang used for?

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Debi Costello

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Last activity almost 4 years ago

I have set up Recurring Donations but when I create a new monthly entry it is showing me the future month and indicating it is past due. The dates in the initial recurring entry are correct, what have I done wrong?

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