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Agility PR Solutions Pros and Cons: Top 5 Advantages and Disadvantages

Quick AI Summary Based on G2 Reviews

Generated from real user reviews

Users value the ease of use of Agility PR Solutions, appreciating its straightforward navigation and helpful support. (36 mentions)
Users commend the excellent customer support from Agility PR Solutions, noting prompt and helpful responses consistently. (26 mentions)
Users commend the extremely helpful staff at Agility PR Solutions, providing support that significantly enhances the user experience. (20 mentions)
Users value the intuitive and comprehensive features of Agility PR Solutions for effective media relationship management. (18 mentions)
Users find Agility PR Solutions' wide database variety invaluable for accurate media outreach and efficient contact sourcing. (17 mentions)
Users note the limited functionality of Agility PR Solutions, citing issues with outdated contacts and inefficient reporting tools. (13 mentions)
Users are frustrated with data inaccuracy, frequently encountering outdated information and unreliable sentiment classifications. (12 mentions)
Users find Agility PR Solutions not intuitive, with a steep learning curve for setups and creating alerts. (11 mentions)
Users find Agility PR Solutions expensive while struggling with service reliability and effectiveness, leading to ongoing frustrations. (10 mentions)
Users experience inaccuracy in sentiment classification and sometimes encounter outdated information in the media contact database. (7 mentions)

5 Pros or Advantages of Agility PR Solutions

5 Cons or Disadvantages of Agility PR Solutions

Agility PR Solutions Reviews (414)

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Reviews

Agility PR Solutions Reviews (414)

View 1 Video Reviews
4.1
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AG
Ashley G.
VP of Marketing and Events - I am the PR Rep for the company using Sprout and help them with SM
Small-Business (50 or fewer emp.)
"An intuitive platform that is easy to use"
4/5
What do you like best about Agility PR Solutions?

I like how intuitive the platform is and I love the report functionality. The implementation was super easy and everyone I have interacted with has been friendly and helpful. I use this platform daily for either monitoring, press release distribution, or finding new contacts. Review collected by and hosted on G2.com.

What do you dislike about Agility PR Solutions?

That a lot of the functions seem to be "add ons" that you have to pay for. Review collected by and hosted on G2.com.

Verified User in Public Relations and Communications
UP
Verified User in Public Relations and Communications
Mid-Market (51-1000 emp.)
"User friendly with great customer support"
4/5
What do you like best about Agility PR Solutions?

Agility Media Monitoring offers comprehensive coverage across print, online, broadcast, and social media with real-time alerts make monitoring effortless and efficient. I like its smart use of AI-driven insights providing meaningful sentiment analysis and trend detection that elevate reporting from reactive to strategic. It's research element is something we have also been impressed with.

The customer support is outstanding with online advisors available 24/7 to address any issues immediately. This is paired with a dedicated account manager who we can book as many support / training sessions with as we like. As part of a team of PR professionals this has really helped ensure every team member got up to speed swiftly with Agility and feels able to reach out for additional support when required. Review collected by and hosted on G2.com.

What do you dislike about Agility PR Solutions?

Switching to Agility from our previous provider was a big shift and initially we found that Agility was a little too clever and its reach was so comprehensive that when building media lists we were finding we were generating far too many results. The capacity for what it can do is fantastic, it is simply a matter of learning how to use it correctly in order to drill into what you want to find. That takes time but having committed to it and had several training sessions with the Agility team we are now reaping the benefits. Review collected by and hosted on G2.com.

Verified User in Higher Education
UH
Verified User in Higher Education
Mid-Market (51-1000 emp.)
"Agility has been a seamless help to monitoring our PR"
4/5
What do you like best about Agility PR Solutions?

I like how user friendly the software is and intuitive things are. We have used several different companies and the transition to Agility was seamless and easy. I also have felt that we had great onboarding from the team, who answered all of our questions and gave us great trainings. Review collected by and hosted on G2.com.

What do you dislike about Agility PR Solutions?

I think the formatting in the briefing section could be better. I would love to be able to quickly edit mentions right in the briefing, instead of beforehand. This would be helpful. Review collected by and hosted on G2.com.

Jishnu R.
JR
Jishnu R.
Presales/ Business Development Consultant
Mid-Market (51-1000 emp.)
"from searching database to pushing press releases, its a go to tool for PR professionals"
3.5/5
What do you like best about Agility PR Solutions?

Its a comprehensive tool from searching database and to find relevent channels to push the press releases. Its easy to be set up and run everytime using saved searches. Review collected by and hosted on G2.com.

What do you dislike about Agility PR Solutions?

It is not available for south Asian countries and to find relevant sources Review collected by and hosted on G2.com.

Verified User in Consumer Goods
AC
Verified User in Consumer Goods
Small-Business (50 or fewer emp.)
"Fake media contacts and a service that doesn’t deliver."
0/5
What do you like best about Agility PR Solutions?

Unfortunately, I can't find anything that I like as all the easy-to-use features are not working in the end. Review collected by and hosted on G2.com.

What do you dislike about Agility PR Solutions?

My colleague signed this contract, and despite my feedback expressing hesitation about continuing, it was carried over without consideration. Each month, we fail to locate 60–80% of key publications from major outlets and YouTubers. For over six months, I’ve been told to manually send the missing publications to their team so they can "fix" the platform, but the issue persists. This has forced my team to spend 2–3 hours daily assisting Agility in correcting their service—on top of paying for it.

They even claim it’s acceptable to miss such a significant volume of publications and insist the contract cannot be terminated. Additionally, I attempted to send a press release through their platform, and only 1 out of 200 contacts responded. This platform is poorly executed and designed to take advantage of companies. Avoid it at all costs. Review collected by and hosted on G2.com.

Response from Agility Marketing of Agility PR Solutions

Thank you for sharing your feedback. We sincerely regret to hear about your experience and understand how frustrating it must be to feel that the platform isn't meeting your expectations. Our goal is always to provide accurate media monitoring and a robust media database to support our clients’ PR efforts.

While no media monitoring platform can guarantee 100% coverage due to the ever-evolving media landscape, missing 60–80% of key publications is not the standard we aim for. We’d love to investigate this further and understand how we can improve our coverage for your specific needs. We also want to clarify contract renewals—our team works closely with clients before renewals to ensure ongoing value. If there were concerns about the renewal process, we’d like to better understand how we can improve communication moving forward.

We’d love the opportunity to work with you directly to resolve these concerns. Please reach out to us at feedback@agilitypr.comso we can discuss how to make this right.

Sylvie L.
SL
Sylvie L.
Media Relations & External Communications
Mid-Market (51-1000 emp.)
"Great platform"
5/5
What do you like best about Agility PR Solutions?

Easy to use, tracks all my media mentions in an organized way. I use it everyday and love it. Review collected by and hosted on G2.com.

What do you dislike about Agility PR Solutions?

I can't always grab the full radio/TV clip on my own - need staff to assist, and even sometimes they can't get the whole thing. But the customer support is really quick and great. Review collected by and hosted on G2.com.

Verified User in Public Relations and Communications
UP
Verified User in Public Relations and Communications
Mid-Market (51-1000 emp.)
"Agility has been excellent"
5/5
What do you like best about Agility PR Solutions?

Their speedy response, accurate insights Review collected by and hosted on G2.com.

What do you dislike about Agility PR Solutions?

Sometimes the AI component causes the briefing to be inaccurate Review collected by and hosted on G2.com.

Michelle B.
MB
Michelle B.
P
Small-Business (50 or fewer emp.)
"Abysmal customer service, no accountability."
0/5
What do you like best about Agility PR Solutions?

I have been an Agility customer for two years. Until recently I was a happy customer. The tools are solid and the service has been reliable. Review collected by and hosted on G2.com.

What do you dislike about Agility PR Solutions?

I have been passed around between customer service reps over the last couple of months. I never even got a formal introduction to my new service representative. She reached out with an email about renewing my service and that was the first I had heard from her. Because I did not get back to her by some arbitrary and confusing deadline, I just learned that my account will auto-renew without my consent and I will be forced to pay for seats on the account that I don't want, and cannot afford!

On top of that, I have moved many of my clients over to Agility's press release wire service, News Direct. I have brought them a lot of revenue by referring clients to them. Earlier this week, News Direct leaked a client's press release ahead of the wire date. My client discovered it before we did. We were mortified and reached out to Agility right away. They were able to get the release taken down, but we almost lost the client. Agility did nothing to make this right, except say "sorry." They went into total "cover your ass" mode. In 20 years of doing PR, I have never had a wire service leak a release, never mind act so casually about it. I was appalled.

I would like someone at Agility to get in touch with me ASAP to remedy this. I reached out to my customer service rep and got an Out of Office reply! This is unacceptable. Review collected by and hosted on G2.com.

Response from Agility Marketing of Agility PR Solutions

We’re truly sorry to hear about your recent experience and appreciate you bringing these concerns to our attention. This is not the level of service we aim to provide, and we understand how frustrating this must have been.

We understand that our team has since connected with you to clarify the situation, and we appreciate the opportunity to work together in the coming year. Your feedback is invaluable, and we remain committed to providing the level of service and support you expect. Please don’t hesitate to reach out if there’s anything further we can do.

Bryony B.
BB
Bryony B.
Head of Marketing
Mid-Market (51-1000 emp.)
"User friendly system"
4.5/5
What do you like best about Agility PR Solutions?

Agility is ultimately a great system to use to keep all of your PR activity in one handy location - from your contact lists, to mention tracking and of course, your releases.

I like the features to discover new contacts by interest and by organisation, plus being able to monitor opens and clicks from your releases. I also like the daily mention bulletins as they help us keep track of where we're talked about. Review collected by and hosted on G2.com.

What do you dislike about Agility PR Solutions?

Sometimes Agility PR can be a bit too international/American - as a small charity based in the UK, we're not using all of the features like a big brand would. But we do benefit from having the tools in place to be able to do bigger things and work smarter like a larger organisation would. Review collected by and hosted on G2.com.

Response from Parisa Esmaeli of Agility PR Solutions

Hi Bryony! Thank you for your detailed review. We’re delighted to hear that Agility is helping you save time and is keeping your PR activities organized. It’s great to know you’re finding value in features like contact discovery and the daily mention bulletins. We also hear your point about the platform feeling more tailored to larger organizations. Your feedback is valuable, and we’ll make sure it’s shared with our team. If you have any more thoughts or need assistance, don’t hesitate to reach out. We’re here to ensure you get the most out of Agility!

TF
Toby F.
Senior Account Manager
Small-Business (50 or fewer emp.)
"Helpful for management of journalist contacts and insights from press release coverage"
4/5
What do you like best about Agility PR Solutions?

Agility is helpful for finding journalist information but also being able to track coverage internationally from specific press releases - the tool to filter out some parts of coverage is also very helpful to cut through the noise with bigger clients who receive wide coverage. Additionally, the easily exportable graphics for coverage make life easy when presenting to clients in a succinct and engaging manner. The platform is easy to use and intuitive, meaning it has been easy to get junior colleagues set up and using the platforms. Review collected by and hosted on G2.com.

What do you dislike about Agility PR Solutions?

Though the journalist information is at a good level, at times there is often missing contact information or smaller outlets aren't picked up so there are no contact details available on your platform. For this platform to be a 10, this should be improved making sure all of the information is correct and up to date. Review collected by and hosted on G2.com.

Response from Parisa Esmaeli of Agility PR Solutions

Hi there Toby, thanks so much for your thoughtful review! It’s great to know that the filtering options and exportable graphics are making your work smoother and more efficient. We’ll make sure to share your insights with our team as well. We appreciate your feedback!